고객 분석 시장 규모, 점유율, 동향 분석 보고서 : 구성요소별, 데이터 소스별, 용도별, 전개별, 기업 규모별, 최종 용도별, 지역별, 부문별 예측(2024-2030년)

Customer Analytics Market Size & Trends

The global customer analytics market size was estimated at USD 14.57 billion in 2023 and is expected to grow at a CAGR of 19.2% from 2024 to 2030. The proliferation of digital platforms has transformed the landscape of data generation and availability, fueling market growth. In the digital age, consumers interact with businesses through many channels, generating significant data. These channels include social media platforms, e-commerce websites, mobile applications, customer service interactions, and the Internet of Things (IoT) devices. Each interaction leaves a digital footprint, contributing to a vast pool of structured and unstructured data.

Social media platforms are a prime example of data explosion. Users generate massive amounts of data through posts, likes, comments, shares, and interactions. This data offers deep insights into consumer preferences, opinions, and behaviors. Similarly, e-commerce websites collect data on browsing patterns, purchase histories, and transaction details, providing a wealth of information about consumer buying behaviors and preferences.

This abundance of data presents both an opportunity and a challenge for businesses. The opportunity lies in the potential to derive meaningful insights to drive strategic decisions, enhance customer experiences, and improve operational efficiencies. However, the sheer volume and complexity of the data require advanced analytical tools and techniques to process, analyze, and extract actionable insights effectively.

Customer analytics leverages this data to understand customer behavior, preferences, and trends comprehensively. Advanced analytics tools, powered by big data technologies, enable businesses to analyze vast datasets in real-time, uncover hidden patterns, and predict future behaviors. This capability allows companies to personalize their offerings, optimize marketing efforts, and enhance customer engagement.

Moreover, increased data availability facilitates the development of more accurate and robust predictive models. These models can forecast customer needs, identify potential churn risks, and suggest proactive measures to retain customers. The insights from such analyses enable businesses to stay ahead of market trends, respond quickly to changes, and maintain a competitive edge.

Global Customer Analytics Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends from 2018 to 2030 in each of the sub-segments. For this study, Grand View Research has segmented the global customer analytics market report based on component, data source, enterprise size, deployment, application, end-use, and region:

• Customer Analytics Component Outlook (Revenue, USD Billion, 2018 - 2030)
• Solution
• Social media analytical tools
• Web analytical tools
• Dashboard and reporting tools
• Voice of customer (VOC)
• ETL (extract, transform, and load)
• Analytical modules/tools
• Services
• System Integration & Deployment
• Training & Consulting
• Support & Maintenance
• Customer Analytics Data Source Outlook (Revenue, USD Billion, 2018 - 2030)
• Web
• Social Media
• Smartphone
• Email
• Store
• Call Centre
• Others
• Customer Analytics Application Outlook (Revenue, USD Billion, 2018 - 2030)
• Brand Management
• Campaign Management
• Churn Management
• Customer Behavioral Analysis
• Product Management
• Others
• Customer Analytics Deployment Outlook (Revenue, USD Billion, 2018 - 2030)
• On-premise
• Cloud-based
• Customer Analytics Enterprise Size Outlook (Revenue, USD Billion, 2018 - 2030)
• Small & Medium Enterprises (SMEs)
• Large Enterprises
• Customer Analytics End-use Outlook (Revenue, USD Billion, 2018 - 2030)
• BFSI
• Retail and e-commerce
• Telecommunications and IT
• Manufacturing
• Transportation and Logistics
• Government and Defence
• Healthcare and Life Sciences
• Media and Entertainment
• Travel and Hospitality
• Others
• Customer Analytics Regional Outlook (Revenue, USD Billion, 2018 - 2030)
• North America

U.S.

Canada

Mexico

• Europe

UK

Germany

France

• Asia Pacific

China

India

Japan

Australia

South Korea

• Latin America

Brazil

• Middle East & Africa (MEA)

UAE

Saudi Arabia

South Africa

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Methodology segmentation & scope
• 1.2. Market Definitions
• 1.3. Research Methodology
  • 1.3.1. Information Procurement
  • 1.3.2. Information or Data Analysis
  • 1.3.3. Market Formulation & Data Visualization
  • 1.3.4. Data Validation & Publishing
• 1.4. Research Scope and Assumptions
  • 1.4.1. List of Data Sources

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Segment Outlook
• 2.3. Competitive Insights

Chapter 3. Customer Analytics Variables, Trends & Scope

• 3.1. Market Introduction/Lineage Outlook
• 3.2. Industry value chain analysis
• 3.3. Market dynamics
  • 3.3.1. Market Drivers Analysis
  • 3.3.2. Market Restraints Analysis
  • 3.3.3. Industry Opportunities
• 3.4. Customer Analytics Analysis Tools
  • 3.4.1. Porter's Analysis
    • 3.4.1.1. Bargaining power of the suppliers
    • 3.4.1.2. Bargaining power of the buyers
    • 3.4.1.3. Threats of substitution
    • 3.4.1.4. Threats from new entrants
  • 3.4.2. PESTEL Analysis
    • 3.4.2.1. Political landscape
    • 3.4.2.2. Economic and Social landscape
    • 3.4.2.3. Technological landscape
    • 3.4.2.4. Environmental landscape
    • 3.4.2.5. Legal landscape

