인스턴트 커피 시장(2026-2030년)

The global instant coffee market is forecasted to grow by USD 16628.1 mn during 2025-2030, accelerating at a CAGR of 6.6% during the forecast period. The report on the global instant coffee market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising popularity of instant coffee among millennials, increased growth in organized retailing sector, business expansion strategies by companies.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's global instant coffee market is segmented as below:

By Product

• Spray-dried
• Freeze-dried

By Distribution Channel

• Offline
• Online

By Flavor

• Flavored
• Non-flavored

By Packaging

• Jars
• Pouches
• Sachets
• Bulk packaging

Geography

• APAC
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • The Netherlands
• North America
  • US
  • Canada
  • Mexico
• South America
  • Brazil
  • Argentina
  • Chile
• Middle East and Africa
  • UAE
  • South Africa
  • Turkey
• Rest of World (ROW)

This study identifies the rising preparation of instant espresso coffee at homes is driving market growth as one of the prime reasons driving the global instant coffee market growth during the next few years. Also, increased popularity of online retailing and growing number of private-label brands will lead to sizable demand in the market.

The report on the global instant coffee market covers the following areas:

• Global instant coffee market sizing
• Global instant coffee market forecast
• Global instant coffee market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global instant coffee market vendors that include Ajinomoto Co. Inc., Cafea GmbH, CCL Products India Ltd, Death Wish Coffee, Food Empire Holdings Ltd, illycaffe SpA, JDE Peets NV, The J.M. Smucker Co., The Kraft Heinz Co., Luigi Lavazza SpA, Masan Group, Melitta Group, Massimo Zanetti Beverage, Nestle SA, Olam Food Ingredients, Starbucks Corp., Strauss Group Ltd., Tata Consumer Products Ltd., Tchibo GmbH, Trung Nguyen Legend Corp., Unilever PLC, Waka Coffee Inc., Wertform GmbH. Also, the global instant coffee market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Product
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Market Segmentation by Flavor
  • Executive Summary - Chart on Market Segmentation by Packaging
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
• 2.3 Factors of disruption
• 2.4 Impact of drivers and challenges

3 Market Landscape

• 3.1 Market ecosystem
• 3.2 Market characteristics
• 3.3 Value chain analysis

4 Market Sizing

• 4.1 Market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2025
• 4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

• 5.1 Global Instant Coffee Market 2020 - 2024
  • Historic Market Size - Data Table on Global Instant Coffee Market 2020 - 2024 ($ million)
• 5.2 Product segment analysis 2020 - 2024
  • Historic Market Size - Product Segment 2020 - 2024 ($ million)
• 5.3 Distribution Channel segment analysis 2020 - 2024
  • Historic Market Size - Distribution Channel Segment 2020 - 2024 ($ million)
• 5.4 Flavor segment analysis 2020 - 2024
  • Historic Market Size - Flavor Segment 2020 - 2024 ($ million)
• 5.5 Packaging segment analysis 2020 - 2024
  • Historic Market Size - Packaging Segment 2020 - 2024 ($ million)
• 5.6 Geography segment analysis 2020 - 2024
  • Historic Market Size - Geography Segment 2020 - 2024 ($ million)
• 5.7 Country segment analysis 2020 - 2024
  • Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI on Global Instant Coffee Market
• 6.2 Impact of Geopolitical Conflicts on Global Instant Coffee Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2025 and 2030
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2025 and 2030
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2025 and 2030
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2025 and 2030
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2025 and 2030
• 7.7 Market condition

8 Market Segmentation by Product

• 8.1 Market segments
• 8.2 Comparison by Product
• 8.3 Spray-dried - Market size and forecast 2025-2030
• 8.4 Freeze-dried - Market size and forecast 2025-2030
• 8.5 Market opportunity by Product
  • Market opportunity by Product ($ million)

9 Market Segmentation by Distribution Channel

• 9.1 Market segments
• 9.2 Comparison by Distribution Channel
• 9.3 Offline - Market size and forecast 2025-2030
• 9.4 Online - Market size and forecast 2025-2030
• 9.5 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ million)

