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시장보고서
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인조잔디 시장 규모, 점유율, 동향 분석 보고서 : 재료별, 용도별, 지역별, 부문 예측(2025-2030년)

Artificial Turf Market Size, Share & Trends Analysis Report By Material (Polyethylene, Polypropylene), By Application (Residential, Commercial), By Region, And Segment Forecasts, 2025 - 2030
발행일: | 리서치사: Grand View Research | 페이지 정보: 영문 101 Pages | 배송안내 : 2-10일 (영업일 기준)

    
    
    




※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

인조잔디 시장의 성장과 동향

세계의 인조잔디 시장 규모는 2030년 99억 7,000만 달러에 달할 것으로 예상되며, 2025-2030년 CAGR 5.1%로 성장할 것으로 예상됩니다.

내구성, 낮은 정비성, 천연 잔디에 비해 저렴한 비용은 예측 기간 중 스포츠 및 잔디밭 용도에서 인조 잔디에 대한 수요를 촉진할 것으로 예상되는 주요 요인입니다.

세계에서 국제적인 야외 스포츠 이벤트 증가와 경기장 및 운동장의 낮은 정비에 대한 요구가 증가함에 따라 인조잔디 시장의 성장을 증가시킬 가능성이 높습니다. 또한 생활 공간과 뒷마당의 미관을 개선하기 위해 현대 주택 건설에서 인조잔디에 대한 수요가 증가함에 따라 시장 성장에 도움이 될 것으로 예상됩니다. 또한 신흥 경제국의 개인 생활 수준 향상과 높은 지출 능력은 주택 개조 활동에서 제품 수요를 지원할 가능성이 높습니다.

외부 사용에 적합한 제품 특성과 내마모성 및 내자외선성은 업무용으로의 침투를 증가시킬 것으로 예상됩니다. 사무실, 호텔, 기관 건물의 복도 및 좌석 공간에서의 제품 수요 증가가 예측 기간 중 수요를 견인할 것으로 예상됩니다. 교육기관, 운동장, 쇼핑몰, 보도 등에서 인조잔디의 사용이 증가함에 따라 상업용 부문은 예측 기간 중 수량 기준으로 5.1%의 연평균 복합 성장률(CAGR)을 나타낼 것으로 예상됩니다. 또한 산업 지역의 개발 및 현대식 건축물의 건설이 증가하고 있는 것도 인조잔디 시장의 성장을 증가시킬 것으로 예상됩니다.

이 시장의 주요 진입업체들은 강도를 높이고 교통량과 고온에 견딜 수 있는 인조잔디 개발에 주력하고 있으며, 이는 상업적 용도로의 사용을 촉진할 것으로 보입니다. 제품의 품질, 저렴한 가격, 잘 구축된 유통 채널은 시장 진출기업에게 중요한 성공 요인이 될 것으로 예상됩니다. 시장 진출기업은 잔디 실을 단단히 고정하기 위한 인조잔디의 뒷면 소재 개선과 일부 바닥재 용도 수요를 충족시키기 위한 새로운 봉제 기술에 집중하고 있습니다.

인조잔디 시장 보고서 하이라이트

  • 2024년 폴리에틸렌이 59.4%의 매출 점유율로 시장을 독점했습니다. 폴리에틸렌 인조잔디는 우수한 품질, 다용도성, 천연잔디와의 유사성으로 인해 향후 수년간 수요가 증가할 것으로 예상됩니다.
  • 이 시장은 용도별로 가정용, 상업용, 스포츠용으로 구분되며, 2024년 매출 비중은 스포츠용이 60.3%로 가장 큰 비중을 차지합니다.
  • 인조잔디의 비용 효율성, 낮은 유지보수 필요성, 미적 매력으로 인해 상업용 인조잔디 수요는 더욱 확대될 것으로 예상됩니다.
  • 폴리프로필렌 인조잔디 수요는 저렴한 가격, 다용도성, 경량 특성으로 인해 향후 수년간 증가할 것으로 예상됩니다.
  • 북미 인조잔디 시장은 스포츠 경기장, 주거용 조경, 상업용 프로젝트에서 채택이 증가함에 따라 수요 증가를 목격하고 있습니다.