Chapter 4. Customer Analytics Market: Component Estimates & Trend Analysis

• 4.1. Segment Dashboard
• 4.2. Customer Analytics: Component Movement Analysis, USD Billion, 2023 & 2030
• 4.3. Solution
  • 4.3.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.3.2. Social media analytical tools
    • 4.3.2.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.3.3. Web analytical tools
    • 4.3.3.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.3.4. Dashboard and reporting tools
    • 4.3.4.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.3.5. Voice of customer (VOC)
    • 4.3.5.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.3.6. ETL (extract, transform, and load)
    • 4.3.6.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.3.7. Analytical modules/tools
    • 4.3.7.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 4.4. Services
  • 4.4.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.4.2. System integration & deployment
    • 4.4.2.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.4.3. Training & consulting
    • 4.4.3.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 4.4.4. Support & maintenance
    • 4.4.4.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 5. Customer Analytics Market: Data Source Estimates & Trend Analysis

• 5.1. Segment Dashboard
• 5.2. Customer Analytics: Data Source Movement Analysis, USD Billion, 2023 & 2030
• 5.3. Web
  • 5.3.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 5.4. Social Media
  • 5.4.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 5.5. Smartphone
  • 5.5.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 5.6. Email
  • 5.6.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 5.7. Store
  • 5.7.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 5.8. Call Center
  • 5.8.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 5.9. Others
  • 5.9.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 6. Customer Analytics Market: Application Estimates & Trend Analysis

• 6.1. Segment Dashboard
• 6.2. Customer Analytics: Application Movement Analysis, USD Billion, 2023 & 2030
• 6.3. Brand Management
  • 6.3.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 6.4. Campaign Management
  • 6.4.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 6.5. Churn Management
  • 6.5.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 6.6. Customer Behavioral Analysis
  • 6.6.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 6.7. Product Management
  • 6.7.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 6.8. Others
  • 6.8.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 7. Customer Analytics Market: Deployment Estimates & Trend Analysis

• 7.1. Segment Dashboard
• 7.2. Customer Analytics: Deployment Movement Analysis, USD Billion, 2023 & 2030
• 7.3. On-premise
  • 7.3.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 7.4. Cloud-based
  • 7.4.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 8. Customer Analytics Market: Enterprise Size Estimates & Trend Analysis

• 8.1. Segment Dashboard
• 8.2. Customer Analytics: Enterprise Size Movement Analysis, USD Billion, 2023 & 2030
• 8.3. Small & Medium Enterprises (SMEs)
  • 8.3.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 8.4. Large Enterprises
  • 8.4.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 9. Customer Analytics Market: End Use Estimates & Trend Analysis

• 9.1. Segment Dashboard
• 9.2. Customer Analytics: End Use Movement Analysis, USD Billion, 2023 & 2030
• 9.3. BFSI
  • 9.3.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.4. Retail and e-commerce
  • 9.4.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.5. Telecommunications and IT
  • 9.5.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.6. Manufacturing
  • 9.6.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.7. Transportation and Logistics
  • 9.7.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.8. Government and Defence
  • 9.8.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.9. Healthcare and Life Sciences
  • 9.9.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.10. Media and Entertainment
  • 9.10.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.11. Travel and Hospitality
  • 9.11.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)
• 9.12. Others
  • 9.12.1. Market Size Estimates and Forecasts, 2018 - 2030 (USD Billion)

