시장보고서
상품코드
1856028

세계의 양방향 충전 시장 예측(-2035년) : 용도(V2G, V2H, V2L), 추진 유형(BEV, PHEV), 차종(승용차, 소형 상용차), 충전 유형(AC 충전, DC 충전), 최종사용자, 지역별

Bidirectional Charging Market by Application (V2G, V2H, V2L), Propulsion Type (BEV and PHEV), Vehicle Type (Passenger Car and Light Commercial Vehicle), Charging Type (AC Charging and DC Charging), End Use, and Region - Global Forecast to 2035

발행일: | 리서치사: MarketsandMarkets | 페이지 정보: 영문 264 Pages | 배송안내 : 즉시배송

    
    
    




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세계의 양방향 충전 시장 규모는 2025년 7,000만 달러에서 CAGR 28.3%로 추이하며, 2035년에는 8억 4,410만 달러로 증가할 것으로 예측됩니다.

조사 범위
조사 대상 연도 2022-2035년
기준연도 2024년
예측 기간 2025-2032년
단위 금액(달러)·수량(대)
부문 용도, 충전 유형, 차종, 추진, 최종사용자
대상 지역 아시아태평양, 유럽, 북미

양방향 충전에 대한 수요는 에너지 비용 절감, 가정용 백업 전원으로서의 신뢰성 향상, 전력망 안정화로 인해 증가하고 있습니다. 자동차에서 가정에 전력을 공급하는 V2H(Vehicle-to-House) 기능을 통해 전기자동차(EV)는 피크 시간대 전력 부하를 줄이는 역할을 할 수 있습니다. 향후 V2G(Vehicle-to-Grid)의 보급이 확대되면 소비자는 에너지 가격 차이를 활용한 차익거래, 정전시 백업 전원으로 활용 등을 통해 경제적 혜택을 누릴 수 있을 것으로 전망됩니다. 또한 정부의 규제 우대조치 및 스마트그리드 관련 시책이 도입에 힘을 실어주면서 보급은 더욱 가속화될 것으로 보입니다.

Bidirectional Charging Market-IMG1

양방향 충전 수요를 지원하는 주요 기술 개발로는 효율적인 에너지 흐름을 실현하는 첨단 파워 일렉트로닉스, 고용량 및 고속 충전을 지원하는 EV 배터리, 전력망과 실시간으로 연동되는 스마트 에너지 관리 시스템 등을 들 수 있습니다. 차량과 전력망 간의 통신을 가능하게 하는 표준화된 프로토콜도 등장하여 양자의 통합이 보다 원활하게 이루어질 수 있도록 하고 있습니다. 또한 인버터 기술의 개선으로 에너지를 외부로 공급할 때 손실이 감소하고 있습니다. 또한 고효율 양방향 DC-DC 컨버터 및 인버터가 스마트 제어 시스템과 연동하여 전력 동기화 및 에너지 최적화를 실현하고 있습니다. 충전기 및 배터리 비용 절감, 에너지 거래를 통한 매출 기회 확대, 양방향 충전 솔루션의 상업적 실현 가능성을 기대할 수 있습니다.

"V2L 용도이 예측 기간 중 가장 큰 점유율을 차지한다."

V2L은 양방향 충전 중 가장 도입하기 쉬운 형태이며, 추가 인프라를 거의 필요로 하지 않아 외부 가전제품에 전력을 공급하는 등 간편한 용도로 빠르게 보급되고 있습니다. 이미 많은 승용차가 이 기능을 표준으로 탑재하고 있으며, 특히 중국 및 한국 OEM이 앞서가고 있습니다. BYD의 Dolphin, Atto 3, MG4 등에는 V2L 포트가 장착되어 있으며, 중형급에도 채택되고 있습니다. 현대 아이오닉 5, 제네시스 GV60과 같은 세계 모델에도 V2L 기능이 탑재되어 있으며, Leapmotor, Lucid Motors와 같은 프리미엄 OEM들도 유사한 기능을 제공합니다. 향후 주요 OEM들이 인기 EV 모델의 상위 등급을 시작으로 이 기능을 표준으로 확대하는 움직임이 예상됩니다.

세계의 양방향 충전 시장을 조사했으며, 시장 개요, 시장 성장에 대한 각종 영향요인의 분석, 기술·특허의 동향, 법규제 환경, 사례 연구, 시장 규모 추이·예측, 각종 구분·지역/주요 국가별 상세 분석, 경쟁 구도, 주요 기업의 개요 등을 정리하여 전해드립니다.