목차

제1장 조사 방법과 범위

제2장 개요

제3장 인조잔디 시장의 변수, 동향, 범위

  • 시장의 계통/관련 시장 전망
  • 산업 밸류체인 분석
    • 유통 채널 분석
    • 원료의 동향
  • 기술 개요
  • 규제 프레임워크
    • 애널리스트의 시점
    • 규제와 기준
  • 시장 역학
    • 시장 성장 촉진요인 분석
    • 시장 성장 억제요인 분석
    • 산업의 기회
    • 산업의 과제
  • 비즈니스 환경 툴 분석 : 인조잔디 시장
    • Porter's Five Forces 분석
    • PESTLE 분석
  • 시장 혼란 분석

제4장 인조잔디 시장 : 재료별, 추정·동향 분석

  • 주요 포인트
  • 재료 변동 분석과 시장 점유율, 2024년과 2030년
  • 세계의 인조잔디 시장(재료별), 2018-2030년(100만 평방미터)
  • 폴리에틸렌
  • 폴리프로필렌
  • 나일론

제5장 인조잔디 시장 : 용도별, 추정·동향 분석

  • 주요 포인트
  • 용도 변동 분석과 시장 점유율, 2024년과 2030년
  • 세계의 인조잔디 시장(용도별), 2018-2030년(100만 평방미터)
  • 가정용
  • 상업용
  • 스포츠용

제6장 인조잔디 시장 : 지역별, 추정·동향 분석

  • 주요 포인트
  • 지역별 시장 점유율 분석, 2024년과 2030년
  • 북미
    • 재료별, 2018-2030년
    • 용도별, 2018-2030년
    • 미국
    • 캐나다
    • 멕시코
  • 유럽
    • 재료별, 2018-2030년
    • 용도별, 2018-2030년
    • 독일
    • 영국
    • 프랑스
    • 이탈리아
    • 스페인
  • 아시아태평양
    • 재료별, 2018-2030년
    • 용도별, 2018-2030년
    • 중국
    • 인도
    • 일본
    • 한국
    • 호주
    • 싱가포르
  • 중남미
    • 재료별, 2018-2030년
    • 용도별, 2018-2030년
    • 브라질
    • 아르헨티나
  • 중동 및 아프리카
    • 재료별, 2018-2030년
    • 용도별, 2018-2030년
    • 사우디아라비아
    • 아랍에미리트

제7장 공급업체 정보

  • Kraljic Matrix
  • 관여 모델
  • 교섭 전략
  • 조달 베스트 프랙티스
  • 벤더 선택 기준

제8장 경쟁 구도

  • 주요 참여 기업, 최근 동향, 산업에 대한 영향
  • 경쟁의 분류
  • 기업의 시장 현황 분석
  • 기업 히트맵 분석
  • 전략 지도제작, 2024년
  • 기업 리스트
    • Synthetic Turf International
    • Shaw Industries Group, Inc.
    • Sport Court Carolina
    • Tarkett SA
    • Synlawn Artificial Grass
    • Act Global
    • CONDOR Group
    • TIGERTURF
    • European Turf Group
    • CC Grass
    • ForeverLawn, Inc.
    • Challenger Turf, Inc.
    • Limonta Sport SpA
    • AstroTurf
KSA 25.03.20

Artificial Turf Market Growth & Trends:

The global artificial turf market size is expected to reach USD 9.97 billion in 2030 and is projected to grow at a CAGR of 5.1% from 2025 to 2030. Durability, low maintenance, and affordable costs compared to natural grass are the key factors that are likely to drive the demand for artificial turf in sports and lawns applications over the projected period.

