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시장보고서
상품코드
1792586
세계의 지원자 추적 시스템 시장 : 규모, 점유율, 동향, 예측 - 전개, 조직 규모, 컴포넌트, 최종 사용자, 지역별(2025-2033년)Applicant Tracking System Market Size, Share, Trends and Forecast by Deployment, Organization Size, Component, End-User, and Region, 2025-2033 |
세계의 지원자 추적 시스템 시장 규모는 2024년에 29억 달러에 달했습니다. 앞으로 IMARC Group은 이 시장이 2033년까지 63억 1,000만 달러에 달하고, 2025-2033년의 CAGR은 8.08%가 될 것으로 예측했습니다. 현재 북미가 시장을 독점하고 있으며 2024년 시장 점유율은 37.1%입니다. 자동화와 디지털 변혁의 진전, 효과적인 채용 절차의 필요성, 원격 근무 및 해외 채용의 인기, 고용법 및 규제를 준수할 필요성, 보다 대규모 HR 기술 플랫폼과의 통합 등 많은 요인으로 시장이 급속히 확대되고 있습니다.
지원자 추적 시스템(ATS) 시장의 가장 큰 촉진요인 중 하나는 채용 과정에서 자동화 수요가 증가하는 것입니다. 기존의 채용 방법은 시간이 걸리고 일관성이 없고 인위적인 실수가 발생하기 쉽습니다. 속도가 빠른 오늘날의 세계에서 기업은 경쟁을 유지하기 위해 채택 프로세스를 간소화해야합니다. 그 결과, 2025년까지 세계의 73% 이상의 조직이 자동화에 대한 투자를 목표로 하고 있으며, 인재 획득에 기술을 활용한다는 강한 헌신을 나타내고 있습니다. 자동화는 기업이 대량의 신청을 효율적으로 처리하고 우수한 인재를 놓치지 않도록 도와줍니다. ATS를 사용하면 고용주는 이력서 필터링, 후보자 순위 지정, 인터뷰 일정 조정까지 수동 없이 쉽게 수행할 수 있습니다. 이러한 작업을 자동화함으로써 기업은 귀중한 시간을 절약하고 실수나 우수한 후보자를 간과할 가능성을 줄일 수 있습니다. 또한 ATS를 활용하여 채용 담당자는 시스템이 루틴 워크를 처리하는 동안 후보자와의 참여 등 채용의 보다 전략적인 측면에 집중할 수 있습니다. 기업 규모가 커지고 채용 응모 수가 증가함에 따라 수작업으로 채용하는 방법은 비효율적입니다.
미국은 2024년 북미에서 92.40%의 점유율을 차지하며 주요 시장 파괴자로서 눈에 띄고 있습니다. 미국의 이러한 성장은 비용 효율적인 채용 솔루션의 필요성으로 인해 발생합니다. 기존의 채용 기법은 특히 광고비, 대행사 수수료, 채용 담당자 및 인사 팀이 소비하는 시간을 고려하면 고액이 될 수 있습니다. Society for Human Resource Management(SHRM)에 따르면 국내 채용 단가는 평균 4,700달러에 이릅니다. ATS를 사용하면 인적 자원이 필요한 많은 관리 업무를 자동화하고 이 채용 비용을 절감할 수 있습니다. 예를 들어, ATS는 이력서 스크리닝을 자동화할 수 있으므로 채용 담당자는 수작업에 소요되는 시간을 절약할 수 있습니다. 또한, 가장 효과적인 채용 사이트 및 소싱 채널을 파악할 수 있어 기업이 채용 예산을 보다 효율적으로 배포할 수 있습니다. 채택 프로세스의 속도와 정확성을 높이면 ATS는 채용 시간을 단축하고 비용을 절감할 수 있습니다.