목차

제1장 서론

제1장 서론

제2장 조사 방법

제3장 개요

제4장 주요 인사이트

제5장 시장 개요

  • 시장 역학
    • 촉진요인
    • 억제요인
    • 기회
    • 과제

제6장 업계 동향

  • 거시경제 지표
    • GDP의 동향과 예측
    • 세계의 전기자동차 충전 산업의 동향
    • 세계의 자동차·운송 산업의 동향
  • 에코시스템 분석
  • 밸류체인 분석
  • 양방향 서비스에서 새로운 비즈니스 모델
  • 양방향 빌링에 관한 지역 레벨 준비 지수
  • 양방향 빌링 프로토콜과 표준
  • 양방향 충전 인프라 준비 지수
  • 양방향 충전 OEM 채택 상세
  • 가격 분석
  • 고객 사업에 영향을 미치는 동향과 혼란
  • 투자와 자금조달 시나리오
  • 무역 분석
  • 주요 컨퍼런스와 이벤트
  • 사례 연구 분석
  • MNM 인사이트 : 양방향 충전기에서 전기자동차 배터리 요건

제7장 기술·특허·디지털화·AI 도입에 의한 전략적 변혁

  • 기술 분석
    • 주요 신규 기술
    • 보완 적기술
    • 인접 기술
  • 기술/제품 로드맵
  • 특허 분석
  • 향후 응용
  • AI/생성형 AI가 양방향 충전 시장에 미치는 영향
  • 성공 사례와 실세계에 대한 응용

제8장 지속가능성과 규제 상황

  • 규제 상황
  • 사용 사례별 자금 제공 상황
  • 지속가능성 구상
  • 인증, 라벨, 환경기준

제9장 고객 상황과 구매 행동

  • 의사결정 프로세스
  • 주요 관계자와 구입 기준
  • 채택 장벽과 내부 과제
  • 다양한 최종사용자 산업으로부터의 미충족 요구
  • 시장 수익성

제10장 양방향 충전 시장 : 충전 유형별

  • AC 양방향 충전
  • DC 양방향 충전
  • 주요 인사이트

제11장 양방향 충전 시장 : 추진 유형별

  • 배터리 전기자동차(BEV)
  • 플러그인 하이브리드 전기자동차(PHEV)
  • 주요 인사이트

제12장 양방향 충전 시장 : 차종별

  • 승용차
  • 소형 상용차
  • 주요 인사이트

제13장 양방향 충전 시장 : 용도별

  • V2L(VEHICLE-TO-LOAD)
  • V2H(VEHICLE-TO-LOAD)+V2L(VEHICLE-TO-LOAD)
  • V2G(VEHICLE-TO-GRID)+V2H+V2L
  • 주요 인사이트

제14장 양방향 충전 시장 : 최종사용자별

  • 주택
  • 상용 플릿
  • 공공· 준공공 충전 시설

제15장 양방향 충전 시장 : 지역별

  • 아시아태평양
    • 거시경제 전망
    • 중국
    • 인도
    • 일본
    • 한국
  • 유럽
    • 거시경제 전망
    • 프랑스
    • 이탈리아
    • 독일
    • 스페인
    • 영국
  • 북미
    • 거시경제 전망
    • 캐나다
    • 미국

제16장 경쟁 구도

  • 주요 참여 기업의 전략/강점
  • 시장 점유율 분석
  • 매출 분석
  • 기업 평가와 재무 지표
  • 브랜드/제품 비교
  • 기업 평가 매트릭스 : 주요 기업
  • 기업 평가 매트릭스 : 스타트업/중소기업
  • 경쟁 벤치마킹
  • 경쟁 시나리오

제17장 기업 개요

  • 양방향 충전 프로바이더
    • WALLBOX CHARGERS
    • NUVVE HOLDING CORP.
    • SIEMENS
    • ABB
    • ZAPTEC AS
    • IOTECHA
    • ENPHASE ENERGY
    • GISMOPOWER
  • OEM
    • TESLA
    • GENERAL MOTORS
    • HYUNDAI MOTOR COMPANY
    • NISSAN MOTOR CO., LTD.
    • BYD COMPANY LTD
    • MG MOTOR
    • FORD MOTOR COMPANY
  • 기타 주요 기업
    • OSSIACO
    • FERMATA ENERGY
    • CHARGETRONIX, INC.
    • ZENION
    • THE MOBILITY HOUSE GMBH
    • SWITCH EV
    • CHARGESCAPE INC.
    • INDRA SISTEMAS S.A.
    • EVBOX
    • CHARGEPOINT, INC.
    • HELIOX ENERGY

제18장 MARKETSANDMARKETS에 의한 제안

  • OEM에 대한 제안
  • 양방향 충전기 프로바이더에 대한 제안
  • 결론

제19장 부록

KSA 25.11.12

The global bidirectional charging market is projected to rise from USD 70.0 million in 2025 to USD 844.1 million by 2035, at a CAGR of 28.3%.

Scope of the Report
Years Considered for the Study2022-2035
Base Year2024
Forecast Period2025-2032
Units ConsideredValue (USD Million), Volume (Million Units)
SegmentsApplication, Charging Type, Vehicle Type, Propulsion, and End Use
Regions coveredAsia Pacific, Europe, and North America

Demand for bidirectional charging is driven by lower energy costs, reliable home backup power, and enhanced grid stability. Vehicle-to-House capabilities allow EVs to feed energy back to homes, supporting peak load management. Once V2G adoption increases, consumers are expected to see potential savings through energy arbitrage and backup power. Regulatory incentives and smart grid initiatives will further accelerate adoption.

