시장보고서
상품코드
1831988

진 시장 보고서 : 유형별, 가격별, 유통 채널별, 지역별(2025-2033년)

Gin Market Report by Type (London Dry Gin, Old Tom Gin, Plymouth Gin, and Others), Price Point (Standard, Premium, Luxury), Distribution Channel (On-trade, Off-trade), and Region 2025-2033

발행일: | 리서치사: IMARC | 페이지 정보: 영문 149 Pages | 배송안내 : 2-3일 (영업일 기준)

    
    
    




※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

세계의 진 시장 규모는 2024년에 167억 달러에 달했습니다. 향후 IMARC Group은 시장이 2033년까지 239억 달러에 달하며, 2025-2033년에 3.69%의 성장률(CAGR)을 보일 것으로 예측하고 있습니다. 프리미엄 및 크라프트 진에 대한 수요 증가, 진 베이스 칵테일의 인기 증가, 진 관광 산업의 성장, 향이 첨가된 진과 혁신적인 진 품종의 확대, 저알코올 및 무알코올 진 옵션의 성장, 지속가능하고 친환경적인 생산 방식에 대한 중요성 등이 이 시장을 촉진하고 있습니다. 입니다.

진 시장 동향

프리미엄 및 크라프트 진에 대한 수요 증가

세계 진 시장은 고품질, 장인 정신이 깃든 음료에 대한 소비자의 관심이 높아지면서 프리미엄 및 크라프트 진으로 크게 이동하고 있습니다. 이러한 추세는 소비자들이 양보다 질을 우선시하고 독특하고 진정성 있는 경험을 추구하는 주류 산업 전반의 움직임을 반영하고 있습니다. 프리미엄 진과 크라프트 진은 고품질 원료, 특징적인 보태니컬, 혁신적인 제조 기술을 사용하는 것이 특징이며, 우수한 제품에 프리미엄을 기꺼이 지불할 의향이 있는 안목 있는 소비자들에게 어필하고 있습니다. GITNUX에 따르면 2020년 세계 매출의 약 40%는 프리미엄 진 부문이 차지할 것으로 예측됩니다. 이러한 성장은 보다 복잡하고 미묘한 맛에 대한 소비자의 욕구와 브랜드의 배경이 되는 스토리와 장인정신에 대한 관심 증가에 힘입은 바 큽니다. 특히 크라프트 진은 현지 생산 및 장인 정신이 깃든 제품을 찾는 경향의 수혜를 받고 있으며, 많은 소비자들이 독특하고 소량 생산되는 소규모 독립 증류소를 선호하므로 진 시장이 크게 성장하고 있습니다.

향이 첨가된 혁신적인 진 품종 확대

향이 첨가된 혁신적인 진 품종의 확대는 진 시장의 판도를 바꾸는 큰 요인입니다. 소비자들은 점점 더 새롭고 흥미진진한 맛을 원하게 되었고, 진 생산자들은 식물과 과일을 주입하는 다양한 방법을 모색하게 되었습니다. 이러한 추세로 인해 독특한 진의 유형이 급증하고 있으며, 각각의 진은 독특한 맛과 감각적 경험을 제공합니다. 베리, 향신료, 허브, 이국적인 과일로 만든 맛의 진은 다양한 입맛과 취향에 맞추어 다양한 층을 끌어들이고 있습니다. GITNUX의 보고서에 따르면 맛 진과 컬러 진은 2020년 전체 진 매출 성장률의 40%를 차지할 것으로 예측됩니다. 이러한 큰 폭의 성장은 혁신적인 진 제품에 대한 소비자의 높은 관심을 보여줍니다. 최근 진 시장의 새로운 맛과 조합의 개발 추세는 모험을 즐기는 애주가들에게 어필하며 칵테일에서 진의 범용성을 높이고 있습니다. 예를 들어 진 브랜드는 시즌 한정이나 기간 한정의 맛을 출시하여 화제를 불러일으키고 단기적인 매출 상승을 유도하고 있습니다.

온라인 및 소비자 직접 판매의 성장

온라인 및 소비자 직접 판매(DTC) 유통 채널의 성장은 소비자에게 다양한 진 제품에 대한 접근성을 제공함으로써 진 시장의 매출에 크게 기여하고 있습니다. E-Commerce와 디지털 플랫폼의 등장은 소비자가 진을 발견하고, 구매하고, 즐기는 방식을 변화시켰습니다. 온라인 판매 채널을 통해 진 브랜드는 전 세계 소비자에게 다가갈 수 있으며, 기존 소매업의 한계를 극복하고 소비자에게 편리함과 접근성을 제공할 수 있습니다. GITNUX에 따르면 온라인 진의 매출은 2020년에 42% 증가할 것이라고 합니다. 이러한 성장의 배경에는 온라인 쇼핑에 대한 소비자의 편의성 향상, 디지털 마케팅 전략의 확산, E-Commerce 기술의 발전이 있습니다. 온라인 플랫폼은 현지에서는 구할 수 없는 진을 포함하여 더 다양한 진 브랜드와 유형을 소비자에게 제공하므로 진 시장 전망은 밝습니다.

