코딩 및 마킹 장비 시장 : 기술, 부품, 표면, 산업별 - 세계 예측(2025-2030년)

The Coding & Marking Equipment Market was valued at USD 21.34 billion in 2023, expected to reach USD 23.14 billion in 2024, and is projected to grow at a CAGR of 9.24%, to USD 39.63 billion by 2030.

The coding and marking equipment market encompasses devices used to print and apply labels or information on products or packaging across various industries. This equipment is essential for compliance with regulatory standards, enhancing traceability, and ensuring safe product identification. It finds applications in sectors such as food and beverage, pharmaceuticals, automotive, and electronics, where durable, clear, and accurate coding is vital. The end-use scope extends to automatic identification in supply chains, tracking, and product authentication, thereby playing a crucial role in logistics and inventory management. Influencing growth factors in this market include the increasing need for efficient warehouse management systems and the rising importance of product safety and information transparency. Technological advancements, such as integration with IoT and AI for improved operational efficiency, are creating potential opportunities for market expansion. The e-commerce boom also drives the demand for effective coding and marking solutions to handle diverse and global shipping requirements. However, limitations such as the high initial cost of advanced equipment and maintenance challenges can hinder market growth. Additionally, stringent governmental regulations and evolving standards necessitate continuous updates and customization, presenting implementation challenges. Despite these hurdles, innovation in eco-friendly and sustainable coding technologies offers promising areas for research and development. Companies can focus on developing inks and solutions that reduce environmental impact, which aligns with global sustainability trends. Additional opportunities lie in enhancing mobile coding systems and investing in software solutions that leverage big data analytics for predictive maintenance and efficiency optimization. Given the competitive nature of the market, focusing on partnership strategies and expanded service offerings could further enhance business growth. Addressing these dynamics strategically can provide comprehensive insights into market behavior and help define clear pathways for significant growth trajectories.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Coding & Marking Equipment Market

The Coding & Marking Equipment Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Exponential growth in packaging sectors of food & beverage industry
  • Government laws and regulations associated with labeling of products
  • Significant importance of coding & marking to improve supply chain visibility
• Market Restraints
  • High cost of installation and maintenance of coding & marking equipment
• Market Opportunities
  • Technological advancements in coding & marking equipment
  • Innovation in the R&D of reliable ink formulations
• Market Challenges
  • Customization and functional issues of coding & marking techniques

Porter's Five Forces: A Strategic Tool for Navigating the Coding & Marking Equipment Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Coding & Marking Equipment Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Coding & Marking Equipment Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Coding & Marking Equipment Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Coding & Marking Equipment Market

A detailed market share analysis in the Coding & Marking Equipment Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Coding & Marking Equipment Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Coding & Marking Equipment Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Key Company Profiles

The report delves into recent significant developments in the Coding & Marking Equipment Market, highlighting leading vendors and their innovative profiles. These include Keyence Corporation, HSA Systems A/S, Guangzhou EC-PACK Packaging Equipment Co.,Ltd., Rotech Machines Limited, MECCO, Kishu Giken Kogyo Co., Ltd., Danaher Corporation, Paul Leibinger GmbH & Co. KG, Macsa ID, S.A., Matthews Marking Systems, Durable Technologies, Hitachi, Ltd., REA Elektronik GmbH, Numeric Inkjet Technologies Pvt. Ltd., Open Date Equipment Ltd., Domino Printing Sciences PLC, Illinois Tool Works Inc., RYNAN Technologies, ProMach Inc., Koenig & Bauer AG, InkJet, Inc., Guangzhou Sunine Intelligent Technology Co., Ltd., Geo. T. Schmidt, Inc., TYKMA Electrox, Inc. by 600 Group PLC, Loftware, Inc., TRUMPF SE + Co. KG, Han's Laser Technology Industry Group Co., Ltd, Control Print Limited, Beijing Hi-Pack Coding Ltd., Applied Technology Developments Ltd., Dover Corporation, and Engage Technologies Corporation.

Market Segmentation & Coverage

This research report categorizes the Coding & Marking Equipment Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Technology, market is studied across CIJ Printing & Coding, DOD Printing, Laser Coding & Marking, and TIJ Printing.
• Based on Component, market is studied across Consumables, Hardware, and Software. The Consumables is further studied across Ink & Paints, Solvent, and Thermal Tapes. The Hardware is further studied across Continuous Inkjet Printer, Laser Printer, Piezo Inkjet Printer, and Thermal Inkjet Printer.
• Based on Surface, market is studied across Ceramic, Glass, Organic Surfaces, Paper & Cardboard, Plastic, Rubber, Steel, Stone, Textiles, and Wood.
• Based on Industry, market is studied across Automotive & Transportation, Electrical & Electronics, Food & Beverage, Metal Processing, Personal Care & Cosmetics, and Pharmaceuticals & Medical Devices.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Exponential growth in packaging sectors of food & beverage industry
    • 5.1.1.2. Government laws and regulations associated with labeling of products
    • 5.1.1.3. Significant importance of coding & marking to improve supply chain visibility
  • 5.1.2. Restraints
    • 5.1.2.1. High cost of installation and maintenance of coding & marking equipment
  • 5.1.3. Opportunities
    • 5.1.3.1. Technological advancements in coding & marking equipment
    • 5.1.3.2. Innovation in the R&D of reliable ink formulations
  • 5.1.4. Challenges
    • 5.1.4.1. Customization and functional issues of coding & marking techniques
• 5.2. Market Segmentation Analysis
  • 5.2.1. Technology: Expanding acceptance of laser coding & marking in industries requiring precise product labeling
  • 5.2.2. Component: Rising innovations in the software component of coding and marking equipment
  • 5.2.3. Surface: Growing usage of coding & marking equipment on plastic & cardboard surfaces
  • 5.2.4. Industry: Significant role of coding & marking equipment in the pharmaceutical industry owing to track & trace of medical products
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Coding & Marking Equipment Market, by Technology

