세계의 신선식품용 수축 백 판매 시장 보고서 : 동향, 예측, 경쟁 분석(-2031년)

The future of the global fresh food shrink bag sales market looks promising with opportunities in the fruit & vegetable and meat markets. The global fresh food shrink bag sales market is expected to grow with a CAGR of 5.8% from 2025 to 2031. The major drivers for this market are the increase in demand for fresh food preservation, the rising preference for convenient food packaging, and the growing need for extended shelf life.

• Lucintel forecasts that, within the type category, evoh based is expected to witness higher growth over the forecast period.
• Within the application category, meat is expected to witness higher growth.
• In terms of region, APAC is expected to witness the highest growth over the forecastperiod.

Emerging Trends in the Fresh Food Shrink Bag Sales Market

Fresh food shrink bag sales market is witnessing different emerging trends fueled by consumer demands, new technologies, and sustainability programs. These trends depict the evolving nature of the food packaging sector where companies are concentrating on innovative, green, and affordable packaging solutions. Below are five main trends that are transforming the fresh food shrink bag market.

• Eco-Friendly and Sustainability Packaging: As the world becomes more environmentally conscious, sustainable packaging in the fresh food shrink bag industry is gaining a lot of traction. Companies are making a conscious effort to create shrink bags using recyclable, biodegradable, or compostable materials. This is part of the world's larger movement of curbing plastic waste and following regulatory guidelines aimed at minimizing environmental footprint. Customers are looking more and more for environmentally friendly packaging, prompting manufacturers to innovate and provide green solutions without compromising product quality and freshness.
• Enhanced Barrier Properties and Extended Shelf Life: One of the major trends in the market is the evolution of shrink bags with enhanced barrier properties. These bags are specifically meant to preserve fresh food from water, oxygen, and external impurities, which improves shelf life and product quality. The manufacturers are introducing multi-layer films and advanced sealant technologies to further improve the efficacy of shrink bags. This is especially relevant to perishable goods such as meat, fruits, and vegetables, where freshness and shelf life become critical factors determining consumer purchases.
• Branding and Customization: Customization has been an increasing trend in the fresh food shrink bag industry, where manufacturers have been providing packaging solutions that are designed to specifically cater to the individual requirements of various food segments. Custom designs make products stand out on the shelf and also allow for branding. Moreover, with the advent of e-commerce, personalized packaging is becoming vital to keep food items in good condition and fresh throughout shipping. The need for customized shrink bags that resonate with a brand identity will keep on increasing.
• Packaging Machinery Developments: The new food shrink bag market is also experiencing developments in packaging machinery, which are resulting in more efficient and economical manufacturing processes. Emerging technologies, like automated systems and enhanced sealing mechanisms, are helping manufacturers produce higher-speed shrink bags with improved accuracy. These advancements lower production expenses and make the availability of shrink bags higher, which in turn enables food packaging companies to upscale more efficiently. This, in turn, means that manufacturers are able to service the increased demand for fresh food packaging.
• Health and Safety Issues Spurring Innovation: Health and food safety concerns remain the driving force behind innovation in the fresh food shrink bag industry. Consumers are increasingly aware of the possible dangers posed by food contamination, and this has resulted in a requirement for packaging that features the utmost in safety standards. Antimicrobial shrink bags, enhanced seal technology, and tamper-evident capabilities are being created to mitigate these issues. Manufacturers are also concentrating on fulfilling regulatory requirements pertaining to food safety and hygiene, making sure that shrink bags are safe and reliable packaging for fresh food items.

The future trends of the fresh food shrink bag market-sustainability, enhanced barrier performance, personalization, technology advances in machinery, and concern for health and safety-are revolutionizing the industry. These trends mirror the increase in consumer demands for high-quality, green, and cost-efficient packaging products. As manufacturers continue to innovate and conform to these trends, the fresh food shrink bag market will continue to develop and grow.

Recent Developments in the Fresh Food Shrink Bag Sales Market

The fresh food shrink bag sales market has been transforming with major developments that are defining the future of food packaging. These developments are mainly fueled by technological advancements, growing demand for eco-friendly packaging solutions, and shifting consumer needs. The following are five major developments that have significantly influenced the fresh food shrink bag market.

