NaaS(Network-as-a-Service) 시장 : 서비스 유형별, 기술, 도입 모델, 가격 모델, 최종 사용자 업계별 - 세계 시장 예측(2026-2032년)

The Network-as-a-Service Market is projected to grow by USD 137.57 billion at a CAGR of 26.53% by 2032.

Network-as-a-Service (NaaS) is moving from an emerging procurement model to a strategic digital infrastructure approach for enterprises that need elastic connectivity, secure access, and faster branch, cloud, and edge deployment. The model aligns network consumption with business demand by combining software-defined networking, cloud-managed operations, policy automation, and subscription-based commercial terms.

Demand is being reinforced by verified enterprise technology shifts: hybrid work has made secure remote access a core requirement, cloud migration has increased traffic across distributed environments, and 5G, Wi-Fi 6/6E, and edge computing are expanding the number of connected endpoints. Transformative Shifts in the NaaS Landscape

The NaaS landscape is being reshaped by the convergence of SD-WAN, secure access service edge, private 5G, cloud-native network orchestration, and intent-based networking. Enterprises increasingly prefer operating expenditure models because they reduce upfront capital commitments and support faster deployment cycles across branches, campuses, data centers, and cloud regions.

A second transformation is the shift from static perimeter networks to identity-aware, policy-driven access. NIST's zero trust guidance has accelerated enterprise adoption of continuous verification, least-privilege access, and segmentation. As a result, NaaS providers are competing not only on bandwidth and uptime but also on integrated security, observability, service-level transparency, compliance readiness, and automation depth.

Cumulative Impact of Artificial Intelligence

Artificial intelligence is compounding the value of NaaS by improving how networks are monitored, optimized, secured, and repaired. AI-assisted operations can analyze telemetry from routers, switches, access points, cloud gateways, and user devices to detect anomalies, recommend capacity changes, prioritize incidents, and reduce mean time to resolution.

The cumulative impact is strongest where AI is paired with automation, high-quality data governance, and validated network telemetry. Predictive maintenance, automated ticket enrichment, dynamic traffic routing, and security event correlation can improve service reliability, but industry leaders must manage model transparency, data residency, and operational accountability. AI in NaaS is therefore best viewed as an operational accelerator rather than a replacement for network engineering discipline.

Key Regional Insights for NaaS Adoption

Asia-Pacific is a major demand center for Network-as-a-Service because of rapid cloud adoption, dense mobile broadband usage, and continued investment in 5G infrastructure across China, India, Japan, South Korea, Australia, and ASEAN economies. North America remains highly mature, supported by extensive cloud regions, advanced enterprise software adoption, widespread hybrid work practices, and strong demand for SD-WAN, SASE, zero trust network access, and managed network modernization.

Europe is shaped by privacy regulation, cybersecurity directives, digital sovereignty requirements, and enterprise modernization across the European Union, the United Kingdom, Germany, France, Italy, and Spain. Latin America is advancing through cloud connectivity, mobile-first enterprise transformation, and network upgrades in Mexico and Brazil. The Middle East is supported by smart city programs, sovereign cloud projects, public-sector digitization, and 5G investment across GCC economies, while Africa presents long-term opportunity as fiber expansion, data centers, mobile money ecosystems, and cloud access improve enterprise connectivity.

Key Group Insights Across Economic and Security Blocs

ASEAN is emerging as a strong NaaS environment as multinational manufacturers, digital banks, logistics providers, and cloud-first startups require scalable cross-border connectivity across diverse regulatory and infrastructure conditions. The GCC is accelerating adoption through public-sector digitization, smart infrastructure, sovereign cloud initiatives, and enterprise demand for secure managed networks in energy, finance, transportation, and government services.

The European Union emphasizes secure, compliant, and interoperable network services under data protection, cybersecurity, and digital resilience frameworks. BRICS markets show strong long-term potential because of large populations, expanding cloud ecosystems, industrial digitization, and government-backed digital infrastructure. G7 economies lead in enterprise NaaS maturity, advanced security integration, cloud connectivity, and automation-led operations, while NATO members prioritize resilient communications, cyber defense readiness, secure supplier ecosystems, and protected cross-border infrastructure.

Key Country Insights for Network-as-a-Service

The United States leads enterprise NaaS adoption through cloud-scale workloads, strong SD-WAN deployment, advanced cybersecurity demand, and broad use of distributed enterprise applications, while Canada emphasizes secure connectivity for financial services, public sector, healthcare, and geographically dispersed organizations. Mexico and Brazil are expanding NaaS use as manufacturers, retailers, banks, logistics operators, and telecom ecosystems modernize WAN infrastructure, improve cloud access, and support multi-site operations.

