![]() |
시장보고서
상품코드
1832058
유제품 스낵 시장 : 시장 규모, 점유율, 동향, 예측 - 유형별, 성상별, 유통 채널별, 최종 용도별, 지역별(2025-2033년)Dairy Snacks Market Size, Share, Trends and Forecast by Type, Nature, Distribution Channel, End Use, and Region, 2025-2033 |
세계의 유제품 스낵 시장 규모는 2024년 2,535억 달러에 달했습니다. IMARC Group은 향후 이 시장이 2033년까지 3,928억 달러에 이를 전망이며, 2025-2033년 CAGR 5.0%로 성장할 것으로 예측했습니다. 현재 유럽은 시장을 독점하고 있으며 2024년에는 25.4% 이상의 큰 시장 점유율을 차지했습니다. 유제품 스낵 시장 점유율을 견인하고 있는 것은 단백질과 프로바이오틱스를 풍부하게 포함하는 보다 건강하고 편리한 스낵 과자에 대한 소비자 취향의 향상, 장내 환경의 건강 효과에 대한 의식 증가, 새로운 맛과 식물 유래의 대체품을 포함한 제품 제공의 혁신입니다.
유제품 스낵 시장의 성장은 건강 지향 소비자가 기존의 스낵 과자를 대체하는 영양가 높은 스낵 과자를 요구하게 되어, 보다 건강하고 편리한 스낵 과자에 대한 수요가 높아지고 있기 때문입니다. 유제품 스낵에 포함된 단백질, 칼슘 및 프로바이오틱스의 함량은 건강 지향적 행동 방식과 조화를 이룹니다. 특히 시간이 없는 소비자들 사이에서 이동 중에 음식을 소비하는 경향이 확대되고 있으며, 요구르트 컵, 치즈 스틱, 맛 우유 등 즉석 식품 유제품 스낵에 대한 수요가 증가하고 있습니다. 이 외에도 식물 기반 식생활의 상승은 유제품 대체품 시장 진입 비계를 만들고 시장 제공의 폭을 넓히고 있습니다. 게다가, 장 건강의 필요성과 프로바이오틱스의 장점에 대한 인식은 케피아나 요구르트와 같은 발효유 제품의 인기를 높이고 있습니다.
미국은 그 견고한 소비자 기반, 창의성, 요리의 다양성 동향에 힘입어 주요 시장 파괴자로서 눈에 띄고 있습니다. 유제품의 주요 소비자인 미국은 건강하고 편리한 스낵 식품에 대한 강한 수요를 견인해 왔습니다. 건강 및 웰니스에 대한 관심이 높아짐에 따라 미국 소비자들은 점점 더 높은 단백질, 저칼로리 유제품 스낵에 눈을 돌리고 시장 확대를 이끌고 있습니다. 게다가 미국은 제품 혁신의 선두주자이자 요구르트 음료, 프로바이오틱스 제품, 식물 유래 제품 등 다양한 소비자를 위한 새로운 유제품 스낵을 생산하는 기업이 끊이지 않습니다. 빨리 먹고 운반에도 편리한 유제품 스낵의 인기가 높아지고, 클린 라벨 및 유기농 제품을 요구하는 움직임도 미국이 세계 시장에서 파괴적인 역할을 하는 데 도움이 되고 있습니다.