10 Market Segmentation by Flavor

• 10.1 Market segments
• 10.2 Comparison by Flavor
• 10.3 Flavored - Market size and forecast 2025-2030
• 10.4 Non-flavored - Market size and forecast 2025-2030
• 10.5 Market opportunity by Flavor
  • Market opportunity by Flavor ($ million)

11 Market Segmentation by Packaging

• 11.1 Market segments
• 11.2 Comparison by Packaging
• 11.3 Jars - Market size and forecast 2025-2030
• 11.4 Pouches - Market size and forecast 2025-2030
• 11.5 Sachets - Market size and forecast 2025-2030
• 11.6 Bulk packaging - Market size and forecast 2025-2030
• 11.7 Market opportunity by Packaging
  • Market opportunity by Packaging ($ million)

12 Customer Landscape

• 12.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

13 Geographic Landscape

• 13.1 Geographic segmentation
• 13.2 Geographic comparison
• 13.3 APAC - Market size and forecast 2025-2030
  • 13.3.1 China - Market size and forecast 2025-2030
  • 13.3.2 Japan - Market size and forecast 2025-2030
  • 13.3.3 India - Market size and forecast 2025-2030
  • 13.3.4 South Korea - Market size and forecast 2025-2030
  • 13.3.5 Australia - Market size and forecast 2025-2030
  • 13.3.6 Indonesia - Market size and forecast 2025-2030
• 13.4 Europe - Market size and forecast 2025-2030
  • 13.4.1 Germany - Market size and forecast 2025-2030
  • 13.4.2 UK - Market size and forecast 2025-2030
  • 13.4.3 France - Market size and forecast 2025-2030
  • 13.4.4 Italy - Market size and forecast 2025-2030
  • 13.4.5 Spain - Market size and forecast 2025-2030
  • 13.4.6 The Netherlands - Market size and forecast 2025-2030
• 13.5 North America - Market size and forecast 2025-2030
  • 13.5.1 US - Market size and forecast 2025-2030
  • 13.5.2 Canada - Market size and forecast 2025-2030
  • 13.5.3 Mexico - Market size and forecast 2025-2030
• 13.6 South America - Market size and forecast 2025-2030
  • 13.6.1 Brazil - Market size and forecast 2025-2030
  • 13.6.2 Argentina - Market size and forecast 2025-2030
  • 13.6.3 Chile - Market size and forecast 2025-2030
• 13.7 Middle East and Africa - Market size and forecast 2025-2030
  • 13.7.1 Saudi Arabia - Market size and forecast 2025-2030
  • 13.7.2 UAE - Market size and forecast 2025-2030
  • 13.7.3 South Africa - Market size and forecast 2025-2030
  • 13.7.4 Israel - Market size and forecast 2025-2030
  • 13.7.5 Turkey - Market size and forecast 2025-2030
• 13.8 Market opportunity by geography
  • Market opportunity by geography ($ million)
  • Data Tables on Market opportunity by geography ($ million)

14 Drivers, Challenges, and Opportunity

• 14.1 Market drivers
  • Rising popularity of instant coffee among millennials
  • Increased growth in organized retailing sector
  • Business expansion strategies by companies
• 14.2 Market challenges
  • Rising threat from substitute products is restricting market growth
  • Distribution challenges in global instant coffee market
  • Possible health implications of caffeine present in instant coffee
• 14.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
• 14.4 Market opportunities
  • Rising preparation of instant espresso coffee at homes is driving market growth
  • Increased popularity of online retailing
  • Growing number of private-label brands

15 Competitive Landscape

• 15.1 Overview
• 15.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 15.3 Landscape disruption
  • Overview on factors of disruption
• 15.4 Industry risks
  • Impact of key risks on business