In Europe, the United Kingdom, Germany, France, Italy, and Spain are adopting NaaS to support hybrid work, industrial digitization, cloud migration, and regulatory compliance, while Russia's environment is increasingly shaped by domestic technology ecosystems, network sovereignty, and localized infrastructure strategies. China and India represent large-scale demand driven by cloud growth, mobile-first services, manufacturing modernization, digital government programs, and expanding enterprise connectivity requirements. Japan, Australia, and South Korea are mature adopters with strong enterprise connectivity needs, advanced 5G ecosystems, established cloud usage, and high expectations for reliability, automation, observability, and security.

Actionable Recommendations for Industry Leaders

Industry leaders should position NaaS as a business outcome platform rather than a connectivity product. The strongest strategies combine SD-WAN, SASE, zero trust network access, cloud on-ramp connectivity, network segmentation, and centralized observability under measurable service-level agreements.

Providers should invest in open APIs, multicloud integrations, AI-assisted operations, automated provisioning, and transparent pricing to reduce customer complexity. Enterprise buyers should assess provider performance across security architecture, compliance support, geographic coverage, automation maturity, integration flexibility, service assurance, and exit options before signing multi-year network service contracts.

Research Methodology

This executive summary is built from a structured secondary research approach covering publicly available information from standards bodies, regulatory authorities, telecom and cloud infrastructure documentation, cybersecurity frameworks, enterprise technology guidance, and regional digital infrastructure programs. The analysis emphasizes verifiable demand drivers such as cloud adoption, 5G deployment, hybrid work, cybersecurity regulation, software-defined networking, and managed connectivity modernization.

Insights were synthesized using triangulation across technology trends, regional policy environments, enterprise adoption patterns, infrastructure investment signals, and service capability evolution. The methodology avoids unsupported market sizing claims and focuses on data-backed qualitative indicators relevant to the Network-as-a-Service strategy.

Conclusion

Network-as-a-Service is becoming a foundational model for enterprises seeking secure, scalable, and cloud-aligned connectivity. Its momentum is tied to the modernization of wide area networks, the rise of zero trust security, the growth of multicloud environments, and the need to manage distributed users, applications, and devices with greater agility.

The next phase of NaaS competition will be defined by integrated security, AI-enabled operations, regional compliance readiness, service transparency, and measurable business outcomes. Organizations that align connectivity strategy with cloud, cybersecurity, edge, and workforce requirements will be best positioned to capture value from the evolving NaaS landscape.

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Definition
• 1.3. Market Segmentation & Coverage
• 1.4. Years Considered for the Study
• 1.5. Currency Considered for the Study
• 1.6. Language Considered for the Study
• 1.7. Key Stakeholders

2. Research Methodology

• 2.1. Introduction
• 2.2. Research Design
  • 2.2.1. Primary Research
  • 2.2.2. Secondary Research
• 2.3. Research Framework
  • 2.3.1. Qualitative Analysis
  • 2.3.2. Quantitative Analysis
• 2.4. Market Size Estimation
  • 2.4.1. Top-Down Approach
  • 2.4.2. Bottom-Up Approach
• 2.5. Data Triangulation
• 2.6. Research Outcomes
• 2.7. Research Assumptions
• 2.8. Research Limitations

3. Executive Summary

• 3.1. Introduction
• 3.2. CXO Perspective
• 3.3. Market Size & Growth Trends
• 3.4. Market Share Analysis, 2025
• 3.5. FPNV Positioning Matrix, 2025
• 3.6. New Revenue Opportunities
• 3.7. Next-Generation Business Models
• 3.8. Industry Roadmap

4. Market Overview

• 4.1. Introduction
• 4.2. Industry Ecosystem & Value Chain Analysis
  • 4.2.1. Supply-Side Analysis
  • 4.2.2. Demand-Side Analysis
  • 4.2.3. Stakeholder Analysis
• 4.3. Market Dynamics
  • 4.3.1. Key Drivers
  • 4.3.2. Key Restraints
  • 4.3.3. Key Opportunities
  • 4.3.4. Key Challenges
• 4.4. Porter's Five Forces Analysis
• 4.5. PESTLE Analysis
• 4.6. Market Outlook
  • 4.6.1. Near-Term Market Outlook (0-2 Years)
  • 4.6.2. Medium-Term Market Outlook (3-5 Years)
  • 4.6.3. Long-Term Market Outlook (5-10 Years)
• 4.7. Go-to-Market Strategy

5. Market Insights

• 5.1. Consumer Insights & End-User Perspective
• 5.2. Consumer Experience Benchmarking
• 5.3. Opportunity Mapping
• 5.4. Distribution Channel Analysis
• 5.5. Pricing Trend Analysis
• 5.6. Regulatory Compliance & Standards Framework
• 5.7. ESG & Sustainability Analysis
• 5.8. Disruption & Risk Scenarios
• 5.9. Return on Investment & Cost-Benefit Analysis