단백질이 풍부한 유제품 스낵에 대한 수요 증가
고단백 음식에 대한 소비자의 관심은 간편하고 건강한 유제품 스낵에 대한 수요를 느끼게 합니다. 이러한 제품의 예로는 그릭 요구르트, 코티지 치즈, 단백질 밀도가 높은 유제품 바, 치즈 스틱 등이 있습니다. 조사에 의하면, 미국에서는 성인의 71%가 이전보다 많은 단백질을 섭취하고 있어, 대폭적인 증가를 반영하고 있습니다. 이러한 제품은 건강 지향적인 개인, 선수, 손쉽고 영양가 높은 선택을 요구하는 바쁜 전문직 사이에서 소비 수준이 높습니다. 게다가 피트니스 동향과 체중 관리 프로그램의 등장이 단백질 강화 유제품 스낵 수요를 더욱 밀어 올리고 있으며, 보고서에 따르면 세계 소비자의 62%가 고단백 스낵을 요구하고 있습니다. 기업은 소비자의 이러한 요구의 변화에 대응하기 위해 다양한 배합을 시도하고 있습니다. 유제품을 주성분으로 하는 스낵에는 통상, 단백질 함유량을 고려해, 유청 단백 및 카제인으로 이루어지는 기능성 성분이 배합되어 있습니다. 게다가 첨가물과 인공적인 원재료를 최소화한 클린 라벨 제품이 소비자들 사이에서 인기를 끌고 있으며 신선하고 자연적인 배합 분야에서의 개선을 항상 중시한 판촉 전략이 요구되고 있습니다. 따라서, 고단백 유제품의 혁신 시장 진입은 어린이부터 노인까지 모든 연령층을 커버하고, 고탄수화물과 설탕을 많이 포함한 스낵 과자의 대체품으로서 유제품 스낵의 지위를 확고하게 하고 있습니다.
식물성 및 유당 미사용 유제품 스낵 확대
유당 불내증과 우유 알레르기 증가, 식물성 식생활의 인기로 유제품을 포함하지 않는 식물성 무유당 유제품 스낵 시장은 확대되고 있습니다. NIH에 따르면 세계 인구의 거의 68%가 어떤 수준의 유당 흡수 불량으로 고통받고 있으며 식물 유래의 선택에 대한 수요가 높아지고 있습니다. 유제품을 사용하지 않는 소비자는 맛과 식감에서 기존의 유제품을 가장 충실하게 재현하면서도 다른 점에서는 타협이 없는 제품을 요구하고 있습니다. 따라서 기업은 아몬드, 귀리, 콩, 코코넛을 원료로 하는 혁신적인 유제품을 사용하지 않는 대체 제품 개발에 투자하여 소비자 수요 증가에 부응하고 있습니다. 유제품 미사용 식물성 스낵의 범주는 크게 확대되었으며 유제품 미사용 요구르트, 치즈 대체 식품 및 냉동 디저트가 주요 범주가 되었습니다. 마찬가지로 건강 의식이 높은 소비자를 끌어들이기 위해서는 깨끗한 라벨과 유기농의 위치를 정하는 것이 중요합니다. 기업은 정교한 가공 기술을 채택하여 유제품 미사용 제품의 관능적인 매력을 높이고 소비자의 요구에 부응했습니다. 지속가능성( 지속가능성)은 이 동향을 더욱 중시하고 있으며 환경을 의식하는 그룹은 기존 유제품에 비해 이산화탄소 배출량이 적다는 이유로 식물성 식품을 선택하고 있습니다.
프리미엄화 및 기능성 유제품 스낵
소비자는 기본적인 영양과 귀중한 기능적 이점과 함께 고품질 유제품 스낵을 원합니다. 장 건강을 지원하는 프로바이오틱스 요구르트와 같은 기능성 유제품, 면역력을 자극하는 치즈 유형, 건강한 피부를 지원하는 아답토겐과 콜라겐을 포함한 이러한 모든 동향은 건강 지향 소비자들 사이에서 대중 소비자에게 호소하고 있습니다. 게다가, 프리미엄화의 확대는 목초 사육, 유기농, 비유전자 재조합에 대한 수요를 확대합니다. 오늘날 식도락가들은 이국적인 양념, 구하기 어려운 숙성 유형의 치즈, 퓨전 스타일의 유제품 등 미식가이자 장인적인 유제품 스낵으로 대접받고 있습니다. 기능적이고 프리미엄 유제품의 새로운 제품 아이디어의 개발은 이러한 추세에 의해 박차가 걸릴 것으로 보입니다. 원료의 명확성에 이어 지속가능한 방식으로 조달된 원료와 건강 증진을 위한 형상이 제조업체의 우선순위입니다. 이 동향은 강력하며, 웰니스를 동반하는 기호품인 스너킹의 동향에 관해서는 더욱 기세를 늘릴 것으로 보입니다.
