세계의 스크린리스 디스플레이 시장 : 예측(2024-2029년)

The screenless display market is expected to grow at a CAGR of 17.52% over the forecast period to reach US$8.323 billion by 2029, increasing from estimated value of US$3.713 billion in 2024.

The screenless display involves projecting visuals and information without digital screens. Though the technology is in the development stages, still it is proving to be an effective solution to address issues related to device miniaturization. It needs human gestures to direct it and manipulate it in the air, which serves as an interface between the information to be displayed and the user.

It is predominantly used for imaging in medical holography; however, such technology is also slowly gaining popularity in other sectors as well such as consumer electronics, aerospace, and defense which is projected to further the market expansion. This market faces challenges in terms of the high cost and technical feasibility of developing a satisfactory product.

A screenless display will bring a paradigm shift in the gaming segment too, by turning around the experience of playing games. Retinal Display, a segment by type, is a breakthrough in display markets as it will provide a better visual experience at higher resolution and pixel density. Additionally, it is expected to cause less strain on the eyes, which could be a major reason why consumers would want to switch to traditional touchscreens.

Market Drivers

• Growing advancements in touch displays are driving the market growth.

Growing emphasis on device miniaturization has led to fixed or limited size of the touch display to make them easily portable, which is acting as the major driving factor for the screenless display market growth. The privacy issue that smartphones, tablets, and other electronic gadgets face can be handled with the screenless display using retinal imaging. Additionally, rising smartphone and consumer electronics penetration coupled with growing technical how among consumers is expected to drive sales of screenless displays across countries.

Major techno-companies are investing in screenless displays and improving their adoption. For instance, Apple's "Vision Pro" represents the dawn of screenless computing by creating a 3D virtual space. Moreover, the growing shift from a 2D to a 3D virtual environment followed by the booming Metaverse is also acting as an additional driver for the market growth. For instance, in February 2023, Accenture announced the investment in hologram company Looking Glass Factory to bolster the latter in the development of its end-to-end hologram platform that showcases content in 3D life-like pattern without requiring headset or head-tracking usage.

• Growing applicability in medical imaging is stimulating market growth.

Screenless display is primarily used in medical imaging applications for creating a 3D image of the organs and inside of the body which enables the doctors and healthcare professionals to effectively evaluate the illness and injuries thereby reaching on precise diagnosis. The growing emphasis on improving the medical diagnosis process bolstered the need for new technological innovations which is expected to positively impact the market demand for screenless display technology in the medical sector.

The growing prevalence of minimally invasive surgeries is further acting as an additional driving factor. As per the data provided by the American Society of Plastic Surgeons, in 2022, USA's cosmetics minimal invasive surgeries witnessed a significant 73% growth over 2019.

Moreover, advanced technological innovations such as holography are also finding their way in the healthcare sector with various investments and collaboration being taking place. For instance, in April 2024, HoloSurge was awarded an €8.9 million grant from Horizon Europe to bolster the development of organ hologram technology that would improve the overall surgical-decision decision-making capabilities.

• Consumer electronics is anticipated to account for a considerable market share.

The consumer electronics sector is witnessing significant growth and with the implementation of new technologies coupled with investment in AR/VR to adapt to changing consumer dynamics, screenless display is anticipated to show positive growth. Though the technology is still developing, however, in the coming years it holds huge growth potential. The portability constraint with touch screens can be overcome by screenless displays. Additionally, in comparison to traditional screens, the screenless display offers low battery consumption and additional security features which is estimated to further the market demand for such technology in consumer electronics.

Owing to rapid urbanisation and improvement in living standards the consumption of electronics such as smartphones has witnessed a significant growth and is further expected to grow in the coming years. According to the GSMA's "Mobile Economy 2023" report, by the end of 2022, 5,4 billion people subscribe to mobile services and the same source stated that 76% of the global population adopted smartphones. The percentage figure is expected to reach 90% by 2030. Screenless-display technology is anticipated to play a significant role in the transformation of future smartphones.

Asia Pacific region is expected to hold a substantial share of the screenless display market.

The Asia-Pacific region is also expected to grow at a high compound annual growth rate owing to increasing demand for consumer electronics coupled with the bolstering growth in the healthcare as well aerospace sectors in major regional economies. According to the Ministry of Industry and Information Technology, from January to August 2022, the country's electronics information manufacturing witnessed steady growth, and the major value added of the major firms 9.3% year-on-year increase. Favorable schemes such as the "Production Linked Incentive Scheme" to bolster electronics manufacturing have provided new growth prospects.

