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Mobile Engagement

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Á¶»ç ´ë»ó ±â¾÷ÀÇ ¿¹(ÁÖ¸ñ 36»ç)

  • Accengage
  • Adobe
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  • IBM
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  • Leanplum
  • Localytics
  • Marketo
  • Oracle
  • Salesforce
  • Selligent
  • Smartfocus
  • Swrve
  • Tapjoy
  • Urban Airship
  • Vibes
  • Webtrekk

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KSA 25.03.06

Global Mobile Engagement Market to Reach US$500.8 Billion by 2030

The global market for Mobile Engagement estimated at US$75.9 Billion in the year 2024, is expected to reach US$500.8 Billion by 2030, growing at a CAGR of 37.0% over the analysis period 2024-2030. Push Notifications, one of the segments analyzed in the report, is expected to record a 39.9% CAGR and reach US$190.1 Billion by the end of the analysis period. Growth in the SMS & MMS segment is estimated at 37.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$18.9 Billion While China is Forecast to Grow at 43.9% CAGR

The Mobile Engagement market in the U.S. is estimated at US$18.9 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$141.7 Billion by the year 2030 trailing a CAGR of 43.9% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 29.0% and 33.5% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 31.4% CAGR.

Global Mobile Engagement Market - Key Trends and Drivers Summarized

How Is Mobile Engagement Transforming Customer Interactions?

Mobile engagement involves interacting with users on their mobile devices to enhance customer experience and drive business growth. As smartphones and mobile applications become integral to daily life, companies are increasingly focusing on engaging their audience through personalized, real-time interactions on mobile platforms. This trend spans across various sectors, including retail, healthcare, finance, and entertainment, where businesses leverage mobile engagement strategies to improve customer satisfaction, boost retention rates, and drive sales. From push notifications and SMS marketing to in-app messages and mobile web experiences, companies are utilizing diverse channels to reach and engage with their mobile audience effectively. Mobile engagement strategies also rely heavily on data analytics to understand customer behavior and preferences. By collecting data on user interactions, companies can deliver more relevant and personalized content, offers, and notifications. This data-driven approach not only enhances the user experience but also helps companies to build stronger relationships with their customers. Moreover, the adoption of mobile engagement platforms, which integrate tools for analytics, automation, and customer communication, is enabling businesses to streamline their mobile marketing efforts and improve overall efficiency.

What Innovations Are Driving the Mobile Engagement Market?

Innovations in mobile engagement are centered around personalization, automation, and omnichannel integration. Artificial Intelligence (AI) and machine learning are playing a crucial role in enabling deeper personalization by analyzing user data to predict preferences and behavior. AI-driven chatbots and virtual assistants are increasingly being used to provide instant customer support and personalized recommendations. Furthermore, automation tools are allowing companies to schedule and deliver targeted messages at the optimal time, enhancing the effectiveness of mobile campaigns. Omnichannel integration is another key trend, as businesses aim to deliver a consistent user experience across different platforms. By integrating mobile engagement strategies with other digital channels, such as email, social media, and web, companies can create a seamless customer journey. The use of geolocation technology and proximity-based marketing is also gaining traction, allowing businesses to deliver location-specific offers and notifications to users, further enhancing engagement.

How Do Market Segments Define the Growth of Mobile Engagement?

Platforms include SMS, push notifications, in-app messaging, mobile web, and mobile wallets. Push notifications and in-app messaging are among the most popular channels due to their ability to deliver timely and personalized content directly to the user. Industries utilizing mobile engagement strategies include retail, healthcare, banking, travel, and telecommunications. The retail sector is a significant contributor to the market, with companies using mobile engagement to drive sales, improve customer service, and enhance loyalty programs. Regionally, North America and Europe are leading the market due to high smartphone penetration, advanced digital infrastructure, and widespread adoption of mobile engagement platforms. The Asia-Pacific region, particularly China and India, is experiencing rapid growth driven by increasing mobile internet usage, rising e-commerce activities, and a young, tech-savvy population. Latin America and Africa are also emerging markets, where mobile engagement strategies are being used to reach customers in areas with limited traditional media access.

What Factors Are Driving the Growth in the Mobile Engagement Market?

The growth in the mobile engagement market is driven by several factors, including the rising adoption of smartphones, the shift towards digital communication, and advancements in data analytics technologies. The widespread use of mobile devices has made it essential for businesses to engage with customers through mobile channels. Additionally, the ability to deliver personalized, real-time content is helping companies to improve customer satisfaction and drive revenue. Technological advancements, such as AI-driven analytics, automation, and geolocation-based services, are further enhancing the capabilities of mobile engagement platforms, making them a powerful tool for customer interaction and business growth.

