세계의 티포드 시장 : 유형별, 티타입별, 유통 채널별, 지역별(2025-2033년)

The global tea pods market size reached USD 6.2 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 10.0 Billion by 2033, exhibiting a growth rate (CAGR) of 5.14% during 2025-2033. The escalating demand for premium tea, the easy product availability on e-commerce and retail platforms, and the introduction of product variants in chamomile, peppermint, and lemon flavors represent some of the key factors driving the market.

Tea pods are a convenient and simple way to prepare a cup of tea. They are small, single-serve capsules that contain pre-measured amounts of tea leaves, which are sealed in a small filter. These pods are designed to fit into a compatible tea brewing machine, which quickly and easily brews a fresh cup of tea in just a few minutes. They are also available in a variety of flavors, from classic black tea to herbal and fruit-infused varieties. In addition, they are suitable for offices or shared spaces, where multiple people can enjoy different flavors of tea without having to brew a whole pot. However, tea pods are typically compatible with specific pod brewing machines, which are designed to extract the cup of tea from the pod's contents. Some tea pod machines offer a variety of tea flavors and strengths, making it easy to cater to different preferences. Another advantage of tea pods is their convenience, as they are an ideal option for individuals who do not have the time or inclination to brew tea the traditional way. Owing to these properties, tea pods are gaining traction among individuals across the globe.

Tea Pods Market Trends:

The market is primarily driven by various benefits offered by tea pods, such as convenience and ease of use. Tea pods offer a quick and easy way to make a cup of tea without the need for loose tea leaves or tea bags, making it suitable for consumers with busy lifestyles. In addition, tea pod machines allow users to customize their tea by offering a variety of flavors and strengths. This appeals to consumers who want more control over their tea preferences, representing another major growth-inducing factor. Besides this, the escalating demand for premium tea that is rich in antioxidants and other health-promoting compounds is also contributing to the market growth. Moreover, with the growing environmental consciousness, tea pod manufacturers are increasingly using eco-friendly materials in their packaging, such as biodegradable and compostable materials. This, coupled with the introduction of flavored product variants, such as chamomile, peppermint, English breakfast, green tea, lemon, and earl grey, is positively influencing the market growth. Furthermore, the rising disposable incomes of consumers, the growing health consciousness, and the easy product availability on e-commerce platforms are some of the other factors creating a favorable market outlook across the globe.

Key Market Segmentation:

Type Insights:

• Soft Tea Pods
• Hard Tea Pods

Tea Type Insights:

• Green Tea
• Black Tea
• Herbal Tea
• Others

Distribution Channel Insights:

• Supermarkets and Hypermarkets
• Independent Retailers
• Convenience Stores
• Specialist Retailers
• Online Stores

Regional Insights:

• North America
• United States
• Canada
• Europe
• Germany
• France
• United Kingdom
• Italy
• Spain
• Russia
• Others
• Asia Pacific
• China
• Japan
• India
• South Korea
• Australia
• Indonesia
• Others
• Latin America
• Brazil
• Mexico
• Others
• Middle East and Africa
• The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific was the largest market for tea pods. Some of the factors driving the Asia Pacific tea pods market included the growing awareness regarding health benefits of herbal tea, the escalating demand for premium tea, and the easy availability of flavored variants.

Competitive Landscape:

• The report has also provided a comprehensive analysis of the competitive landscape in the global tea pods market. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Bigelow Tea, Keurig Green Mountain Inc., VitaCup Inc., etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report:

• How has the global tea pods market performed so far, and how will it perform in the coming years?
• What are the drivers, restraints, and opportunities in the global tea pods market?
• What is the impact of each driver, restraint, and opportunity on the global tea pods market?
• What are the key regional markets?
• Which countries represent the most attractive tea pods market?
• What is the breakup of the market based on the type?
• Which is the most attractive type in the tea pods market?
• What is the breakup of the market based on the tea type?
• Which is the most attractive tea type in the tea pods market?
• What is the breakup of the market based on distribution channel?
• Which is the most attractive distribution channel in the tea pods market?
• What is the competitive structure of the global tea pods market?
• Who are the key players/companies in the global tea pods market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Tea Pods Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Type

• 6.1 Soft Tea Pods
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Hard Tea Pods
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast

