세계의 에너지 드링크 시장 - 예측(2025-2030년)

The global energy drink market is estimated to grow at a CAGR of 6.75%, attaining US$115.854 billion by 2030, from US$83.555 billion in 2025.

Energy drinks are stimulant-enhanced beverages formulated to boost mental alertness, physical endurance, and reaction time, as evidenced by global studies. Key active ingredients such as caffeine, taurine, guarana, vitamins, and antioxidants work by inhibiting adenosine, a neurotransmitter linked to sleep regulation. These drinks are increasingly popular among athletes and fitness enthusiasts seeking rapid energy replenishment, particularly in formulations enriched with proteins and recovery nutrients to support muscle strength and stamina. However, health concerns, especially among younger demographics,have prompted regulatory actions such as UK restrictions on underage consumption, creating challenges for the market growth.

Market Drivers

The sector's expansion is fueled by accelerating urbanization and rising disposable incomes. As urban populations grow-climbing from 4.46 billion in 2021 to 4.61 billion in 2023 (World Bank)-demand surges for premium, on-the-go products. Urban lifestyles prioritize convenience, driving uptake of processed beverages like energy drinks.

Regional Outlook

• Asia-Pacific is poised to dominate the global market, spurred by robust investments in food and beverage infrastructure, notably in India. Emerging brands are innovating with healthier formulations to attract health-conscious youth, aligning with the region's growing appetite for processed beverages.
• Rising disposable incomes and shifting dietary preferences further accelerate demand, positioning Asia-Pacific as a key growth engine.

This dynamic landscape underscores the interplay of consumer trends, regulatory hurdles, and regional opportunities shaping the energy drink industry's trajectory.

Reasons for buying this report:-

• Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
• Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
• Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
• Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
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Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

• Historical data & forecasts from 2022 to 2030
• Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
• Competitive Positioning, Strategies, and Market Share Analysis
• Revenue Growth and Forecast Assessment of segments and regions including countries
• Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

The global energy drink market is segmented and analyzed as given below:

By Product Type

• Carbonated
• Non-Carbonated

By Alcohol Content

• Alcoholic
• Non-Alcoholic

By Packaging Type

• Can
• Bottle

By Distribution Channel

• Online
• Offline

By Geography

• North America
• USA
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• UK
• Germany
• France
• Spain
• Others
• Middle East and Africa
• Saudi Arabia
• UAE
• Israel
• Others
• Asia Pacific
• Japan
• China
• India
• South Korea
• Indonesia
• Taiwan
• Australia
• Vietnam
• Others

TABLE OF CONTENTS

1. INTRODUCTION

• 1.1. Market Overview
• 1.2. Market Definition
• 1.3. Scope of the Study
• 1.4. Market Segmentation
• 1.5. Currency
• 1.6. Assumptions
• 1.7. Base and Forecast Years Timeline
• 1.8. Key benefits for the stakeholders

2. RESEARCH METHODOLOGY

• 2.1. Research Design
• 2.2. Research Process

3. EXECUTIVE SUMMARY

• 3.1. Key Findings

4. MARKET DYNAMICS

• 4.1. Market Drivers
• 4.2. Market Restraints
• 4.3. Porter's Five Forces Analysis
  • 4.3.1. Bargaining Power of Suppliers
  • 4.3.2. Bargaining Power of Buyers
  • 4.3.3. The Threat of New Entrants
  • 4.3.4. Threat of Substitutes
  • 4.3.5. Competitive Rivalry in the Industry
• 4.4. Industry Value Chain Analysis
• 4.5. Analyst View

5. GLOBAL ENERGY DRINK MARKET BY PRODUCT TYPE

• 5.1. Introduction
• 5.2. Carbonated
• 5.3. Non-Carbonated

6. GLOBAL ENERGY DRINK MARKET BY ALCOHOL CONTENT

• 6.1. Introduction
• 6.2. Alcoholic
• 6.3. Non-Alcoholic

7. GLOBAL ENERGY DRINK MARKET BY PACKAGING TYPE

• 7.1. Introduction
• 7.2. Can
• 7.3. Bottle

8. GLOBAL ENERGY DRINK MARKET BY DISTRIBUTION CHANNEL

• 8.1. Introduction
• 8.2. Online
• 8.3. Offline

9. GLOBAL ENERGY DRINK MARKET BY GEOGRAPHY

• 9.1. Introduction
• 9.2. North America
  • 9.2.1. By Product Type
  • 9.2.2. By Alcohol Content
  • 9.2.3. By Packaging Type
  • 9.2.4. By Distribution Channel
  • 9.2.5. By Country
    • 9.2.5.1. United States
    • 9.2.5.2. Canada
    • 9.2.5.3. Mexico
• 9.3. South America
  • 9.3.1. By Product Type
  • 9.3.2. By Alcohol Content
  • 9.3.3. By Packaging Type
  • 9.3.4. By Distribution Channel
  • 9.3.5. By Country
    • 9.3.5.1. Brazil
    • 9.3.5.2. Argentina
    • 9.3.5.3. Others
• 9.4. Europe
  • 9.4.1. By Product Type
  • 9.4.2. By Alcohol Content
  • 9.4.3. By Packaging Type
  • 9.4.4. By Distribution Channel
  • 9.4.5. By Country
    • 9.4.5.1. United Kingdom
    • 9.4.5.2. Germany
    • 9.4.5.3. France
    • 9.4.5.4. Spain
    • 9.4.5.5. Others
• 9.5. Middle East and Africa
  • 9.5.1. By Product Type
  • 9.5.2. By Alcohol Content
  • 9.5.3. By Packaging Type
  • 9.5.4. By Distribution Channel
  • 9.5.5. By Country
    • 9.5.5.1. Saudi Arabia
    • 9.5.5.2. UAE
    • 9.5.5.3. Israel
    • 9.5.5.4. Others
• 9.6. Asia Pacific
  • 9.6.1. By Product Type
  • 9.6.2. By Alcohol Content
  • 9.6.3. By Packaging Type
  • 9.6.4. By Distribution Channel
  • 9.6.5. By Country
    • 9.6.5.1. Japan
    • 9.6.5.2. China
    • 9.6.5.3. India
    • 9.6.5.4. South Korea
    • 9.6.5.5. Indonesia
    • 9.6.5.6. Taiwan
    • 9.6.5.7. Australia
    • 9.6.5.8. Vietnam
    • 9.6.5.9. Others

10. COMPETITIVE ENVIRONMENT AND ANALYSIS

• 10.1. Major Players and Strategy Analysis
• 10.2. Market Share Analysis
• 10.3. Mergers, Acquisitions, Agreements, and Collaborations
• 10.4. Competitive Dashboard

11. COMPANY PROFILES

• 11.1. Monster Energy
• 11.2. Red Bull
• 11.3. Bang Energy
• 11.4. Accelerator Active Energy
• 11.5. The Coca-Cola Company
• 11.6. Pepsico, Inc
• 11.7. Lucozade
• 11.8. Arizona Beverage Co.
• 11.9. Zevia
• 11.10. Hell Energy
• 11.11. Prime Hydration LLC
• 11.12. Rita Food and Drinks Co., Ltd.
• 11.13. GURU Beverage
• 11.14. KABISA
• 11.15. Kingsley Beverage LTD.