Additionally, the ongoing technical innovations in holography in conjunction with heavy investments in research and development by universities and big players in this region, are also stimulating the regional market growth. For instance, in February 2024, the International Hologram Manufacturers Association (IHMA) formed an agreement with the regional trade body "Secure Identification Union (SIS)" which enabled the former to enter the Chinese market which is one of the major holography markets. As per the agreement, IHMA's member companies can promote their hologram technology among governing authorities, banks, and manufacturing facilities among others.

Key Developments:

• In July 2022: Holo Industries LLC launched the "HoloMed(TM)" line of holographic inserts for patient monitors, medical carts, and other products. The solution eliminates the chances of surface contact and touchpoints thereby reducing the prevalence of hospital staff and patients catching common infections.

Segmentation:

By Type

• Visual Image
• Retinal Display
• Synaptic Interface

By Application

• Hologram Projection
• Head-Mounted Display
• Head-Up Display

By Industry Vertical

• Healthcare
• Aerospace and Defense
• Consumer Electronics
• Others

By Geography

• North America
• USA
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• UK
• Germany
• France
• Others
• Middle East and Africa
• Saudi Arabia
• UAE
• Israel
• Others
• Asia Pacific
• Japan
• China
• India
• Indonesia
• Thailand
• Taiwan
• South Korea
• Others

TABLE OF CONTENTS

1. INTRODUCTION

• 1.1. Market Overview
• 1.2. Market Definition
• 1.3. Scope of the Study
• 1.4. Market Segmentation
• 1.5. Currency
• 1.6. Assumptions
• 1.7. Base, and Forecast Years Timeline
• 1.8. Key Benefits to the Stakeholder

2. RESEARCH METHODOLOGY

• 2.1. Research Design
• 2.2. Research Processes

3. EXECUTIVE SUMMARY

• 3.1. Key Findings

4. MARKET DYNAMICS

• 4.1. Market Drivers
• 4.2. Market Restraints
• 4.3. Porter's Five Forces Analysis
  • 4.3.1. Bargaining Power of Suppliers
  • 4.3.2. Bargaining Power of Buyers
  • 4.3.3. Threat of New Entrants
  • 4.3.4. Threat of Substitutes
  • 4.3.5. Competitive Rivalry in the Industry
• 4.4. Industry Value Chain Analysis
• 4.5. Analyst View

5. SCREENLESS DISPLAY MARKET BY TYPE

• 5.1. Introduction
• 5.2. Visual Image
  • 5.2.1. Market Trends and Opportunities
  • 5.2.2. Growth Prospects
  • 5.2.3. Geographic Lucrativeness Insight
• 5.3. Retinal Display
  • 5.3.1. Market Trends and Opportunities
  • 5.3.2. Growth Prospects
  • 5.3.3. Geographic Lucrativeness Insight
• 5.4. Synaptic Interface
  • 5.4.1. Market Trends and Opportunities
  • 5.4.2. Growth Prospects
  • 5.4.3. Geographic Lucrativeness Insight

6. SCREENLESS DISPLAY MARKET BY APPLICATION

• 6.1. Introduction
• 6.2. Hologram Projections
  • 6.2.1. Market Trends and Opportunities
  • 6.2.2. Growth Prospects
  • 6.2.3. Geographic Lucrativeness Insight
• 6.3. Head-Mounted Display
  • 6.3.1. Market Trends and Opportunities
  • 6.3.2. Growth Prospects
  • 6.3.3. Geographic Lucrativeness Insight
• 6.4. Head-Up Display
  • 6.4.1. Market Trends and Opportunities
  • 6.4.2. Growth Prospects
  • 6.4.3. Geographic Lucrativeness Insight

7. SCREENLESS DISPLAY MARKET BY INDUSTRY-VERTICAL

• 7.1. Introduction
• 7.2. Healthcare
  • 7.2.1. Market Trends and Opportunities
  • 7.2.2. Growth Prospects
  • 7.2.3. Geographic Lucrativeness Insight
• 7.3. Aerospace and Defense
  • 7.3.1. Market Trends and Opportunities
  • 7.3.2. Growth Prospects
  • 7.3.3. Geographic Lucrativeness Insight
• 7.4. Consumer Electronics
  • 7.4.1. Market Trends and Opportunities
  • 7.4.2. Growth Prospects
  • 7.4.3. Geographic Lucrativeness Insight
• 7.5. Others
  • 7.5.1. Market Trends and Opportunities
  • 7.5.2. Growth Prospects
  • 7.5.3. Geographic Lucrativeness Insight

