육아 앱 시장(2026-2030년)

The global parenting apps market is forecasted to grow by USD 1391.6 mn during 2025-2030, accelerating at a CAGR of 17.0% during the forecast period. The report on the global parenting apps market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by integration of generative ai and community-powered validation, rising demand for specialized co-parenting and family coordination tools, expansion of workplace caregiving benefits and enterprise integration.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's global parenting apps market is segmented as below:

By Type

• Tracking apps
• Information apps
• Photo sharing apps
• Others

By Application

• Android system
• IOS system
• Others

By Deployment

• Cloud-based
• On-premises

By Revenue

• Subscription-based
• Freemium
• Ad-supported
• One-time purchase

Geography

• APAC
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • The Netherlands
• South America
  • Brazil
  • Argentina
  • Chile
• Middle East and Africa
  • UAE
  • South Africa
  • Turkey
• Rest of World (ROW)

This study identifies the institutionalization of evidence-based mental health interventions for postpartum support as one of the prime reasons driving the global parenting apps market growth during the next few years. Also, strategic shift toward contextual digital wellness and self-regulation education and convergence of iot-enabled hardware and proactive sensory regulation solutions will lead to sizable demand in the market.

The report on the global parenting apps market covers the following areas:

• Global parenting apps market sizing
• Global parenting apps market forecast
• Global parenting apps market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global parenting apps market vendors that include BabyCenter LLC, BabySparks LLC, Bark Technologies Inc., Glow Inc., FamilyWall Inc, Google LLC, Huckleberry Labs Inc., Kinedu Inc., Koninklijke Philips NV, Life360 Inc., Lovevery Inc, OurFamilyWizard LLC, Medela, Ovuline Inc., Peanut App Ltd, Qustodio LLC, Sittercity Inc, Solid Starts Inc, Tinybeans Group Ltd., Winnie Inc. Also, the global parenting apps market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Application
  • Executive Summary - Chart on Market Segmentation by Deployment
  • Executive Summary - Chart on Market Segmentation by Revenue
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
• 2.3 Factors of disruption
• 2.4 Impact of drivers and challenges

3 Market Landscape

• 3.1 Market ecosystem
• 3.2 Market characteristics
• 3.3 Value chain analysis

4 Market Sizing

• 4.1 Market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2025
• 4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

• 5.1 Global Parenting Apps Market 2020 - 2024
  • Historic Market Size - Data Table on Global Parenting Apps Market 2020 - 2024 ($ million)
• 5.2 Type segment analysis 2020 - 2024
  • Historic Market Size - Type Segment 2020 - 2024 ($ million)
• 5.3 Application segment analysis 2020 - 2024
  • Historic Market Size - Application Segment 2020 - 2024 ($ million)
• 5.4 Deployment segment analysis 2020 - 2024
  • Historic Market Size - Deployment Segment 2020 - 2024 ($ million)
• 5.5 Revenue segment analysis 2020 - 2024
  • Historic Market Size - Revenue Segment 2020 - 2024 ($ million)
• 5.6 Geography segment analysis 2020 - 2024
  • Historic Market Size - Geography Segment 2020 - 2024 ($ million)
• 5.7 Country segment analysis 2020 - 2024
  • Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI on Global Parenting Apps Market
• 6.2 Impact of geopolitical conflict on global parenting apps market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2025 and 2030
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2025 and 2030
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2025 and 2030
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2025 and 2030
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2025 and 2030
• 7.7 Market condition

8 Market Segmentation by Type

• 8.1 Market segments
• 8.2 Comparison by Type
• 8.3 Tracking apps - Market size and forecast 2025-2030
• 8.4 Information apps - Market size and forecast 2025-2030
• 8.5 Photo sharing apps - Market size and forecast 2025-2030
• 8.6 Others - Market size and forecast 2025-2030
• 8.7 Market opportunity by Type
  • Market opportunity by Type ($ million)

9 Market Segmentation by Application

• 9.1 Market segments
• 9.2 Comparison by Application
• 9.3 Android system - Market size and forecast 2025-2030
• 9.4 IOS system - Market size and forecast 2025-2030
• 9.5 Others - Market size and forecast 2025-2030
• 9.6 Market opportunity by Application
  • Market opportunity by Application ($ million)

10 Market Segmentation by Deployment

• 10.1 Market segments
• 10.2 Comparison by Deployment
• 10.3 Cloud-based - Market size and forecast 2025-2030
• 10.4 On-premises - Market size and forecast 2025-2030
• 10.5 Market opportunity by Deployment
  • Market opportunity by Deployment ($ million)

11 Market Segmentation by Revenue

• 11.1 Market segments
• 11.2 Comparison by Revenue
• 11.3 Subscription-based - Market size and forecast 2025-2030
• 11.4 Freemium - Market size and forecast 2025-2030
• 11.5 Ad-supported - Market size and forecast 2025-2030
• 11.6 One-time purchase - Market size and forecast 2025-2030
• 11.7 Market opportunity by Revenue
  • Market opportunity by Revenue ($ million)