Bidirectional Charging Market - IMG1

Key technology developments that drive bidirectional charging demand include advanced power electronics for efficient energy flow, high-capacity and fast-charging EV batteries, and smart energy management systems for real-time grid interaction. Standardized communication protocols between vehicles and the grid are emerging, enabling seamless integration. Improved inverter technology reduces losses during energy export. Key advanced electronics include high-efficiency bidirectional DC-DC converters and inverters that manage seamless two-way power flow, supported by smart control systems for grid synchronization and energy optimization. Cost reductions in chargers and batteries, along with energy arbitrage opportunities, are expected to make bidirectional solutions commercially viable.

"V2L application is set to account for the largest segment during the forecast period."

V2L is the most accessible form of bidirectional charging and has gained rapid traction because it requires the least infrastructure and enables straightforward use cases like powering external electrical appliances. Several passenger cars already have this functionality as standard, especially from Chinese and Korean OEMs. BYD Dolphin, Atto 3, and MG4 are equipped with V2L ports, often included across even mid-level trims. The Hyundai Ioniq 5 and Genesis GV60 are well-known global models providing V2L for convenience. Premium OEMs such as Leapmotor and Lucid Motors also provide this feature across their offerings. Other OEMs plan to provide this as a base feature, starting with some top trims of their bestselling EVs.

"OEM innovation to drive bidirectional EV charging market growth."

Leading OEMs such as Ford, GM, Tesla, Hyundai, Kia, and Volkswagen are significantly driving the bidirectional charging market in North America through the introduction of advanced EV models equipped with V2H and V2G capabilities. GM's Silverado, Tesla's Cybertruck, and Ford's F-Series provide V2H functionality in their higher trims, allowing owners to use their vehicles as home backup power sources during outages. These OEMs are also expanding plans to integrate V2G capabilities, enabling consumer and fleet vehicles to participate in grid services that support demand response, frequency regulation, and energy trading, ultimately reducing operating costs for owners.

Hyundai and Kia enhance the market with models like the Ioniq 5 and EV6, which include V2L features that increase EV utility by enabling energy supply to external devices, advancing consumer convenience and energy resilience. Strategic partnerships between OEMs, utility companies, and technology providers foster optimized bidirectional charging infrastructure, further accelerating adoption. This multi-stakeholder collaboration, coupled with strong OEM model availability and growing consumer interest in energy-flexible solutions, positions North America as a leading region for bidirectional charging technology expansion and grid integration benefits.

  • By Company Type: OEMs - 50%, Tier I - 40%, Others - 10%
  • By Designation: CXOs - 30%, Managers - 55%, Executives - 15%
  • By Region: North America - 25%, Europe - 30%, Asia Pacific - 45%

The bidirectional charging market is primarily dominated by globally recognized players: Wallbox Chargers (Spain), NUVVE Holding Corp (US), Siemens (Germany), ABB (Switzerland), and Zaptec AS (Norway). They offer a wide range of bidirectional charging solutions, backed by substantial investments in R&D to innovate and expand their product offerings.

Research Coverage:

The study covers the bidirectional charging market by charging type (AC charging and DC charging), application (V2G, V2H, V2L), vehicle type (passenger cars and LCVs), propulsion (BEV and PHEV), and end use (residential, commercial fleets, and public/semi-public utility charging). It also covers the competitive landscape and company profiles of the major players in the bidirectional charging market ecosystem.

Key Benefits of the Report

The study also includes an in-depth competitive analysis of the key players in the market, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.

The report will help the market leaders/new entrants with information on the closest approximations of the revenue numbers for the overall bidirectional charging market ecosystem and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities.

The report provides insights into the following points:

  • Analysis of key drivers (growing availability of bidirectional chargeable vehicle models, strong governmental support for emission-free and safe electric vehicles, declining battery costs strengthen EV affordability and ownership economies), restraints (growing availability of bidirectional chargeable vehicle models, strong governmental support for emission-free and safe electric vehicles), opportunities (growing availability of bidirectional chargeable vehicle models, strong governmental support for emission-free and safe electric vehicles, declining battery costs strengthen EV affordability and ownership economies), and challenges (global regulatory inconsistencies and fragmented incentive qualification) influencing the growth of bidirectional charging market.
  • Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the bidirectional charging market.
  • Market Development: Comprehensive information about lucrative markets-the report analyzes the bidirectional charging market across varied regions
  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the bidirectional charging market
  • Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players like Wallbox Chargers (Spain), NUVVE Holding Corp (US), Siemens (Germany), ABB (Switzerland), and Zaptec AS (Norway) in the bidirectional charging market
  • MnM Insights: Bidirectional charger demand will be driven by rising EV adoption, grid stability needs, and integration with renewable energy, along with advances in smart energy management and inverter technology, which will enable efficient energy flow

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 STUDY OBJECTIVES
  • 1.2 MARKET DEFINITION
    • 1.2.1 INCLUSIONS AND EXCLUSIONS
  • 1.3 STUDY SCOPE
    • 1.3.1 MARKETS COVERED AND REGIONAL SCOPE
    • 1.3.2 YEARS CONSIDERED
  • 1.4 CURRENCY CONSIDERED
  • 1.5 UNITS CONSIDERED
  • 1.6 STAKEHOLDERS

