통신 애널리틱스 시장 규모, 점유율, 동향 분석 보고서 : 구성요소별, 배포모드별, 조직 규모별, 용도별, 지역별, 부문 예측(2025-2030년)

Telecom Analytics Market Growth & Trends:

The global telecom analytics market size is estimated to reach USD 16.21 billion by 2030, expanding at a CAGR of 14.9% from 2025 to 2030, according to a new report by Grand View Research, Inc. Telecom analytics offers business intelligence solutions to the evolving telecommunications sector and also aids in identifying the present situation of the company with respect to its market opposition by identifying progressive trends and predicted parameters.

Increasing use of descriptive and diagnostic analytics to enhance business functions is one of the major factors fueling the growth of the market globally. Big data has become a ubiquitous part of telecom industry because of the huge amount of data being generated every minute through the connected world. About 2.5 quintillion bytes of data is created every day. The enhanced networks coupled with the proliferation of smart devices has facilitated the telecom operators to gain access to a multitude of information about their customers' preferences and behavior. This, in turn is expected to bolster market growth over the forecast period.

Telecom analytics possesses an ability to formulate strategies associated with cross-sell and up-sell and service and solution plans, thereby helping companies in the sector to obtain value from network resources. In addition, systematic computational analysis of data in the industry is also being leveraged to discover new routes of innovation and build better investor relations. Additionally, systematic computational analysis of data in the telecom industry brings importance in decision making, provides more accurate and actionable insights, ensures competitive benefits to the companies involved, and enable them to plan more efficient cost structure. A massive amount of unstructured data is formed from connected and communication devices, and social media. When this data is converted into a structured data, telecom service providers take out insights about their customer preferences and choices which in turn help them to figure out a customer profile and produce more targeted offers.

Accordingly, the ability of enterprises to capitalize on the potential of systematic computational analysis of data for the industry is expected to drive the growth of the market. While data analytics companies are experiencing growth, there is a massive shortage of talent. The telecom industry requires skilled data scientists who can understand the technology as well as the business objective of a telecom operator. Data scientists and analytics experts are highly in demand. Hiring new experts or training the existing workforce can cost the organization considerably, and the process of acquiring skills related to systematic computational analysis of data takes significant amount of time, which thereby pose a huge challenge. As a result, this very reason is one of the major factors expected to hinder the growth of the market during the forecast period.

Telecom Analytics Market Report Highlights:

• The cloud segment dominated the market with the largest revenue share in 2024. Owing to low investment cost, scalability, and agility offered by cloud deployment model, the segment is expected to witness significant growth
• The solution accounted for over 70.9% of the global market share in 2024, and the segment is expected to witness considerable growth over the coming years. Moreover, the segment is anticipated to continue its dominance as the fastest growing segment during the forecast period
• The Asia Pacific telecom analytics market is expected to grow at the highest CAGR from 2025 to 2030, which is accredited to the increasing investments in advanced technologies such as IoT and Big Data in the developing countries including India, and China.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation and Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Sources and Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation and Data Visualization
• 1.6. Data Validation and Publishing

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Segment Snapshot
• 2.3. Competitive Landscape Snapshot

Chapter 3. Telecom Analytics Market Variables, Trends and Scope

• 3.1. Market Lineage Outlook
• 3.2. Market Dynamics
  • 3.2.1. Market Driver Analysis
  • 3.2.2. Market Restraint Analysis
  • 3.2.3. Industry Challenge
• 3.3. Industry Analysis Tools
  • 3.3.1. PORTER's Analysis
    • 3.3.1.1. Bargaining power of the suppliers
    • 3.3.1.2. Bargaining power of the buyers
    • 3.3.1.3. Threats of substitution
    • 3.3.1.4. Threats from new entrants
    • 3.3.1.5. Competitive rivalry
  • 3.3.2. PESTEL Analysis
    • 3.3.2.1. Political landscape
    • 3.3.2.2. Economic and social landscape
    • 3.3.2.3. Technological landscape

Chapter 4. Telecom Analytics Market: Component Estimates and Trend Analysis

• 4.1. Telecom Analytics Market, By Component: Key Takeaways
• 4.2. Component Movement Analysis and Market Share, 2024 and 2030
• 4.3. Market Estimates and Forecasts, By Component, 2018 - 2030 (USD Million)
  • 4.3.1. Solutions
    • 4.3.1.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.3.1.2. Network Analytics
      • 4.3.1.2.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.3.1.3. Customer Analytics
      • 4.3.1.3.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.3.1.4. Subscriber Analytics
      • 4.3.1.4.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.3.1.5. Location Analytics
      • 4.3.1.5.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.3.1.6. Price Analytics
      • 4.3.1.6.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.3.1.7. Service Analytics
      • 4.3.1.7.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.3.1.8. Others
      • 4.3.1.8.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.3.2. Services
    • 4.3.2.1. Market Revenue Estimates and Forecasts, 2018 - 2030(USD Million)

Chapter 5. Telecom Analytics Market: Deployment Model Estimates and Trend Analysis

• 5.1. Telecom Analytics Market, By Deployment Model: Key Takeaways
• 5.2. Deployment Model Movement Analysis and Market Share, 2024 and 2030
• 5.3. Market Estimates and Forecasts, By Deployment Model, 2018 - 2030 (USD Million)
  • 5.3.1. Cloud
    • 5.3.1.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.3.2. On-Premise
    • 5.3.2.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. Telecom Analytics Market: Organization Size Estimates and Trend Analysis

