시장보고서

상품코드

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데이터 분석 아웃소싱 시장 : 규모, 점유율, 동향 분석 보고서 - 업계별, 용도별, 지역별 전망 및 예측(2024-2031)

Global Data Analytics Outsourcing Market Size, Share & Trends Analysis Report By Industry (BFSI, IT & Telecom, Manufacturing, Healthcare, Retail & E-commerce, and Others), By Application, By Regional Outlook and Forecast, 2024 - 2031

발행일: 2024년 08월 | 리서치사:

KBV Research | 페이지 정보: 영문 229 Pages | 배송안내 : 즉시배송

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데이터 분석 아웃소싱 시장 규모는 예측 기간 동안 35.0%의 연평균 복합 성장률(CAGR)로 시장 성장할 전망이며, 2031년까지 1,255억 달러에 달할 것으로 예상됩니다.

또한 아웃소싱은 실시간 데이터 분석이 항상 사용 가능하고 실용적인지 확인하는 데 필요한 지원을 제공합니다. 따라서 실시간 데이터 분석과 의사 결정에 대한 수요가 증가함에 따라 시장 성장이 촉진됩니다.

데이터 유출, 손상, 변환 오류와 같은 데이터 마이그레이션 문제는 분석 결과의 품질과 신뢰성에 영향을 줄 수 있습니다. 기존 비즈니스 프로세스에 외부 분석 솔루션을 통합하면 설정된 워크플로가 중단될 수 있습니다. 조직은 새로운 시스템을 수용하기 위해 내부 프로세스를 조정해야 하며, 일시적인 비효율성과 직원의 저항으로 이어질 수 있습니다. 따라서 내부 시스템과 프로세스 간의 통합 어려움은 시장 성장을 방해합니다.

용도 전망

용도에 따라 시장은 마케팅 분석, 재무 분석, HR 분석, 공급망 분석, 판매 분석 등으로 나뉩니다. 2023년에는 HR 분석 부문이 시장에서 15%의 수익 점유율을 차지했습니다. HR 분석을 아웃소싱함으로써 HR 부서는 직원 관계, 채용, 전략 계획 등 핵심 활동에 집중할 수 있으며 복잡한 데이터 분석 및 보고는 외부 전문가에게 맡길 수 있습니다.

업계 전망

업계별로 볼 때 시장은 BFSI, IT 및 통신, 제조, 건강 관리, 소매 및 전자상거래 등으로 분류됩니다. 2023년에는 IT 및 통신 부문이 데이터 분석 아웃소싱 시장에서 25%의 수익 공유를 획득했습니다. IT 및 통신 기업은 세계에 사업을 전개하고 있는 경우가 많으며, 국제 시장이나 지역의 동향에 관한 인사이트가 필요합니다.

지역 전망

지역별로 보면 데이터 분석 아웃소싱 시장은 북미, 유럽, 아시아태평양, 라틴아메리카, 중동, 아프리카에 걸쳐 분석되고 있습니다. 2023년에는 유럽이 데이터 분석 아웃소싱 시장에서 30%의 수익 점유율을 창출했습니다. 유럽 기업들은 진보된 데이터 분석을 채택하여 혁신을 추진하고 운영 효율성을 높이는 등 디지털 혁신에 점점 더 중점을 두고 있습니다.

시장의 주요 기업은 시장에서 경쟁력을 유지하기 위해 다양한 혁신적인 제품으로 경쟁하고 있습니다. 위의 그림은 시장의 주요 기업 중 일부가 공유하는 수익의 비율을 보여줍니다. 시장의 주요 기업은 다양한 산업 수요에 부응하기 위해 다양한 전략을 채택하고 있습니다. 시장의 주요 개발 전략은 인수, 파트너십 및 협업입니다.

