수축백 시장 보고서 : 동향, 예측, 경쟁 분석(-2031년)

The future of the global shrink bag market looks promising with opportunities in the food, electronics, cosmetic & personal care, and homecare markets. The global shrink bag market is expected to grow with a CAGR of 5.5% from 2025 to 2031. The major drivers for this market are the increasing demand for hygienic food packaging, the rising need for extended shelf life, and the growing use in meat product sealing.

• Lucintel forecasts that, within the product type category, side sealed is expected to witness the highest growth over the forecast period.
• Within the application category, food is expected to witness the highest growth.
• In terms of region, APAC is expected to witness the highest growth over the forecast period.

Gain valuable insights for your business decisions with our comprehensive 150+ page report. Sample figures with some insights are shown below.

Emerging Trends in the Shrink Bag Market

The market for shrink bags is experiencing a major shift, influenced by changing consumer behavior and environmental awareness. This is causing the development of a number of important trends that are transforming packaging solutions in most industries. Sustainability is no longer a niche but a fundamental expectation, influencing material and design innovation.

• Sustainability Trend: The primary trend is growing demand for environmentally friendly shrink bags from recyclable, biodegradable, or compostable resources. This is fueled by consumer consciousness and more stringent regulations to combat plastic waste. The focus is on research and development to develop sustainable solutions without impacting performance.
• Improved Barrier Properties: Increased focus is being put on shrink bags with advanced barrier properties that shield products against oxygen, moisture, and other contaminants, extending shelf life. Multi-layer films and better sealing technologies are being embraced, especially for perishable items in the food and beverage and pharmaceutical sectors, to preserve product integrity and lower waste.
• Convenience and Usability: User-convenience innovations are becoming increasingly popular. Simple-open tear notches, perforations, and resealable features are being incorporated into shrink bag design. This increases the consumer experience, particularly for ready-to-eat foods and snacks, as the packaging becomes easier to use.
• Brandings and Customization: Shrink bags are increasingly being used for product differentiation and branding. State-of-the-art printing technologies make it possible to achieve high-quality, full-color designs and customizations according to specific marketing requirements. This practice is especially strong in the consumer goods industry, where good-looking packaging is instrumental in enticing buyers.
• Technological Developments in Production: The production of shrink bags is becoming more efficient and advanced with the implementation of automated systems and innovative sealing mechanisms. These technological advancements result in greater production velocities, enhanced accuracy, and lower costs, which allow manufacturers to satisfy the increasing demand for high-performance packaging materials.

These trends are all coming together to redefine the shrink bag market by pushing innovation towards more sustainable, functional, and aesthetically pleasing packaging solutions that address the changing demands of both businesses and consumers.

Recent Developments in the Shrink Bag Market

The market for shrink bags is marked by ongoing development, with a number of significant advances influencing its course. These advances range from material innovation, technological developments in production, and increased emphasis on sustainability and functionality.

• Sustainable Material Development: One major development is the growing emphasis on and introduction of environmentally friendly shrink bag materials. Such materials include recyclable films, biodegradable polymers, and the use of post-consumer recycled material. These developments all seek to mitigate the effect of packaging on the environment and respond to consumer needs for more environmentally friendly solutions.
• Improvements in Barrier Technology: The last few years have witnessed tremendous advancements in improving the barrier functionality of shrink bags. Multi-layered films and novel coatings are being engineered to impart higher levels of protection against oxygen, moisture, and UV light. This helps to improve the shelf life of packaged products, especially in food and pharmaceutical packaging, by lowering spoilage and waste.
• Enhanced Manufacturing Effectiveness: Packaging machinery advancements are making it more cost-efficient and effective to produce shrink bags. Automation, high-speed seal technologies, and advanced quality control systems are upgrading manufacturing capabilities and facilitating increased production to keep pace with increasing market demand.
• Increased Functionality and Convenience: Developments in shrink bag design are being oriented towards increasing functionality for the end-consumer. Easy-open mechanisms, resealable facilities, and increased puncture resistance are being incorporated to increase convenience and product protection for the supply chain and consumer.
• More Customization and Branding Options: The need for a brand-specific and attractive packaging is pushing the innovation in printing and shrink bag customization. Sophisticated printing can include complex designs and branding options, transforming shrink bags into a powerful marketing product, particularly in retailing.

These are the major developments that are cumulatively affecting the shrink bag market by creating sustainability, enhancing product protection and shelf life, improving user experience, and providing more opportunities for branding and differentiation.

Strategic Growth Opportunities in the Shrink Bag Market

The shrink bag industry offers many strategic opportunities for growth across various applications due to the demand for efficient product protection, long shelf life, and attractive presentation. Identification of key application segments can reveal considerable potential for industry players.