Chapter 10. Customer Analytics Market: Regional Estimates & Trend Analysis

• 10.1. Customer Analytics Share, By Region, 2023 & 2030, USD Billion
• 10.2. North America
  • 10.2.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 10.2.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 10.2.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
  • 10.2.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
  • 10.2.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 10.2.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
  • 10.2.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.2.8. U.S.
    • 10.2.8.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.2.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.2.8.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.2.8.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.2.8.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.2.8.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.2.8.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.2.9. Canada
    • 10.2.9.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.2.9.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.2.9.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.2.9.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.2.9.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.2.9.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.2.9.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.2.10. Mexico
    • 10.2.10.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.2.10.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.2.10.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.2.10.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.2.10.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.2.10.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.2.10.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
• 10.3. Europe
  • 10.3.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 10.3.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 10.3.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
  • 10.3.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
  • 10.3.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 10.3.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
  • 10.3.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.3.8. UK
    • 10.3.8.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.3.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.3.8.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.3.8.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.3.8.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.3.8.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.3.8.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.3.9. Germany
    • 10.3.9.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.3.9.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.3.9.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.3.9.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.3.9.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.3.9.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.3.9.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.3.10. France
    • 10.3.10.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.3.10.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.3.10.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.3.10.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.3.10.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.3.10.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.3.10.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
• 10.4. Asia Pacific
  • 10.4.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 10.4.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 10.4.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
  • 10.4.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
  • 10.4.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 10.4.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
  • 10.4.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.4.8. China
    • 10.4.8.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.4.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.4.8.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.4.8.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.4.8.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.4.8.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.4.8.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.4.9. India
    • 10.4.9.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.4.9.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.4.9.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.4.9.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.4.9.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.4.9.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.4.9.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.4.10. Japan
    • 10.4.10.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.4.10.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.4.10.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.4.10.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.4.10.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.4.10.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.4.10.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.4.11. Australia
    • 10.4.11.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.4.11.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.4.11.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.4.11.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.4.11.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.4.11.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.4.11.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.4.12. South Korea
    • 10.4.12.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.4.12.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.4.12.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.4.12.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.4.12.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.4.12.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.4.12.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
• 10.5. Latin America
  • 10.5.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 10.5.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 10.5.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
  • 10.5.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
  • 10.5.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 10.5.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
  • 10.5.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.5.8. Brazil
    • 10.5.8.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.5.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.5.8.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.5.8.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.5.8.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.5.8.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.5.8.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
• 10.6. Middle East & Africa
  • 10.6.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  • 10.6.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 10.6.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
  • 10.6.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
  • 10.6.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 10.6.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
  • 10.6.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.6.8. Saudi Arabia
    • 10.6.8.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.6.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.6.8.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.6.8.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.6.8.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.6.8.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.6.8.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.6.9. UAE
    • 10.6.9.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.6.9.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.6.9.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.6.9.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.6.9.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.6.9.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.6.9.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)
  • 10.6.10. South Africa
    • 10.6.10.1. Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
    • 10.6.10.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 10.6.10.3. Market estimates and forecast by Data Source, 2018 - 2030 (USD Billion)
    • 10.6.10.4. Market estimates and forecast by Application, 2018 - 2030 (USD Billion)
    • 10.6.10.5. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 10.6.10.6. Market estimates and forecast by Enterprise Size, 2018 - 2030 (USD Billion)
    • 10.6.10.7. Market estimates and forecast by End Use, 2018 - 2030 (USD Billion)

Chapter 11. Competitive Landscape

• 11.1. Recent Developments & Impact Analysis by Key Market Participants
• 11.2. Company Categorization
• 11.3. Company Market Share Analysis
• 11.4. Company Heat Map Analysis
• 11.5. Strategy Mapping
  • 11.5.1. Expansion
  • 11.5.2. Mergers & Acquisition
  • 11.5.3. Partnerships & Collaborations
  • 11.5.4. New Product Launches
  • 11.5.5. Research And Development
• 11.6. Company Profiles
  • 11.6.1. Adobe
    • 11.6.1.1. Participant's Overview
    • 11.6.1.2. Financial Performance
    • 11.6.1.3. Product Benchmarking
    • 11.6.1.4. Recent Developments
  • 11.6.2. Dell Inc.
    • 11.6.2.1. Participant's Overview
    • 11.6.2.2. Financial Performance
    • 11.6.2.3. Product Benchmarking
    • 11.6.2.4. Recent Developments
  • 11.6.3. Google
    • 11.6.3.1. Participant's Overview
    • 11.6.3.2. Financial Performance
    • 11.6.3.3. Product Benchmarking
    • 11.6.3.4. Recent Developments
  • 11.6.4. Manthan
    • 11.6.4.1. Participant's Overview
    • 11.6.4.2. Financial Performance
    • 11.6.4.3. Product Benchmarking
    • 11.6.4.4. Recent Developments
  • 11.6.5. Microsoft
    • 11.6.5.1. Participant's Overview
    • 11.6.5.2. Financial Performance
    • 11.6.5.3. Product Benchmarking
    • 11.6.5.4. Recent Developments
  • 11.6.6. Oracle
    • 11.6.6.1. Participant's Overview
    • 11.6.6.2. Financial Performance
    • 11.6.6.3. Product Benchmarking
    • 11.6.6.4. Recent Developments
  • 11.6.7. Salesforce.com, inc.
    • 11.6.7.1. Participant's Overview
    • 11.6.7.2. Financial Performance
    • 11.6.7.3. Product Benchmarking
    • 11.6.7.4. Recent Developments
  • 11.6.8. SAP SE
    • 11.6.8.1. Participant's Overview
    • 11.6.8.2. Financial Performance
    • 11.6.8.3. Product Benchmarking
    • 11.6.8.4. Recent Developments
  • 11.6.9. SAS Institute Inc.
    • 11.6.9.1. Participant's Overview
    • 11.6.9.2. Financial Performance
    • 11.6.9.3. Product Benchmarking
    • 11.6.9.4. Recent Developments
  • 11.6.10. Teradata
    • 11.6.10.1. Participant's Overview
    • 11.6.10.2. Financial Performance
    • 11.6.10.3. Product Benchmarking
    • 11.6.10.4. Recent Developments