12 Customer Landscape

• 12.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

13 Geographic Landscape

• 13.1 Geographic segmentation
• 13.2 Geographic comparison
• 13.3 APAC - Market size and forecast 2025-2030
  • 13.3.1 China - Market size and forecast 2025-2030
  • 13.3.2 Japan - Market size and forecast 2025-2030
  • 13.3.3 India - Market size and forecast 2025-2030
  • 13.3.4 South Korea - Market size and forecast 2025-2030
  • 13.3.5 Australia - Market size and forecast 2025-2030
  • 13.3.6 Indonesia - Market size and forecast 2025-2030
• 13.4 North America - Market size and forecast 2025-2030
  • 13.4.1 US - Market size and forecast 2025-2030
  • 13.4.2 Canada - Market size and forecast 2025-2030
  • 13.4.3 Mexico - Market size and forecast 2025-2030
• 13.5 Europe - Market size and forecast 2025-2030
  • 13.5.1 Germany - Market size and forecast 2025-2030
  • 13.5.2 UK - Market size and forecast 2025-2030
  • 13.5.3 France - Market size and forecast 2025-2030
  • 13.5.4 Italy - Market size and forecast 2025-2030
  • 13.5.5 Spain - Market size and forecast 2025-2030
  • 13.5.6 The Netherlands - Market size and forecast 2025-2030
• 13.6 South America - Market size and forecast 2025-2030
  • 13.6.1 Brazil - Market size and forecast 2025-2030
  • 13.6.2 Argentina - Market size and forecast 2025-2030
  • 13.6.3 Chile - Market size and forecast 2025-2030
• 13.7 Middle East and Africa - Market size and forecast 2025-2030
  • 13.7.1 UAE - Market size and forecast 2025-2030
  • 13.7.2 Saudi Arabia - Market size and forecast 2025-2030
  • 13.7.3 South Africa - Market size and forecast 2025-2030
  • 13.7.4 Turkey - Market size and forecast 2025-2030
  • 13.7.5 Israel - Market size and forecast 2025-2030
• 13.8 Market opportunity by geography
  • Market opportunity by geography ($ million)
  • Data Tables on Market opportunity by geography ($ million)

14 Drivers, Challenges, and Opportunity

• 14.1 Market drivers
  • Integration of generative AI and community-powered validation
  • Rising demand for specialized co-parenting and family coordination tools
  • Expansion of workplace caregiving benefits and enterprise integration
• 14.2 Market challenges
  • Stringent regulatory compliance and data privacy safeguards
  • Monetization hurdles and subscription fatigue in saturated market
  • Technological reliability and ethical integration of AI
• 14.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
• 14.4 Market opportunities
  • Institutionalization of evidence-based mental health interventions for postpartum support
  • Strategic shift toward contextual digital wellness and self-regulation education
  • Convergence of IoT-enabled hardware and proactive sensory regulation solutions

15 Competitive Landscape

• 15.1 Overview
• 15.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 15.3 Landscape disruption
  • Overview on factors of disruption
• 15.4 Industry risks
  • Impact of key risks on business

16 Competitive Analysis

• 16.1 Companies profiled
  • Companies covered
• 16.2 Company ranking index
  • Company ranking index
• 16.3 Market positioning of companies
  • Matrix on companies position and classification
• 16.4 BabyCenter LLC
  • BabyCenter LLC - Overview
  • BabyCenter LLC - Product / Service
  • BabyCenter LLC - Key offerings
  • SWOT
• 16.5 BabySparks LLC
  • BabySparks LLC - Overview
  • BabySparks LLC - Product / Service
  • BabySparks LLC - Key offerings
  • SWOT
• 16.6 Glow Inc.
  • Glow Inc. - Overview
  • Glow Inc. - Product / Service
  • Glow Inc. - Key offerings
  • SWOT
• 16.7 Google LLC
  • Google LLC - Overview
  • Google LLC - Product / Service
  • Google LLC - Key offerings
  • SWOT
• 16.8 Koninklijke Philips NV
  • Koninklijke Philips NV - Overview
  • Koninklijke Philips NV - Business segments
  • Koninklijke Philips NV - Key news
  • Koninklijke Philips NV - Key offerings
  • Koninklijke Philips NV - Segment focus
  • SWOT
• 16.9 Life360 Inc.
  • Life360 Inc. - Overview
  • Life360 Inc. - Business segments
  • Life360 Inc. - Key offerings
  • Life360 Inc. - Segment focus
  • SWOT
• 16.10 Lovevery Inc
  • Lovevery Inc - Overview
  • Lovevery Inc - Product / Service
  • Lovevery Inc - Key offerings
  • SWOT
• 16.11 Medela
  • Medela - Overview
  • Medela - Product / Service
  • Medela - Key offerings
  • SWOT
• 16.12 Ovuline Inc.
  • Ovuline Inc. - Overview
  • Ovuline Inc. - Product / Service
  • Ovuline Inc. - Key offerings
  • SWOT
• 16.13 Peanut App Ltd
  • Peanut App Ltd - Overview
  • Peanut App Ltd - Product / Service
  • Peanut App Ltd - Key offerings
  • SWOT
• 16.14 Qustodio LLC
  • Qustodio LLC - Overview
  • Qustodio LLC - Product / Service
  • Qustodio LLC - Key offerings
  • SWOT
• 16.15 Sittercity Inc
  • Sittercity Inc - Overview
  • Sittercity Inc - Product / Service
  • Sittercity Inc - Key offerings
  • SWOT
• 16.16 Solid Starts Inc
  • Solid Starts Inc - Overview
  • Solid Starts Inc - Product / Service
  • Solid Starts Inc - Key offerings
  • SWOT
• 16.17 Tinybeans Group Ltd.
  • Tinybeans Group Ltd. - Overview
  • Tinybeans Group Ltd. - Product / Service
  • Tinybeans Group Ltd. - Key offerings
  • SWOT
• 16.18 Winnie Inc
  • Winnie Inc - Overview
  • Winnie Inc - Product / Service
  • Winnie Inc - Key offerings
  • SWOT

17 Appendix

• 17.1 Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
• 17.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 17.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 17.4 Research methodology
  • Research methodology
• 17.5 Data procurement
  • Information sources
• 17.6 Data validation
  • Data validation
• 17.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 17.8 Data synthesis
  • Data synthesis
• 17.9 360 degree market analysis
  • 360 degree market analysis
• 17.10 List of abbreviations
  • List of abbreviations