커넥티드 거실 시장 규모, 점유율, 동향 분석 보고서 : 제품별, 용도별, 최종 용도별, 지역별, 부문별 예측(2025-2030년)

Connected Living Room Market Growth & Trends:

The global connected living room market size is estimated to reach USD 101.42 billion by 2030, registering a CAGR of 8.9% from 2025 to 2030, according to a new report by Grand View Research, Inc. The increasing adoption of smart TVs and smart speakers is expected to drive the growth.

The smart TVs have evolved drastically in recent years with increased connectivity and accessibility to various applications and platforms. The wireless connectivity has enlarged the televisions compatibility with a large number of complimentary devices such as smartphones and tablet PCs. This has further helped integrate various other devices with the large screen comfort of a smart TV.

Video streaming has revolutionized the entertainment industry and video-on-demand is emerging as a potential substitute to conventional television broadcasts. At the same time, the growing trend of streaming live videos over social media and other platforms is underlining the importance of connected devices and making it evidently necessary for the masses to get acquainted with these devices. These factors are expected to continue propelling the growth of the market over the forecast period.

Asia Pacific is estimated to dominate the connected living room market over the forecast period. The number of smartphone users in the region is rising continuously as communication networks continue to strengthen and the youth population continues to increase. Moreover, the demand for smartphones, gaming consoles, and tablet PCs in the region is growing as the popularity of social media platforms among the youth population continues to grow. All these factors bode well for the regional market.

Connected Living Room Market Report Highlights:

• The smart TVs and streaming devices segment accounted for the largest revenue share of 29.9% in the connected living room industry in 2024 and became an important part of the connected living room setup.
• The retrofit application segment accounted for a larger revenue share in the global market in 2024 and is a popular way to transform traditional homes into smart homes without requiring complete renovations.
• Based on end-use, the home automation & control segment is expected to grow at the fastest CAGR over the forecast period.
• In 2024, North America accounted for a substantial revenue share in the global market, owing to the well-established digitization initiatives in the region and the extensive presence of various major market players.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation and Scope
• 1.2. Research Methodology
  • 1.2.1. Information Procurement
• 1.3. Information or Data Analysis
• 1.4. Methodology
• 1.5. Research Scope and Assumptions
• 1.6. Market Formulation & Validation
• 1.7. Country Based Segment Share Calculation
• 1.8. List of Data Sources

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Segment Outlook
• 2.3. Competitive Insights

Chapter 3. Connected Living Room Market Variables, Trends, & Scope

• 3.1. Market Lineage Outlook
• 3.2. Market Dynamics
  • 3.2.1. Market Drivers Analysis
  • 3.2.2. Market Restraints Analysis
  • 3.2.3. Industry Challenges
• 3.3. Connected Living Room Market Analysis Tools
  • 3.3.1. Porter's Analysis
    • 3.3.1.1. Bargaining power of the suppliers
    • 3.3.1.2. Bargaining power of the buyers
    • 3.3.1.3. Threats of substitution
    • 3.3.1.4. Threats from new entrants
    • 3.3.1.5. Competitive rivalry
  • 3.3.2. PESTEL Analysis
    • 3.3.2.1. Political Landscape
    • 3.3.2.2. Economic and Social Landscape
    • 3.3.2.3. Technological Landscape
    • 3.3.2.4. Environmental Landscape
    • 3.3.2.5. Legal Landscape

Chapter 4. Connected Living Room Market: Product Estimates & Trend Analysis

• 4.1. Segment Dashboard
• 4.2. Connected Living Room Market: Product Movement Analysis, USD Million, 2024 & 2030
• 4.3. Smart TVs & Streaming Devices
  • 4.3.1. Smart TVs & Streaming Devices Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.4. Gaming Consoles
  • 4.4.1. Gaming Consoles Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.5. Smart Speakers & Voice Assistants
  • 4.5.1. Smart Speakers & Voice Assistants Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.6. Home Theater Systems & Soundbars
  • 4.6.1. Home Theater Systems & Soundbars Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.7. Smart Set-top Boxes (STBs)
  • 4.7.1. Smart Set-top Boxes (STBs) Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.8. Computers and Laptops
  • 4.8.1. Computers and Laptops Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.9. Smartphones and Tablets
  • 4.9.1. Smartphones and Tablets Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.10. Connected Security Systems
  • 4.10.1. Connected Security Systems Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.11. Connected Lighting
  • 4.11.1. Connected Lighting Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.12. Others
  • 4.12.1. Other Connected Living Room Products Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 5. Connected Living Room Market: Application Estimates & Trend Analysis

• 5.1. Segment Dashboard
• 5.2. Connected Living Room Market: Application Movement Analysis, USD Million, 2024 & 2030
• 5.3. New Construction
  • 5.3.1. New Construction Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 5.4. Retrofit
  • 5.4.1. Retrofit Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. Connected Living Room Market: End Use Estimates & Trend Analysis

• 6.1. Segment Dashboard
• 6.2. Connected Living Room Market: End Use Movement Analysis, USD Million, 2024 & 2030
• 6.3. Home Entertainment & Media Streaming
  • 6.3.1. Home Entertainment & Media Streaming Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 6.4. Gaming & E-sports
  • 6.4.1. Gaming & E-sports Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 6.5. Home Automation & Control
  • 6.5.1. Home Automation & Control Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
• 6.6. Others
  • 6.6.1. Other End Uses Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 7. Connected Living Room Market: Regional Estimates & Trend Analysis