2 RESEARCH METHODOLOGY

  • 2.1 RESEARCH DATA
    • 2.1.1 SECONDARY DATA
      • 2.1.1.1 List of secondary sources
      • 2.1.1.2 Key data from secondary sources
    • 2.1.2 PRIMARY DATA
      • 2.1.2.1 Primary interviews from demand and supply sides
      • 2.1.2.2 Breakdown of primary interviews
      • 2.1.2.3 List of primary interview participants
  • 2.2 MARKET SIZE ESTIMATION
    • 2.2.1 BOTTOM-UP APPROACH
    • 2.2.2 TOP-DOWN APPROACH
  • 2.3 DATA TRIANGULATION
  • 2.4 FACTOR ANALYSIS
  • 2.5 RESEARCH ASSUMPTIONS
  • 2.6 RESEARCH LIMITATIONS
  • 2.7 RISK ASSESSMENT

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

  • 4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN BIDIRECTIONAL CHARGING MARKET
  • 4.2 BIDIRECTIONAL CHARGING MARKET, BY VEHICLE TYPE
  • 4.3 BIDIRECTIONAL CHARGING MARKET, APPLICATION
  • 4.4 BIDIRECTIONAL CHARGING MARKET, BY CHARGING TYPE
  • 4.5 BIDIRECTIONAL CHARGING MARKET, BY REGION

5 MARKET OVERVIEW

  • 5.1 INTRODUCTION
  • 5.2 MARKET DYNAMICS
    • 5.2.1 DRIVERS
      • 5.2.1.1 Growing availability of bidirectional chargeable vehicle models
      • 5.2.1.2 Strong government support for electric vehicles
      • 5.2.1.3 Declining battery costs strengthening electric vehicle affordability and ownership economics
      • 5.2.1.4 Grid stability achieved due to intelligent bidirectional charging deployment
    • 5.2.2 RESTRAINTS
      • 5.2.2.1 High cost and complexity of integrating in-vehicle charger systems
      • 5.2.2.2 Limited home charging suitability
      • 5.2.2.3 Electric vehicle resale values and accelerated depreciation impacting buyer confidence
    • 5.2.3 OPPORTUNITIES
      • 5.2.3.1 Integration of bidirectional charging with automated smart parking systems
      • 5.2.3.2 Fleet electrification and car-sharing platforms to increase deployment
    • 5.2.4 CHALLENGES
      • 5.2.4.1 Regulatory inconsistencies and fragmented incentive qualification

6 INDUSTRY TRENDS

  • 6.1 MACROECONOMIC INDICATORS
    • 6.1.1 INTRODUCTION
    • 6.1.2 GDP TRENDS AND FORECAST
    • 6.1.3 TRENDS IN GLOBAL ELECTRIC VEHICLE CHARGING INDUSTRY
    • 6.1.4 TRENDS IN GLOBAL AUTOMOTIVE & TRANSPORTATION INDUSTRY
  • 6.2 ECOSYSTEM ANALYSIS
    • 6.2.1 BIDIRECTIONAL CHARGING SYSTEM PROVIDERS
    • 6.2.2 OEMS
    • 6.2.3 CHARGING STATION SERVICE PROVIDERS
    • 6.2.4 END USERS
  • 6.3 VALUE CHAIN ANALYSIS
  • 6.4 EMERGING BUSINESS MODELS IN BIDIRECTIONAL SERVICES
    • 6.4.1 NEW MONETIZATION OPPORTUNITIES FOR OEMS, BIDIRECTIONAL CHARGER PROVIDERS, AND UTILITIES
    • 6.4.2 SUBSCRIPTION-BASED ENERGY SERVICES
  • 6.5 REGIONAL-LEVEL READINESS INDEX FOR BIDIRECTIONAL CHARGING
    • 6.5.1 ELECTRIC VEHICLE MODELS AVAILABLE WITH BIDIRECTIONAL CHARGING FEATURE, BY REGION
    • 6.5.2 ENERGY FLOW MONITORING ANALYSIS BY KEY MODELS
  • 6.6 BIDIRECTIONAL CHARGING PROTOCOLS AND STANDARDS
  • 6.7 BIDIRECTIONAL CHARGING INFRASTRUCTURE READINESS INDEX
  • 6.8 BIDIRECTIONAL CHARGING OEM ADOPTION DETAILS
  • 6.9 PRICING ANALYSIS
    • 6.9.1 AVERAGE SELLING PRICE, BY KEY PLAYERS, 2024
    • 6.9.2 AVERAGE SELLING PRICE, BY APPLICATION, 2022-2024
    • 6.9.3 AVERAGE SELLING PRICE TREND, BY REGION, 2022-2024
  • 6.10 TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS
  • 6.11 INVESTMENT AND FUNDING SCENARIO
  • 6.12 TRADE ANALYSIS
    • 6.12.1 IMPORT SCENARIO (HS CODE 8504)
    • 6.12.2 EXPORT SCENARIO (HS CODE 8504)
  • 6.13 KEY CONFERENCES AND EVENTS, 2025-2026
  • 6.14 CASE STUDY ANALYSIS
    • 6.14.1 WHITE PLAINS, NEW YORK, US: ELECTRIC SCHOOL BUSES WITH BIDIRECTIONAL CHARGING
    • 6.14.2 CANBERRA, AUSTRALIA: ELECTRIC VEHICLES AS EMERGENCY BACKUP POWER
    • 6.14.3 VIRGINIA, US: DOMINION ENERGY ELECTRIC SCHOOL BUS PROGRAM
    • 6.14.4 HEVO & VEHYA: INSTALLATION PARTNERSHIP FOR WIRELESS ELECTRIC VEHICLE CHARGING SOLUTIONS
  • 6.15 MNM INSIGHTS ON ELECTRIC VEHICLE BATTERY REQUIREMENTS FOR BIDIRECTIONAL CHARGERS
    • 6.15.1 BMS REQUIREMENTS FOR CHARGING AND DISCHARGING CYCLES
    • 6.15.2 REQUIREMENT FOR BATTERIES WITH HIGHER THERMAL STABILITY
    • 6.15.3 IMPACT ON ELECTRIC VEHICLE BATTERY LIFE CYCLE

