OTR 타이어 시장 : 유형별, 차량 유형별, 최종 사용자별, 판매 채널별, 지역별, 기회, 예측(2018-2032년)

Global OTR tires market is projected to witness a CAGR of 6.22% during the forecast period 2025-2032, growing from USD 5.42 billion in 2024 to USD 8.78 billion in 2032. The leading factor propelling the growth of the off-the-road (OTR) tire market is a rise in construction as well as mining activities spread across the world, reliant on heavy machinery such as excavators, bulldozers, and dump trucks. Such heavy machinery machines need OTR tires that are robust enough to serve effectively amid challenging environments. Furthermore, technological advancements in the design of tires and manufacturing are improving OTR tires' overall durability and performance, reducing downtime for equipment operators, and increasing operational efficiency. This is further increased by massive government investment in infrastructure development and mining activities projects, especially in emerging economies like India and China, where rapid urbanization is creating a massive rise in construction activities, programs like China's Belt and Road Initiative and India's Make in India campaign are promoting domestic production and infrastructure development, thus increasing the demand for OTR tires. As the urban population expands, the need for residential and commercial buildings rises, thereby providing an added requirement for OTR tires.

Additionally, the aftermarket segment is thriving as operators seek cost-effective solutions for tire replacements. Retreading old tires has become popular due to its economic benefits, allowing operators to save significantly compared to purchasing new ones. Together, these factors create a robust growth trajectory for the OTR tires market as industries expand globally, particularly in construction, mining, and agriculture.

For instance, in October 2024, Magna Tyres Group announced an exclusive partnership with Norgesdekk AS. This collaboration will ensure that Norwegian people have direct access to Magna's full range of industrial and OTR tyres, which are known for their performance, durability, and value.

Increase in Construction and Mining Activities is Expanding the Global OTR Tires Market

The trend toward an increase in construction and mining activities is restructuring the market for OTR tires. A rapid rise in urbanization, along with the increasing numbers of infrastructure projects, boosts heavy machinery usage, particularly heavy earthmoving equipment and OTR vehicles like excavators, bulldozers, and dump trucks, driving the growth of the OTR market across the globe. Ongoing investment into infrastructure in the form of acts like the U.S. Infrastructure Investment and Jobs Act, for an amount of USD 550 billion to expand the transportation and energy infrastructure also supports growth. At the same time, mining is one of the leading consumers of OTR tires, due to the growing requirement for minerals and metals across the world, where heavy-duty vehicles such as haul trucks and loaders are used to traverse rough and difficult landscapes. Such vehicles require specialized OTR tires that can function under challenging conditions, and this makes mining operations more efficient. Strong tire solutions that can take on considerable loads and withstand abrasive surface conditions have thereby been made crucial by the phenomenal growth of mining activities worldwide.

For instance, in August 2024, Bridgestone Corporation announced a USD 166.89 Million Strategic Investment at the Kitakyushu Plant for Mining and Construction Vehicle Tires. Through this investment, Bridgestone will further enhance its off-the-road tire and mining solutions business to support customers globally and aim for sustainability.

Technological Advancements Propel the Global OTR Tires Market

Rapid advancements in OTR tires are shaping the global OTR tire market, primarily driven by improving the performance, efficiency, and durability of tires used in demanding environments such as mining and construction. All-steel radial tires are one of the most important innovations in that area, increasingly preferred in mining due to superior technology, offering longer life, improved safety, and reliability. These tires are designed to withstand extreme conditions, giving operators better traction and less downtime. Radial tires are used instead of the traditional bias-ply design because they have less rolling resistance, better fuel efficiency, and greater comfort for operators, all of which contribute to increased productivity on job sites. Besides improvements in tire structure construction, advancements in the science of materials have made great contributions, including using the dandelion variety to produce Taraxacum kok-saghy (TKS) rubber that enhances tire performance while being good for the environment or with the integration of tire-pressure monitoring system (TPMS) on vehicles, which allows the owners to monitor the status of tires in real time to reduce breakdowns during operation. Overall, these technological advances enhance OTR tires' capabilities and match industry lines in terms of greater efficiency and sustainability.

For instance, in March 2024, The Goodyear Tire & Rubber Company launched its new three-star RL-5K Off-the-Road (OTR) tire for large wheel dozers and loaders. The RL-5K is Goodyear's newest radial OTR tire in the 45/65R45 tire size and is built to withstand the air pressure necessary to deliver an increased three-star load capacity, which represents a 16% increase in load carrying capacity.