SCOPE OF STUDY:

The report analyzes the Mobile Engagement market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Solution (Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content, Other Solutions); Vertical (Retail, Financial Services, IT & Telecom, Media & Entertainment, Travel & Hospitality, Other Verticals)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 36 Featured) -

  • Accengage
  • Adobe
  • Appboy
  • Followanalytics
  • IBM
  • Key Innovators
  • Leanplum
  • Localytics
  • Marketo
  • Oracle
  • Salesforce
  • Selligent
  • Smartfocus
  • Swrve
  • Tapjoy
  • Urban Airship
  • Vibes
  • Webtrekk

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Global Economic Update
    • Mobile Engagement - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Demand for Personalized User Experiences Spurs Growth in Mobile Engagement Market
    • Technological Advancements in Mobile Engagement Platforms and Tools Strengthen Business Case for Adoption
    • Growing Focus on Omnichannel Marketing and Customer Retention Expands Addressable Market for Mobile Engagement
    • Expansion of Mobile Engagement in E-Commerce and Retail Fuels Market Growth
    • Increasing Adoption of AI-Driven Mobile Engagement Solutions Expands Market Opportunities
    • Technological Innovations in Push Notifications, In-App Messaging, and Mobile Chatbots Propel Market Expansion
    • Rising Focus on Enhancing App User Retention and Lifetime Value Drives Demand for Mobile Engagement
    • Growing Use of Mobile Engagement in Loyalty Programs and Rewards Expands Market Potential
    • Focus on Reducing Churn Rate and Enhancing Customer Satisfaction Strengthens Market for Mobile Engagement
    • Rising Adoption of Location-Based and Contextual Mobile Engagement Expands Addressable Market
    • Technological Advancements in Mobile Analytics and User Segmentation Propel Market Growth
    • Expansion of Mobile Engagement in Financial Services, Travel, and Entertainment Sectors Expands Market Opportunities
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Mobile Engagement by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 2: World Historic Review for Mobile Engagement by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 3: World 15-Year Perspective for Mobile Engagement by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2015, 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Push Notifications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World Historic Review for Push Notifications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 6: World 15-Year Perspective for Push Notifications by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for SMS & MMS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 8: World Historic Review for SMS & MMS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 9: World 15-Year Perspective for SMS & MMS by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for In-App Messaging by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World Historic Review for In-App Messaging by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 12: World 15-Year Perspective for In-App Messaging by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for E-Mails by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 14: World Historic Review for E-Mails by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 15: World 15-Year Perspective for E-Mails by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for App / Web Content by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World Historic Review for App / Web Content by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 18: World 15-Year Perspective for App / Web Content by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 19: World Recent Past, Current & Future Analysis for Other Solutions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 20: World Historic Review for Other Solutions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 21: World 15-Year Perspective for Other Solutions by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for Media & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 23: World Historic Review for Media & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 24: World 15-Year Perspective for Media & Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 25: World Recent Past, Current & Future Analysis for Travel & Hospitality by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 26: World Historic Review for Travel & Hospitality by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 27: World 15-Year Perspective for Travel & Hospitality by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 28: World Recent Past, Current & Future Analysis for Other Verticals by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 29: World Historic Review for Other Verticals by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 30: World 15-Year Perspective for Other Verticals by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 31: World Recent Past, Current & Future Analysis for Retail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 32: World Historic Review for Retail by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 33: World 15-Year Perspective for Retail by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 34: World Recent Past, Current & Future Analysis for Financial Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 35: World Historic Review for Financial Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 36: World 15-Year Perspective for Financial Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 37: World Recent Past, Current & Future Analysis for IT & Telecom by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 38: World Historic Review for IT & Telecom by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 39: World 15-Year Perspective for IT & Telecom by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 40: World Mobile Engagement Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 41: USA Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 42: USA Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 43: USA 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 44: USA Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: USA Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 46: USA 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • CANADA
    • TABLE 47: Canada Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 48: Canada Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 49: Canada 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 50: Canada Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: Canada Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 52: Canada 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • JAPAN
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 53: Japan Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 54: Japan Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 55: Japan 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 56: Japan Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Japan Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 58: Japan 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • CHINA
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 59: China Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 60: China Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 61: China 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 62: China Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: China Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 64: China 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • EUROPE
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 65: Europe Recent Past, Current & Future Analysis for Mobile Engagement by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 66: Europe Historic Review for Mobile Engagement by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 67: Europe 15-Year Perspective for Mobile Engagement by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2015, 2025 & 2030
    • TABLE 68: Europe Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Europe Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 70: Europe 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 71: Europe Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 72: Europe Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 73: Europe 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • FRANCE
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 74: France Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: France Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 76: France 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 77: France Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 78: France Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 79: France 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • GERMANY
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 80: Germany Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: Germany Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 82: Germany 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 83: Germany Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 84: Germany Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 85: Germany 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • ITALY
    • TABLE 86: Italy Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Italy Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 88: Italy 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 89: Italy Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 90: Italy Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 91: Italy 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • UNITED KINGDOM
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 92: UK Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: UK Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 94: UK 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 95: UK Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 96: UK Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 97: UK 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • SPAIN
    • TABLE 98: Spain Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: Spain Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 100: Spain 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 101: Spain Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 102: Spain Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 103: Spain 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • RUSSIA
