고급 SUV 시장 : 시장 기회, 성장 촉진요인, 산업 동향 분석, 예측(2025-2034년)

The Global Luxury SUV Market, valued at USD 8.7 billion in 2024, is set for impressive growth, with an anticipated CAGR of 11.8% from 2025 to 2034. This market continues to thrive as consumers seek the perfect blend of sophistication, performance, and cutting-edge technology. Luxury SUVs are not just vehicles; they are symbols of prestige, status, and innovation, offering unrivaled craftsmanship, advanced safety features, and exceptional performance. With their advanced tech features, these vehicles cater to a discerning audience that values exclusivity and superior quality. As disposable incomes rise, particularly in emerging markets, the demand for these high-end vehicles is growing at an accelerated pace. Consumers' shifting preferences towards vehicles that offer a combination of eco-consciousness and luxury have given rise to a burgeoning interest in electric and hybrid powertrains. Government incentives worldwide for electric vehicles are also playing a crucial role in accelerating the transition toward sustainable solutions in the luxury SUV sector.

Luxury SUVs are predominantly available in gasoline, diesel, and hybrid/electric models. Gasoline-powered luxury SUVs dominated the market in 2024, holding a 40% share, and are projected to generate USD 10 billion by 2034. However, the industry is quickly adapting to global environmental standards, with stricter emissions regulations pushing automakers toward more sustainable options. The shift to hybrid and electric vehicles is gaining momentum as consumers become more conscious of their environmental impact while still seeking the power and performance typically associated with luxury SUVs. These innovations provide improved fuel efficiency without compromising on the luxury experience.

The luxury SUV market thrives through franchised and independent dealerships, with franchised dealers claiming 79% of the market share in 2024. These dealerships are essential for brand positioning and customer engagement. They offer a premium buying experience, expert product knowledge, test drives, and personalized financing options. By delivering tailored promotions and outstanding after-sales services, franchised dealerships play a vital role in building brand loyalty and helping brands maintain their exclusivity. These dealerships enhance the luxury SUV experience, providing consumers with the high-end, personalized interactions they desire.

The Asia Pacific region represents a significant part of the global luxury SUV market, accounting for 42% of the market share in 2024. This region, particularly China, is expected to generate over USD 5 billion by 2034, driven by the expanding affluent middle class and the increasing desire for premium vehicles. Luxury SUVs are especially appealing to Chinese consumers due to their spacious interiors, high-tech features, and association with status and prestige. As a result, the demand for these vehicles is expected to keep growing, with automakers targeting this market as a key driver of global sales growth.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Research design
  • 1.1.1 Research approach
  • 1.1.2 Data collection methods
• 1.2 Base estimates and calculations
  • 1.2.1 Base year calculation
  • 1.2.2 Key trends for market estimates
• 1.3 Forecast model
• 1.4 Primary research & validation
  • 1.4.1 Primary sources
  • 1.4.2 Data mining sources
• 1.5 Market definitions

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis, 2021 - 2034

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Supplier landscape
  • 3.2.1 Luxury SUV manufacturers
  • 3.2.2 Tier 1 suppliers
  • 3.2.3 Tier 2 suppliers
  • 3.2.4 Raw material suppliers
  • 3.2.5 Dealerships
• 3.3 Profit margin analysis
• 3.4 Cost breakdown and price analysis
• 3.5 Technology & innovation landscape
• 3.6 Key news & initiatives
• 3.7 Regulatory landscape
• 3.8 Impact forces
  • 3.8.1 Growth drivers
    • 3.8.1.1 Shifting consumer preferences
    • 3.8.1.2 Rising affluence and disposable income
    • 3.8.1.3 Rising popularity of luxury SUVs
    • 3.8.1.4 Expansion of luxury SUV brands into emerging markets
    • 3.8.1.5 Shift towards eco-friendly luxury SUVs with hybrid or electric powertrains
  • 3.8.2 Industry pitfalls & challenges
    • 3.8.2.1 High cost associated with luxury SUVs
    • 3.8.2.2 Limited charging infrastructure in developing economies
• 3.9 Growth potential analysis
• 3.10 Porter’s analysis
• 3.11 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Type, 2021 - 2034 ($Bn, Units)

• 5.1 Key trends
• 5.2 Compact
• 5.3 Mid-size
• 5.4 Full-size

Chapter 6 Market Estimates & Forecast, By Fuel, 2021 - 2034 ($Bn, Units)

• 6.1 Key trends
• 6.2 Gasoline
• 6.3 Diesel
• 6.4 Hybrid/electric

Chapter 7 Market Estimates & Forecast, By Car Price, 2021 - 2034 ($Bn, Units)

• 7.1 Key trends
• 7.2 USD 30K-60K
• 7.3 USD 60K-90K
• 7.4 USD 90K-120K
• 7.5 Over USD 120K

Chapter 8 Market Estimates & Forecast, By Sales Channel, 2021 - 2034 ($Bn, Units)

• 8.1 Key trends
• 8.2 Franchised dealer
• 8.3 Independent dealer

Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2034 ($Bn, Units)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 UK
  • 9.3.2 Germany
  • 9.3.3 France
  • 9.3.4 Spain
  • 9.3.5 Italy
  • 9.3.6 Russia
  • 9.3.7 Nordics
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 South Korea
  • 9.4.5 ANZ
  • 9.4.6 Southeast Asia
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
  • 9.5.3 Argentina
• 9.6 MEA
  • 9.6.1 UAE
  • 9.6.2 South Africa
  • 9.6.3 Saudi Arabia

Chapter 10 Company Profiles

• 10.1 Aston Martin
• 10.2 Bentley Motors
• 10.3 BMW
• 10.4 BYD Motors
• 10.5 Daimler
• 10.6 Ferrari
• 10.7 Fiat Chrysler Automobiles
• 10.8 General Motors
• 10.9 Groupe Renault
• 10.10 Isuzu Motors
• 10.11 Mazda Motor
• 10.12 Nissan Motor
• 10.13 Porsche
• 10.14 Rivian Automotive
• 10.15 Rolls-Royce
• 10.16 Stellantis
• 10.17 Tata Motors
• 10.18 Tesla
• 10.19 Toyota Motor
• 10.20 Volkswagen