북미
- 북미 시장 : 국가별
  - 미국
  - 캐나다
  - 멕시코
  - 기타 북미
유럽
- 유럽 시장 : 국가별
  - 독일
  - 영국
  - 프랑스
  - 러시아
  - 스페인
  - 이탈리아
  - 기타 유럽
아시아태평양
- 아시아태평양 시장 : 국가별
  - 중국
  - 일본
  - 인도
  - 한국
  - 호주
  - 말레이시아
  - 기타 아시아태평양
라틴아메리카, 중동 및 아프리카
- 라틴아메리카, 중동 및 아프리카 시장 : 국가별
  - 브라질
  - 아르헨티나
  - 아랍에미리트(UAE)
  - 사우디아라비아
  - 남아프리카
  - 나이지리아
  - 기타 라틴아메리카, 중동 및 아프리카

제8장 기업 프로파일

Genpact Limited
ZS Associates
Accenture PLC
Deloitte Touche Tohmatsu Limited
Pricewaterhousecoopers LLP(PwC)
IBM Corporation
Infosys Limited
Wipro Limited
Capgemini SE
Cognizant Technology Solutions Corporation

제9장 데이터 분석 아웃소싱 시장에서의 성공 필수 조건

AJY 24.09.30

The Global Data Analytics Outsourcing Market size is expected to reach $125.5 billion by 2031, rising at a market growth of 35.0% CAGR during the forecast period.

Effective supply chain management requires real-time insights into inventory levels, supplier performance, and logistics. Outsourcing helps manufacturers comprehensively view their supply chain, leading to better coordination and reduced disruptions. Manufacturers seek to optimize production processes to enhance efficiency, reduce downtime, and minimize waste. Outsourcing allows access to specialized analytics to identify process inefficiencies, predict maintenance needs, and improve overall operational performance. Thus, the manufacturing segment acquired 15% revenue share in the data analytics outsourcing market in 2023.

Service providers often have expertise in the latest analytical methods, machine learning, and big data technologies, enabling organizations to leverage these capabilities without investing heavily in training or technology. In conclusion, exponential data volume and complexity growth drive the market's growth.

Additionally, Outsourcing provides the necessary support to ensure real-time data insights are consistently available and actionable. Thus, the rising demand for real-time data analytics and decision-making propels the market's growth.

Data migration issues such as data loss, corruption, or transformation errors can affect the quality and reliability of analytics results. Integrating external analytics solutions into existing business processes can disrupt established workflows. Organizations may need to adjust their internal processes to accommodate the new system, which can lead to temporary inefficiencies or resistance from staff. Therefore, integration difficulties with in-house systems and processes hinder the market's growth.

Application Outlook

Based on application, the market is divided into marketing analytics, financial analytics, HR analytics, supply chain analytics, sales analytics, and others. In 2023, the HR analytics segment held 15% revenue share in the market. Outsourcing HR analytics allows HR departments to focus on core activities such as employee relations, recruitment, and strategic planning while relying on external experts for complex data analysis and reporting.

Industry Outlook

On the basis of industry, the market is segmented into BFSI, IT & telecom, manufacturing, healthcare, retail & e-commerce, and others. In 2023, the IT & telecom segment attained 25% revenue share in the data analytics outsourcing market. IT and telecom companies often operate globally and require insights into international markets and regional trends.

Regional Outlook

Region-wise, the data analytics outsourcing market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the Europe region generated 30% revenue share in the data analytics outsourcing market. European businesses are increasingly focused on digital transformation, which includes adopting advanced data analytics to drive innovation and improve operational efficiency.

The leading players in the market are competing with diverse innovative offerings to remain competitive in the market. The above illustration shows the percentage of revenue shared by some of the leading companies in the market. The leading players of the market are adopting various strategies in order to cater demand coming from the different industries. The key developmental strategies in the market are Acquisitions, and Partnerships & Collaborations.