7 STRATEGIC DISRUPTION THROUGH TECHNOLOGY, PATENTS, DIGITAL, AND AI ADOPTION

  • 7.1 TECHNOLOGY ANALYSIS
    • 7.1.1 INTRODUCTION
    • 7.1.2 KEY EMERGING TECHNOLOGIES
      • 7.1.2.1 Peer-to-Peer Energy Sharing: Vehicle-to-Vehicle (V2V) Charging
      • 7.1.2.2 Smart Urban Power Nodes: Vehicle-to-Infrastructure (V2I) Charging
      • 7.1.2.3 Wireless Bidirectional Charging (W-V2X)
    • 7.1.3 COMPLEMENTARY TECHNOLOGIES
      • 7.1.3.1 Software-defined Vehicles as Energy Gateways
      • 7.1.3.2 Cloud-based Energy Orchestration Platforms
    • 7.1.4 ADJACENT TECHNOLOGIES
      • 7.1.4.1 Distributed Energy Resources (DER) Integration
      • 7.1.4.2 Smart Charging and Load Management
      • 7.1.4.3 Energy Management Platforms
  • 7.2 TECHNOLOGY/PRODUCT ROADMAP
  • 7.3 PATENT ANALYSIS
    • 7.3.1 INTRODUCTION
      • 7.3.1.1 Methodology
      • 7.3.1.2 Document type
      • 7.3.1.3 Insights
      • 7.3.1.4 Legal status of patents
      • 7.3.1.5 Jurisdiction analysis
      • 7.3.1.6 Top applicants
      • 7.3.1.7 List of patents
  • 7.4 FUTURE APPLICATIONS
    • 7.4.1 DISASTER-RESILIENT POWER BACKUP WITH BIDIRECTIONAL CHARGING
    • 7.4.2 SMART CITIES AS ENERGY-INTEGRATED MOBILITY ECOSYSTEM
  • 7.5 IMPACT OF AI/GEN AI ON BIDIRECTIONAL CHARGING MARKET
    • 7.5.1 TOP USE CASES AND MARKET POTENTIAL: AI-DRIVEN DYNAMIC ENERGY FORECASTING
    • 7.5.2 ACCELERATED V2X TECHNOLOGY DESIGN AND SIMULATION
    • 7.5.3 ENHANCED CYBERSECURITY AND FRAUD DETECTION
  • 7.6 SUCCESS STORIES AND REAL-WORLD APPLICATIONS
    • 7.6.1 UTRECHT, NETHERLANDS: WE DRIVE SOLAR V2G CAR-SHARING
    • 7.6.2 OAKLAND, CALIFORNIA, US: ELECTRIC SCHOOL BUSES WITH V2G

8 SUSTAINABILITY AND REGULATORY LANDSCAPE

  • 8.1 REGULATORY LANDSCAPE
    • 8.1.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
    • 8.1.2 ELECTRIC VEHICLE INCENTIVES, BY KEY COUNTRIES
      • 8.1.2.1 Germany
      • 8.1.2.2 France
      • 8.1.2.3 UK
      • 8.1.2.4 China
      • 8.1.2.5 US
  • 8.2 FUNDING BY USE CASE APPLICATION
    • 8.2.1 INDUSTRY STANDARDS
  • 8.3 SUSTAINABILITY INITIATIVES
    • 8.3.1 PROMOTING RENEWABLE ENERGY UTILIZATION THROUGH V2H AND V2G INTEGRATION
    • 8.3.2 ENABLING GRID STABILITY AND LOAD MANAGEMENT WITH V2G PILOTS
    • 8.3.3 EXTENDING BATTERY LIFE AND REDUCING WASTE THROUGH SMART ENERGY MANAGEMENT
  • 8.4 CERTIFICATIONS, LABELING, AND ECO-STANDARDS

