![]() |
½ÃÀ庸°í¼
»óǰÄÚµå
1618914
¼Ò¸Å¾÷ÀÇ Áö¼Ó°¡´É¼º °ü¸® : ½ÇÇàÀ» À§ÇÑ µ¥ÀÌÅÍ È°¿ëRetail Sustainability Management: Leveraging Data for Action |
ÀÌ IDC Perspective´Â ¼Ò¸Å¾÷ÀÇ Áö¼Ó°¡´É¼º °ü¸®¿Í ÇൿÀ» À§ÇÑ µ¥ÀÌÅÍ È°¿ëÀÇ Á߿伺¿¡ ÃÊÁ¡À» ¸ÂÃß°í ÀÖ½À´Ï´Ù. ¼Ò¸Å¾÷üµéÀº ¼ÒºñÀÚ ¿ä±¸, ±ÔÁ¦ ¾Ð·Â, Àü·«Àû Â÷º°ÈÀÇ Çʿ伺 µî¿¡ ÈûÀÔ¾î Áö¼Ó°¡´É¼ºÀ» ÇÙ½É Àü·«À¸·Î »ï´Â ¿òÁ÷ÀÓÀÌ °¡¼Óȵǰí ÀÖ½À´Ï´Ù. Scope 3 ¹èÃâ·® °ü¸®, ¼¼ºÐÈµÈ ±ÔÁ¦ »óȲ ´ëÀÀ µî º¹ÀâÇÏ°í ¾î·Á¿î °úÁ¦°¡ ¸¹Áö¸¸, Áö¼Ó°¡´É¼ºÀÌ °¡Á®´ÙÁÖ´Â ÀÌÁ¡Àº ¸Å¿ì Å®´Ï´Ù. ºê·£µå Ãæ¼ºµµ Çâ»ó, Çõ½Å, ºñ¿ë Àý°¨, °æ¿µ È¿À²¼º µîÀÌ ±×°ÍÀÔ´Ï´Ù. "¼Ò¸Å¾÷ÀÇ Áö¼Ó°¡´É¼ºÀº ´Ü¼øÇÑ Æ®·»µå°¡ ¾Æ´Ï¶ó ¼ÒºñÀÚ ¿ä±¸, ±ÔÁ¦ ¾Ð·Â, °æÀïÀû Â÷º°ÈÀÇ Çʿ伺¿¡ ÀÇÇØ ÃßÁøµÇ´Â Àü·«Àû Çʼö ¿ä¼ÒÀÔ´Ï´Ù."¶ó°í IDCÀÇ ¿ùµå¿ÍÀÌµå ¸®Å×ÀÏ Á¦Ç° ¼Ò½Ì ÀÌÇà Áö¼Ó°¡´É¼º Àü·« ¿¬±¸ Ã¥ÀÓÀÚÀÎ Jordan K. Speer´Â ¸»Çß½À´Ï´Ù.
This IDC Perspective highlights the importance of retail sustainability management and the usage of data for action. Retailers are increasingly integrating sustainability into their core strategies, driven by consumer demand, regulatory pressures, and the need for strategic differentiation. Despite the complexity and challenges, such as managing Scope 3 emissions and navigating a fragmented regulatory landscape, the benefits of sustainability are significant. These include improved brand loyalty, innovation, cost savings, and operational efficiency. Retailers that adopt a holistic approach to sustainability, leveraging data and technology, will position themselves as leaders in an eco-conscious market."Sustainability in retail isn't just a trend; it's a strategic imperative driven by consumer demand, regulatory pressure, and the need for competitive differentiation," said Jordan K. Speer, research director, Worldwide Retail Product Sourcing, Fulfillment, and Sustainability Strategies, IDC.