지능형 자동화 플랫폼 시장 : 기술, 기능, 전개 모델, 최종사용자, 조직 규모, 산업별 - 세계 예측(2025-2030년)

The Intelligent Automation Platform Market was valued at USD 15.05 billion in 2023, expected to reach USD 16.88 billion in 2024, and is projected to grow at a CAGR of 12.73%, to USD 34.84 billion by 2030.

The scope and definition of the Intelligent Automation Platform involve the integration of AI capabilities such as machine learning and cognitive computing with robotic process automation (RPA) to improve business processes. The necessity for this technology stems from the increasing demand for efficiency, cost reduction, and error minimization in various industries, necessitating its application in sectors like finance, healthcare, and manufacturing. This platform enhances end-use scope by automating complex workflows and enabling real-time data analysis, leading to significant competitive advantages. Key growth factors include the proliferation of digital transformation initiatives, cost-savings potential, and the rising need for intelligent solutions to manage large datasets. Potential opportunities arise in the implementation of these platforms in untapped industries like legal and insurance, where procedural automation can significantly enhance performance. To seize these opportunities, companies should focus on scalable and customizable platform solutions that address specific industry needs. However, limitations such as high initial implementation costs, integration challenges with legacy systems, and a lack of skilled workforce present significant barriers to adoption. Furthermore, concerns about data privacy and regulatory compliance pose additional challenges. Innovation and research areas like developing user-friendly interfaces, improving AI algorithms for better decision-making, and exploring edge computing for faster processing can facilitate business growth. The market's nature is competitive and rapidly evolving, with continuous advancements shaping industry standards. Companies can improve positioning by aligning product development with customer feedback and staying attuned to regulatory changes. Drawing on partnerships with technology providers for co-innovation and leveraging cloud-based solutions to reduce infrastructure costs can further support growth. Overall, the Intelligent Automation Platform market holds robust potential, driven by ongoing technological advancements and evolving business needs.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Intelligent Automation Platform Market

The Intelligent Automation Platform Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Government initiatives and spending for industrial digitalization
  • Increasing demand for operational efficiency and productivity
• Market Restraints
  • High initial cost of deploying intelligent automation solutions
• Market Opportunities
  • Ongoing shift toward hybrid work environments
  • Ongoing development in AI and ML technologies
• Market Challenges
  • Data privacy and security concerns associated with intelligent automation platform

Porter's Five Forces: A Strategic Tool for Navigating the Intelligent Automation Platform Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Intelligent Automation Platform Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Intelligent Automation Platform Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Intelligent Automation Platform Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Intelligent Automation Platform Market

A detailed market share analysis in the Intelligent Automation Platform Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Intelligent Automation Platform Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Intelligent Automation Platform Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Intelligent Automation Platform Market

A strategic analysis of the Intelligent Automation Platform Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Intelligent Automation Platform Market, highlighting leading vendors and their innovative profiles. These include ABB Ltd., Accenture PLC, Blue Prism Limited, Capgemini SE, Coforge Limited, Comidor SA, Datamatics Global Services Limited, HCL Technologies Limited, Indico Data Solutions, Inc., Information Services Group, Inc., Integrify by PSPDFKit GmbH, International Business Machines Corporation, Krista Software, Kyocera Corporation, Laiye, Oracle Corporation, Pegasystems Inc., ServiceNow, Inc., Tata Consultancy Services Limited, Telefonaktiebolaget LM Ericsson, Tungsten Automation, and Wipro Limited.