The global dairy snacks market size was valued at USD 253.5 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 392.8 Billion by 2033, exhibiting a CAGR of 5.0% during 2025-2033. Europe currently dominates the market, holding a significant market share of over 25.4% in 2024. The dairy snacks market share is driven by growing consumer preference for healthier, convenient snack options rich in protein and probiotics, increased awareness about gut health benefits, and innovation in product offerings, including new flavors and plant-based alternatives.
The dairy snacks market growth is due to rising demand for healthier and convenient snacks, as health-conscious consumers demand nutritious substitutes to conventional snacks. Protein-rich, calcium, and probiotic content in dairy snacks are in harmony with health-trendy behaviors. The expanding trend of consuming food on-the-go, particularly among time-poor consumers, has increased the demand for instant-eat dairy snacks such as yogurt cups, cheese sticks, and flavored milk. Besides this, the rise in plant-based diets has created a platform for dairy alternatives to enter markets, broadening market offerings. Moreover, awareness of the necessity of gut health and the benefits of probiotics has made fermented dairy products like kefir and yogurt more popular.
The United States stands out as a key market disruptor, fueled by its robust consumer base, creativity, and culinary diversity trends. As a leading consumer of dairy foods, the US has led strong demand for healthy, convenient snack foods. With increasing health and wellness concerns, American consumers are increasingly turning to high-protein, low-calorie dairy snacks, driving market expansion. In addition, the US is a product innovation leader, where businesses never cease to create new dairy snacks, including yogurt beverages, probiotic products, and plant-based products, to serve a variety of consumers. The growing popularity of ready-to-eat and on-the-go dairy snacks, as well as the movement toward clean-label and organic products, have also helped the US play a disrupting role in the market globally.
Rising Demand for Protein-Enriched Dairy Snacks
Consumer focus on high-protein diets is sensing the demand towards dairy-based snacks, which are easy and healthy. Examples of these products include Greek yogurt, cottage cheese, protein-dense dairy bars, and cheese sticks. Research indicates that 71% of adults in the US consume more protein than in previous years, reflecting a significant rise, while high-protein foods are priced 12% higher than other items. Such products have high consumption levels among health-conscious individuals, athletes, and busy professionals who want quick nutritious options. Moreover, the rise of fitness trends and weight management programs has further propelled demand for protein-enriched dairy snacks, with 62% of consumers globally seeking snacks with high protein content, as per reports. Companies are experimenting with different formulations to meet these changing needs of consumers. Dairy-dominated snacks usually involve functional ingredients comprising whey protein and casein to consider the protein content. Additionally, clean-label products with least number of additives and artificial ingredients are becoming popular among consumers, creating a demand for promotional strategies with constant emphasis on amelioration in the area of fresh and natural formulations. Therefore, the entry of the high-protein dairy innovations to the market covers all age groups-from children to elderly consumers-that reinforce the position of dairy snacks as the favorite substitute to fill the void traditionally occupied by high-carbohydrate and sugar-laden snack alternatives.
Expansion of Plant-Based and Lactose-Free Dairy Snacks
With the growing prevalence of lactose intolerance and milk allergy and the popularity of plant-based diets, the market for nondairy plant-based and lactose-free dairy snacks has grown. As per NIH, almost 68% of the world's population suffers from some level of lactose malabsorption, which leads to greater demand for plant-based options. Dairy-free consumers look for products that most closely replicate conventional dairy in terms of taste and texture but are not compromising in other areas. Accordingly, companies are investing in creating innovative dairy-free alternative products from almond, oat, soy, and coconut origins, to meet the growing consumer demand. The dairy-free plant-based snacks category has expanded significantly, with dairy-free yogurt, cheese alternative, and frozen desserts being leading categories. Similarly significant, clean label and organic positioning becomes crucial to attract health-aware consumers. Businesses have embraced sophisticated processing technology, which has benefited the sensory attractiveness of their dairy-free products and brought them in line with consumer demands. Sustainability is placing even more emphasis on the trend, with a group aware of the environment choosing plant-based foods because they have a lower carbon footprint compared to traditional dairy.