List of Key Companies Profiled

Accenture PLC
IBM Corporation
Infosys Limited
Wipro Limited
Capgemini SE
Deloitte Touche Tohmatsu Limited
Pricewaterhousecoopers LLP (PwC)
Cognizant Technology Solutions Corporation
Genpact Limited
ZS Associates

Global Data Analytics Outsourcing Market Report Segmentation

By Industry

BFSI
IT & Telecom
Manufacturing
Healthcare
Retail & E-commerce
Others

By Application

Marketing Analytics
Financial Analytics
HR Analytics
Supply Chain Analytics
Sales Analytics
Others

By Geography

North America
- US
- Canada
- Mexico
- Rest of North America
Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Malaysia
- Rest of Asia Pacific
LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA

Chapter 1. Market Scope & Methodology

1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
- 1.4.1 Global Data Analytics Outsourcing Market, by Industry
- 1.4.2 Global Data Analytics Outsourcing Market, by Application
- 1.4.3 Global Data Analytics Outsourcing Market, by Geography
1.5 Methodology for the research

Chapter 2. Market at a Glance

2.1 Key Highlights

Chapter 3. Market Overview

3.1 Introduction
- 3.1.1 Overview
  - 3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

4.1 Market Share Analysis, 2023
4.2 Porter Five Forces Analysis

Chapter 5. Global Data Analytics Outsourcing Market by Industry

5.1 Global BFSI Market by Region
5.2 Global IT & Telecom Market by Region
5.3 Global Manufacturing Market by Region
5.4 Global Healthcare Market by Region
5.5 Global Retail & E-commerce Market by Region
5.6 Global Others Market by Region

Chapter 6. Global Data Analytics Outsourcing Market by Application

6.1 Global Marketing Analytics Market by Region
6.2 Global Financial Analytics Market by Region
6.3 Global HR Analytics Market by Region
6.4 Global Supply Chain Analytics Market by Region
6.5 Global Sales Analytics Market by Region
6.6 Global Others Market by Region

