세계의 자동차용 라벨 시장 : 예측(2025-2030년)

The Global Automotive Labels Market is expected to grow from USD 6.349 billion in 2025 to USD 8.406 billion in 2030, at a CAGR of 5.78%.

The Automotive Labels Market Study provides a comprehensive analysis tailored for industry experts, offering actionable insights into the evolving landscape of the automotive labels sector. This study examines market dynamics, technological advancements, and competitive strategies, with a particular focus on recent developments among key market players in the competitive intelligence section. Spanning various dimensions such as label types, technologies, applications, materials, and geographical regions, the Automotive Labels Market Study equips stakeholders with the knowledge to navigate this rapidly transforming industry.

Market Overview and Scope

The automotive labels market is experiencing significant growth, driven by increasing regulatory requirements, the rise of electric vehicles (EVs), and advancements in smart labeling technologies. The Automotive Labels Market Study defines the market as encompassing labels used for branding, track and trace, warning and safety, asset management, and other purposes across automotive applications. The scope includes a detailed segmentation by type (branding, track & trace, warning & safety, asset labels, others), technology (barcode, QR code, RFID tags), application (interior, exterior, engine, others), and material (vinyl, polyester, polypropylene, paper, others). Geographically, the study covers North America, South America, Europe, the Middle East and Africa, and Asia Pacific, providing a global perspective on market trends and opportunities.

Business and Technological Landscape

The Automotive Labels Market Study identifies key market drivers, such as stringent safety and compliance regulations, the growing adoption of connected vehicles, and the demand for sustainable labeling solutions. However, challenges like high production costs and complex supply chains pose restraints. Opportunities lie in the integration of advanced technologies like RFID and QR codes, which enhance traceability and supply chain efficiency. The study's technological outlook highlights the shift toward smart labels, with innovations like recyclable RFID labels gaining traction. These advancements align with the industry's push for sustainability and efficiency, particularly in response to the rising prominence of EVs and autonomous vehicles.

Competitive Environment and Analysis

The competitive intelligence section of the Automotive Labels Market Study offers an in-depth look at major players, their strategies, and recent developments shaping the market. Among the key players analyzed are Avery Dennison Corporation, 3M Company, CCL Industries, and others. A notable development is Avery Dennison's breakthrough in sustainable labeling, with the introduction of the first RFID label to receive APR Design for Recyclability recognition from the Association of Plastic Recyclers. This innovation, announced in July 2025, enhances the plastic recycling process by enabling unique item identification, improving material recovery, and extending PET life use, positioning Avery Dennison as a leader in sustainable labeling solutions.

Another significant development comes from CCL Industries, which has strengthened its market position through strategic acquisitions. In 2024, CCL Industries acquired a regional labeling solutions provider to expand its footprint in the Asia Pacific market, particularly in China and India, where demand for automotive labels is surging due to growing vehicle production and EV adoption. This move enhances CCL's ability to offer localized, high-quality labeling solutions tailored to regional regulatory and consumer needs, reinforcing its competitive edge in the global market.

The Automotive Labels Market Study also examines market share dynamics and competitive strategies, revealing how players are leveraging mergers, acquisitions, and collaborations to gain a foothold in emerging markets and innovate their product portfolios. The competitive dashboard provides a visual representation of these dynamics, highlighting how companies like Brady Worldwide and UPM-Kymmene are investing in R&D to develop durable, high-performance labels for EV battery applications and harsh automotive environments. These efforts align with the industry's shift toward electrification and connectivity, driving demand for specialized labels that withstand extreme conditions while meeting regulatory standards.

Regional and Segmental Insights

The study's geographical analysis underscores the Asia Pacific region's dominance, fueled by robust automotive production in China, Japan, and India. North America and Europe follow, with strong demand for warning and safety labels driven by stringent regulations. The segmentation by application reveals exterior labels as a leading category due to their role in branding and compliance, while RFID technology is gaining traction for track and trace applications, particularly in supply chain optimization.