• 7.1. Connected Living Room Market Share, By Region, 2024 & 2030, USD Million
• 7.2. North America
  • 7.2.1. North America Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.2.2. U.S.
    • 7.2.2.1. U.S. Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.2.3. Canada
    • 7.2.3.1. Canada Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.2.4. Mexico
    • 7.2.4.1. Mexico Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.3. Europe
  • 7.3.1. Europe Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.3.2. UK
    • 7.3.2.1. UK Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.3.3. Germany
    • 7.3.3.1. Germany Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.3.4. France
    • 7.3.4.1. France Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.4. Asia Pacific
  • 7.4.1. Asia Pacific Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4.2. China
    • 7.4.2.1. China Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4.3. Japan
    • 7.4.3.1. Japan Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4.4. India
    • 7.4.4.1. India Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4.5. South Korea
    • 7.4.5.1. South Korea Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4.6. Australia
    • 7.4.6.1. Australia Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.5. Latin America
  • 7.5.1. Latin America Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5.2. Brazil
    • 7.5.2.1. Brazil Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.6. Middle East and Africa
  • 7.6.1. Middle East and Africa Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.2. UAE
    • 7.6.2.1. UAE Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.3. Saudi Arabia
    • 7.6.3.1. Saudi Arabia Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.4. South Africa
    • 7.6.4.1. South Africa Connected Living Room Market Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 8. Competitive Landscape

• 8.1. Company Categorization
• 8.2. Company Market Positioning
• 8.3. Company Heat Map Analysis
• 8.4. Company Profiles
  • 8.4.1. ABB
    • 8.4.1.1. Participant's Overview
    • 8.4.1.2. Financial Performance
    • 8.4.1.3. Product Benchmarking
    • 8.4.1.4. Recent Developments/ Strategic Initiatives
  • 8.4.2. Amazon.com, Inc.
    • 8.4.2.1. Participant's Overview
    • 8.4.2.2. Financial Performance
    • 8.4.2.3. Product Benchmarking
    • 8.4.2.4. Recent Developments/ Strategic Initiatives
  • 8.4.3. Apple Inc.
    • 8.4.3.1. Participant's Overview
    • 8.4.3.2. Financial Performance
    • 8.4.3.3. Product Benchmarking
    • 8.4.3.4. Recent Developments/ Strategic Initiatives
  • 8.4.4. ASSA ABLOY
    • 8.4.4.1. Participant's Overview
    • 8.4.4.2. Financial Performance
    • 8.4.4.3. Product Benchmarking
    • 8.4.4.4. Recent Developments/ Strategic Initiatives
  • 8.4.5. Google LLC
    • 8.4.5.1. Participant's Overview
    • 8.4.5.2. Financial Performance
    • 8.4.5.3. Product Benchmarking
    • 8.4.5.4. Recent Developments/ Strategic Initiatives
  • 8.4.6. Honeywell International Inc.
    • 8.4.6.1. Participant's Overview
    • 8.4.6.2. Financial Performance
    • 8.4.6.3. Product Benchmarking
    • 8.4.6.4. Recent Developments/ Strategic Initiatives
  • 8.4.7. Legrand SA
    • 8.4.7.1. Participant's Overview
    • 8.4.7.2. Financial Performance
    • 8.4.7.3. Product Benchmarking
    • 8.4.7.4. Recent Developments/ Strategic Initiatives
  • 8.4.8. LG Electronics
    • 8.4.8.1. Participant's Overview
    • 8.4.8.2. Financial Performance
    • 8.4.8.3. Product Benchmarking
    • 8.4.8.4. Recent Developments/ Strategic Initiatives
  • 8.4.9. Signify Holding
    • 8.4.9.1. Participant's Overview
    • 8.4.9.2. Financial Performance
    • 8.4.9.3. Product Benchmarking
    • 8.4.9.4. Recent Developments/ Strategic Initiatives
  • 8.4.10. Robert Bosch GmbH
    • 8.4.10.1. Participant's Overview
    • 8.4.10.2. Financial Performance
    • 8.4.10.3. Product Benchmarking
    • 8.4.10.4. Recent Developments/ Strategic Initiatives
  • 8.4.11. SAMSUNG
    • 8.4.11.1. Participant's Overview
    • 8.4.11.2. Financial Performance
    • 8.4.11.3. Product Benchmarking
    • 8.4.11.4. Recent Developments/ Strategic Initiatives
  • 8.4.12. Schneider Electric
    • 8.4.12.1. Participant's Overview
    • 8.4.12.2. Financial Performance
    • 8.4.12.3. Product Benchmarking
    • 8.4.12.4. Recent Developments/ Strategic Initiatives
  • 8.4.13. Siemens
    • 8.4.13.1. Participant's Overview
    • 8.4.13.2. Financial Performance
    • 8.4.13.3. Product Benchmarking
    • 8.4.13.4. Recent Developments/ Strategic Initiatives
  • 8.4.14. Sony Corporation
    • 8.4.14.1. Participant's Overview
    • 8.4.14.2. Financial Performance
    • 8.4.14.3. Product Benchmarking
    • 8.4.14.4. Recent Developments/ Strategic Initiatives