7 Market Breakup by Tea Type

• 7.1 Green Tea
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Black Tea
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast
• 7.3 Herbal Tea
  • 7.3.1 Market Trends
  • 7.3.2 Market Forecast
• 7.4 Others
  • 7.4.1 Market Trends
  • 7.4.2 Market Forecast

8 Market Breakup by Distribution Channel

• 8.1 Supermarkets and Hypermarkets
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Independent Retailers
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast
• 8.3 Convenience Stores
  • 8.3.1 Market Trends
  • 8.3.2 Market Forecast
• 8.4 Specialist Retailers
  • 8.4.1 Market Trends
  • 8.4.2 Market Forecast
• 8.5 Online Stores
  • 8.5.1 Market Trends
  • 8.5.2 Market Forecast

9 Market Breakup by Region

• 9.1 North America
  • 9.1.1 United States
    • 9.1.1.1 Market Trends
    • 9.1.1.2 Market Forecast
  • 9.1.2 Canada
    • 9.1.2.1 Market Trends
    • 9.1.2.2 Market Forecast
• 9.2 Asia-Pacific
  • 9.2.1 China
    • 9.2.1.1 Market Trends
    • 9.2.1.2 Market Forecast
  • 9.2.2 Japan
    • 9.2.2.1 Market Trends
    • 9.2.2.2 Market Forecast
  • 9.2.3 India
    • 9.2.3.1 Market Trends
    • 9.2.3.2 Market Forecast
  • 9.2.4 South Korea
    • 9.2.4.1 Market Trends
    • 9.2.4.2 Market Forecast
  • 9.2.5 Australia
    • 9.2.5.1 Market Trends
    • 9.2.5.2 Market Forecast
  • 9.2.6 Indonesia
    • 9.2.6.1 Market Trends
    • 9.2.6.2 Market Forecast
  • 9.2.7 Others
    • 9.2.7.1 Market Trends
    • 9.2.7.2 Market Forecast
• 9.3 Europe
  • 9.3.1 Germany
    • 9.3.1.1 Market Trends
    • 9.3.1.2 Market Forecast
  • 9.3.2 France
    • 9.3.2.1 Market Trends
    • 9.3.2.2 Market Forecast
  • 9.3.3 United Kingdom
    • 9.3.3.1 Market Trends
    • 9.3.3.2 Market Forecast
  • 9.3.4 Italy
    • 9.3.4.1 Market Trends
    • 9.3.4.2 Market Forecast
  • 9.3.5 Spain
    • 9.3.5.1 Market Trends
    • 9.3.5.2 Market Forecast
  • 9.3.6 Russia
    • 9.3.6.1 Market Trends
    • 9.3.6.2 Market Forecast
  • 9.3.7 Others
    • 9.3.7.1 Market Trends
    • 9.3.7.2 Market Forecast
• 9.4 Latin America
  • 9.4.1 Brazil
    • 9.4.1.1 Market Trends
    • 9.4.1.2 Market Forecast
  • 9.4.2 Mexico
    • 9.4.2.1 Market Trends
    • 9.4.2.2 Market Forecast
  • 9.4.3 Others
    • 9.4.3.1 Market Trends
    • 9.4.3.2 Market Forecast
• 9.5 Middle East and Africa
  • 9.5.1 Market Trends
  • 9.5.2 Market Breakup by Country
  • 9.5.3 Market Forecast

10 Drivers, Restraints, and Opportunities

• 10.1 Overview
• 10.2 Drivers
• 10.3 Restraints
• 10.4 Opportunities

11 Value Chain Analysis

12 Porters Five Forces Analysis

• 12.1 Overview
• 12.2 Bargaining Power of Buyers
• 12.3 Bargaining Power of Suppliers
• 12.4 Degree of Competition
• 12.5 Threat of New Entrants
• 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

• 14.1 Market Structure
• 14.2 Key Players
• 14.3 Profiles of Key Players
  • 14.3.1 Bigelow Tea
    • 14.3.1.1 Company Overview
    • 14.3.1.2 Product Portfolio
  • 14.3.2 Keurig Green Mountain Inc.
    • 14.3.2.1 Company Overview
    • 14.3.2.2 Product Portfolio
    • 14.3.2.3 Financials
  • 14.3.3 VitaCup Inc.
    • 14.3.3.1 Company Overview
    • 14.3.3.2 Product Portfolio

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.