9 CUSTOMER LANDSCAPE AND BUYER BEHAVIOR

  • 9.1 DECISION-MAKING PROCESS
  • 9.2 KEY STAKEHOLDERS AND BUYING CRITERIA
    • 9.2.1 KEY STAKEHOLDERS IN BUYING PROCESS
    • 9.2.2 BUYING CRITERIA
  • 9.3 ADOPTION BARRIERS AND INTERNAL CHALLENGES
    • 9.3.1 HIGH COST AND COMPLEX INSTALLATION
    • 9.3.2 COMPATIBILITY WITH EXISTING INFRASTRUCTURE
    • 9.3.3 BATTERY DEGRADATION AND MAINTENANCE
    • 9.3.4 LACK OF UNIFIED STANDARDS AND REGULATIONS
    • 9.3.5 INTEROPERABILITY AND CYBERSECURITY ISSUES
    • 9.3.6 UNDEFINED BUSINESS MODELS AND INCENTIVES
  • 9.4 UNMET NEEDS FROM VARIOUS END-USE INDUSTRIES
  • 9.5 MARKET PROFITABILITY
    • 9.5.1 REVENUE POTENTIAL
    • 9.5.2 COST DYNAMICS
    • 9.5.3 MARGIN OPPORTUNITIES BY APPLICATION

10 BIDIRECTIONAL CHARGING MARKET, BY CHARGING TYPE

  • 10.1 INTRODUCTION
  • 10.2 AC BIDIRECTIONAL CHARGING
    • 10.2.1 GROWING VEHICLE COMPATIBILITY TO DRIVE WIDER ADOPTION OF AC BIDIRECTIONAL CHARGING FOR HOME AND GRID APPLICATIONS
  • 10.3 DC BIDIRECTIONAL CHARGING
    • 10.3.1 SUITABLE FOR COMMERCIAL FLEETS, DEPOTS, AND HIGH-POWER RESIDENTIAL OR MICROGRID SETTINGS
  • 10.4 KEY PRIMARY INSIGHTS

11 BIDIRECTIONAL CHARGING MARKET, BY PROPULSION TYPE

  • 11.1 INTRODUCTION
  • 11.2 BATTERY ELECTRIC VEHICLE (BEV)
    • 11.2.1 LARGER BATTERY CAPACITY AND FULL ELECTRIFICATION OF BATTERY ELECTRIC VEHICLES TO DRIVE MARKET
  • 11.3 PLUG-IN HYBRID ELECTRIC VEHICLE (PHEV)
    • 11.3.1 RISING POPULARITY OF LUXURY PHEVS TO DRIVE GROWTH
  • 11.4 KEY PRIMARY INSIGHTS

12 BIDIRECTIONAL CHARGING MARKET, BY VEHICLE TYPE

  • 12.1 INTRODUCTION
  • 12.2 PASSENGER CAR
    • 12.2.1 V2L TO BE ATTRACTIVE OFFERINGS FOR PASSENGER CAR SEGMENT DUE TO INCREASED USER CONVENIENCE
  • 12.3 LIGHT COMMERCIAL VEHICLE
    • 12.3.1 GROWING DEMAND FOR V2H IN ELECTRIC PICKUP TRUCKS IN US AND VANS IN EUROPE TO DRIVE MARKET
  • 12.4 KEY PRIMARY INSIGHTS

13 BIDIRECTIONAL CHARGING MARKET, BY APPLICATION

  • 13.1 INTRODUCTION
  • 13.2 VEHICLE-TO-LOAD (V2L)
    • 13.2.1 LOW INFRASTRUCTURE REQUIREMENTS TO DRIVE DEMAND
  • 13.3 VEHICLE-TO-HOME (V2H) + VEHICLE-TO-LOAD (V2L)
    • 13.3.1 ABILITY TO PROVIDE RELIABLE EMERGENCY BACKUP DURING GRID OUTAGES TO DRIVE DEMAND
  • 13.4 VEHICLE-TO-GRID (V2G) + VEHICLE-TO-HOME (V2H) + VEHICLE-TO-LOAD (V2L)
    • 13.4.1 ABILITY TO OFFER BROADEST VALUE PROPOSITION TO DRIVE GROWTH
  • 13.5 KEY PRIMARY INSIGHTS

14 BIDIRECTIONAL CHARGING MARKET, BY END USE

  • 14.1 INTRODUCTION
  • 14.2 RESIDENTIAL
  • 14.3 COMMERCIAL FLEETS
  • 14.4 PUBLIC/SEMI-PUBLIC UTILITY CHARGING

15 BIDIRECTIONAL CHARGING MARKET, BY REGION

  • 15.1 INTRODUCTION
  • 15.2 ASIA PACIFIC
    • 15.2.1 MACROECONOMIC OUTLOOK
    • 15.2.2 CHINA
      • 15.2.2.1 Government-backed large-scale pilots and initiatives promoting energy security to drive growth
    • 15.2.3 INDIA
      • 15.2.3.1 Growth of V2L adoption to drive growth
    • 15.2.4 JAPAN
      • 15.2.4.1 Government-backed V2G pilots aligning with national energy strategy to drive growth
    • 15.2.5 SOUTH KOREA
      • 15.2.5.1 Development of supportive ecosystem for broader bidirectional use to drive growth
  • 15.3 EUROPE
    • 15.3.1 MACROECONOMIC OUTLOOK
    • 15.3.2 FRANCE
      • 15.3.2.1 Smart grid investment and cross-sector partnerships to drive growth
    • 15.3.3 ITALY
      • 15.3.3.1 Cross-sector collaboration and renewable integration to drive growth
    • 15.3.4 GERMANY
      • 15.3.4.1 Consumer acceptance and renewable energy integration to drive growth
    • 15.3.5 SPAIN
      • 15.3.5.1 Strategic collaborations between energy firms, technology companies, and city authorities to drive market
    • 15.3.6 UK
      • 15.3.6.1 Integration of advanced smart charging platforms with V2G hardware to drive market
  • 15.4 NORTH AMERICA
    • 15.4.1 MACROECONOMIC OUTLOOK
    • 15.4.2 CANADA
      • 15.4.2.1 Government support for electric vehicles and OEM plans to provide V2H and V2L to drive market
    • 15.4.3 US
      • 15.4.3.1 OEM support for V2H and growing demand for V2L due to user convenience to drive market