• Food and Beverage Industry: A prominent growth prospect is the growing need for shrink bags within the food and beverage industry for packaging fresh produce, meat, poultry, seafood, dairy foods, and beverages. Improved barrier properties for extended shelf life, along with appealing packaging for retail display, are primary drivers. Growing demand for ready-to-eat foods and convenience foods also creates this demand.
• E-commerce Packaging: The e-commerce market is a rapidly developing segment that offers a tremendous growth opportunity for protective and durable shrink bags. Such bags protect products and ensure that they reach the consumers safely, reducing transit damage. Tamper-evident and easy-open features become more and more essential for online shopping packaging.
• Pharmaceuticals and Healthcare: The healthcare and pharmaceutical industries need performance-driven packaging to ensure product integrity and protect against contamination. Shrink bags with better barrier properties and tamper evidence provide an essential solution for packaging drugs and medical equipment, providing safety and shelf-life extension.
• Industrial Goods Packaging: Industrial applications require an increasing demand for heavy-duty shrink bags in the bundling and protection of a wide range of goods, from automotive to electronics. Such bags offer low-cost protection from dust, water, and damage in storage and transport, easing logistics and lessening material loss.
• Consumer Goods and Retail: The retail and consumer goods segment provide opportunities for shrink bags that improve product appearance and offer tamper evidence. Shrink packaging for cosmetics, personal care products, and household products fall under this category. Branding and visual appeal through customization are the most important aspects of attracting customers.

These growth opportunities through strategic expansion in key applications underscore the adaptability and growing significance of shrink bags in a range of industries, as dictated by the demands for protection, preservation, and attractive presentation.

Shrink Bag Market Driver and Challenges

The shrink bag industry is driven by a multifaceted interplay of drivers and challenges arising from technological innovation, economic conditions, and regulatory environments. Knowledge of these dynamics is important for stakeholders to be able to navigate the industry effectively.

The factors responsible for driving the shrink bag market include:

1. Growing Demand for Packaged Products: Global population growth, urbanization, and increasing lifestyles have led to increased demand for packaged goods in most sectors such as foods, beverages, pharmaceuticals, and consumer packaged goods. Shrink bags prove to be the favored packaging alternative because they offer flexibility and shielding capabilities.

2. Emphasis on Product Protection and Conservation: Shrink bags provide great protection against environmental elements such as moisture, oxygen, and dust, preserving the shelf life of products, most notably food products. It is a major factor, as it minimizes wastage and provides product quality to consumers.

3. Expansion of E-commerce: The fast growth of e-commerce has boosted the demand for strong and safe packaging materials that could resist shipping and handling challenges. Shrink bags are an affordable and trustworthy option to safeguard products during transportation.

4. Packaging Technology Advancements: Ongoing innovation in manufacturing processes and materials has created high-performance shrink bags with more barrier attributes, greater functionality (e.g., easy-open), and improved appearance, causing their use across a wide range of applications.

5. Increased Focus on Sustainability: Increased environmental concern and tougher regulations are promoting demand for environmentally friendly packaging solutions. The innovation and implementation of biodegradable and recyclable shrink bags are major contributors here.

Challenges in the shrink bag market are:

1. Environmental Issues and Plastic Pollution: Even with the development in sustainable materials, conventional plastic shrink bags are an issue of plastic pollution, an environmental problem. Consumer and governmental pressure to move away from plastics is a critical barrier for the industry.

2. Unstable Raw Material Prices: Prices of raw materials, such as polymers, are prone to be unstable based on economic conditions and supply chain interruptions. This is likely to affect the cost of producing shrink bags and influence market pricing.

3. Stringent and Changing Regulations: The packaging sector is governed by different regulations regarding food safety, environmental requirements, and material usage. Accomplishing these changing regulations can be burdensome and expensive for producers.

The shrink bag industry is driven by growing demand, product protection needs, e-commerce expansion, technological innovation, and an increasing emphasis on sustainability. It is, however, challenged by environmental issues, volatility in raw material prices, and strict regulations, which require ongoing innovation and adjustment from industry players.

List of Shrink Bag Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies shrink bag companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the shrink bag companies profiled in this report include-

• Sealed Air
• Flexopack
• Kureha Corporation
• Supralon International
• Schur Flexibles Group
• Millepack srl
• Vac Pac
• Flavorseal Llc
• Coveris Holdings
• Bemis Company

Shrink Bag Market by Segment

The study includes a forecast for the global shrink bag market by product type, material, application, and region.

Shrink Bag Market by Product Type [Value from 2019 to 2031]:

• Round Bottom
• Straight Bottom
• Side Sealed

Shrink Bag Market by Material [Value from 2019 to 2031]:

• Polyethylene
• Polypropylene
• Bi-Axially Oriented Polyethylene Terephthalate
• EVOH
• Inorganic Oxide Coatings
• Others

Shrink Bag Market by Region [Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Shrink Bag Market

Major countries such as the United States, China, Germany, India, and Japan are having distinct developments driving their individual market trends. Some of these involve an expanded need for environment-friendly materials, advancements in barrier technologies for extended shelf life, and rising personalization to cater to varied applications.