Increasing number of international outdoor sports events across the globe and rising need for low maintenance of stadiums & playgrounds are likely to augment the artificial turf market growth. Furthermore, increasing demand for artificial turf in modern residential construction to improve the aesthetic appeal of living and backyard areas is anticipated to aid the market growth. In addition, rising living standards and high spending capacities of individuals in developing economies are likely to support the product demand in residential renovation activities.

Suitable characteristics exhibited by the product for use external areas and resistance to wear & UV rays are expected to increase its penetration in commercial applications. Rising demand for the product in offices, hotels, and in the corridors and seating areas of institutional buildings is expected to drive its demand over the forecast period. Commercial application segment is expected to register a CAGR of 5.1%, in terms of volume, over the forecast period owing to increasing utilization of artificial turf in educational institutes, playgrounds, malls, and walkways. Moreover, development of industrial areas and growing construction of modern architecture are anticipated to augment the market growth of artificial turf.

Key players in the market are focusing on the development of artificial turf with enhanced strength and ability to sustain heavy traffic and high temperatures, which is likely to aid product utilization in commercial applications. Product quality, affordable pricing, and well-established distribution channels are expected to be the key success factors for the market players. Players are focusing on improvements in the backing materials of artificial turf to hold turf threads firmly and new sewing technologies to cater to the demand in several flooring applications.

Artificial Turf Market Report Highlights:

  • Polyethylene dominated the market with a revenue share of 59.4% in 2024. The demand for polyethylene artificial turf is expected to increase in the coming years due to its superior quality, versatility, and resemblance to natural grass.
  • Based on application, this market is segmented into residential, commercial, and sports. Sports accounted for the largest revenue share of 60.3% in 2024.
  • The demand for artificial turf in commercial applications is expected to grow due to its cost-effectiveness, low maintenance requirements, and aesthetic appeal.
  • The demand for polypropylene artificial turf is expected to increase in the coming years due to its affordability, versatility, and lightweight properties.
  • North America artificial turf market is witnessing a rising demand due to its growing adoption in sports fields, residential landscaping, and commercial projects.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Scope & Assumption
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook, 2024 (USD Million)
  • 2.2. Segmental Outlook
  • 2.3. Competitive Insights

Chapter 3. Artificial Turf Market Variables, Trends & Scope

  • 3.1. Market Lineage/Ancillary Market Outlook
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Sales Channel Analysis
    • 3.2.2. Raw Material Trends
  • 3.3. Technological Overview
  • 3.4. Regulatory Framework
    • 3.4.1. Analyst Perspective
    • 3.4.2. Regulations & Standards
  • 3.5. Market Dynamics
    • 3.5.1. Market Driver Analysis
    • 3.5.2. Market Restraint Analysis
    • 3.5.3. Industry Opportunities
    • 3.5.4. Industry Challenges
  • 3.6. Business Environmental Tools Analysis: Artificial Turf market
    • 3.6.1. Porter's Five Forces Analysis
      • 3.6.1.1. Bargaining Power of Suppliers
      • 3.6.1.2. Bargaining Power of Buyers
      • 3.6.1.3. Threat of Substitution
      • 3.6.1.4. Threat of New Entrants
      • 3.6.1.5. Competitive Rivalry
    • 3.6.2. PESTLE Analysis
      • 3.6.2.1. Political Landscape
      • 3.6.2.2. Economic Landscape
      • 3.6.2.3. Social Landscape
      • 3.6.2.4. Technology Landscape
      • 3.6.2.5. Environmental Landscape
      • 3.6.2.6. Legal Landscape
  • 3.7. Market Disruption Analysis

Chapter 4. Artificial Turf Market: Material Estimates & Trend Analysis

  • 4.1. Key Takeaways
  • 4.2. Material Movement Analysis & Market Share, 2024 & 2030
  • 4.3. Global Artificial Turf Market by Material, 2018 - 2030 (Million Square Meters) (USD Million)
  • 4.4. Polyethylene
    • 4.4.1. Polyethylene Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
  • 4.5. Polypropylene
    • 4.5.1. Polypropylene Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
  • 4.6. Nylon
    • 4.6.1. Nylon Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)