8. SCREENLESS DISPLAY MARKET BY GEOGRAPHY

• 8.1. Introduction
• 8.2. North America
  • 8.2.1. By Type
  • 8.2.2. By Application
  • 8.2.3. By Industry Vertical
  • 8.2.4. By Country
    • 8.2.4.1. USA
      • 8.2.4.1.1. Market Trends and Opportunities
      • 8.2.4.1.2. Growth Prospects
    • 8.2.4.2. Canada
      • 8.2.4.2.1. Market Trends and Opportunities
      • 8.2.4.2.2. Growth Prospects
    • 8.2.4.3. Mexico
      • 8.2.4.3.1. Market Trends and Opportunities
      • 8.2.4.3.2. Growth Prospects
• 8.3. South America
  • 8.3.1. By Type
  • 8.3.2. By Application
  • 8.3.3. By Industry Vertical
  • 8.3.4. By Country
    • 8.3.4.1. Brazil
      • 8.3.4.1.1. Market Trends and Opportunities
      • 8.3.4.1.2. Growth Prospects
    • 8.3.4.2. Argentina
      • 8.3.4.2.1. Market Trends and Opportunities
      • 8.3.4.2.2. Growth Prospects
    • 8.3.4.3. Others
      • 8.3.4.3.1. Market Trends and Opportunities
      • 8.3.4.3.2. Growth Prospects
• 8.4. Europe
  • 8.4.1. By Type
  • 8.4.2. By Application
  • 8.4.3. By Industry Vertical
  • 8.4.4. By Country
    • 8.4.4.1. United Kingdom
      • 8.4.4.1.1. Market Trends and Opportunities
      • 8.4.4.1.2. Growth Prospects
    • 8.4.4.2. Germany
      • 8.4.4.2.1. Market Trends and Opportunities
      • 8.4.4.2.2. Growth Prospects
    • 8.4.4.3. France
      • 8.4.4.3.1. Market Trends and Opportunities
      • 8.4.4.3.2. Growth Prospects
    • 8.4.4.4. Others
      • 8.4.4.4.1. Market Trends and Opportunities
      • 8.4.4.4.2. Growth Prospects
• 8.5. Middle East and Africa
  • 8.5.1. By Type
  • 8.5.2. By Application
  • 8.5.3. By Industry Vertical
  • 8.5.4. By Country
    • 8.5.4.1. Saudi Arabia
      • 8.5.4.1.1. Market Trends and Opportunities
      • 8.5.4.1.2. Growth Prospects
    • 8.5.4.2. UAE
      • 8.5.4.2.1. Market Trends and Opportunities
      • 8.5.4.2.2. Growth Prospects
    • 8.5.4.3. Israel
      • 8.5.4.3.1. Market Trends and Opportunities
      • 8.5.4.3.2. Growth Prospects
    • 8.5.4.4. Others
      • 8.5.4.4.1. Market Trends and Opportunities
      • 8.5.4.4.2. Growth Prospects
• 8.6. Asia Pacific
  • 8.6.1. By Type
  • 8.6.2. By Application
  • 8.6.3. By Industry Vertical
  • 8.6.4. By Country
    • 8.6.4.1. Japan
      • 8.6.4.1.1. Market Trends and Opportunities
      • 8.6.4.1.2. Growth Prospects
    • 8.6.4.2. China
      • 8.6.4.2.1. Market Trends and Opportunities
      • 8.6.4.2.2. Growth Prospects
    • 8.6.4.3. India
      • 8.6.4.3.1. Market Trends and Opportunities
      • 8.6.4.3.2. Growth Prospects
    • 8.6.4.4. Indonesia
      • 8.6.4.4.1. Market Trends and Opportunities
      • 8.6.4.4.2. Growth Prospects
    • 8.6.4.5. Thailand
      • 8.6.4.5.1. Market Trends and Opportunities
      • 8.6.4.5.2. Growth Prospects
    • 8.6.4.6. Taiwan
      • 8.6.4.6.1. Market Trends and Opportunities
      • 8.6.4.6.2. Growth Prospects
    • 8.6.4.7. South Korea
      • 8.6.4.7.1. Market Trends and Opportunities
      • 8.6.4.7.2. Growth Prospects
    • 8.6.4.8. Others
      • 8.6.4.8.1. Market Trends and Opportunities
      • 8.6.4.8.2. Growth Prospects

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

• 9.1. Major Players and Strategy Analysis
• 9.2. Market Share Analysis
• 9.3. Mergers, Acquisitions, Agreements, and Collaborations
• 9.4. Competitive Dashboard

10. COMPANY PROFILES

• 10.1. Avegant Corporation
• 10.2. Google, Inc. (Virtual Reality Goggles)
• 10.3. EON Reality, Inc. (AIS Future Experience)
• 10.4. Displair, Inc.
• 10.5. Leia Inc.