16 COMPETITIVE LANDSCAPE

  • 16.1 INTRODUCTION
  • 16.2 KEY PLAYER STRATEGIES/RIGHT TO WIN
  • 16.3 MARKET SHARE ANALYSIS, 2024
  • 16.4 REVENUE ANALYSIS, 2020-2024
  • 16.5 COMPANY VALUATION AND FINANCIAL METRICS
    • 16.5.1 COMPANY VALUATION
    • 16.5.2 FINANCIAL METRICS
  • 16.6 BRAND/PRODUCT COMPARISON
  • 16.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
    • 16.7.1 STARS
    • 16.7.2 EMERGING LEADERS
    • 16.7.3 PERVASIVE PLAYERS
    • 16.7.4 PARTICIPANTS
    • 16.7.5 COMPANY FOOTPRINT KEY PLAYERS, 2024
      • 16.7.5.1 Company footprint
      • 16.7.5.2 Region footprint
      • 16.7.5.3 Charging type footprint
      • 16.7.5.4 Application footprint
  • 16.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024
    • 16.8.1 PROGRESSIVE COMPANIES
    • 16.8.2 RESPONSIVE COMPANIES
    • 16.8.3 DYNAMIC COMPANIES
    • 16.8.4 STARTING BLOCKS
  • 16.9 COMPETITIVE BENCHMARKING
    • 16.9.1 LIST OF KEY STARTUPS/SMES
    • 16.9.2 COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES
  • 16.10 COMPETITIVE SCENARIO
    • 16.10.1 PRODUCT LAUNCHES
    • 16.10.2 DEALS
    • 16.10.3 EXPANSIONS
    • 16.10.4 OTHER DEVELOPMENTS