• Eco-Friendly Shrink Bags Development: Perhaps the most significant innovation in the fresh food shrink bag industry is the emergence of eco-friendly shrink bags. Increasingly, manufacturers are pursuing the development of biodegradable and recyclable materials for the manufacture of shrink bags. This direction is consistent with the increasing consumer demand for sustainable products as well as the international efforts to minimize plastic waste. Shrink bags with eco-friendly qualities assist in reducing the environmental footprint of food packaging while ensuring adequate protection to maintain freshness and quality.
• Advanced Barrier Technologies: Another significant innovation is the upgrade of barrier functionalities in shrink bags. Manufacturers employ multi-layer films and introduce new materials to enhance the protection of fresh food products. These technologies assist in extending shelf life and avoiding contamination by keeping the food safe from moisture, oxygen, and foreign contaminants. This is especially important for perishable foods such as meat, fruits, and vegetables, where keeping food fresh is most important to consumers and manufacturers alike.
• Expansion in Opportunities for Customization and Branding: With increasing e-commerce sales and the desire for differentiated packaging, customization is a key innovation in the market for fresh food shrink bags. Shrink bags are now provided by manufacturers as customizable to specific food items and brand names. This involves utilizing custom prints, dimensions, and designs to increase the attractiveness and differentiation of the packaging in the market. Personalized shrink bags also enable the brands to develop a more personal experience for the customers and increase the perceived value of the product.
• Technological Developments in Shrink Bag Manufacturing: Packaging machinery and technology have progressed, enhancing the cost-effectiveness and efficiency of shrink bag manufacturing. Increased use of automated systems, quicker seal processes, and improved quality control have allowed manufacturers to make shrink bags with higher speed and precision. Such developments bring about reduced costs of production, wider availability of shrink bags, and quicker turnaround for food producers to be able to accommodate the soaring demand for packaging solutions.
• Emphasis on Food Hygiene and Safety: Maintaining food safety and hygiene is still a top concern for manufacturers within the fresh food shrink bag industry. Advances have resulted in the launch of shrink bags with antimicrobial functionality, tamper-evident sealing, and better sealing technologies to guarantee the integrity and safety of food products. These innovations meet the growing need of consumers for more secure packaging solutions with less risk of contamination and maximum achievement of hygiene standards.

The latest trends in the fresh food shrink bag industry, including the launch of green bags, enhanced barrier technologies, heightened customization, advances in manufacturing technologies, and food safety concerns, are profoundly transforming the industry. These trends not only address the quality and sustainability expectations of consumers but also fuel the market's growth.

Strategic Growth Opportunities in the Fresh Food Shrink Bag Sales Market

The fresh food shrink bag sales market offers a wide range of strategic growth opportunities fueled by changing consumer needs, technological innovations, and rising demand for eco-friendly and high-performance packaging materials. With the expanding market, producers can use these opportunities to gain greater visibility and boost profitability. Following are five major growth opportunities in the fresh food shrink bag market.

• Sustainability and Green Packaging Solutions: Rising consumer demand for environmentally friendly packaging provides a big opportunity for growth in the market of fresh food shrink bags. With investment in creating biodegradable, recyclable, and sustainable shrink bags, manufacturers are able to gain market share through environmentally aware consumers. This sustainability shift in packaging solutions will help businesses differentiate in an increasingly competitive marketplace and meet legislative demands to reduce packaging waste.
• Personalization Across Various Food Groups: Personalization is a major opportunity for growth since manufacturers can adapt shrink bags to the particular requirements of different food groups. With custom sizes, shapes, and functions, including moisture resistance or UV protection, manufacturers can meet the demands of food manufacturers more effectively in industries such as meat, dairy, fruits, and vegetables. This personalization enables market differentiation and improved preservation of the product, which may enhance customer loyalty and market share.
• Technological Developments in Shrink Bag Manufacturing: Investment in state-of-the-art packaging technologies offers a growth prospect for manufacturers to enhance production efficiency, lower costs, and improve the quality of shrink bags. Automation, high-speed sealing, and multi-layer films can address the increasing demand for high-performance packaging solutions. Manufacturers can expand production capacity and enhance their competitive edge in the market by embracing state-of-the-art technologies.
• Growth in E-Commerce and Web-Based Food Sales: The growth in e-commerce and online food sales provides a new channel for expansion of the fresh food shrink bag industry. As people increasingly shop for groceries online, the need for packaging that maintains product freshness and safety through shipping increases. Companies can take advantage of this opportunity by producing shrink bags designed for e-commerce, making sure the products reach consumers in one piece and fresh.
• Food Safety and Hygiene Trends: The rising emphasis on food safety and hygiene is a growth driver for the fresh food shrink bag manufacturers. Through the introduction of shrink bags with better tamper-evident seals, antimicrobial capability, and seal enhancement technology, manufacturers can capture the rising need for safe and hygienic food packaging. This trend becomes increasingly significant with consumers still considering food safety at the top of their shopping agenda.

Strategic growth prospects in the fresh food shrink bag market, including sustainability programs, customization, technology innovation, e-commerce, and food safety innovation, will propel the market. Companies that capitalize on these opportunities will be well-positioned to increase their market share and address the changing needs of consumers.