급속한 디지털 변환 및 자동화
시장 성장을 뒷받침하는 주요 요인 중 하나는 디지털 기술이 비즈니스의 모든 측면에 통합되어 기업이 어떻게 작동하고 고객에게 가치를 제공하는지를 근본적으로 변화시키는 것입니다. ATS 시스템은 이력서 분석, 후보자 스크리닝, 인터뷰 스케줄링, 커뮤니케이션 등 다양한 채용 프로세스의 작업을 자동화함으로써 채용 담당자의 시간과 노력을 크게 줄일 수 있습니다. 예를 들어, 2024년 4월 HiBob은 직원, 후보자, 비즈니스 데이터를 연결하고 의사결정을 개선하는 완전 통합형 지원자 추적 시스템(ATS)인 Bob Hiring을 발표했습니다. Bob Hiring은 견고하고 올인원 HCM 플랫폼을 사용하여 Bob Workforce Planning과 채용 프로세스를 원활하게 연결하여 채용 계획 및 후보자의 스크리닝을 변화시키는 비즈니스 목표와 일치시켜 효율적인 워크 플로우를 실현합니다. 이러한 요인은 지원자 추적 시스템 시장 수요를 더욱 밀어 올리고 있습니다. 또한 자동화와 인공지능(AI)의 개발로 ATS 플랫폼의 잠재력이 완전히 변화하고 있습니다. 채팅봇, 자연언어 처리, 예측 분석, 자동화된 지원자 매칭 등의 인공지능(AI) 주도의 기능을 통해 채용절차의 효율성과 효율성을 향상시켜 기업은 뛰어난 후보자를 보다 잘 찾아 연결할 수 있게 됩니다. 예를 들어 AI를 활용한 인재 마케팅, 관계 관리, 직접 소싱 플랫폼의 기술 및 공급업체인 WorkLLama는 2024년 3월 채용 환경의 변화를 약속하는 통합 지원자 추적 시스템(ATS)을 발표했습니다. 이 최첨단 업데이트는 WorkLLama 고객에게 최상급 고객 경험과 후보 경험을 보장하는 완벽하게 통합된 기술 솔루션을 제공하는 것을 목표로 합니다.
원격 근무 문화의 고조와 세계 채용
원격 근무 문화는 큰 성장을 이루고 있으며, 원격 채용용 ATS 시스템 수요를 더욱 밀어 올리고 있습니다. 예를 들어 한 산업 보고서에 따르면 2023년 시점에서 정직원의 약 12.9%가 재택근무를 하고 있다고 합니다. 이에 따라 Upwork에 따르면 2025년까지 약 3,260만명(22%)의 미국인이 재택근무를할 것으로 예상되고 있습니다. ATS 솔루션은 원격 온보딩 기능, 분산된 채용 팀을 위한 협업 도구, 가상 인터뷰 기능 등의 기능을 제공하여 모든 지리적 위치에 있는 기업의 원활한 채용 활동을 촉진합니다. 게다가 다양한 후보자 풀에 액세스하고 특정 스킬셋을 활용하려는 기업에 있어서 세계 어디서나 인재를 채용할 수 있는 기능은 중요성을 늘리고 있습니다. 예를 들어, 2023년 10월, 기술계 인재의 프라이빗 시장인 Andela는 세계의 기술자와 능력 및 스킬 향상을 목표로 하는 기업을 연결하는 통합형 엔드 투 엔드 플랫폼, Andela Talent Cloud를 발표했습니다. Andela 플랫폼은 인공지능을 활용한 올인원 솔루션으로 IT 리더에게 인력 프로파일 및 기술 평가 결과의 종합적인 투명성을 제공하여 교육적이고 안전한 채용 결정을 가능하게 합니다. ATS 플랫폼은 다국어 기능, 국제 구인 정보 게재 옵션, 다른 국가 및 시간대 후보자를 관리하는 도구를 제공함으로써 세계 인재 획득을 촉진합니다.