Chapter 7. Global Data Analytics Outsourcing Market by Region

7.1 North America Data Analytics Outsourcing Market
- 7.1.1 North America Data Analytics Outsourcing Market by Industry
  - 7.1.1.1 North America BFSI Market by Country
  - 7.1.1.2 North America IT & Telecom Market by Country
  - 7.1.1.3 North America Manufacturing Market by Country
  - 7.1.1.4 North America Healthcare Market by Country
  - 7.1.1.5 North America Retail & E-commerce Market by Country
  - 7.1.1.6 North America Others Market by Country
- 7.1.2 North America Data Analytics Outsourcing Market by Application
  - 7.1.2.1 North America Marketing Analytics Market by Country
  - 7.1.2.2 North America Financial Analytics Market by Country
  - 7.1.2.3 North America HR Analytics Market by Country
  - 7.1.2.4 North America Supply Chain Analytics Market by Country
  - 7.1.2.5 North America Sales Analytics Market by Country
  - 7.1.2.6 North America Others Market by Country
- 7.1.3 North America Data Analytics Outsourcing Market by Country
  - 7.1.3.1 US Data Analytics Outsourcing Market
    - 7.1.3.1.1 US Data Analytics Outsourcing Market by Industry
    - 7.1.3.1.2 US Data Analytics Outsourcing Market by Application
  - 7.1.3.2 Canada Data Analytics Outsourcing Market
    - 7.1.3.2.1 Canada Data Analytics Outsourcing Market by Industry
    - 7.1.3.2.2 Canada Data Analytics Outsourcing Market by Application
  - 7.1.3.3 Mexico Data Analytics Outsourcing Market
    - 7.1.3.3.1 Mexico Data Analytics Outsourcing Market by Industry
    - 7.1.3.3.2 Mexico Data Analytics Outsourcing Market by Application
  - 7.1.3.4 Rest of North America Data Analytics Outsourcing Market
    - 7.1.3.4.1 Rest of North America Data Analytics Outsourcing Market by Industry
    - 7.1.3.4.2 Rest of North America Data Analytics Outsourcing Market by Application
7.2 Europe Data Analytics Outsourcing Market
- 7.2.1 Europe Data Analytics Outsourcing Market by Industry
  - 7.2.1.1 Europe BFSI Market by Country
  - 7.2.1.2 Europe IT & Telecom Market by Country
  - 7.2.1.3 Europe Manufacturing Market by Country
  - 7.2.1.4 Europe Healthcare Market by Country
  - 7.2.1.5 Europe Retail & E-commerce Market by Country
  - 7.2.1.6 Europe Others Market by Country
- 7.2.2 Europe Data Analytics Outsourcing Market by Application
  - 7.2.2.1 Europe Marketing Analytics Market by Country
  - 7.2.2.2 Europe Financial Analytics Market by Country
  - 7.2.2.3 Europe HR Analytics Market by Country
  - 7.2.2.4 Europe Supply Chain Analytics Market by Country
  - 7.2.2.5 Europe Sales Analytics Market by Country
  - 7.2.2.6 Europe Others Market by Country
- 7.2.3 Europe Data Analytics Outsourcing Market by Country
  - 7.2.3.1 Germany Data Analytics Outsourcing Market
    - 7.2.3.1.1 Germany Data Analytics Outsourcing Market by Industry
    - 7.2.3.1.2 Germany Data Analytics Outsourcing Market by Application
  - 7.2.3.2 UK Data Analytics Outsourcing Market
    - 7.2.3.2.1 UK Data Analytics Outsourcing Market by Industry
    - 7.2.3.2.2 UK Data Analytics Outsourcing Market by Application
  - 7.2.3.3 France Data Analytics Outsourcing Market
    - 7.2.3.3.1 France Data Analytics Outsourcing Market by Industry
    - 7.2.3.3.2 France Data Analytics Outsourcing Market by Application
  - 7.2.3.4 Russia Data Analytics Outsourcing Market
    - 7.2.3.4.1 Russia Data Analytics Outsourcing Market by Industry
    - 7.2.3.4.2 Russia Data Analytics Outsourcing Market by Application
  - 7.2.3.5 Spain Data Analytics Outsourcing Market
    - 7.2.3.5.1 Spain Data Analytics Outsourcing Market by Industry
    - 7.2.3.5.2 Spain Data Analytics Outsourcing Market by Application
  - 7.2.3.6 Italy Data Analytics Outsourcing Market
    - 7.2.3.6.1 Italy Data Analytics Outsourcing Market by Industry
    - 7.2.3.6.2 Italy Data Analytics Outsourcing Market by Application
  - 7.2.3.7 Rest of Europe Data Analytics Outsourcing Market
    - 7.2.3.7.1 Rest of Europe Data Analytics Outsourcing Market by Industry
    - 7.2.3.7.2 Rest of Europe Data Analytics Outsourcing Market by Application
7.3 Asia Pacific Data Analytics Outsourcing Market
- 7.3.1 Asia Pacific Data Analytics Outsourcing Market by Industry
  - 7.3.1.1 Asia Pacific BFSI Market by Country
  - 7.3.1.2 Asia Pacific IT & Telecom Market by Country
  - 7.3.1.3 Asia Pacific Manufacturing Market by Country