Premiumization and Functional Dairy Snacks
Consumers are seeking out high-quality dairy snacks, alongside fundamental nutrition, and precious functional benefits. This trend has created a rise in demand for value-added dairy products: functional dairy products like probiotic yogurts to support gut health; immunity-stimulating cheese types; and these therapies contain adaptogens or even collagen to support healthy skin-they all have mass consumer appeal among health-conscious consumers. In addition, the expansion of premiumization expands the demand for grass-fed, organic, and non-GMO offerings: customers appear desperately eager to pay more for apparently healthier, higher-quality variations of the products they like. Nowadays, foodies are being treated to gourmet and artisanal dairy snacks presented in exotic flavorings, hard-to-find, aged types of cheese, and fusion-style dairy products. Developing new product ideas in functional and premium dairy is supposed to be spurred by this trend: ingredient clarity followed by sustainably sourced ingredients and health-improving forms are to be the priorities for manufacturers. The trend is powerful and will take even greater pace when it concerns indulgence-with-wellness snacking trends.
Yogurt leads the market share in 2024. Yogurt is the leading segment in the dairy snacks market due to its versatility, health benefits, and consumer demand for convenient, nutritious snacks. Packed with protein, calcium, and probiotics, yogurt is highly favored for its digestive and immune system benefits. The growing trend toward gut health and wellness has further boosted yogurt's popularity. Flavored, Greek, and plant-based yogurts cater to various dietary preferences, making it a go-to snack option for a broad demographic. Additionally, the rise of on-the-go consumption, with yogurt cups and drinkable options, has driven market growth. Innovation in packaging and flavor combinations continues to strengthen yogurt's dominance in the dairy snacks market.
Organic dairy snacks are a rapidly growing in the dairy snacks market, driven by increasing consumer demand for clean, sustainable, and health-conscious options. These snacks are produced without synthetic pesticides, growth hormones, or antibiotics, appealing to environmentally aware and health-conscious consumers. The organic segment includes products like organic yogurt, cheese, and milk-based snacks, which are perceived as healthier and more natural. As consumers become more mindful of their food's environmental impact, the organic dairy snacks segment continues to gain momentum, attracting a dedicated consumer base seeking healthier, eco-friendly alternatives.
In 2024, Europe accounted for the largest market share of over 25.4%. Europe is the leading regional segment of the dairy snacks market, driven by strong consumer demand for dairy-based products and a growing preference for healthy, convenient snack options. Countries like Germany, France, and the UK have well-established dairy industries, which play a key role in the popularity of dairy snacks such as yogurt, cheese, and milk-based beverages. The European market also benefits from increasing health-consciousness, with consumers prioritizing protein-rich, low-sugar, and probiotic-rich dairy snacks. Additionally, the growing trend of organic and sustainable food choices has spurred the development of premium dairy snack options. Europe's diverse consumer base and robust distribution channels further contribute to its dominance in the global dairy snacks market.
United States Dairy Snacks Market Analysis
In 2024, the United States accounts for over 89.80% of the dairy snacks market in North America. Consumer interest in convenience and protein-rich options is responsible for the boost in the U.S. dairy snacks market. According to the U.S. Department of Agriculture, total U.S. dairy consumption per capita is expected to reach 661 pounds by 2023, implying sustained demand for dairy products. Also on the top of the list are cheese snacks, which account for more than 40% of the total market share. They are versatile as well as nutritious in value. Lactose-free and plant-based innovations have added momentum to this sector. Major companies in the U.S. dairy snacks include General Mills and The Kraft Heinz Company, which train as well as adopt product diversification to meet consumer demands. Furthermore, e-commerce expansion along with retail partnerships increases the convenience through which people access these offerings.