HR 기술과의 통합
지원자 추적 시스템(ATS) 산업은 주로 HR 기술과의 통합으로 확대되고 있습니다. 후보자 발굴부터 채용에 이르기까지 ATS 플랫폼은 채용 관리 프로세스에 중요합니다. 보다 큰 HR 기술 및 생태계와 통합됨으로써 그 유용성과 효능이 더욱 향상됩니다. 채용 광고, 후보자 평가 및 인터뷰 데이터는 HR 기술과의 통합을 통해 채용의 다양한 단계를 원활하게 진행합니다. 간소화는 수작업을 최소화하고 채택 프로세스를 간소화합니다. 이것은 우수한 후보자를 신속하게 채택하려는 기업에게 매우 중요합니다. 예를 들어 2023년 8월 온라인 고용시장인 ZipRecruiter는 기업 채용을 지원하기 위해 인사, 급여, 노동력 관리 솔루션을 제공하는 UKG와 제휴했습니다. ZipRecruiter와 UKG의 협업은 200개가 넘는 HCM 제품군과 지원자 추적 시스템(ATS)의 통합 목록을 통해 최상급 기업을 추가합니다. 이러한 요인은 산업의 성장을 자극하고 있습니다. 또한 통합은 채용 담당자, 채용 관리자 및 기타 채용 프로세스와 관련된 이해 관계자간의 협업을 촉진합니다. 실시간 데이터 및 커뮤니케이션 도구에 대한 액세스를 공유하면 협업이 가속화되고 후보 선정의 발판이 늘어나고 의사결정 지연이 줄어듭니다. 예를 들어, 2023년 10월 인재 획득 자동화 플랫폼의 선두 기업인 JobSync는 구인 검색의 세계 리더인 Indeed의 선호하는 통합업체 파트너와 협력했습니다. 이 새로운 제휴는 채용 기술 부문의 전환점이 되며, 지원자 추적 시스템(ATS)을 Indeed의 거대한 세계 구인 검색 네트워크에 연결하는 간소화되고 효과적인 솔루션을 제공합니다. 이러한 요인은 지원자 시스템 시장 예측에 더욱 긍정적인 영향을 미칩니다.
The global applicant tracking system market size was valued at USD 2.90 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 6.31 Billion by 2033, exhibiting a CAGR of 8.08% during 2025-2033. North America currently dominates the market, holding a market share of 37.1% in 2024. The market is expanding quickly due to a number of factors, including growing automation and digital transformation, the need for effective hiring procedures, the popularity of remote work and international hiring, the necessity of adhering to employment laws and regulations, and integration with larger HR technology platforms.
One of the biggest drivers of the applicant tracking system (ATS) market is the growing demand for automation in the hiring process. Traditional recruitment methods are often time-consuming, inconsistent, and prone to human error. In today's fast-paced world, businesses need to streamline their hiring processes to stay competitive. As a result, by 2025, over 73% of organizations in the world are aiming to invest in automation, depicting a robust commitment to harness technology in talent acquisition. Automation helps organizations handle large volumes of applications efficiently, ensuring that they do not miss out on top talent. With an ATS, employers can easily filter resumes, rank candidates, and even schedule interviews without manual intervention. By automating these tasks, businesses save valuable time and reduce the chances of making mistakes or overlooking qualified candidates. The ATS also helps recruiters focus on more strategic aspects of hiring, such as engaging with candidates, while the system takes care of the routine tasks. As companies scale and the number of job applications increases, manual recruitment methods become inefficient.
The United States stands out as a key market disruptor in 2024 with a share of 92.40% in the North American region. This growth in United States occurred because of the need for cost-effective recruitment solutions. Traditional recruiting methods can be expensive, especially when considering advertising costs, agency fees, and the time spent by hiring managers and HR teams. As per the Society for Human Resource Management (SHRM), the average cost per hire in the country is as high as $4,700. The use of an ATS helps reduce this recruitment costs by automating many of the administrative tasks that would otherwise require human resources. For example, an ATS can automate resume screening, saving recruiters hours of manual work. Additionally, the system can help identify the most effective job boards or sourcing channels, enabling companies to allocate their recruitment budgets more efficiently. By improving the speed and accuracy of the hiring process, an ATS reduces the time-to-hire, which translates into cost savings.
