위치기반서비스 시장 : 기술별, 위치 유형별, 용도별, 최종사용자별 - 러시아 우크라이나 분쟁과 고인플레이션 - 세계 예측(2023-2030년)

The Global Location-based Services Market is forecasted to grow significantly, with a projected USD 21.43 billion in 2023 at a CAGR of 16.38% and expected to reach a staggering USD 62.64 billion by 2030.

The Cumulative Impact of COVID-19, the Russia-Ukraine Conflict, and High Inflation is expected to have significant long-term effects on the Global Location-based Services Market. The ongoing research considers the changes in consumer behavior, supply chain disruptions, and government interventions caused by the pandemic. Similarly, the report considers the ongoing political and economic uncertainty in Eastern Europe caused by the Russia-Ukraine Conflict and its potential implications for demand-supply balances, pressure on pricing variants, and import/export and trading. Additionally, the report addresses the impact of High Inflation on the global economy and details fiscal policies measuring and reducing its effects on demand, supply, cash flow, and currency exchange.

Market Segmentation & Coverage:

This research report categorizes the Global Location-based Services Market in order to forecast the revenues and analyze trends in each of following sub-markets:

Based on Technology, market is studied across Bluetooth Low Energy (BLE), Cellular Triangulation, Computer Vision, Global Positioning System, Inertial Measurement Units (IMUs), and Radio Frequency Identification (RFID). The Global Positioning System commanded largest market share of 39.18% in 2022, followed by Cellular Triangulation.

Based on Location Type, market is studied across Indoor and Outdoor. The Outdoor commanded largest market share of 72.34% in 2022, followed by Indoor.

Based on Application, market is studied across Location-based Health Monitoring, Location-based Social Networking, Marketing & Advertising, and Tracking & Navigation. The Tracking & Navigation commanded largest market share of 38.56% in 2022, followed by Marketing & Advertising.

Based on End-User, market is studied across Government, Healthcare & Life Sciences, Manufacturing, Media & Entertainment, Retail & eCommerce, Tourism & Hospitality, and Transportation & Logistics. The Transportation & Logistics commanded largest market share of 22.78% in 2022, followed by Retail & eCommerce.

Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Americas commanded largest market share of 38.66% in 2022, followed by Europe, Middle East & Africa.

Market Statistics:

The report provides market sizing and forecasts across 7 major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF; multiple currency support helps organization leaders to make well-informed decisions. In this report, 2018 to 2021 are considered as historical years, 2022 is base year, 2023 is estimated year, and years from 2024 to 2030 are considered as forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix is essential for assessing the Global Location-based Services Market. It provides a comprehensive evaluation of vendors by examining key metrics within Business Strategy and Product Satisfaction, allowing users to make informed decisions based on their specific needs. This advanced analysis then organizes these vendors into four distinct quadrants, which represent varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital(V).

Market Share Analysis:

The Market Share Analysis offers an insightful look at the current state of vendors in a particular market space. By comparing vendor contributions to overall revenue, customer base, and other key metrics, we can give companies a greater understanding of their performance and what they are up against when competing for market share. The analysis also sheds light on just how competitive any given sector is about accumulation, fragmentation dominance, and amalgamation traits over the base year period studied.

The report provides insights on the following pointers:

1. Market Penetration: Provides comprehensive information on the market offered by the key players

2. Market Development: Provides in-depth information about lucrative emerging markets and analyzes penetration across mature segments of the markets

3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments

4. Market Trends: Provides comprehensive understanding of the Cumulative Impact of COVID-19, the Russia-Ukraine Conflict, and the High Inflation

5. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players

6. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments

The report answers questions such as:

1. What is the market size and forecast of the Global Location-based Services Market?

2. What are the inhibiting factors and impact of COVID-19 shaping the Global Location-based Services Market during the forecast period?

3. Which are the products/segments/applications/areas to invest in over the forecast period in the Global Location-based Services Market?

4. What is the competitive strategic window for opportunities in the Global Location-based Services Market?

5. What are the technology trends and regulatory frameworks in the Global Location-based Services Market?

6. What is the market share of the leading vendors in the Global Location-based Services Market?

7. What modes and strategic moves are considered suitable for entering the Global Location-based Services Market?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Limitations
• 1.7. Assumptions
• 1.8. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

• 4.1. Introduction
• 4.2. Location-based Services Market, by Technology, 2022 vs 2030
• 4.3. Location-based Services Market, by Location Type, 2022 vs 2030
• 4.4. Location-based Services Market, by Application, 2022 vs 2030
• 4.5. Location-based Services Market, by End-User, 2022 vs 2030
• 4.6. Location-based Services Market, by Region, 2022 vs 2030

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. High penetration of smart devices and increasing internet access
    • 5.1.1.2. Rising use of social media and easy availability of GPS technology
    • 5.1.1.3. Emergence of location based technology owing to travel information, and flexible route options
  • 5.1.2. Restraints
    • 5.1.2.1. Issues with inaccurate location tracking and high battery consumption in smartphones
  • 5.1.3. Opportunities
    • 5.1.3.1. Integration of bluetooth low energy (BLE), IoT, and blockchain technology in location based services
    • 5.1.3.2. Emerging potential of location and advertising based marketing among organizations
  • 5.1.4. Challenges
    • 5.1.4.1. Privacy and security concerns associated with location-based services
• 5.2. Market Trends
• 5.3. Cumulative Impact of COVID-19
• 5.4. Cumulative Impact of Russia-Ukraine Conflict
• 5.5. Cumulative Impact of High Inflation
• 5.6. Porter's Five Forces Analysis
  • 5.6.1. Threat of New Entrants
  • 5.6.2. Threat of Substitutes
  • 5.6.3. Bargaining Power of Customers
  • 5.6.4. Bargaining Power of Suppliers
  • 5.6.5. Industry Rivalry
• 5.7. Value Chain & Critical Path Analysis
• 5.8. Regulatory Framework
• 5.9. Client Customization