17 COMPANY PROFILES

  • 17.1 BIDIRECTIONAL CHARGER PROVIDERS
    • 17.1.1 WALLBOX CHARGERS
      • 17.1.1.1 Business overview
      • 17.1.1.2 Products offered
      • 17.1.1.3 Recent developments
        • 17.1.1.3.1 Product launches
        • 17.1.1.3.2 Deals
      • 17.1.1.4 MnM view
        • 17.1.1.4.1 Key strengths
        • 17.1.1.4.2 Strategic choices
        • 17.1.1.4.3 Weaknesses and competitive threats
    • 17.1.2 NUVVE HOLDING CORP.
      • 17.1.2.1 Business overview
      • 17.1.2.2 Products offered
      • 17.1.2.3 Recent developments
        • 17.1.2.3.1 Product launches
        • 17.1.2.3.2 Deals
        • 17.1.2.3.3 Expansions
        • 17.1.2.3.4 Others
      • 17.1.2.4 MnM view
        • 17.1.2.4.1 Key strengths
        • 17.1.2.4.2 Strategic choices
        • 17.1.2.4.3 Weaknesses and competitive threats
    • 17.1.3 SIEMENS
      • 17.1.3.1 Business overview
      • 17.1.3.2 Products offered
      • 17.1.3.3 Recent developments
        • 17.1.3.3.1 Product developments
        • 17.1.3.3.2 Deals
      • 17.1.3.4 MnM view
        • 17.1.3.4.1 Key strengths
        • 17.1.3.4.2 Strategic choices
        • 17.1.3.4.3 Weaknesses and competitive threats
    • 17.1.4 ABB
      • 17.1.4.1 Business overview
      • 17.1.4.2 Products offered
      • 17.1.4.3 Recent developments
        • 17.1.4.3.1 Deals
        • 17.1.4.3.2 Expansions
        • 17.1.4.3.3 Others
      • 17.1.4.4 MnM view
        • 17.1.4.4.1 Key strengths
        • 17.1.4.4.2 Strategic choices
        • 17.1.4.4.3 Weaknesses and competitive threats
    • 17.1.5 ZAPTEC AS
      • 17.1.5.1 Business overview
      • 17.1.5.2 Products offered
      • 17.1.5.3 Recent developments
        • 17.1.5.3.1 Product launches/developments
        • 17.1.5.3.2 Deals
      • 17.1.5.4 MnM view
        • 17.1.5.4.1 Key strengths
        • 17.1.5.4.2 Strategic choices
        • 17.1.5.4.3 Weaknesses and competitive threats
    • 17.1.6 IOTECHA
      • 17.1.6.1 Business overview
      • 17.1.6.2 Products offered
      • 17.1.6.3 Recent developments
        • 17.1.6.3.1 Deals
        • 17.1.6.3.2 Others
    • 17.1.7 ENPHASE ENERGY
      • 17.1.7.1 Business overview
      • 17.1.7.2 Products offered
      • 17.1.7.3 Recent developments
        • 17.1.7.3.1 Product developments
        • 17.1.7.3.2 Deals
    • 17.1.8 GISMOPOWER
      • 17.1.8.1 Business overview
      • 17.1.8.2 Products offered
      • 17.1.8.3 Recent developments
        • 17.1.8.3.1 Others
  • 17.2 OEMS
    • 17.2.1 TESLA
      • 17.2.1.1 Business overview
      • 17.2.1.2 Products offered
      • 17.2.1.3 Recent developments
        • 17.2.1.3.1 Product developments
        • 17.2.1.3.2 Others
    • 17.2.2 GENERAL MOTORS
      • 17.2.2.1 Business overview
      • 17.2.2.2 Products offered
      • 17.2.2.3 Recent developments
        • 17.2.2.3.1 Product launches/developments
        • 17.2.2.3.2 Deals
        • 17.2.2.3.3 Others
    • 17.2.3 HYUNDAI MOTOR COMPANY
      • 17.2.3.1 Business overview
      • 17.2.3.2 Products offered
      • 17.2.3.3 Recent developments
        • 17.2.3.3.1 Product launches
        • 17.2.3.3.2 Deals
        • 17.2.3.3.3 Others
    • 17.2.4 NISSAN MOTOR CO., LTD.
      • 17.2.4.1 Business overview
      • 17.2.4.2 Products offered
      • 17.2.4.3 Recent developments
        • 17.2.4.3.1 Deals
        • 17.2.4.3.2 Others
    • 17.2.5 BYD COMPANY LTD
      • 17.2.5.1 Business overview
      • 17.2.5.2 Products offered
      • 17.2.5.3 Recent developments
        • 17.2.5.3.1 Deals
    • 17.2.6 MG MOTOR
      • 17.2.6.1 Business overview
      • 17.2.6.2 Products offered
      • 17.2.6.3 Recent developments
        • 17.2.6.3.1 Deals
        • 17.2.6.3.2 Others
    • 17.2.7 FORD MOTOR COMPANY
      • 17.2.7.1 Business overview
      • 17.2.7.2 Products offered
      • 17.2.7.3 Recent developments
        • 17.2.7.3.1 Deals
  • 17.3 OTHER KEY PLAYERS
    • 17.3.1 OSSIACO
    • 17.3.2 FERMATA ENERGY
    • 17.3.3 CHARGETRONIX, INC.
    • 17.3.4 ZENION
    • 17.3.5 THE MOBILITY HOUSE GMBH
    • 17.3.6 SWITCH EV
    • 17.3.7 CHARGESCAPE INC.
    • 17.3.8 INDRA SISTEMAS S.A.
    • 17.3.9 EVBOX
    • 17.3.10 CHARGEPOINT, INC.
    • 17.3.11 HELIOX ENERGY

18 RECOMMENDATIONS BY MARKETSANDMARKETS

  • 18.1 RECOMMENDATIONS FOR OEMS
    • 18.1.1 ASIA PACIFIC TO BE KEY MARKET FOR BIDIRECTIONAL CHARGING, WITH GROWING LUXURY ELECTRIC VEHICLE DEMAND IN CHINA
    • 18.1.2 LEVERAGING CONSUMER MOMENTUM IN V2L AS CATALYST TO ACCELERATE V2H AND V2G ADOPTION
    • 18.1.3 LOWER COSTS AND HOME INTEGRATION DRIVING AC BIDIRECTIONAL CHARGING UPTAKE
  • 18.2 RECOMMENDATIONS FOR BIDIRECTIONAL CHARGER PROVIDERS
    • 18.2.1 DEVELOPING UTILITY PARTNERSHIPS FOR V2G PILOT PROGRAMS
    • 18.2.2 ENERGY MANAGEMENT PLATFORMS EMPOWER V2G, V2H, AND V2L ADOPTION AND UNLOCK RECURRING REVENUE OPPORTUNITIES
    • 18.2.3 STANDARDS COMPLIANCE DRIVES INTEROPERABILITY AND ACCELERATES BIDIRECTIONAL CHARGING ADOPTION
  • 18.3 CONCLUSION

19 APPENDIX

  • 19.1 KEY INSIGHTS OF INDUSTRY EXPERTS
  • 19.2 DISCUSSION GUIDE
  • 19.3 KNOWLEDGESTORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
  • 19.4 CUSTOMIZATION OPTIONS
    • 19.4.1 BIDIRECTIONAL CHARGING MARKET, BY CHARGER PLUG TYPE AT REGIONAL LEVEL
    • 19.4.2 BIDIRECTIONAL CHARGING MARKET, BY VEHICLE BODY TYPE AT REGIONAL LEVEL
  • 19.5 RELATED REPORTS
  • 19.6 AUTHOR DETAILS
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