Rapid Digital Transformation and Automation
One of the key factors propelling the market growth is the integration of digital technology into every aspect of a business which fundamentally transforms how companies function and provide value to customers. ATS systems save recruiters a great deal of time and effort by automating various recruiting process tasks, including resume parsing, candidate screening, interview scheduling, and communication. For instance, in April 2024, HiBob launched Bob Hiring, an applicant tracking system (ATS) with complete integration that links employee, candidate, and business data to improve decision-making. Bob Hiring uses a robust, all-in-one HCM platform to seamlessly connect Bob Workforce Planning with the hiring process, matching hiring plans, and candidate screening to changing business objectives for an efficient workflow. These factors are further propelling the applicant tracking system market demand. Moreover, the potential of ATS platforms has been completely transformed by developments in automation and artificial intelligence (AI). Artificial intelligence (AI)-driven functionalities, like chatbots, natural language processing, predictive analytics, and automated applicant matching, improve the efficacy and efficiency of hiring procedures, allowing companies to find and connect with exceptional candidates more successfully. For instance, in March 2024, WorkLLama, a technology supplier of an AI-powered talent marketing, relationship management, and direct sourcing platform, launched an integrated Applicant Tracking System (ATS) that promises to revolutionize the recruiting environment. This cutting-edge update is intended to provide WorkLLama customers with a completely integrated technology solution that ensures top-tier customer and candidate experiences.
Rising Remote Working Culture and Global Hiring
The remote work culture is experiencing major growth, further driving the demand for ATS systems for remote hiring. For instance, as of 2023, nearly 12.9% of the full-time employees work from home, as per an industry report. In line with this, according to Upwork, approximately 32.6 million (22%), Americans are expected to work from home by 2025. ATS solutions facilitate seamless recruitment activities for enterprises across all geographic locations by providing features like remote onboarding functions, collaboration tools for distributed hiring teams, and virtual interview capabilities. Additionally, for companies looking to access a varied pool of candidates and leverage particular skill sets, the ability to hire personnel from anywhere in the world has grown in importance. For instance, in October 2023, Andela, a private marketplace for technical talent, launched Andela Talent Cloud, an integrated, end-to-end platform that connects global technologists with enterprises looking to increase capacity and skill sets. The Andela platform is an all-in-one, AI-driven solution that gives IT leaders comprehensive transparency into talent profiles and skill assessment results, allowing them to make educated and secure recruiting decisions. ATS platforms facilitate global talent acquisition by providing multilingual capabilities, international job posting options, and tools for managing candidates from different countries and time zones.
Integration with HR Technology
The applicant tracking system (ATS) industry is expanding primarily due to its integration with HR technology. From finding candidates to hiring them, ATS platforms are important to the recruitment management process. Their usefulness and efficacy are increased when they are integrated with larger HR technology ecosystems. Data from job ads, candidate evaluations, and interviews flow seamlessly across the various stages of recruiting owing to the integration with HR technology. Streamlining minimizes manual labor and simplifies the hiring process, which is crucial for companies trying to quickly fill positions with exceptional candidates. For instance, in August 2023, ZipRecruiter, an online employment marketplace, partnered with UKG, a provider of HR, payroll, and workforce management solutions, in order to assist enterprise hiring. ZipRecruiter's collaboration with UKG adds another top player to its list of over 200 HCM suite and applicant tracking system (ATS) integrations. These factors are stimulating the industry's growth. Moreover, integration promotes collaboration between recruiters, hiring managers, and other stakeholders involved in the recruitment process. Shared access to real-time data and communication tools facilitates collaboration, ensures alignment on candidate selection, and reduces delays in decision-making. For instance, in October 2023, JobSync, the leading Talent Acquisition Automation platform, partnered with Indeed Preferred Integrator partner, the global leader in job search. This new collaboration represents a turning point in the recruitment technology sector, providing a simplified and effective solution that connects applicant tracking systems (ATSs) to Indeed's huge global job search network. These factors are further positively influencing the applicant system market forecast.