    • TABLE 104: Russia Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 105: Russia Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 106: Russia 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 107: Russia Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 108: Russia Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 109: Russia 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • REST OF EUROPE
    • TABLE 110: Rest of Europe Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 111: Rest of Europe Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 112: Rest of Europe 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 113: Rest of Europe Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 114: Rest of Europe Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 115: Rest of Europe 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • ASIA-PACIFIC
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 116: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Engagement by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 117: Asia-Pacific Historic Review for Mobile Engagement by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 118: Asia-Pacific 15-Year Perspective for Mobile Engagement by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2015, 2025 & 2030
    • TABLE 119: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 120: Asia-Pacific Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 121: Asia-Pacific 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 122: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 123: Asia-Pacific Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 124: Asia-Pacific 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • AUSTRALIA
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2025 (E)
    • TABLE 125: Australia Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 126: Australia Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 127: Australia 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 128: Australia Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 129: Australia Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 130: Australia 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • INDIA
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2025 (E)
    • TABLE 131: India Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 132: India Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 133: India 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 134: India Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 135: India Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 136: India 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • SOUTH KOREA
    • TABLE 137: South Korea Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 138: South Korea Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 139: South Korea 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 140: South Korea Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 141: South Korea Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 142: South Korea 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • REST OF ASIA-PACIFIC
    • TABLE 143: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 144: Rest of Asia-Pacific Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 145: Rest of Asia-Pacific 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 146: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 147: Rest of Asia-Pacific Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 148: Rest of Asia-Pacific 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • LATIN AMERICA
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2025 (E)
    • TABLE 149: Latin America Recent Past, Current & Future Analysis for Mobile Engagement by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 150: Latin America Historic Review for Mobile Engagement by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 151: Latin America 15-Year Perspective for Mobile Engagement by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2015, 2025 & 2030
    • TABLE 152: Latin America Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 153: Latin America Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 154: Latin America 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 155: Latin America Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 156: Latin America Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 157: Latin America 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • ARGENTINA
    • TABLE 158: Argentina Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 159: Argentina Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 160: Argentina 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 161: Argentina Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 162: Argentina Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 163: Argentina 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • BRAZIL
    • TABLE 164: Brazil Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 165: Brazil Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 166: Brazil 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 167: Brazil Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 168: Brazil Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 169: Brazil 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • MEXICO
    • TABLE 170: Mexico Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 171: Mexico Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 172: Mexico 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 173: Mexico Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 174: Mexico Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 175: Mexico 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • REST OF LATIN AMERICA
    • TABLE 176: Rest of Latin America Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 177: Rest of Latin America Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 178: Rest of Latin America 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 179: Rest of Latin America Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 180: Rest of Latin America Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 181: Rest of Latin America 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • MIDDLE EAST
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2025 (E)
    • TABLE 182: Middle East Recent Past, Current & Future Analysis for Mobile Engagement by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 183: Middle East Historic Review for Mobile Engagement by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 184: Middle East 15-Year Perspective for Mobile Engagement by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2015, 2025 & 2030
    • TABLE 185: Middle East Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 186: Middle East Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 187: Middle East 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 188: Middle East Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 189: Middle East Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 190: Middle East 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • IRAN
    • TABLE 191: Iran Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 192: Iran Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 193: Iran 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 194: Iran Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 195: Iran Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 196: Iran 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • ISRAEL
    • TABLE 197: Israel Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 198: Israel Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 199: Israel 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 200: Israel Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 201: Israel Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 202: Israel 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • SAUDI ARABIA
    • TABLE 203: Saudi Arabia Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 204: Saudi Arabia Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 205: Saudi Arabia 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 206: Saudi Arabia Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 207: Saudi Arabia Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 208: Saudi Arabia 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • UNITED ARAB EMIRATES
    • TABLE 209: UAE Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 210: UAE Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 211: UAE 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 212: UAE Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 213: UAE Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 214: UAE 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • REST OF MIDDLE EAST
    • TABLE 215: Rest of Middle East Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 216: Rest of Middle East Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 217: Rest of Middle East 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 218: Rest of Middle East Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 219: Rest of Middle East Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 220: Rest of Middle East 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030
  • AFRICA
    • Mobile Engagement Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2025 (E)
    • TABLE 221: Africa Recent Past, Current & Future Analysis for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 222: Africa Historic Review for Mobile Engagement by Solution - Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 223: Africa 15-Year Perspective for Mobile Engagement by Solution - Percentage Breakdown of Value Sales for Push Notifications, SMS & MMS, In-App Messaging, E-Mails, App / Web Content and Other Solutions for the Years 2015, 2025 & 2030
    • TABLE 224: Africa Recent Past, Current & Future Analysis for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 225: Africa Historic Review for Mobile Engagement by Vertical - Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom Markets - Independent Analysis of Annual Sales in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 226: Africa 15-Year Perspective for Mobile Engagement by Vertical - Percentage Breakdown of Value Sales for Media & Entertainment, Travel & Hospitality, Other Verticals, Retail, Financial Services and IT & Telecom for the Years 2015, 2025 & 2030

IV. COMPETITION

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