세계의 스마트 디스플레이 시장 : 유형, 해상도, 디스플레이 사이즈, 최종 사용자별 예측(2025-2030년)

The Smart Display Market was valued at USD 2.99 billion in 2023, expected to reach USD 3.65 billion in 2024, and is projected to grow at a CAGR of 25.06%, to USD 14.32 billion by 2030.

Smart displays are advanced interactive screens incorporating AI technologies and connectivity features, enabling them to serve varied roles in domestic and professional environments. As technological convergence continues, the necessity for smart displays emerges from the demand for intuitive real-time communication, entertainment, and information-sharing solutions. Their applications extend across smart home systems, retail environments, and workplaces, with end-use spanning sectors like consumer electronics, healthcare, automotive, and education. Key growth factors in this market include the proliferation of IoT, advancements in AI, and increasing consumer demand for interconnected smart home ecosystems. The burgeoning smart city initiatives and the integration of voice assistants play a crucial role in promoting adoption, offering potential opportunities for expansion into new industries and use cases. The market is ripe with opportunities, particularly in healthcare, where smart displays can enhance telemedicine and patient care services. Retail presents opportunities through personalized shopping experiences and digital signage solutions. Nevertheless, challenges such as high initial costs, privacy concerns, and technical integration hurdles can impede market growth. Organizations must prioritize user data security and seamless integration into existing infrastructure. Innovation can be fostered through research into enhancing display technologies, improving voice and gesture recognition, and developing energy-efficient models. Enhanced focus on modular designs that allow users to customize their smart displays could attract more consumers. Exploring augmented reality (AR) and virtual reality (VR) integration presents intriguing avenues for expansion. Being inherently technology-driven, the market for smart displays is dynamic and competitive, underscoring the importance for businesses to stay abreast of rapid technological advancements while continuously identifying and addressing consumer needs. Aligning product development strategies with emerging tech trends and user feedback will be pivotal for sustained growth and capturing the evolving demands within this vibrant market.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Smart Display Market

The Smart Display Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing number of internet users and growing adoption of smart devices
  • Surge in demand for smart mirror in automotive industry
  • Popularity of smart home devices
• Market Restraints
  • High risk of device malfunction
• Market Opportunities
  • Technological advances in smart displays
  • Surge in demand for enhanced smart display application in healthcare sector
• Market Challenges
  • Issues related to the security and privacy

Porter's Five Forces: A Strategic Tool for Navigating the Smart Display Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Smart Display Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Smart Display Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Smart Display Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Smart Display Market

A detailed market share analysis in the Smart Display Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Smart Display Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Smart Display Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Smart Display Market

A strategic analysis of the Smart Display Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Smart Display Market, highlighting leading vendors and their innovative profiles. These include Alpine Electronics, Inc., Electric Mirror Inc., Gentex Corporation, Google LLC by Alphabet Inc., Honeywell International Inc., Intel Corporation, Lenovo Group Limited, LG Corporation, NEC Corporation, Panasonic Corporation, Qualcomm Technologies, Inc., Robert Bosch GmbH, Samsung Electronics Co., Ltd., Sharp Corporation, and Sony Corporation.

Market Segmentation & Coverage

This research report categorizes the Smart Display Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Smart Home Display, Smart Mirror, and Smart Signage.
• Based on Resolution, market is studied across Full High Definition, High-Definition (HD), and Ultra-High-Definition.
• Based on Display Size, market is studied across Above 52 Inch, Below 32 Inch, and Between 32 & 52 Inch.
• Based on End-User, market is studied across Automotive, Healthcare, Residential, Retail & Consumer Goods, and Sports & Entertainment.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing number of internet users and growing adoption of smart devices
    • 5.1.1.2. Surge in demand for smart mirror in automotive industry
    • 5.1.1.3. Popularity of smart home devices
  • 5.1.2. Restraints
    • 5.1.2.1. High risk of device malfunction
  • 5.1.3. Opportunities
    • 5.1.3.1. Technological advances in smart displays
    • 5.1.3.2. Surge in demand for enhanced smart display application in healthcare sector
  • 5.1.4. Challenges
    • 5.1.4.1. Issues related to the security and privacy
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Smart Display Market, by Type

• 6.1. Introduction
• 6.2. Smart Home Display
• 6.3. Smart Mirror
• 6.4. Smart Signage

7. Smart Display Market, by Resolution

• 7.1. Introduction
• 7.2. Full High Definition
• 7.3. High-Definition (HD)
• 7.4. Ultra-High-Definition

8. Smart Display Market, by Display Size

• 8.1. Introduction
• 8.2. Above 52 Inch
• 8.3. Below 32 Inch
• 8.4. Between 32 & 52 Inch

9. Smart Display Market, by End-User

• 9.1. Introduction
• 9.2. Automotive
• 9.3. Healthcare
• 9.4. Residential
• 9.5. Retail & Consumer Goods
• 9.6. Sports & Entertainment

10. Americas Smart Display Market

• 10.1. Introduction
• 10.2. Argentina
• 10.3. Brazil
• 10.4. Canada
• 10.5. Mexico
• 10.6. United States

11. Asia-Pacific Smart Display Market

• 11.1. Introduction
• 11.2. Australia
• 11.3. China
• 11.4. India
• 11.5. Indonesia
• 11.6. Japan
• 11.7. Malaysia
• 11.8. Philippines
• 11.9. Singapore
• 11.10. South Korea
• 11.11. Taiwan
• 11.12. Thailand
• 11.13. Vietnam

12. Europe, Middle East & Africa Smart Display Market

• 12.1. Introduction
• 12.2. Denmark
• 12.3. Egypt
• 12.4. Finland
• 12.5. France
• 12.6. Germany
• 12.7. Israel
• 12.8. Italy
• 12.9. Netherlands
• 12.10. Nigeria
• 12.11. Norway
• 12.12. Poland
• 12.13. Qatar
• 12.14. Russia
• 12.15. Saudi Arabia
• 12.16. South Africa
• 12.17. Spain
• 12.18. Sweden
• 12.19. Switzerland
• 12.20. Turkey
• 12.21. United Arab Emirates
• 12.22. United Kingdom

13. Competitive Landscape

• 13.1. Market Share Analysis, 2023
• 13.2. FPNV Positioning Matrix, 2023
• 13.3. Competitive Scenario Analysis
• 13.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Alpine Electronics, Inc.
• 2. Electric Mirror Inc.
• 3. Gentex Corporation
• 4. Google LLC by Alphabet Inc.
• 5. Honeywell International Inc.
• 6. Intel Corporation
• 7. Lenovo Group Limited
• 8. LG Corporation
• 9. NEC Corporation
• 10. Panasonic Corporation
• 11. Qualcomm Technologies, Inc.
• 12. Robert Bosch GmbH
• 13. Samsung Electronics Co., Ltd.
• 14. Sharp Corporation
• 15. Sony Corporation