  - 7.3.1.4 Asia Pacific Healthcare Market by Country
  - 7.3.1.5 Asia Pacific Retail & E-commerce Market by Country
  - 7.3.1.6 Asia Pacific Others Market by Country
- 7.3.2 Asia Pacific Data Analytics Outsourcing Market by Application
  - 7.3.2.1 Asia Pacific Marketing Analytics Market by Country
  - 7.3.2.2 Asia Pacific Financial Analytics Market by Country
  - 7.3.2.3 Asia Pacific HR Analytics Market by Country
  - 7.3.2.4 Asia Pacific Supply Chain Analytics Market by Country
  - 7.3.2.5 Asia Pacific Sales Analytics Market by Country
  - 7.3.2.6 Asia Pacific Others Market by Country
- 7.3.3 Asia Pacific Data Analytics Outsourcing Market by Country
  - 7.3.3.1 China Data Analytics Outsourcing Market
    - 7.3.3.1.1 China Data Analytics Outsourcing Market by Industry
    - 7.3.3.1.2 China Data Analytics Outsourcing Market by Application
  - 7.3.3.2 Japan Data Analytics Outsourcing Market
    - 7.3.3.2.1 Japan Data Analytics Outsourcing Market by Industry
    - 7.3.3.2.2 Japan Data Analytics Outsourcing Market by Application
  - 7.3.3.3 India Data Analytics Outsourcing Market
    - 7.3.3.3.1 India Data Analytics Outsourcing Market by Industry
    - 7.3.3.3.2 India Data Analytics Outsourcing Market by Application
  - 7.3.3.4 South Korea Data Analytics Outsourcing Market
    - 7.3.3.4.1 South Korea Data Analytics Outsourcing Market by Industry
    - 7.3.3.4.2 South Korea Data Analytics Outsourcing Market by Application
  - 7.3.3.5 Australia Data Analytics Outsourcing Market
    - 7.3.3.5.1 Australia Data Analytics Outsourcing Market by Industry
    - 7.3.3.5.2 Australia Data Analytics Outsourcing Market by Application
  - 7.3.3.6 Malaysia Data Analytics Outsourcing Market
    - 7.3.3.6.1 Malaysia Data Analytics Outsourcing Market by Industry
    - 7.3.3.6.2 Malaysia Data Analytics Outsourcing Market by Application
  - 7.3.3.7 Rest of Asia Pacific Data Analytics Outsourcing Market
    - 7.3.3.7.1 Rest of Asia Pacific Data Analytics Outsourcing Market by Industry
    - 7.3.3.7.2 Rest of Asia Pacific Data Analytics Outsourcing Market by Application
7.4 LAMEA Data Analytics Outsourcing Market
- 7.4.1 LAMEA Data Analytics Outsourcing Market by Industry
  - 7.4.1.1 LAMEA BFSI Market by Country
  - 7.4.1.2 LAMEA IT & Telecom Market by Country
  - 7.4.1.3 LAMEA Manufacturing Market by Country
  - 7.4.1.4 LAMEA Healthcare Market by Country
  - 7.4.1.5 LAMEA Retail & E-commerce Market by Country
  - 7.4.1.6 LAMEA Others Market by Country
- 7.4.2 LAMEA Data Analytics Outsourcing Market by Application
  - 7.4.2.1 LAMEA Marketing Analytics Market by Country
  - 7.4.2.2 LAMEA Financial Analytics Market by Country
  - 7.4.2.3 LAMEA HR Analytics Market by Country
  - 7.4.2.4 LAMEA Supply Chain Analytics Market by Country
  - 7.4.2.5 LAMEA Sales Analytics Market by Country
  - 7.4.2.6 LAMEA Others Market by Country
- 7.4.3 LAMEA Data Analytics Outsourcing Market by Country
  - 7.4.3.1 Brazil Data Analytics Outsourcing Market
    - 7.4.3.1.1 Brazil Data Analytics Outsourcing Market by Industry
    - 7.4.3.1.2 Brazil Data Analytics Outsourcing Market by Application
  - 7.4.3.2 Argentina Data Analytics Outsourcing Market
    - 7.4.3.2.1 Argentina Data Analytics Outsourcing Market by Industry
    - 7.4.3.2.2 Argentina Data Analytics Outsourcing Market by Application
  - 7.4.3.3 UAE Data Analytics Outsourcing Market
    - 7.4.3.3.1 UAE Data Analytics Outsourcing Market by Industry
    - 7.4.3.3.2 UAE Data Analytics Outsourcing Market by Application
  - 7.4.3.4 Saudi Arabia Data Analytics Outsourcing Market
    - 7.4.3.4.1 Saudi Arabia Data Analytics Outsourcing Market by Industry
    - 7.4.3.4.2 Saudi Arabia Data Analytics Outsourcing Market by Application
  - 7.4.3.5 South Africa Data Analytics Outsourcing Market
    - 7.4.3.5.1 South Africa Data Analytics Outsourcing Market by Industry
    - 7.4.3.5.2 South Africa Data Analytics Outsourcing Market by Application
  - 7.4.3.6 Nigeria Data Analytics Outsourcing Market
    - 7.4.3.6.1 Nigeria Data Analytics Outsourcing Market by Industry
    - 7.4.3.6.2 Nigeria Data Analytics Outsourcing Market by Application
  - 7.4.3.7 Rest of LAMEA Data Analytics Outsourcing Market
    - 7.4.3.7.1 Rest of LAMEA Data Analytics Outsourcing Market by Industry
    - 7.4.3.7.2 Rest of LAMEA Data Analytics Outsourcing Market by Application

