세계의 엔드포인트 보호 플랫폼 시장 : 컴포넌트별, 전개 형태별, 조직 규모별, 용도별, 최종 이용 산업별 예측(2025-2030년)

The Endpoint Protection Platform Market was valued at USD 15.35 billion in 2023, expected to reach USD 16.67 billion in 2024, and is projected to grow at a CAGR of 8.90%, to USD 27.90 billion by 2030.

The Endpoint Protection Platform (EPP) is a comprehensive security solution designed to secure network endpoints such as laptops, desktops, and mobile devices against a variety of threats including malware, unauthorized access, and data breaches. Its necessity arises from the increasing sophistication of cyber threats and the expanding attack surface due to the proliferation of remote work and connected devices. EPPs are deployed across various sectors including finance, healthcare, retail, and government, to safeguard sensitive information and ensure regulatory compliance. Recent market insights highlight key growth factors such as the rise in cyber-attacks, regulatory mandates for data protection, and the growing adoption of cloud-based solutions. Opportunities lie in integrating artificial intelligence (AI) and machine learning (ML) for enhancing real-time threat detection and response capabilities. Companies can capitalize on these opportunities by investing in advanced analytics and automation to offer cutting-edge, scalable solutions tailored to specific industry needs.

However, challenges such as high implementation and maintenance costs, complexity of integration with existing IT infrastructure, and the evolving nature of threat vectors could impede market growth. Furthermore, data privacy concerns and compliance issues pose significant hurdles. Overcoming these limitations necessitates continuous innovation and focus on user-friendly, cost-effective solutions. Investing in areas like behavioral analytics, zero-trust architecture, and unified endpoint management present potential pathways for product differentiation and competitive advantage.

The EPP market is dynamic and fast-evolving, characterized by frequent technology advancements and competitive pressures. Businesses aiming to succeed should prioritize a customer-centric approach, focusing on delivering seamless, integrated security experiences. Partnerships and collaborations with technology providers could also accelerate growth and innovation. Lastly, staying vigilant about emerging cybersecurity trends and fostering a culture of adaptive security practices will be crucial in navigating the complexities of this highly competitive market landscape.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Endpoint Protection Platform Market

The Endpoint Protection Platform Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising cybersecurity threats globally
  • Growing awareness among end-users about cybersecurity
  • Increasing adoption of cloud computing worldwide
• Market Restraints
  • Lack of awareness in smaller organizations about modern threats and solutions
• Market Opportunities
  • Integration of artificial intelligence and machine learning
  • Expansion of 5G networks
• Market Challenges
  • Challenges associated with user acceptance and proper utilization of the solution

Porter's Five Forces: A Strategic Tool for Navigating the Endpoint Protection Platform Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Endpoint Protection Platform Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Endpoint Protection Platform Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Endpoint Protection Platform Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Endpoint Protection Platform Market

A detailed market share analysis in the Endpoint Protection Platform Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Endpoint Protection Platform Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Endpoint Protection Platform Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Endpoint Protection Platform Market

A strategic analysis of the Endpoint Protection Platform Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Endpoint Protection Platform Market, highlighting leading vendors and their innovative profiles. These include Amazon Web Services, Inc., BlackBerry Limited., BlueVoyant LLC, Broadcom, Check Point Software Technologies Ltd., Cisco Systems, Inc., CoSoSys Ltd, CrowdStrike, Inc., Cybereason Inc., Cynet services, Fortinet, Inc., Gartner, Inc., IBM crop., Intel Corporation, LayerX Security Ltd., Musarubra US LLC, nordvpn S.A., Palo Alto Networks, Inc., phoenixNAP LLC, Qualys, Inc., S.C. BITDEFENDER S.R.L., Sangfor Technologies (Hong Kong) Limited, Sekoia.io SAS, SentinelOne, Inc., Sophos Ltd., TEHTRIS, Xcitium, Inc., and Zoho Corporation Pvt. Ltd..

