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Best in Future of Customer Experience ¼ö»óÀÚ ÇÁ·ÎÆÄÀÏ 2024Best in Future of Customer Experience Winner Award Profile 2024 |
ÀÌ IDC Perspective¿¡¼´Â ¾Æ½Ã¾ÆÅÂÆò¾çÀÇ IDC Future Enterprise Awards 2024ÀÇ 'Future of Customer Experience' ¼ö»óÀÚ ³ë¹Ì³×ÀÌÆ® ³»¿ë¿¡ ´ëÇØ ¿¹Ãø AI ±â´ÉÀÌ ÇâÈÄ Á¶Á÷¿¡ ¹ÌÄ¥ ¿µÇâ¿¡ ´ëÇØ ³íÇϰí ÀÖ½À´Ï´Ù."AI´Â Ãʰ³ÀÎÈ ¹× ¿¹Ãø ºÐ¼®°ú °°Àº Â÷¼¼´ë °í°´ °æÇè ÀÌ´Ï¼ÅÆ¼ºê¿¡ ºü¸£°Ô µµÀԵǰí ÀÖÁö¸¸ ±â¾÷Àº ÀÌ·¯ÇÑ ±â¼úÀÌ Á¶Á÷ÀÇ µðÁöÅÐ Çõ½Å °úÁ¤¿¡ ÀüüÀûÀ¸·Î ÅëÇյǵµ·Ï ÇØ¾ß ÇÕ´Ï´Ù. ¸ñÇ¥´Â °í°´À» ³Ñ¾î Á÷¿ø, ÆÄÆ®³Ê, ÅõÀÚÀÚ µî ³»ºÎ ¹× ¿ÜºÎÀÇ ¸ðµç ÁÖ¿ä ÀÌÇØ°ü°èÀÚÀÇ °¡Ä¡¸¦ ±Ø´ëÈÇÏ´Â µ¥ ÀÖ¾î¾ß ÇÕ´Ï´Ù."¶ó°í IDC ¾Æ½Ã¾Æ/ÅÂÆò¾ç Áö¿ªÀÇ Abhishek Kumar ºÎ¿¬±¸Ã¥ÀÓÀÚ´Â ¸»ÇÕ´Ï´Ù.
This IDC Perspective discusses the nomination details of the Future of Customer Experience winner from the IDC Future Enterprise Awards 2024 in the Asia/Pacific region on how predictive AI capabilities can impact organizations moving forward."AI is quickly becoming a go-to technology for next-gen customer experience initiatives, such as hyper-personalization and predictive analytics, but businesses must ensure that such technologies are holistically integrated into the organization's digital transformation journey. The goal has to be in maximizing value for all key stakeholders, both internal and external, going beyond customers to include employees, partners, investors, and more," says Abhishek Kumar, associate research director, IDC Asia/Pacific.