• United States: In the US market, there is a high drive for sustainable shrink packaging solutions with the use of recyclable and biodegradable material. Technological improvements aim at increasing the convenience of users through easy-open notches and greater durability for product safety when shipping through e-commerce. Branding and aesthetic customization, especially in the food and beverages industry, is also a major trend.
• China: China's market for shrink bags is growing very quickly, driven by industrialization and e-commerce expansion. Some of the main developments are the use of sophisticated barrier technologies to help extend the shelf life of foodstuffs and an increasing demand for sustainable alternatives. Industrial processes are becoming more efficient and less expensive through automation, and customization for branding continues to be essential in the competitive retail environment.
• Germany: Germany's dynamic plastic packaging market, including shrink bags, is heavily impacted by strict environmental legislation such as the German Packaging Act. This has resulted in a high focus on recyclable and biodegradable packaging, with significant investment in bioplastics. Demand for good-looking and eco-friendly shrink packaging solutions is also driven by the personal care industry.
• India: Limited information on recent trends in the Indian shrink bag market is available in the given search results. Overall trends in India's packaging industry indicate a rising demand driven by the growing food processing, retail, and e-commerce industries. Increased use of shrink bags for protection and shelf-life of products, and a slow move towards more sustainable packaging, are likely to happen.
• Japan: Japan's poultry shrink bag market is expected to grow significantly, led by a thrust towards sustainability, regulatory requirements, and technology integration. Major developments involve innovation in green materials and intelligent packaging solutions. Company-research institution collaborations are driving innovation in this space.

Features of the Global Shrink Bag Market

Market Size Estimates: Shrink bag market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Shrink bag market size by product type, material, application, and region in terms of value ($B).

Regional Analysis: Shrink bag market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different product type, material, application, and regions for the shrink bag market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the shrink bag market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the shrink bag market by product type (round bottom, straight bottom, and side sealed), material (polyethylene, polypropylene, bi-axially oriented polyethylene terephthalate, evoh, inorganic oxide coatings, and others), application (food, electronics, cosmetics & personal care, homecare, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Shrink Bag Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Shrink Bag Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Shrink Bag Market by Product Type
  • 3.3.1: Round Bottom
  • 3.3.2: Straight Bottom
  • 3.3.3: Side Sealed
• 3.4: Global Shrink Bag Market by Material
  • 3.4.1: Polyethylene
  • 3.4.2: Polypropylene
  • 3.4.3: Bi-axially Oriented Polyethylene Terephthalate
  • 3.4.4: EVOH
  • 3.4.5: Inorganic Oxide Coatings
  • 3.4.6: Others
• 3.5: Global Shrink Bag Market by Application
  • 3.5.1: Food
  • 3.5.2: Electronics
  • 3.5.3: Cosmetics & Personal Care
  • 3.5.4: Homecare
  • 3.5.5: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Shrink Bag Market by Region
• 4.2: North American Shrink Bag Market
  • 4.2.1: North American Market by Product Type: Round Bottom, Straight Bottom, and Side Sealed
  • 4.2.2: North American Market by Application: Food, Electronics, Cosmetics & Personal Care, Homecare, and Others
• 4.3: European Shrink Bag Market
  • 4.3.1: European Market by Product Type: Round Bottom, Straight Bottom, and Side Sealed
  • 4.3.2: European Market by Application: Food, Electronics, Cosmetics & Personal Care, Homecare, and Others
• 4.4: APAC Shrink Bag Market
  • 4.4.1: APAC Market by Product Type: Round Bottom, Straight Bottom, and Side Sealed
  • 4.4.2: APAC Market by Application: Food, Electronics, Cosmetics & Personal Care, Homecare, and Others
• 4.5: ROW Shrink Bag Market
  • 4.5.1: ROW Market by Product Type: Round Bottom, Straight Bottom, and Side Sealed
  • 4.5.2: ROW Market by Application: Food, Electronics, Cosmetics & Personal Care, Homecare, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Shrink Bag Market by Product Type
  • 6.1.2: Growth Opportunities for the Global Shrink Bag Market by Material
  • 6.1.3: Growth Opportunities for the Global Shrink Bag Market by Application
  • 6.1.4: Growth Opportunities for the Global Shrink Bag Market by Region
• 6.2: Emerging Trends in the Global Shrink Bag Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Shrink Bag Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Shrink Bag Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Sealed Air
• 7.2: Flexopack
• 7.3: Kureha Corporation
• 7.4: Supralon International
• 7.5: Schur Flexibles Group
• 7.6: Millepack srl
• 7.7: Vac Pac
• 7.8: Flavorseal Llc
• 7.9: Coveris Holdings
• 7.10: Bemis Company