목차

제1장 서문

제2장 조사 범위와 조사 방법

  • 조사의 목적
  • 이해관계자
  • 데이터 소스
    • 1차 정보
    • 2차 정보
  • 시장 추정
    • 보텀업 어프로치
    • 톱다운 어프로치
  • 조사 방법

제3장 개요

제4장 서론

제5장 세계의 진 시장

  • 시장 개요
  • 시장 실적
  • COVID-19의 영향
  • 시장 예측

제6장 시장 내역 : 유형별

  • 런던 드라이 진
  • 올드 톰 진
  • 프리마스진
  • 기타

제7장 시장 내역 : 가격별

  • 표준 가격
  • 고가격
  • 초고가격

제8장 시장 내역 : 유통 채널별

  • 온 트레이드
  • 오프 트레이드

제9장 시장 내역 : 지역별

  • 북미
    • 미국
    • 캐나다
  • 아시아태평양
    • 중국
    • 일본
    • 인도
    • 한국
    • 호주
    • 인도네시아
    • 기타
  • 유럽
    • 독일
    • 프랑스
    • 영국
    • 이탈리아
    • 스페인
    • 러시아
    • 기타
  • 라틴아메리카
    • 브라질
    • 멕시코
    • 기타
  • 중동 및 아프리카

제10장 SWOT 분석

제11장 밸류체인 분석

제12장 Porter's Five Forces 분석

제13장 가격 분석

제14장 경쟁 구도

  • 시장 구조
  • 주요 기업
  • 주요 기업의 개요
    • Bacardi Limited
    • Davide Campari-Milano N.V.
    • Diageo plc
    • Forest Spirits : by La Hanoudiere
    • Lucas Bols N.V.
    • Mygin
    • Pernod Ricard
    • Radico Khaitan Ltd.
    • Remy Cointreau
    • San Miguel Corporation
    • The East India Company Ltd.
    • William Grant & Sons Ltd.
KSA 25.10.16

The global gin market size reached USD 16.7 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 23.9 Billion by 2033, exhibiting a growth rate (CAGR) of 3.69% during 2025-2033. The market is propelled by the rising demand for premium and craft gin, increasing popularity of gin-based cocktails, growth in gin tourism, expansion of flavored and innovative gin varieties, growth in low-alcohol and non-alcoholic gin options, and emphasis on sustainable and eco-friendly production practices.

Gin Market Trends:

Rising Demand for Premium and Craft Gin

The global gin market is experiencing a significant shift toward premium and craft gin, driven by increasing consumer interest in high-quality, artisanal beverages. This trend reflects a broader movement in the alcohol industry where consumers are prioritizing quality over quantity and seeking unique, authentic experiences. Premium and craft gins are characterized by their use of high-quality ingredients, distinctive botanicals, and innovative production techniques, which appeal to discerning consumers who are willing to pay a premium for a superior product. As per GITNUX, the premium gin segments held almost 40% of the global revenue in 2020. This growth is fueled by consumers' desire for more complex and nuanced flavors, as well as their increasing interest in the stories and craftsmanship behind the brands. Craft gins, in particular, are benefitting from the trend toward local and artisanal products, with many consumers favoring smaller, independent distilleries that offer unique and small-batch creations, thereby leading to a significant gin market growth.

Expansion of Flavored and Innovative Gin Varieties

The expansion of flavored and innovative gin varieties is a major factor creating a positive gin market overview. Consumers are increasingly seeking new and exciting flavors, leading gin producers to explore a wide range of botanical and fruit infusions. This trend has led to a proliferation of unique gin varieties, each offering distinct flavor profiles and sensory experiences. Flavored gins, such as those infused with berries, spices, herbs, and even exotic fruits, cater to diverse palates and preferences, thereby attracting a broader audience. According to a report by GITNUX, the flavored and colored gins hold 40% of total gin sales growth in 2020. This substantial growth is indicative of the strong consumer interest in innovative gin products. The gin market recent developments of new flavors and combinations appeals to adventurous drinkers and also enhances the versatility of gin in cocktails. For instance, gin brands are experimenting with seasonal and limited-edition flavors, which can create buzz and drive short-term spikes in sales.

Growth of Online and Direct-to-Consumer Sales Channels

The growth of online and direct-to-consumer (DTC) sales channels is significantly contributing to a positive gin market revenue, by providing consumers with greater access to a wide range of gin products. The rise of e-commerce and digital platforms has transformed how consumers discover, purchase, and enjoy gin. Online sales channels enable gin brands to reach a global audience, bypassing traditional retail limitations and offering convenience and accessibility to consumers. According to GITNUX, online gin sales increased by 42% in 2020. This growth is driven by increasing consumer comfort with online shopping, the proliferation of digital marketing strategies, and advancements in e-commerce technology. Online platforms provide consumers with access to a wider selection of gin brands and varieties, including those that may not be available locally, thereby creating a positive gin market outlook.