Europe Dairy Snacks Market Analysis
The dairy snacks demand in Europe has taken a stride toward improvement due to the high number of dairy intakes as well as innovation in functional foods. Per capita dairy consumption in the EU measured at around 52.81 kg in 2023 according to the European Dairy Association. Most importantly of such cheese-based snacks are France and Germany as top consumers and producers. As a requirement for clean-label organic dairy snacks, strict EU food regulations often resort to satisfy consumer needs for health foods. Leading companies such as Danone and Arla Foods do not hesitate to leverage on improved nutrition benefits as well as sustainability for their innovations. The supermarket private-label brands are also not left behind in rising competition among the sources of dairy snacks. With government support to dairy farming, most of market growth across the region is supplemented with investments in sustainable packaging.
Asia Pacific Dairy Snacks Market Analysis
The Asia Pacific dairy snacks market is experiencing robust growth, fueled by increasing dairy consumption and urbanization. The National Bureau of Statistics of China states that the dairy consumption of the country exceeded 45 million metric tons in 2023, underpinning robust demand for dairy-based snacks. India's largest dairy industry in the world makes a huge contribution, with milk production every year amounting to 239.30 million metric tons, according to the Ministry of Fisheries, Animal Husbandry & Dairying. Yogurt and cheese snack segments in the region are growing due to rising disposable incomes and Western dietary trends. Probiotic dairy snacks are favored by Japanese and South Korean consumers, driving functional food demand. Domestic leading players such as Mengniu Dairy and Yakult Honsha are also investing in R&D for new product launches. The government-initiated programs such as China's Healthy China 2030 policy that encourage the consumption of dairy products further providing a favorable dairy snacks market outlook.
Latin America Dairy Snacks Market Analysis
Latin America's dairy snack market is expanding with rising dairy production and changing consumer tastes. The Government of Brazil states that Brazil produced more than 35 billion liters of milk in 2023, making it the region's largest dairy producer. Cheese and yogurt snacks are becoming popular, with Argentina and Mexico topping per capita dairy consumption. Domestic giants like Nestle Latin America and Grupo Lala emphasize fortification and organics. Government subsidies and dairy farming programs complement market growth. The growing number of convenience stores and online shopping sites further helps product availability, supporting consistent market growth.
Middle East and Africa Dairy Snacks Market Analysis
The Middle East and Africa market for dairy snacks is growing with increased dairy consumption and a burgeoning retail market. Based on the Gulf Cooperation Council (GCC) Dairy Report, consumption of dairy products in the GCC was anticipated to reach over 5 million metric tons by 2023, with cheese and yogurt-based snacks being the main drivers. Regional consumption is led by Saudi Arabia and the UAE, and premium and organic dairy snacks command good demand. The dairy sector in South Africa in 2023 manufactured about 3 billion liters of milk, as stated by the South African Milk Processors Organization, as support for market expansion. Dominance comes from foreign brands Almarai and Clover Industries, complemented by regional producers offering diversification in variety to appeal to different tastes. Growing urbanization and preference towards healthier snacking contribute towards heightened demand, consolidating the region's market expansion.
Several leading companies are focusing on product innovation by introducing new flavors, packaging formats, and functional benefits, such as high-protein, low-sugar, and probiotic-enriched snacks. As health-conscious consumers increasingly seek nutritious alternatives, brands are developing dairy snacks that offer added benefits like gut health, immune support, and weight management. Additionally, many companies are expanding their product lines to include plant-based alternatives, catering to the growing demand for dairy-free and lactose-free options. To enhance consumer convenience, companies are also investing in portable, ready-to-eat formats such as yogurt cups, cheese sticks, and drinkable yogurts. Furthermore, key players are increasingly focusing on sustainability by sourcing organic and responsibly produced dairy ingredients, aligning with the rise of eco-conscious consumer preferences. In terms of distribution, major brands are strengthening their presence in supermarkets, hypermarkets, and online retail channels to increase accessibility. Collaborations and partnerships with the foodservice sector, including restaurants, hotels, and cafes, have also become essential, expanding the reach of dairy snacks in the HoReCa industry. With these efforts, leading dairy brands are effectively addressing consumer preferences, driving market growth, and shaping the future of the dairy snacks industry.