16 Competitive Analysis

• 16.1 Companies profiled
  • Companies covered
• 16.2 Company ranking index
  • Company ranking index
• 16.3 Market positioning of companies
  • Matrix on companies position and classification
• 16.4 Ajinomoto Co. Inc.
  • Ajinomoto Co. Inc. - Overview
  • Ajinomoto Co. Inc. - Business segments
  • Ajinomoto Co. Inc. - Key offerings
  • Ajinomoto Co. Inc. - Segment focus
  • SWOT
• 16.5 Cafea GmbH
  • Cafea GmbH - Overview
  • Cafea GmbH - Product / Service
  • Cafea GmbH - Key offerings
  • SWOT
• 16.6 CCL Products India Ltd
  • CCL Products India Ltd - Overview
  • CCL Products India Ltd - Product / Service
  • CCL Products India Ltd - Key offerings
  • SWOT
• 16.7 Death Wish Coffee
  • Death Wish Coffee - Overview
  • Death Wish Coffee - Product / Service
  • Death Wish Coffee - Key offerings
  • SWOT
• 16.8 Food Empire Holdings Ltd
  • Food Empire Holdings Ltd - Overview
  • Food Empire Holdings Ltd - Product / Service
  • Food Empire Holdings Ltd - Key offerings
  • SWOT
• 16.9 illycaffe SpA
  • illycaffe SpA - Overview
  • illycaffe SpA - Product / Service
  • illycaffe SpA - Key offerings
  • SWOT
• 16.10 JDE Peets NV
  • JDE Peets NV - Overview
  • JDE Peets NV - Business segments
  • JDE Peets NV - Key offerings
  • JDE Peets NV - Segment focus
  • SWOT
• 16.11 The J.M. Smucker Co.
  • The J.M. Smucker Co. - Overview
  • The J.M. Smucker Co. - Business segments
  • The J.M. Smucker Co. - Key news
  • The J.M. Smucker Co. - Key offerings
  • The J.M. Smucker Co. - Segment focus
  • SWOT
• 16.12 The Kraft Heinz Co.
  • The Kraft Heinz Co. - Overview
  • The Kraft Heinz Co. - Business segments
  • The Kraft Heinz Co. - Key news
  • The Kraft Heinz Co. - Key offerings
  • The Kraft Heinz Co. - Segment focus
  • SWOT
• 16.13 Masan Group
  • Masan Group - Overview
  • Masan Group - Business segments
  • Masan Group - Key offerings
  • Masan Group - Segment focus
  • SWOT
• 16.14 Nestle SA
  • Nestle SA - Overview
  • Nestle SA - Business segments
  • Nestle SA - Key news
  • Nestle SA - Key offerings
  • Nestle SA - Segment focus
  • SWOT
• 16.15 Starbucks Corp.
  • Starbucks Corp. - Overview
  • Starbucks Corp. - Business segments
  • Starbucks Corp. - Key offerings
  • Starbucks Corp. - Segment focus
  • SWOT
• 16.16 Strauss Group Ltd.
  • Strauss Group Ltd. - Overview
  • Strauss Group Ltd. - Business segments
  • Strauss Group Ltd. - Key offerings
  • Strauss Group Ltd. - Segment focus
  • SWOT
• 16.17 Tata Consumer Products Ltd.
  • Tata Consumer Products Ltd. - Overview
  • Tata Consumer Products Ltd. - Business segments
  • Tata Consumer Products Ltd. - Key offerings
  • Tata Consumer Products Ltd. - Segment focus
  • SWOT
• 16.18 Unilever PLC
  • Unilever PLC - Overview
  • Unilever PLC - Business segments
  • Unilever PLC - Key news
  • Unilever PLC - Key offerings
  • Unilever PLC - Segment focus
  • SWOT

17 Appendix

• 17.1 Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
• 17.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 17.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 17.4 Research methodology
  • Research methodology
• 17.5 Data procurement
  • Information sources
• 17.6 Data validation
  • Data validation
• 17.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 17.8 Data synthesis
  • Data synthesis
• 17.9 360 degree market analysis
  • 360 degree market analysis
• 17.10 List of abbreviations
  • List of abbreviations