Fresh Food Shrink Bag Sales Market Driver and Challenges

The market for fresh food shrink bags is driven by a range of drivers and challenges. Technological advancements, changing consumer tastes, sustainability trends, and regulatory considerations all have important roles to play in determining the market. But challenges such as increasing raw material prices, competition in the market, and environmental regulations can pose hurdles. The following are the major drivers and challenges affecting the fresh food shrink bag market.

The factors responsible for driving the fresh food shrink bag sales market include:

1. Increasing Demand for Convenient Packaging: With consumers growing more and more demanding of convenience, the need for packaged fresh food is continually on the rise. Shrink bags provide an easy and inexpensive way to keep food fresh, which is responsible for their immense popularity in the market. Demand for packaging with longer shelf life and convenience while handling is pushing the demand for shrink bags in the fresh food industry.

2. Sustainability Initiatives: The demand for sustainable packaging solutions is one of the major drivers in the market. Consumers and regulators are increasingly looking for more environmentally friendly packaging, which is forcing manufacturers to create biodegradable and recyclable shrink bags. This move towards sustainability is transforming the market and creating new opportunities for growth for manufacturers.

3. Packaging Technology Advancements: Technological advancements in packaging technology are propelling the growth of the fresh food shrink bag market. Advances in barrier materials, sealing technology, and automation are enhancing the functionality of shrink bags, shelf life, and cost of production. Such technological improvements are making shrink bags more efficient and attractive overall.

4. Global Food Trade Increase: The growth of global food trade has amplified the demand for efficient and effective food packaging. Shrink bags offer a perfect answer to transporting fresh food products across borders without compromising their freshness and quality. This trend offers tremendous growth potential for shrink bag manufacturers.

5. Food and Safety Regulations: Tough food safety regulations are placing pressure on companies to provide superior-quality, tamper-evident shrink bags. As awareness about food safety increases among people, companies are working to better their shrink bags to adhere to these regulations. This trend is boosting the potential of the market as food makers seek packaging methods that meet such regulations.

Challenges in the fresh food shrink bag sales market are:

1. Raw Material Price Fluctuations: Volatility of raw material prices, especially petroleum-based plastics, has the potential to impact production cost and profitability. Such price instability in the raw materials can lead to pricing uncertainty in the fresh food shrink bag market, which makes it hard for manufacturers to gauge costs and be competitive in pricing.

2. Environmental Issues and Regulations: With increasing environmental issues, governments across the globe are implementing tighter regulations on packaging waste. To comply with such regulations, manufacturers have to make investments in new materials and technology, which in turn can raise production costs and pose operational problems.

3. Competitive Market Scene: The fresh food shrink bag industry is greatly competitive, featuring many players and similar products available. Companies constantly need to innovate in order to differentiate themselves from others based on quality, environmental-friendliness, and convenience. The highly competitive nature causes price pressure, leading to dwindling profit margins.

The market for fresh food shrink bags is defined by a number of drivers, including increasing consumer demand for convenience, sustainability trends, and technology advancements. Raw material price volatility, environmental issues, and aggressive market competition are the challenges, though. Producers that can overcome these challenges and take advantage of market drivers will be best suited for long-term success.

List of Fresh Food Shrink Bag Sales Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies fresh food shrink bag sales companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the fresh food shrink bag sales companies profiled in this report include-

• Amcor
• Duropac
• Flavorseal
• Freshpack Solutions
• International Plastic Engineering
• Kureha Corporation
• Schur Flexibles Group
• Sealed Air Corporation
• TC Transcontinental
• Tipack Group

Fresh Food Shrink Bag Sales Market by Segment

The study includes a forecast for the global fresh food shrink bag sales market by type, application, and region.

Fresh Food Shrink Bag Sales Market by Type [Value from 2019 to 2031]:

• EVOH Based
• PVDC Based
• Others

Fresh Food Shrink Bag Sales Market by Application [Value from 2019 to 2031]:

• Fruits & Vegetables
• Meat
• Others

Fresh Food Shrink Bag Sales Market by Region [Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Fresh Food Shrink Bag Sales Market

The market for fresh food shrink bag sales has witnessed strong growth in the past few years due to the growing demand for packaging that helps preserve the quality and freshness of perishable food items. Shrink bags are widely used in the packaging of several fresh foods, such as meat, fruits and vegetables, and ready-to-eat foods. Growth is driven by changing consumer trend, technological breakthroughs in packing, and adopting sustainable practices. Following are latest trends in shrink bag market in fresh food packaging in major geography such as United States, China, Germany, India, and Japan.