6. Location-based Services Market, by Technology

• 6.1. Introduction
• 6.2. Bluetooth Low Energy (BLE)
• 6.3. Cellular Triangulation
• 6.4. Computer Vision
• 6.5. Global Positioning System
• 6.6. Inertial Measurement Units (IMUs)
• 6.7. Radio Frequency Identification (RFID)

7. Location-based Services Market, by Location Type

• 7.1. Introduction
• 7.2. Indoor
• 7.3. Outdoor

8. Location-based Services Market, by Application

• 8.1. Introduction
• 8.2. Location-based Health Monitoring
• 8.3. Location-based Social Networking
• 8.4. Marketing & Advertising
• 8.5. Tracking & Navigation

9. Location-based Services Market, by End-User

• 9.1. Introduction
• 9.2. Government
• 9.3. Healthcare & Life Sciences
• 9.4. Manufacturing
• 9.5. Media & Entertainment
• 9.6. Retail & eCommerce
• 9.7. Tourism & Hospitality
• 9.8. Transportation & Logistics

10. Americas Location-based Services Market

• 10.1. Introduction
• 10.2. Argentina
• 10.3. Brazil
• 10.4. Canada
• 10.5. Mexico
• 10.6. United States

11. Asia-Pacific Location-based Services Market

• 11.1. Introduction
• 11.2. Australia
• 11.3. China
• 11.4. India
• 11.5. Indonesia
• 11.6. Japan
• 11.7. Malaysia
• 11.8. Philippines
• 11.9. Singapore
• 11.10. South Korea
• 11.11. Taiwan
• 11.12. Thailand
• 11.13. Vietnam

12. Europe, Middle East & Africa Location-based Services Market

• 12.1. Introduction
• 12.2. Denmark
• 12.3. Egypt
• 12.4. Finland
• 12.5. France
• 12.6. Germany
• 12.7. Israel
• 12.8. Italy
• 12.9. Netherlands
• 12.10. Nigeria
• 12.11. Norway
• 12.12. Poland
• 12.13. Qatar
• 12.14. Russia
• 12.15. Saudi Arabia
• 12.16. South Africa
• 12.17. Spain
• 12.18. Sweden
• 12.19. Switzerland
• 12.20. Turkey
• 12.21. United Arab Emirates
• 12.22. United Kingdom

13. Competitive Landscape

• 13.1. FPNV Positioning Matrix
• 13.2. Market Share Analysis, By Key Player
• 13.3. Competitive Scenario Analysis, By Key Player
  • 13.3.1. Merger & Acquisition
    • 13.3.1.1. Paragon ID strengthens its real-time location-based technologies with the acquisition of the assets of French company Uwinloc
    • 13.3.1.2. Envase Announces Acquisition of GPS Intelligence Innovator GeoStamp
  • 13.3.2. Agreement, Collaboration, & Partnership
    • 13.3.2.1. Mercedes-Benz and Google Partner for Navigation, Maps and YouTube Integration
    • 13.3.2.2. PlaceSense and Reno Announce Value-Added Reseller Agreement to Bring GPS Location Intelligence to Italy
  • 13.3.3. New Product Launch & Enhancement
    • 13.3.3.1. Qualcomm Launches Aware Platform With Location Technology
    • 13.3.3.2. AT&T Launches First-Ever Nationwide Location-Based Routing
  • 13.3.4. Investment & Funding
    • 13.3.4.1. Mappedin Raises USD 8.6 Million (USD 6.31 million) in Series A Funding for Indoor Mapping Market
    • 13.3.4.2. Location AI start-up GeoIQ raises USD 2.25 million from Lenskart, ESV, others
    • 13.3.4.3. Radar Set To Overtake Location Services Market With USD 55 Million Series C Funding
  • 13.3.5. Award, Recognition, & Expansion
    • 13.3.5.1. Comtech Awarded 5G Location Services Contract with Tier-1 MNO in Canada

14. List of Company Mentioned

15. Appendix

• 15.1. Discussion Guide
• 15.2. License & Pricing

1. AiRISTA Flow, Inc.

2. Alcatel Lucent Enterprise

3. Alien Technology, LLC

4. Apple Inc.

5. AT&T Inc.

6. Beijing Kingdoes IOT Information Technologies Co., Ltd.

7. CenTrak, Inc.

8. Cisco Systems, Inc.

9. ESRI

10. Foursquare

11. Geoapify GmbH

12. Google LLC by Alphabet Inc.

13. Here Technologies

14. Hewlett Packard Enterprise Development LP

15. Hexagon AB

16. Identec Group

17. Impinj, Inc.

18. IndoorAtlas Oy

19. Infor Group

20. Infsoft GmbH

21. Inpixon

22. Intellias Limited

23. International Business Machines Corporation

24. KDDI Corporation

25. Leantegra Inc.

26. Litum Technologies

27. Microsoft Corporation

28. Midmark Corp.

29. Mysphera Ltd.

30. Navenio Ltd.

31. Navigine Corporation

32. NTT Docomo, Inc.

33. Oracle Corporation

34. Pinc Solutions

35. Pozyx NV

36. Precisely

37. Qualcomm Technologies, Inc.

38. Quuppa Oy

39. Sewio Networks s.r.o.

40. Situm Technologies

41. Sonitor Technologies

42. Teldio Corporation

43. Telefonaktiebolaget LM Ericsson

44. TeleTracking Technologies, Inc.

45. TomTom N.V.

46. Trimble, Inc.

47. Ubisense Ltd.

48. Zebra Technologies