Gin Market Segmentation:

Breakup by Type:

  • London Dry Gin
  • Old Tom Gin
  • Plymouth Gin
  • Others

London dry gin accounts for the majority of the market share

London dry gin holds the largest gin market share due to its established reputation for quality and consistency. It adheres to strict production standards, ensuring a distinct and reliable flavor profile that appeals to both consumers and bartenders. The emphasis on traditional botanicals, primarily juniper, along with a consistent distillation process, creates a classic taste that defines the category. Its versatility in cocktails and widespread recognition contribute to its popularity. Additionally, the historical significance and marketing efforts by major brands bolster its leading position in the market, making London Dry Gin a preferred choice among gin enthusiasts globally.

Breakup by Price Point:

  • Standard
  • Premium
  • Luxury

Premium holds the largest share of the industry

Premium gin is the largest segment in the global gin market due to consumers' increasing preference for high-quality spirits with unique flavors and superior ingredients. The growing trend of craft cocktails and mixology has led to a demand for premium gin, which is often associated with superior craftsmanship and artisanal production methods. Additionally, premium gin brands invest heavily in marketing and branding, positioning their products as luxury items and status symbols. This has resonated well with a demographic willing to pay more for an enhanced drinking experience, contributing significantly to the dominance of the segment in the market.

Breakup by Distribution Channel:

  • On-trade
  • Off-trade

On-trade represents the leading market segment

On-trade channels dominate the global gin market due to the experiential appeal and social aspect of consuming gin in bars, restaurants, and clubs. These venues offer unique, curated gin experiences, often featuring exclusive cocktails crafted by skilled mixologists. The ambiance, service, and social interactions enhance the overall drinking experience, making on-trade venues a preferred choice for consumers seeking premium and innovative gin offerings. According to the gin market forecast, the rising trend of gin-based events and promotions in these establishments contributes to the significant share of the on-trade segment, as it fosters brand loyalty and drives higher consumption rates.

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

Europe leads the market, accounting for the largest gin market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe was the largest regional market for gin.

Europe is the largest segment in the global gin market due to its rich history and deep cultural association with gin production and consumption. The region boasts several renowned gin-producing countries, such as the UK, Spain, and the Netherlands, each with a strong heritage and established distilleries. Additionally, the popularity of gin-based cocktails and the increasing trend of premiumization have fueled demand. The presence of major gin brands and continuous product innovations cater to diverse consumer preferences. Furthermore, the robust distribution channels of Europe and extensive marketing strategies ensure widespread availability and visibility, solidifying its dominance in the global gin market.

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the gin industry include:

  • Bacardi Limited
  • Davide Campari-Milano N.V.
  • Diageo plc
  • Forest Spirits by La Hanoudiere
  • Lucas Bols N.V.
  • Mygin
  • Pernod Ricard
  • Radico Khaitan Ltd.
  • Remy Cointreau
  • San Miguel Corporation
  • The East India Company Ltd.
  • William Grant & Sons Ltd.

Key players in the global gin market are driving growth through a combination of strategic initiatives, innovation, and market expansion. Leading brands are continuously introducing new and unique gin variants, incorporating exotic botanicals and local ingredients to cater to evolving consumer tastes. They invest heavily in research and development to create distinct flavor profiles that differentiate their products. Marketing and branding efforts are paramount, with gin market companies employing sophisticated campaigns, collaborations with influencers, and sponsorship of high-profile events to enhance brand visibility and consumer engagement. Expansion into emerging markets is another critical strategy, with players establishing local production facilities and partnerships to tap into new consumer bases.

Key Questions Answered in This Report

  • 1.How big is the gin market?
  • 2.What is the future outlook of gin market?
  • 3.What are the key factors driving the gin market?
  • 4.Which region accounts for the largest gin market share?
  • 5.Which are the leading companies in the global gin market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Gin Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 London Dry Gin
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Old Tom Gin
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Plymouth Gin
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Others
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Price Point

  • 7.1 Standard
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Premium
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Luxury
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast

8 Market Breakup by Distribution Channel

  • 8.1 On-trade
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Off-trade
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Bacardi Limited
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
      • 14.3.1.3 SWOT Analysis
    • 14.3.2 Davide Campari-Milano N.V.
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
      • 14.3.2.3 Financials
    • 14.3.3 Diageo plc
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
      • 14.3.3.3 Financials
      • 14.3.3.4 SWOT Analysis
    • 14.3.4 Forest Spirits by La Hanoudiere
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
    • 14.3.5 Lucas Bols N.V.
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
      • 14.3.5.3 Financials
    • 14.3.6 Mygin
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 Pernod Ricard
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
      • 14.3.7.3 Financials
      • 14.3.7.4 SWOT Analysis
    • 14.3.8 Radico Khaitan Ltd.
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
      • 14.3.8.3 Financials
    • 14.3.9 Remy Cointreau
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
    • 14.3.10 San Miguel Corporation
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
      • 14.3.10.3 Financials
      • 14.3.10.4 SWOT Analysis
    • 14.3.11 The East India Company Ltd.
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio
    • 14.3.12 William Grant & Sons Ltd.
      • 14.3.12.1 Company Overview
      • 14.3.12.2 Product Portfolio
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