Market Segmentation & Coverage

This research report categorizes the Intelligent Automation Platform Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Technology, market is studied across Artificial Intelligence, Cognitive Computing, Robotic Process Automation, Smart Analytics, and Virtual Agents. The Artificial Intelligence is further studied across Computer Vision, Machine Learning, and Natural Language Processing. The Robotic Process Automation is further studied across Attended Automation and Unattended Automation.
• Based on Function, market is studied across Customer Service, Finance & Accounting, Human Resources, Operations & Supply Chain, and Sales & Marketing.
• Based on Deployment Model, market is studied across Cloud, Hybrid, and On-Premises.
• Based on End-User, market is studied across Private Enterprises and Public Enterprises.
• Based on Organization Size, market is studied across Large Enterprises and Small & Medium Enterprises.
• Based on Verticals, market is studied across BFSI, Energy & Utilities, Government, Healthcare, Manufacturing, Retail, Telecom and IT, and Transportation & Logistics.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Government initiatives and spending for industrial digitalization
    • 5.1.1.2. Increasing demand for operational efficiency and productivity
  • 5.1.2. Restraints
    • 5.1.2.1. High initial cost of deploying intelligent automation solutions
  • 5.1.3. Opportunities
    • 5.1.3.1. Ongoing shift toward hybrid work environments
    • 5.1.3.2. Ongoing development in AI and ML technologies
  • 5.1.4. Challenges
    • 5.1.4.1. Data privacy and security concerns associated with intelligent automation platform
• 5.2. Market Segmentation Analysis
  • 5.2.1. Deployment Model: Higher preferences for cloud deployments for its cost-effectiveness
  • 5.2.2. Technology: Growing utilization of virtual agents for personalized user experiences
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Intelligent Automation Platform Market, by Technology

• 6.1. Introduction
• 6.2. Artificial Intelligence
  • 6.2.1. Computer Vision
  • 6.2.2. Machine Learning
  • 6.2.3. Natural Language Processing
• 6.3. Cognitive Computing
• 6.4. Robotic Process Automation
  • 6.4.1. Attended Automation
  • 6.4.2. Unattended Automation
• 6.5. Smart Analytics
• 6.6. Virtual Agents

7. Intelligent Automation Platform Market, by Function

• 7.1. Introduction
• 7.2. Customer Service
• 7.3. Finance & Accounting
• 7.4. Human Resources
• 7.5. Operations & Supply Chain
• 7.6. Sales & Marketing

8. Intelligent Automation Platform Market, by Deployment Model

• 8.1. Introduction
• 8.2. Cloud
• 8.3. Hybrid
• 8.4. On-Premises

9. Intelligent Automation Platform Market, by End-User

• 9.1. Introduction
• 9.2. Private Enterprises
• 9.3. Public Enterprises

10. Intelligent Automation Platform Market, by Organization Size

• 10.1. Introduction
• 10.2. Large Enterprises
• 10.3. Small & Medium Enterprises

11. Intelligent Automation Platform Market, by Verticals

• 11.1. Introduction
• 11.2. BFSI
• 11.3. Energy & Utilities
• 11.4. Government
• 11.5. Healthcare
• 11.6. Manufacturing
• 11.7. Retail
• 11.8. Telecom and IT
• 11.9. Transportation & Logistics

12. Americas Intelligent Automation Platform Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Intelligent Automation Platform Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Intelligent Automation Platform Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
  • 15.3.1. ABB Robotics unveils OmniCore, an intelligent automation platform
  • 15.3.2. SS&C Technologies unveils a hybrid intelligent automation platform to streamline operations
  • 15.3.3. AirHop Communications and Ericsson team up to boost 5G networks with AI-powered automation solutions
• 15.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. ABB Ltd.
• 2. Accenture PLC
• 3. Blue Prism Limited
• 4. Capgemini SE
• 5. Coforge Limited
• 6. Comidor SA
• 7. Datamatics Global Services Limited
• 8. HCL Technologies Limited
• 9. Indico Data Solutions, Inc.
• 10. Information Services Group, Inc.
• 11. Integrify by PSPDFKit GmbH
• 12. International Business Machines Corporation
• 13. Krista Software
• 14. Kyocera Corporation
• 15. Laiye
• 16. Oracle Corporation
• 17. Pegasystems Inc.
• 18. ServiceNow, Inc.
• 19. Tata Consultancy Services Limited
• 20. Telefonaktiebolaget LM Ericsson
• 21. Tungsten Automation
• 22. Wipro Limited