6. Cumulative Impact of Artificial Intelligence 2026

7. Network-as-a-Service Market, by Service Type

• 7.1. WAN as a Service
  • 7.1.1. MPLS-based WAN
  • 7.1.2. SD-WAN
  • 7.1.3. Hybrid WAN
• 7.2. LAN as a Service
  • 7.2.1. Wired LAN
  • 7.2.2. Wireless LAN
• 7.3. VPN Services
  • 7.3.1. Site-to-Site VPN
  • 7.3.2. Remote Access VPN
• 7.4. Bandwidth on Demand
• 7.5. Content Delivery Network (CDN) Services
• 7.6. Managed Network Services

8. Network-as-a-Service Market, by Technology

• 8.1. Software-Defined Networking (SDN)
• 8.2. Network Function Virtualization (NFV)
• 8.3. Edge Networking
• 8.4. 5G-enabled NaaS
• 8.5. AI/ML-driven Networking
• 8.6. Zero Trust Networking

9. Network-as-a-Service Market, by Deployment Model

• 9.1. On-premise
• 9.2. Cloud Based

10. Network-as-a-Service Market, by Pricing Model

• 10.1. Subscription-based
• 10.2. Pay-per-use
• 10.3. Tiered Pricing

11. Network-as-a-Service Market, by End-User Industry

• 11.1. BFSI
  • 11.1.1. Retail Banking
  • 11.1.2. Capital Markets
  • 11.1.3. Insurance
• 11.2. IT & Telecommunications
• 11.3. Healthcare
  • 11.3.1. Hospitals & Clinics
  • 11.3.2. Life Sciences
• 11.4. Retail & E-Commerce
• 11.5. Manufacturing
  • 11.5.1. Discrete Manufacturing
  • 11.5.2. Process Manufacturing
  • 11.5.3. Industrial Automation And Robotics
• 11.6. Government And Public Sector
  • 11.6.1. Public Administration
  • 11.6.2. Public Safety
  • 11.6.3. Defense
• 11.7. Education
• 11.8. Transportation & Logistics
• 11.9. Energy & Utilities

12. Network-as-a-Service Market, by Region

• 12.1. Asia-Pacific
• 12.2. North America
• 12.3. Latin America
• 12.4. Europe
• 12.5. Middle East
• 12.6. Africa

13. Network-as-a-Service Market, by Group

• 13.1. ASEAN
• 13.2. GCC
• 13.3. European Union
• 13.4. BRICS
• 13.5. G7
• 13.6. NATO

14. Network-as-a-Service Market, by Country

• 14.1. United States
• 14.2. Canada
• 14.3. Mexico
• 14.4. Brazil
• 14.5. United Kingdom
• 14.6. Germany
• 14.7. France
• 14.8. Russia
• 14.9. Italy
• 14.10. Spain
• 14.11. China
• 14.12. India
• 14.13. Japan
• 14.14. Australia
• 14.15. South Korea

15. Competitive Landscape

• 15.1. Market Concentration Analysis, 2025
  • 15.1.1. Concentration Ratio (CR)
  • 15.1.2. Herfindahl Hirschman Index (HHI)
• 15.2. Recent Developments & Impact Analysis, 2025
• 15.3. Product Portfolio Analysis, 2025
• 15.4. Benchmarking Analysis, 2025

16. Company Profiles

• 16.1. Cisco Systems, Inc.
• 16.2. Amazon.com, Inc.
• 16.3. AT&T Inc.
• 16.4. Verizon Communications Inc.
• 16.5. Nippon Telegraph and Telephone Corporation
• 16.6. Hewlett Packard Enterprise
• 16.7. Orange Business Services S.A.
• 16.8. Deutsche Telekom AG
• 16.9. Extreme Networks, Inc.
• 16.10. Telefonica, S.A.
• 16.11. Telefonaktiebolaget LM Ericsson
• 16.12. BT Group plc
• 16.13. Vodafone Group
• 16.14. Broadcom Inc.
• 16.15. NEC Corporation
• 16.16. Arista Networks
• 16.17. Comcast Corporation
• 16.18. Ciena Corporation
• 16.19. Akamai Technologies, Inc.
• 16.20. International Business Machines Corporation
• 16.21. Megaport Ltd.
• 16.22. PACKETFABRIC, INC.
• 16.23. Amdocs Limited
• 16.24. Aryaka Networks
• 16.25. Cloudflare, Inc.
• 16.26. Equinix Inc.
• 16.27. Google by Alphabet Inc
• 16.28. GTT Communications
• 16.29. Microsoft Corporation
• 16.30. Nile