On-premises deployment leads the market with around 46.2% of market share in 2024. The on-premises segment caters to organizations that prefer to host software on their own servers. It is chosen by businesses with stringent data security and privacy requirements, as it provides greater control over the ATS environment. Furthermore, on-premises ATS solutions are particularly appealing to large enterprises with the necessary infrastructure and IT support to manage and maintain the system in-house. Besides this, it allows for more customization, enabling companies to tailor the ATS to their specific processes and workflows.
Large enterprises lead the market with around 67.1% of market share in 2024. According to the applicant system market overview, small and medium-sized enterprises (SMEs) require advanced and scalable applicant Tracking systems (ATS) to manage high volumes of job applications, streamline recruitment workflows, and maintain compliance with diverse regulations across regions. Large enterprises typically have dedicated HR teams and recruitment departments, which benefit from the comprehensive functionalities that modern ATS solutions offer, such as AI-driven candidate matching, detailed reporting, and integration with other HR systems like payroll and performance management tools. Additionally, the ability to manage recruitment across multiple locations and business units is crucial for large organizations, making ATS platforms indispensable for their hiring processes.
Software leads the market with around 60.8% of market share in 2024. The software segment encompasses the core platform and functionalities that organizations use to manage their recruitment processes. It includes the essential features of ATS, such as job posting, application tracking, candidate screening, interview scheduling, and communication tools. The software component is the backbone of any ATS, providing the interface and algorithms necessary for efficient and effective talent acquisition. For instance, in April 2024, TrackerRMS, ATS and CRM software solutions provider aimed at the recruitment business, collaborated with Daxtra, the premier developer of AI-powered solutions for the talent acquisition ecosystem.
IT and telecommunications lead the market with around 27.9% of market share in 2024. IT and telecommunications sectors often deal with high volumes of applications, especially for technical and specialized positions. The ATS solutions for this sector are designed to efficiently manage large applicant pools, identify candidates with specific technical skills, and accelerate the hiring process to keep pace with the fast-moving tech environment. The use of artificial intelligence (AI) and machine learning (ML) within ATS platforms helps these companies filter through resumes based on specific technical skills, certifications, and experiences, ensuring that only the most qualified candidates are considered.
In 2024, North America accounted for the largest market share of over 37.1%. As per the applicant system market outlook, the growth of North America is characterized by a strong presence of multinational corporations, advanced technology infrastructure, and a highly competitive job market, all of which contribute to the widespread adoption of ATS. Furthermore, the region is distinguished by its early adoption of new technologies, including AI and machine learning, in recruitment processes. For instance, in August 2022, Employ Inc., the parent company of JazzHR, Jobvite, and NXTThing RPO brands, acquired a San Francisco-based platform that combines applicant tracking system and candidate relationship management capabilities.
United States Applicant Tracking System Market Analysis
In 2024, the United States was leading the market share in North America with 92.40%. The growth of employment in key sectors is the most significant driver for the United States applicant tracking system (ATS) market. According to the Bureau of Labor Statistics, in November 2024, employment in hospitals increased by 19,000, while nursing and residential care facilities saw a rise of 12,000 positions. This expansion in the healthcare industry calls for effective recruitment processes in managing the increasing demand for qualified personnel, which will be a driving force in the adoption of ATS solutions by hospitals and care homes. The leisure and hospitality sector also added 53,000 jobs in November, thus further fueling the demand for ATS platforms to manage high-volume recruitment processes. Government employment also increased as it added 33,000 jobs in the same period, which further indicated that ATS is required to recruit in the public sector in large numbers. Thus, these employment trends by industries show the increasing necessity for efficient recruitment solutions across the board, and adopting ATS is crucial for organizations for the smooth hiring process, improving talent acquisition in this competitive job market.