Key Benefits of this Report:

• Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
• Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
• Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
• Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
• Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

• Historical data from 2022 to 2024 & forecast data from 2025 to 2030
• Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
• Competitive Positioning, Strategies, and Market Share Analysis
• Revenue Growth and Forecast Assessment of segments and regions including countries
• Company Profiling (Strategies, Products, Financial Information, and Key Developments among others.

Automotive Labels Market Segmentation:

By Type

• Branding
• Track & Trace
• Warning & Safety
• Asset Labels
• Other Types

By Technology

• Barcode
• QR Code
• RFID Tags

By Application

• Interior
• Exterior
• Engine
• Other

By Material:

• Vinyl
• Polyester
• Polypropylene
• Paper
• Others

By Geography

• North America
• USA
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• UK
• Germany
• France
• Spain
• Others
• Middle East and Africa
• Saudi Arabia
• UAE
• Israel
• Others
• Asia Pacific
• Japan
• China
• India
• South Korea
• Indonesia
• Thailand
• Others

TABLE OF CONTENTS

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

• 2.1. Market Overview
• 2.2. Market Definition
• 2.3. Scope of the Study
• 2.4. Market Segmentation

3. BUSINESS LANDSCAPE

• 3.1. Market Drivers
• 3.2. Market Restraints
• 3.3. Market Opportunities
• 3.4. Porter's Five Forces Analysis
• 3.5. Industry Value Chain Analysis
• 3.6. Policies and Regulations
• 3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. AUTOMOTIVE LABELS MARKET BY TYPE

• 5.1. Introduction
• 5.2. Branding
• 5.3. Track & Trace
• 5.4. Warning & Safety
• 5.5. Asset Labels
• 5.6. Other Types

6. AUTOMOTIVE LABELS MARKET BY TECHNOLOGY

• 6.1. Introduction
• 6.2. Barcode
• 6.3. QR Code
• 6.4. RFID Tags

7. AUTOMOTIVE LABELS MARKET BY APPLICATION

• 7.1. Introduction
• 7.2. Interior
• 7.3. Exterior
• 7.4. Engine
• 7.5. Other

8. AUTOMOTIVE LABELS MARKET BY MATERIAL

• 8.1. Vinyl
• 8.2. Polyester
• 8.3. Polypropylene
• 8.4. Paper
• 8.5. Others

9. AUTOMOTIVE LABELS MARKET BY GEOGRAPHY

• 9.1. Introduction
• 9.2. North America
  • 9.2.1. USA
  • 9.2.2. Canada
  • 9.2.3. Mexico
• 9.3. South America
  • 9.3.1. Brazil
  • 9.3.2. Argentina
  • 9.3.3. Others
• 9.4. Europe
  • 9.4.1. Germany
  • 9.4.2. France
  • 9.4.3. United Kingdom
  • 9.4.4. Spain
  • 9.4.5. Others
• 9.5. Middle East and Africa
  • 9.5.1. Saudi Arabia
  • 9.5.2. UAE
  • 9.5.3. Others
• 9.6. Asia Pacific
  • 9.6.1. China
  • 9.6.2. India
  • 9.6.3. Japan
  • 9.6.4. South Korea
  • 9.6.5. Indonesia
  • 9.6.6. Thailand
  • 9.6.7. Others

10. COMPETITIVE ENVIRONMENT AND ANALYSIS

• 10.1. Major Players and Strategy Analysis
• 10.2. Market Share Analysis
• 10.3. Mergers, Acquisitions, Agreements, and Collaborations
• 10.4. Competitive Dashboard

11. COMPANY PROFILES

• 11.1. 3M Company
• 11.2. Avery Dennison Corporation
• 11.3. Resource Label Group
• 11.4. CCL Industries
• 11.5. Brady Worldwide
• 11.6. UPM-Kymmene Corporation
• 11.7. Sika AG
• 11.8. Dunmore
• 11.9. ImageTek Labels
• 11.10. Lintec Corporation
• 11.11. CymMetrik
• 11.12. Sato Holdings

12. APPENDIX

• 12.1. Currency
• 12.2. Assumptions
• 12.3. Base and Forecast Years Timeline
• 12.4. Key benefits for the stakeholders
• 12.5. Research Methodology
• 12.6. Abbreviations