Chapter 5. Artificial Turf Market: Application Estimates & Trend Analysis

  • 5.1. Key Takeaways
  • 5.2. Application Movement Analysis & Market Share, 2024 & 2030
  • 5.3. Global Artificial Turf Market by Application, 2018 - 2030 (Million Square Meters) (USD Million)
  • 5.4. Residential
    • 5.4.1. Artificial Turf Market Estimates And Forecasts For Residential, 2018 - 2030 (Million Square Meters) (USD Million)
  • 5.5. Commercial
    • 5.5.1. Artificial Turf Market Estimates And Forecasts For Commercial, 2018 - 2030 (Million Square Meters) (USD Million)
  • 5.6. Sports
    • 5.6.1. Artificial Turf Market Estimates And Forecasts For Sports, 2018 - 2030 (Million Square Meters) (USD Million)

Chapter 6. Artificial Turf Market: Regional Estimates & Trend Analysis

  • 6.1. Key Takeaways
  • 6.2. Regional Market Share Analysis, 2024 & 2030
  • 6.3. North America
    • 6.3.1. North America Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.3.2. North America Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.3.3. North America Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.3.4. U.S.
      • 6.3.4.1. U.S. Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.3.4.2. U.S. Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.3.4.3. U.S. Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.3.5. Canada
      • 6.3.5.1. Canada Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.3.5.2. Canada Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.3.5.3. Canada Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.3.6. Mexico
      • 6.3.6.1. Mexico Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.3.6.2. Mexico Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.3.6.3. Mexico Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
  • 6.4. Europe
    • 6.4.1. Europe Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.4.2. Europe Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.4.3. Europe Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.4.4. Germany
      • 6.4.4.1. Germany Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.4.2. Germany Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.4.3. Germany Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.4.5. UK
      • 6.4.5.1. UK Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.5.2. UK Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.5.3. UK Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.4.6. France
      • 6.4.6.1. France Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.6.2. France Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.6.3. France Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.4.7. Italy
      • 6.4.7.1. Italy Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.7.2. Italy Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.7.3. Italy Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.4.8. Spain
      • 6.4.8.1. Spain Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.8.2. Spain Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.4.8.3. Spain Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
  • 6.5. Asia Pacific
    • 6.5.1. Asia Pacific Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.5.2. Asia Pacific Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.5.3. Asia Pacific Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.5.4. China
      • 6.5.4.1. China Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.4.2. China Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.4.3. China Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.5.5. India
      • 6.5.5.1. India Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.5.2. India Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.5.3. India Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.5.6. Japan
      • 6.5.6.1. Japan Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.6.2. Japan Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.6.3. Japan Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.5.7. South Korea
      • 6.5.7.1. South Korea Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.7.2. South Korea Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.7.3. South Korea Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.5.8. Australia
      • 6.5.8.1. Australia Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.8.2. Australia Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.8.3. Australia Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.5.9. Singapore
      • 6.5.9.1. Singapore Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.9.2. Singapore Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.5.9.3. Singapore Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
  • 6.6. Central & South America
    • 6.6.1. Central & South America Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.6.2. Central & South America Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.6.3. Central & South America Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.6.4. Brazil
      • 6.6.4.1. Brazil Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.6.4.2. Brazil Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.6.4.3. Brazil Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.6.5. Argentina
      • 6.6.5.1. Argentina Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.6.5.2. Argentina Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.6.5.3. Argentina Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
  • 6.7. Middle East & Africa
    • 6.7.1. Middle East & Africa Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.7.2. Middle East & Africa Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.7.3. Middle East & Africa Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.7.4. Saudi Arabia
      • 6.7.4.1. Saudi Arabia Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.7.4.2. Saudi Arabia Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.7.4.3. Saudi Arabia Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)
    • 6.7.5. UAE
      • 6.7.5.1. UAE Artificial Turf Market Estimates And Forecasts, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.7.5.2. UAE Artificial Turf Market Estimates And Forecasts, by Material, 2018 - 2030 (Million Square Meters) (USD Million)
      • 6.7.5.3. UAE Artificial Turf Market Estimates And Forecasts, by Application, 2018 - 2030 (Million Square Meters) (USD Million)