Europe Applicant Tracking System Market Analysis
Increased European Union employment rates form one of the principal factors for the Europe ATS market growth. As published by the European Commission, the EU employment rate attained 75.3% in 2023 with the major differences concerning genders as it is indicated in 80.4% men and 70.2% women. The significance lies in the high level of labor market participation, further meaning that the need for recruitment solutions across the entire region remains a pertinent concern. Furthermore, based on the third quarter of 2021, Sweden tops the EU with 84.9%, followed by the Czech Republic at 82.2%, and Estonia at 80.5%. These are the countries showing the highest employment rates; therefore, an efficient recruitment process is crucial. The continuous increase in employment levels in several sectors has created a challenging hiring environment that has seen organizations adopt ATS platforms in order to enhance their recruitment processes, improve the candidate experience, and create an efficient hiring process. With the increased investment by companies in digital recruitment technologies to manage voluminous applications and optimize their talent acquisition strategies, Europe is looking at a tremendous growth potential for ATS solutions because of favorable employment trends.
Asia Pacific Applicant Tracking System Market Analysis
The significant increase of the working-age population in Asia and the Pacific serves as a primary motivator for the growth of the applicant tracking system (ATS) market in the region. The working-age population, defined as those aged 15 to 64 years, grew from 869 million in 1950 to 3.2 billion in 2022 and now constitutes 67.2% of the total population in the region, according to Economic and Social Commission for Asia and the Pacific (ESCAP). This has led to the job market becoming more competitive, causing an increased need for an efficient recruitment solution to address the increased volume of job applicants and streamline the hiring processes. As diverse industries expand from technology to manufacturing across Asia Pacific, organizations turn to the ATS platform in order to optimize talent acquisition and enhance candidate experience and large-scale recruitment efforts. The growing working-age population will thus require the more sophisticated recruitment technologies that put the ATS market on course for significant growth in the region.
Latin America Applicant Tracking System Market Analysis
The improving labor market in Latin America, according to the United Nations, is one of the growth drivers for the ATS market in the region. This can be seen from comparing the first three quarters of 2022 with 2023, where the unemployment rate went down from 7.4% to 6.5%, meaning that job creation would be stronger, and the workforce will be expanding. Meanwhile, the employment rate increased from 57.9% to 58.2%, indicating people were getting jobs, while participation decreased slightly from 62.5% to 62.3%. This can be seen as a very competitive job market where much demand is there for more efficient recruitment solutions that facilitate smooth hiring processes and candidate pool management. The continued expansion of the technology, manufacturing, and services sectors necessitates an increase in the need for ATS platforms that will help optimize talent acquisition, improve recruitment efficiency, and enhance candidate experience. Positive labor market trends in Latin America have thus resulted in great opportunities for ATS adoption within the region.
Middle East and Africa Applicant Tracking System Market Analysis
The labor market dynamics in the Middle East and Africa are a great growth driver for the applicant tracking system (ATS) market in the region. According to the International Labour Organization, labor force participation among women in the region stands at just 18.4%, compared to 77.2% for men, indicating the untapped potential of female talent. Moreover, in countries such as Qatar, migrant workers account for more than 90% of the workforce, and their importance cannot be overlooked in the labor market. As industries in the region, including construction, healthcare, and technology, continue to grow, managing diverse and high volumes of job applicants becomes increasingly complex. This has fueled the demand for ATS solutions to streamline recruitment processes, enhance talent acquisition, and improve the candidate experience. The requirement to efficiently manage the workforce that comprises local and migrant labor with an increasing interest in the inclusion of genders further accelerates the need for ATS platforms in the Middle East and Africa.
To improve their market position and satisfy the changing demands of businesses, major firms are actively pursuing a number of strategic initiatives. They are constantly developing and improving their software programs to include cutting-edge technology such as natural language processing (NLP), machine learning (ML), and artificial intelligence (AI). Leading businesses are also concentrating on user experience, making sure their platforms are user-friendly, available on a variety of devices, and intuitive. Additionally, they are upgrading their systems to serve numerous languages, growing their services internationally, and adhering to local employment rules and regulations. In addition, cloud-based systems are being invested in by enterprises, providing scalable and adaptable ATS choices to firms of all sizes.