• 6.1. Telecom Analytics Market, By Organization Size: Key Takeaways
• 6.2. Organization Size Movement Analysis and Market Share, 2024 and 2030
• 6.3. Market Estimates and Forecasts, By Organization Size, 2018 - 2030 (USD Million)
  • 6.3.1. Small and Mid-Sized Enterprises
    • 6.3.1.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.3.2. Large Enterprises
    • 6.3.2.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 7. Telecom Analytics Market: Application Estimates and Trend Analysis

• 7.1. Telecom Analytics Market, By Application: Key Takeaways
• 7.2. Application Movement Analysis and Market Share, 2024 and 2030
• 7.3. Market Estimates and Forecasts, By Application, 2018 - 2030 (USD Million)
  • 7.3.1. Customer Management
    • 7.3.1.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.3.2. Network Management
    • 7.3.2.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.3.3. Risk and Compliance Management
    • 7.3.3.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.3.4. Workforce Management
    • 7.3.4.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.3.5. Sales and Marketing Management
    • 7.3.5.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.3.6. Others
    • 7.3.6.1. Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 8. Telecom Analytics Market: Regional Estimates and Trend Analysis

• 8.1. Telecom Analytics Market: Regional Outlook
• 8.2. Regional Marketplaces: Key Takeaways
• 8.3. Market Estimates and Forecasts, by Region, 2018 - 2030 (USD Million)
• 8.4. North America
  • 8.4.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4.2. U.S.
    • 8.4.2.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4.3. Canada
    • 8.4.3.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4.4. Mexico
    • 8.4.4.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 8.5. Europe
  • 8.5.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.5.2. UK
    • 8.5.2.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.5.3. Germany
    • 8.5.3.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.5.4. France
    • 8.5.4.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 8.6. Asia Pacific
  • 8.6.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6.2. China
    • 8.6.2.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6.3. Japan
    • 8.6.3.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6.4. India
    • 8.6.4.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6.5. Australia
    • 8.6.5.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6.6. South Korea
    • 8.6.6.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 8.7. Latin America
  • 8.7.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.7.2. Brazil
    • 8.7.2.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 8.8. Middle East and Africa
  • 8.8.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.8.2. UAE
    • 8.8.2.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.8.3. KSA
    • 8.8.3.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.8.4. South Africa
    • 8.8.4.1. Market Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 9. Competitive Landscape

• 9.1. Company Categorization
• 9.2. Company Market Positioning
• 9.3. Company Heat Map Analysis
• 9.4. Company Profiles/Listing
  • 9.4.1. Adobe Inc.
    • 9.4.1.1. Company Overview
    • 9.4.1.2. Financial Performance
    • 9.4.1.3. Component Portfolio
    • 9.4.1.4. Recent Developments/ Strategic Initiatives
  • 9.4.2. Alteryx
    • 9.4.2.1. Company Overview
    • 9.4.2.2. Financial Performance
    • 9.4.2.3. Component Portfolio
    • 9.4.2.4. Recent Developments/ Strategic Initiatives
  • 9.4.3. Cisco Systems, Inc.
    • 9.4.3.1. Company Overview
    • 9.4.3.2. Financial Performance
    • 9.4.3.3. Component Portfolio
    • 9.4.3.4. Recent Developments/ Strategic Initiatives
  • 9.4.4. SAP SE
    • 9.4.4.1. Company Overview
    • 9.4.4.2. Financial Performance
    • 9.4.4.3. Component Portfolio
    • 9.4.4.4. Recent Developments/ Strategic Initiatives
  • 9.4.5. Hewlett Packard Enterprise Development LP
    • 9.4.5.1. Company Overview
    • 9.4.5.2. Financial Performance
    • 9.4.5.3. Component Portfolio
    • 9.4.5.4. Recent Developments/ Strategic Initiatives
  • 9.4.6. Huawei Technologies Co., Ltd.
    • 9.4.6.1. Company Overview
    • 9.4.6.2. Financial Performance
    • 9.4.6.3. Component Portfolio
    • 9.4.6.4. Recent Developments/ Strategic Initiatives
  • 9.4.7. IBM.
    • 9.4.7.1. Company Overview
    • 9.4.7.2. Financial Performance
    • 9.4.7.3. Component Portfolio
    • 9.4.7.4. Recent Developments/ Strategic Initiatives
  • 9.4.8. Microsoft
    • 9.4.8.1. Company Overview
    • 9.4.8.2. Financial Performance
    • 9.4.8.3. Component Portfolio
    • 9.4.8.4. Recent Developments/ Strategic Initiatives
  • 9.4.9. MicroStrategy Incorporated
    • 9.4.9.1. Company Overview
    • 9.4.9.2. Financial Performance
    • 9.4.9.3. Component Portfolio
    • 9.4.9.4. Recent Developments/ Strategic Initiatives
  • 9.4.10. Oracle
    • 9.4.10.1. Company Overview
    • 9.4.10.2. Financial Performance
    • 9.4.10.3. Component Portfolio
    • 9.4.10.4. Recent Developments/ Strategic Initiatives