Chapter 7. Supplier Intelligence

  • 7.1. Kraljic Matrix
  • 7.2. Engagement Model
  • 7.3. Negotiation Strategies
  • 7.4. Sourcing Best Practices
  • 7.5. Vendor Selection Criteria

Chapter 8. Competitive Landscape

  • 8.1. Key Players, their Recent Developments, and their Impact on Industry
  • 8.2. Competition Categorization
  • 8.3. Company Market Position Analysis
  • 8.4. Company Heat Map Analysis
  • 8.5. Strategy Mapping, 2024
  • 8.6. Company Listing
    • 8.6.1. Synthetic Turf International
      • 8.6.1.1. Company Overview
      • 8.6.1.2. Financial Performance
      • 8.6.1.3. Material Benchmarking
      • 8.6.1.4. Strategic Initiatives
    • 8.6.2. Shaw Industries Group, Inc.
      • 8.6.2.1. Company Overview
      • 8.6.2.2. Financial Performance
      • 8.6.2.3. Material Benchmarking
      • 8.6.2.4. Strategic Initiatives
    • 8.6.3. Sport Court Carolina
      • 8.6.3.1. Company Overview
      • 8.6.3.2. Financial Performance
      • 8.6.3.3. Material Benchmarking
      • 8.6.3.4. Strategic Initiatives
    • 8.6.4. Tarkett S.A.
      • 8.6.4.1. Company Overview
      • 8.6.4.2. Financial Performance
      • 8.6.4.3. Material Benchmarking
      • 8.6.4.4. Strategic Initiatives
    • 8.6.5. Synlawn Artificial Grass
      • 8.6.5.1. Company Overview
      • 8.6.5.2. Financial Performance
      • 8.6.5.3. Material Benchmarking
      • 8.6.5.4. Strategic Initiatives
    • 8.6.6. Act Global
      • 8.6.6.1. Company Overview
      • 8.6.6.2. Financial Performance
      • 8.6.6.3. Material Benchmarking
      • 8.6.6.4. Strategic Initiatives
    • 8.6.7. CONDOR Group
      • 8.6.7.1. Company Overview
      • 8.6.7.2. Financial Performance
      • 8.6.7.3. Material Benchmarking
      • 8.6.7.4. Strategic Initiatives
    • 8.6.8. TIGERTURF
      • 8.6.8.1. Company Overview
      • 8.6.8.2. Financial Performance
      • 8.6.8.3. Material Benchmarking
      • 8.6.8.4. Strategic Initiatives
    • 8.6.9. European Turf Group
      • 8.6.9.1. Company Overview
      • 8.6.9.2. Financial Performance
      • 8.6.9.3. Material Benchmarking
      • 8.6.9.4. Strategic Initiatives
    • 8.6.10. CC Grass
      • 8.6.10.1. Company Overview
      • 8.6.10.2. Financial Performance
      • 8.6.10.3. Material Benchmarking
      • 8.6.10.4. Strategic Initiatives
    • 8.6.11. ForeverLawn, Inc.
      • 8.6.11.1. Company Overview
      • 8.6.11.2. Financial Performance
      • 8.6.11.3. Material Benchmarking
      • 8.6.11.4. Strategic Initiatives
    • 8.6.12. Challenger Turf, Inc.
      • 8.6.12.1. Company Overview
      • 8.6.12.2. Financial Performance
      • 8.6.12.3. Material Benchmarking
      • 8.6.12.4. Strategic Initiatives
    • 8.6.13. Limonta Sport S.p.A.
      • 8.6.13.1. Company Overview
      • 8.6.13.2. Financial Performance
      • 8.6.13.3. Material Benchmarking
      • 8.6.13.4. Strategic Initiatives
    • 8.6.14. AstroTurf
      • 8.6.14.1. Company Overview
      • 8.6.14.2. Financial Performance
      • 8.6.14.3. Material Benchmarking
      • 8.6.14.4. Strategic Initiatives
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