Chapter 8. Company Profiles

8.1 Genpact Limited
- 8.1.1 Company Overview
- 8.1.2 Financial Analysis
- 8.1.3 Segmental and Regional Analysis
8.2 ZS Associates
- 8.2.1 Company Overview
8.3 Accenture PLC
- 8.3.1 Company Overview
- 8.3.2 Financial Analysis
- 8.3.3 Segmental Analysis
- 8.3.4 Research & Development Expenses
- 8.3.5 Recent strategies and developments:
  - 8.3.5.1 Acquisition and Mergers:
- 8.3.6 SWOT Analysis
8.4 Deloitte Touche Tohmatsu Limited
- 8.4.1 Company Overview
- 8.4.2 Financial Analysis
- 8.4.3 Segmental and Regional Analysis
- 8.4.4 SWOT Analysis
8.5 Pricewaterhousecoopers LLP (PwC)
- 8.5.1 Company Overview
- 8.5.2 Financial Analysis
- 8.5.3 Segmental and Regional Analysis
- 8.5.4 SWOT Analysis
8.6 IBM Corporation
- 8.6.1 Company Overview
- 8.6.2 Financial Analysis
- 8.6.3 Regional & Segmental Analysis
- 8.6.4 Research & Development Expenses
- 8.6.5 Recent strategies and developments:
  - 8.6.5.1 Partnerships, Collaborations, and Agreements:
- 8.6.6 SWOT Analysis
8.7 Infosys Limited
- 8.7.1 Company Overview
- 8.7.2 Financial Analysis
- 8.7.3 Segmental and Regional Analysis
- 8.7.4 Research & Development Expense
- 8.7.5 Recent strategies and developments:
  - 8.7.5.1 Partnerships, Collaborations, and Agreements:
- 8.7.6 SWOT Analysis
8.8 Wipro Limited
- 8.8.1 Company Overview
- 8.8.2 Financial Analysis
- 8.8.3 Segmental and Regional Analysis
- 8.8.4 Research & Development Expenses
- 8.8.5 SWOT Analysis
8.9 Capgemini SE
- 8.9.1 Company Overview
- 8.9.2 Financial Analysis
- 8.9.3 Regional Analysis
- 8.9.4 Recent strategies and developments:
  - 8.9.4.1 Acquisition and Mergers:
- 8.9.5 SWOT Analysis
8.10. Cognizant Technology Solutions Corporation
- 8.10.1 Company overview
- 8.10.2 Financial Analysis
- 8.10.3 Segmental and Regional Analysis
- 8.10.4 SWOT Analysis

데이터 분석 아웃소싱 시장 : 규모, 점유율, 동향 분석 보고서 - 업계별, 용도별, 지역별 전망 및 예측(2024-2031)

Global Data Analytics Outsourcing Market Size, Share & Trends Analysis Report By Industry (BFSI, IT & Telecom, Manufacturing, Healthcare, Retail & E-commerce, and Others), By Application, By Regional Outlook and Forecast, 2024 - 2031

목차

제1장 시장 범위 및 조사 방법

제2장 시장 요람

제3장 시장 개요

제4장 경쟁 분석 : 세계

제5장 세계 시장 : 업계별

제6장 세계 시장 : 용도별

제7장 세계 시장 : 지역별