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¾Æ½Ã¾ÆÅÂÆò¾ç Àú±Ëµµ(LEO)·ÎºÎÅÍÀÇ À§¼º D2D(Direct-to-Device) ½ÃÀåÀÇ ¼ºÀå ±âȸ, ¿¹Ãø(-2029³â)Growth Opportunities in Satellite Direct-to-Device from Low Earth Orbit Market, Asia-Pacific, Forecast to 2029 |
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¾Æ½Ã¾ÆÅÂÆò¾ç(APAC) Àú±Ëµµ(LEO)·ÎºÎÅÍÀÇ À§¼º D2D(Direct-to-Device)ÀÇ ¸ÅÃâÀº 2024³â 10¸¸ ´Þ·¯¿¡¼ 2029³â¿¡´Â 6¾ï 4,680¸¸ ´Þ·¯·Î, 28.6%ÀÇ ¿¬Æò±Õ ¼ºÀå·ü·Î Áõ°¡ÇÕ´Ï´Ù(2025-2029³â). Á¢¼Ó ¼ºñ½º°¡ ÁÖ·Î À§¼º D2DÀÇ ¸ÅÃâÀ» ÃËÁøÇÕ´Ï´Ù. APAC´Â Áö¿ªÀû Ư¼º°ú ÁÖ¿äÀÎÇÁ¶ó¿¡ ±¤¹üÀ§ÇÑ ÇÇÇØ¸¦ ÀÔÈú ¼ö ÀÖ´Â ÀÚ¿¬ÀçÇØ¿¡ ´ëÇÑ Ãë¾à¼ºÀ¸·Î ÀÎÇØ Áß¿äÇÑ ½ÃÀåÀÌ µÉ °ÍÀÔ´Ï´Ù. ±¤È°ÇÑ ¿µÅä¿Í ¼öõ °³ÀÇ ¼¶ÀÌ ÀÖ´Â ÀÌ Áö¿ªÀº Àα¸ÀÇ ¾à 55%°¡ ÀÎÅͳݿ¡ Á¢¼ÓÇÒ ¼ö ¾ø´Â Áö¿ªÀÔ´Ï´Ù.
LEOÀÇ À§¼º D2D´Â À§¼º ¿¬°áÀÇ °æÀï ¼öÁØÀ» ³ôÀÌ°í ±âº» ¼ºñ½ºÀÇ °æÁ¦¼º ¹®Á¦¸¦ ÇØ°áÇÕ´Ï´Ù. Áö»ó Åë½Å»ç¿¡ ÀÇÁ¸ÇÏ´Â ¸ð¹ÙÀÏ ¼ºñ½ºÀÇ ¹é¾÷°ú º¸¿ÏÀ̶ó´Â µÎ °¡Áö °¡´É¼ºÀ» °í·ÁÇϰí ÀÖ½À´Ï´Ù. ¼ÒºñÀÚ¿Í ±â¾÷ÀÌ ¾îµð¿¡ ÀÖµç, ƯÈ÷ ºñ»ó½Ã¿¡ ¾ÈÁ¤ÀûÀ¸·Î ¿¬°áµÉ ¼ö ÀÖ´Ù´Â °ÍÀº À§ÇèÀ» ÁÙÀ̰í, ¼ÒºñÀÚÀÇ ºÒÆíÀ» ÁÙÀ̸ç, Áö¿ª ±â¾÷ÀÇ ´Ù¿îŸÀÓÀ» ÁÙÀÌ´Â ÇüÅ·ΠÀÌÀÍÀ» °¡Á®´Ù ÁÙ °ÍÀÔ´Ï´Ù.
À§¼º ÇÁ·Î¹ÙÀÌ´õµéÀº ´ëºÎºÐ À̵¿Åë½Å »ç¾÷ÀÚ¿Í Á¦ÈÞ¸¦ ¸Î°í Áö»óÆÄÀÇ Á¢±Ù ¹æ½Ä°ú °üÇàÀ» ÆÄ±«ÇÏ·Á°í ³ë·ÂÇϰí ÀÖ½À´Ï´Ù. ±×·¯³ª ¸ÅÃâ âÃâ°ú ºñÁî´Ï½º »ç·Ê¸¦ Á¤´çÈÇÏ´Â °ÍÀº ¾î·Á¿î °úÁ¦ÀÔ´Ï´Ù. ¸¹Àº ½ÃÇèÀÌ ÀÌ·ç¾îÁú °ÍÀÌÁö¸¸, 2030³â±îÁö ¸¹Àº »ó¾÷ÀûÀ¸·Î ½ÇÇà °¡´ÉÇÑ ¼ºñ½º°¡ ´ëÁß ½ÃÀå¿¡ Á¦°øµÉ °¡´É¼ºÀº ³·À¸¸ç, LEO ³×Æ®¿öÅ© ¹× Àåºñ¿¡¼ ´Ù¾çÇÑ À§¼º D2D·ÎÀÇ »óÈ£ ¿î¿ë¼º°ú È®À强À» º¸ÀåÇϱâ À§Çؼ´Â Á֯ļö ¹× ±ÔÁ¦ Á¤Ã¥, »ýÅÂ°è °³¹ß, Ç¥ÁØÈ ³ë·ÂÀÇ ¼¼°è Á¶È Ç¥ÁØÈ ³ë·ÂÀÇ ¼¼°è Á¶È°¡ ÇʼöÀûÀÔ´Ï´Ù. °³¹æÇü ¼Ö·ç¼Ç¿¡ ´ëÇÑ °·ÂÇÑ ÆÄÆ®³Ê½ÊÀº ´õ Å« ¼ºÀå ÀáÀç·ÂÀ» °¡Áö°í ÀÖ½À´Ï´Ù.
Monetization Potential is Experiencing Transformational Growth as the Market Enters a New Dimension
The satellite direct-to-device (D2D) from low Earth orbit (LEO) revenue in Asia-Pacific (APAC) will increase from $0.1 million in 2024 to $646.8 million in 2029 at a 28.6% compound annual growth rate (2025-2029). Connectivity services will mainly drive satellite D2D revenue. APAC will be a key market due to its combination of geography and vulnerability to natural disasters that can cause widespread damage to critical infrastructure. In this region, which has countries with large land masses and thousands of islands, approximately 55% of the population remains without internet connectivity.
Satellite D2D from LEO will increase the competition level for satellite connectivity and address issues related to the affordability of basic services. Two possibilities are being investigated: as a backup and as a complementary to terrestrial carrier-dependent mobile services. The certainty of connecting consumers and enterprises wherever they are, especially in an emergency, will bring benefits in the form of reduced risks, less inconvenience for consumers, and less downtime for enterprises in the region.
Satellite providers, many in partnerships with mobile operators, are out to disrupt terrestrial approaches and practices. However, monetization and business case justification will be challenging. While there will be many trials, it is unlikely that many commercially viable services will serve the mass market before 2030. Global harmonization of spectrum and regulatory policy, ecosystem development, and standardization efforts will be crucial in ensuring interoperability and scalability across different satellite D2D from LEO networks and devices. Strong partnerships working on open solutions will have greater growth potential.