• 6.1. Introduction
• 6.2. CIJ Printing & Coding
• 6.3. DOD Printing
• 6.4. Laser Coding & Marking
• 6.5. TIJ Printing

7. Coding & Marking Equipment Market, by Component

• 7.1. Introduction
• 7.2. Consumables
  • 7.2.1. Ink & Paints
  • 7.2.2. Solvent
  • 7.2.3. Thermal Tapes
• 7.3. Hardware
  • 7.3.1. Continuous Inkjet Printer
  • 7.3.2. Laser Printer
  • 7.3.3. Piezo Inkjet Printer
  • 7.3.4. Thermal Inkjet Printer
• 7.4. Software

8. Coding & Marking Equipment Market, by Surface

• 8.1. Introduction
• 8.2. Ceramic
• 8.3. Glass
• 8.4. Organic Surfaces
• 8.5. Paper & Cardboard
• 8.6. Plastic
• 8.7. Rubber
• 8.8. Steel
• 8.9. Stone
• 8.10. Textiles
• 8.11. Wood

9. Coding & Marking Equipment Market, by Industry

• 9.1. Introduction
• 9.2. Automotive & Transportation
• 9.3. Electrical & Electronics
• 9.4. Food & Beverage
• 9.5. Metal Processing
• 9.6. Personal Care & Cosmetics
• 9.7. Pharmaceuticals & Medical Devices

10. Americas Coding & Marking Equipment Market

• 10.1. Introduction
• 10.2. Argentina
• 10.3. Brazil
• 10.4. Canada
• 10.5. Mexico
• 10.6. United States

11. Asia-Pacific Coding & Marking Equipment Market

• 11.1. Introduction
• 11.2. Australia
• 11.3. China
• 11.4. India
• 11.5. Indonesia
• 11.6. Japan
• 11.7. Malaysia
• 11.8. Philippines
• 11.9. Singapore
• 11.10. South Korea
• 11.11. Taiwan
• 11.12. Thailand
• 11.13. Vietnam

12. Europe, Middle East & Africa Coding & Marking Equipment Market

• 12.1. Introduction
• 12.2. Denmark
• 12.3. Egypt
• 12.4. Finland
• 12.5. France
• 12.6. Germany
• 12.7. Israel
• 12.8. Italy
• 12.9. Netherlands
• 12.10. Nigeria
• 12.11. Norway
• 12.12. Poland
• 12.13. Qatar
• 12.14. Russia
• 12.15. Saudi Arabia
• 12.16. South Africa
• 12.17. Spain
• 12.18. Sweden
• 12.19. Switzerland
• 12.20. Turkey
• 12.21. United Arab Emirates
• 12.22. United Kingdom

13. Competitive Landscape

• 13.1. Market Share Analysis, 2023
• 13.2. FPNV Positioning Matrix, 2023
• 13.3. Competitive Scenario Analysis
  • 13.3.1. Domino Printing Sciences New Vx-Series Printers Increase Efficiency in Flow Wrap Applications
  • 13.3.2. Domino Printing Sciences Opens New Subsidiary in Indonesia
  • 13.3.3. Domino Sets ut Digital Strategy With Cloud and QR Codes
  • 13.3.4. Laser Engraving 2D Codes with Machines from TYKMA Electrox
  • 13.3.5. Markem-Imaje Launches Advanced Printers to Address Challenging Coding Applications
  • 13.3.6. Spark, the New Revolution in Packaging Lasers by Macsa ID
  • 13.3.7. Markem-Imaje Introduces a Market-First Continuous Inkjet Printer
  • 13.3.8. Control Print, V-Shapes Enters Into a Partnership
  • 13.3.9. Hitachi Industrial Equipment Systems Acquires Telesis Technologies to Strengthen Marking Equipment Business
  • 13.3.10. Videojet, Loftware Announce Strategic Partnership to Accelerate Labeling, Marking, and Coding Automation

Companies Mentioned

• 1. Keyence Corporation
• 2. HSA Systems A/S
• 3. Guangzhou EC-PACK Packaging Equipment Co.,Ltd.
• 4. Rotech Machines Limited
• 5. MECCO
• 6. Kishu Giken Kogyo Co., Ltd.
• 7. Danaher Corporation
• 8. Paul Leibinger GmbH & Co. KG
• 9. Macsa ID, S.A.
• 10. Matthews Marking Systems
• 11. Durable Technologies
• 12. Hitachi, Ltd.
• 13. REA Elektronik GmbH
• 14. Numeric Inkjet Technologies Pvt. Ltd.
• 15. Open Date Equipment Ltd.
• 16. Domino Printing Sciences PLC
• 17. Illinois Tool Works Inc.
• 18. RYNAN Technologies
• 19. ProMach Inc.
• 20. Koenig & Bauer AG
• 21. InkJet, Inc.
• 22. Guangzhou Sunine Intelligent Technology Co., Ltd.
• 23. Geo. T. Schmidt, Inc.
• 24. TYKMA Electrox, Inc. by 600 Group PLC
• 25. Loftware, Inc.
• 26. TRUMPF SE + Co. KG
• 27. Han's Laser Technology Industry Group Co., Ltd
• 28. Control Print Limited
• 29. Beijing Hi-Pack Coding Ltd.
• 30. Applied Technology Developments Ltd.
• 31. Dover Corporation
• 32. Engage Technologies Corporation