• United States: The United States market for fresh food shrink bags has been growing as a result of increasing demand for convenience food and consumption of packaged meat and vegetables. Customers are becoming more concerned with convenience and longer shelf life, resulting in increased demand for high-performance shrink bags. Biodegradable and recyclable packaging materials have been gaining increasing importance in synchronization with the movement toward sustainability. In addition, manufacturers are incorporating cutting-edge barrier technologies to preserve the freshness and shelf life of perishable foods, protecting them more effectively from moisture and oxygen.
• China: China's fresh food shrink bag industry is increasing rapidly as a result of China's growing food industry and heightened demand for packaged fresh foods. With a large population and increasing dietary patterns, especially in cities, the use of shrink bags in the food packaging industry is growing. Chinese producers are trying to upgrade the quality of their shrink bags through better material makeup and using greener packaging materials. Therefore, the market is seeing the development of environmentally friendly shrink bags, serving consumer aspirations as well as regulatory demands.
• Germany: The fresh food shrink bag market in Germany is fueled by a high focus on sustainability and food safety. The nation has tough food safety laws, which has prompted the use of advanced packaging technologies to maintain freshness and avoid contamination. Shrink bags that are recyclable and biodegradable are increasingly being used by manufacturers to cater to the rising demand for environmentally friendly packaging solutions from consumers. Besides, growth of e-commerce business and internet-enabled grocery shopping also increased demand for shrink bags with consumers seeking products that would assure the product quality and freshness intact during delivery.
• India: In India, the fresh food shrink bag industry is seeing increased growth led by a surge in the intake of processed and packed food products. As the middle class grows and incomes at home increase, consumers are increasingly looking for quick, convenient, and ready-to-eat foods, which are usually packaged in shrink bags. Demand for shrink bags in the meat and dairy industries is increasing as manufacturers search for packaging solutions that will preserve shelf life and ensure product quality. The use of sustainable methods is gradually picking up pace, with producers now introducing eco-friendly shrink bags from recyclable materials.
• Japan: The fresh food shrink bag market in Japan has expanded as a result of the nation's strong demand for fresh food and processed foods along with a strong emphasis on food safety and quality. Shrink bags are widely utilized to package a variety of products, from seafood to fruits and vegetables, for extended freshness and protection. There is a growing need for innovative shrink bags that provide better freshness and durability while being eco-friendly. In line with Japan's rising environmental consciousness, most manufacturers are launching biodegradable and recyclable shrink bags to address regulatory pressures and consumer demands for sustainable packaging solutions.

Features of the Global Fresh Food Shrink Bag Sales Market

Market Size Estimates: Fresh food shrink bag sales market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Fresh food shrink bag sales market size by type, application, and region in terms of value ($B).

Regional Analysis: Fresh food shrink bag sales market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different type, application, and regions for the fresh food shrink bag sales market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the fresh food shrink bag sales market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the fresh food shrink bag sales market by type (EVOH based, PVDC based, and others), application (fruits & vegetables, meat, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Fresh Food Shrink Bag Sales Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Fresh Food Shrink Bag Sales Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Fresh Food Shrink Bag Sales Market by Type
  • 3.3.1: EVOH Based
  • 3.3.2: PVDC Based
  • 3.3.3: Others
• 3.4: Global Fresh Food Shrink Bag Sales Market by Application
  • 3.4.1: Fruits & Vegetables
  • 3.4.2: Meat
  • 3.4.3: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Fresh Food Shrink Bag Sales Market by Region
• 4.2: North American Fresh Food Shrink Bag Sales Market
  • 4.2.1: North American Market by Type: EVOH Based, PVDC Based, and Others
  • 4.2.2: North American Market by Application: Fruits & Vegetables, Meat, and Others
• 4.3: European Fresh Food Shrink Bag Sales Market
  • 4.3.1: European Market by Type: EVOH Based, PVDC Based, and Others
  • 4.3.2: European Market by Application: Fruits & Vegetables, Meat, and Others
• 4.4: APAC Fresh Food Shrink Bag Sales Market
  • 4.4.1: APAC Market by Type: EVOH Based, PVDC Based, and Others
  • 4.4.2: APAC Market by Application: Fruits & Vegetables, Meat, and Others
• 4.5: ROW Fresh Food Shrink Bag Sales Market
  • 4.5.1: ROW Market by Type: EVOH Based, PVDC Based, and Others
  • 4.5.2: ROW Market by Application: Fruits & Vegetables, Meat, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Fresh Food Shrink Bag Sales Market by Type
  • 6.1.2: Growth Opportunities for the Global Fresh Food Shrink Bag Sales Market by Application
  • 6.1.3: Growth Opportunities for the Global Fresh Food Shrink Bag Sales Market by Region
• 6.2: Emerging Trends in the Global Fresh Food Shrink Bag Sales Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Fresh Food Shrink Bag Sales Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Fresh Food Shrink Bag Sales Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Amcor
• 7.2: Duropac
• 7.3: Flavorseal
• 7.4: Freshpack Solutions
• 7.5: International Plastic Engineering
• 7.6: Kureha Corporation
• 7.7: Schur Flexibles Group
• 7.8: Sealed Air Corporation
• 7.9: TC Transcontinental
• 7.10: Tipack Group