Market Segmentation & Coverage

This research report categorizes the Endpoint Protection Platform Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Component, market is studied across Services and Software. The Services is further studied across Consulting Services, Managed Services, and Support & Maintenance Services. The Software is further studied across Anti-virus/Anti-malware, Endpoint Detection & Response (EDR), Firewall, and Intrusion Detection & Prevention.
• Based on Deployment Mode, market is studied across Cloud and On-Premises.
• Based on Organization Size, market is studied across Large Enterprises and Small and Medium-Sized Enterprises.
• Based on Application, market is studied across Application Security, Cloud Security, Endpoint Security, and Network Security.
• Based on End User, market is studied across Consumers and Enterprises.
• Based on End use Industries, market is studied across Business & Finance, Consumer Goods & Retail, Energy & Natural Resources, Government & Public Sector, Healthcare & Life Sciences, Manufacturing & Construction, and Telecommunications & Computing.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising cybersecurity threats globally
    • 5.1.1.2. Growing awareness among end-users about cybersecurity
    • 5.1.1.3. Increasing adoption of cloud computing worldwide
  • 5.1.2. Restraints
    • 5.1.2.1. Lack of awareness in smaller organizations about modern threats and solutions
  • 5.1.3. Opportunities
    • 5.1.3.1. Integration of artificial intelligence and machine learning
    • 5.1.3.2. Expansion of 5G networks
  • 5.1.4. Challenges
    • 5.1.4.1. Challenges associated with user acceptance and proper utilization of the solution
• 5.2. Market Segmentation Analysis
  • 5.2.1. Deployment Mode: Increasing use of cloud-based EPP solutions due to the rise in remote workforce
  • 5.2.2. Application: Increasing demand for endpoint security to protect devices such as laptops, smartphones, and desktops from cyber threads
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Endpoint Protection Platform Market, by Component

• 6.1. Introduction
• 6.2. Services
  • 6.2.1. Consulting Services
  • 6.2.2. Managed Services
  • 6.2.3. Support & Maintenance Services
• 6.3. Software
  • 6.3.1. Anti-virus/Anti-malware
  • 6.3.2. Endpoint Detection & Response (EDR)
  • 6.3.3. Firewall
  • 6.3.4. Intrusion Detection & Prevention

7. Endpoint Protection Platform Market, by Deployment Mode

• 7.1. Introduction
• 7.2. Cloud
• 7.3. On-Premises

8. Endpoint Protection Platform Market, by Organization Size

• 8.1. Introduction
• 8.2. Large Enterprises
• 8.3. Small and Medium-Sized Enterprises

9. Endpoint Protection Platform Market, by Application

• 9.1. Introduction
• 9.2. Application Security
• 9.3. Cloud Security
• 9.4. Endpoint Security
• 9.5. Network Security

10. Endpoint Protection Platform Market, by End User

• 10.1. Introduction
• 10.2. Consumers
• 10.3. Enterprises

11. Endpoint Protection Platform Market, by End use Industries

• 11.1. Introduction
• 11.2. Business & Finance
• 11.3. Consumer Goods & Retail
• 11.4. Energy & Natural Resources
• 11.5. Government & Public Sector
• 11.6. Healthcare & Life Sciences
• 11.7. Manufacturing & Construction
• 11.8. Telecommunications & Computing

12. Americas Endpoint Protection Platform Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Endpoint Protection Platform Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Endpoint Protection Platform Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
  • 15.3.1. Partnership between Lookout Inc and Pax8 to enhance mobile security with actionable insights
  • 15.3.2. CrowdStrike acquire Flow Security to enhance cloud security with data security posture management
  • 15.3.3. SentinelOne acquired PingSafe to enhance cloud security
• 15.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Amazon Web Services, Inc.
• 2. BlackBerry Limited.
• 3. BlueVoyant LLC
• 4. Broadcom
• 5. Check Point Software Technologies Ltd.
• 6. Cisco Systems, Inc.
• 7. CoSoSys Ltd
• 8. CrowdStrike, Inc.
• 9. Cybereason Inc.
• 10. Cynet services
• 11. Fortinet, Inc.
• 12. Gartner, Inc.
• 13. IBM crop.
• 14. Intel Corporation
• 15. LayerX Security Ltd.
• 16. Musarubra US LLC
• 17. nordvpn S.A.
• 18. Palo Alto Networks, Inc.
• 19. phoenixNAP LLC
• 20. Qualys, Inc.
• 21. S.C. BITDEFENDER S.R.L.
• 22. Sangfor Technologies (Hong Kong) Limited
• 23. Sekoia.io SAS
• 24. SentinelOne, Inc.
• 25. Sophos Ltd.
• 26. TEHTRIS
• 27. Xcitium, Inc.
• 28. Zoho Corporation Pvt. Ltd.