IDC PeerScape : 항공우주 산업에서 판매 효율성 향상 및 고객 경험 개선 사례

This IDC PeerScape outlines three practices to enhance sales efficiency and improve the customer experience in the aerospace industry:Leverage industry-specific marketplaces to enhance transparency, sales efficiency and CXUse extended reality (XR) technologies to make product configuration more responsive and engagingUtilize self-service platforms to automate tasks and provide up to date and relevant product information"The aerospace sector is characterized by a high degree of regulation, product complexity, and emphasis on long-term business relationships. Driving sales efficiency and enhancing customer experience through digital technology will be a key differentiator for manufacturers globally," said Mark Casidsid, senior research analyst, IDC Manufacturing Insights.

IDC PeerScape Figure

Executive Summary

Peer Insights

• Practice 1: Leverage Industry-Specific Marketplaces to Enhance Transparency, Sales Efficiency, and Customer Experience
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  • Example
  • Guidance
• Practice 2: Use XR Technologies to Make Product Configuration More Efficient, Responsive, and Engaging
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  • Example
  • Guidance
• Practice 3: Use Intuitive Self-Service Platforms to Automate Tasks and Provide Up-to-Date and Relevant Product Information
  • Challenge
  • Example
  • Guidance

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• Related Research