Dominance of Dump Trucks in the Global OTR Tires Market

The dominance of dump trucks in the global off-the-road (OTR) tires market is a significant trend driven by their essential role in construction and mining operations. Rigid dump trucks, commonly known as haul trucks, are heavy-duty vehicles designed to haul large volumes of materials across rough and difficult terrains. The increased demand for OTR tires, which have become a staple in both construction and mining industries, has seen a rise in the demand for specialized OTR tires designed to meet the specific needs of these vehicles. Overall, the dump truck's dominance in the OTR tire market underlines its critical role in facilitating heavy-duty operations across different sectors, and this trend is likely to continue, driving sustained demand for specialized OTR tires designed for these powerful vehicles.

For instance, in May 2024, Continental Reifen Deutschland GmbH unveiled its latest original equipment approval of the Rigid Dump Truck (RDT)-Master off-the-road (OTR) tire. It is approved for use on Caterpillar's Off-Highway Truck machine models worldwide and included in the price lists. With this, customers can specify their Off-Highway Truck models with Continental RDT-Master tires.

Asia-Pacific Dominates Global OTR Tires Market Share

Asia-Pacific accounts for the largest market share in the global Off-The-Road (OTR) tires market because of robust construction and mining activities in this region. The main driver for this growth is the rising demand for heavy machinery across various sectors such as construction, mining, and agriculture, as countries like India and China invest significantly in infrastructure development. The massive construction and mining sectors of China, coupled with encouragement from the government through various infrastructure projects, have fueled the market dominance. Rising urbanization demands construction equipment and heavy-duty vehicles, hence fueling the demand for OTR tires. The leading tire manufacturers are also located in this region, along with advancements in the technology used for tires, which supports market expansion. These trends will, therefore, most likely persist and continue to hold the region at the top of the OTR tire market for years.

For instance, in April 2023, Carlisle Construction Materials announced that it would significantly expand its manufacturing footprint into the Chinese marketplace to better serve its OEM and aftermarket customers. Carlisle Construction Materials is the premium global manufacturer and distributor of polyurethane tire fill for off-the-road (OTR) commercial earthmoving and mining industrial vehicles.

Future Market Scenario (2025 - 2032F)

Increasing mechanization trends in agriculture are driving demand for high-performance OTR tires capable of handling heavy loads and uneven terrains.

Introduction of advanced materials and tire pressure monitoring systems (TPMS) to enhance performance and safety.

Innovations in tire design, such as radial tires offer improved traction, fuel efficiency, and durability.

Key Players Landscape and Outlook

The global Off-The-Road (OTR) tires market is characterized by a competitive landscape featuring multiple top players strategically positioned to capitalize on growth opportunities. Leading manufacturers in the market are investing in research and development to create advanced and robust OTR tires of extensive range and emphasizing technological advancements in the OTR segment. Technological innovation, such as the integration of sensors for performance monitoring in tires, airless tire designs, and the use of sustainable materials, are set to shape future developments in the OTR tire market. Companies are strongly involved in mergers and acquisitions, partnerships, and product launches to build on their market presence and keep pace with the change in customer needs. In all, the global market for OTR tires is set for explosive growth fueled by robust demand in each of these sectors, technological advancement, and strategic initiatives by leading manufacturers.

For instance, in January 2024, The Goodyear Tire & Rubber Company launched the GP-3E tire line to add to the Goodyear Off-the-Road (OTR) portfolio. The GP-3E line is a general-purpose OTR tire offered in several sizing options that features specially formulated tread compounds engineered to support longer wear and advanced abrasion resistance for various types of underfoot conditions.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customer

• 4.1. Product and Market Intelligence
• 4.2. Brand Awareness
• 4.3. Factors Considered in Purchase Decisions
  • 4.3.1. Features and Other Value-Added Service
  • 4.3.2. Compatibility
  • 4.3.3. Truck Type
  • 4.3.4. Propulsion Type
  • 4.3.5. Efficiency of Solutions
  • 4.3.6. After-Sales Support
• 4.4. Consideration of Privacy and Regulations

5. Global OTR Tires Market Outlook, 2018-2032F

• 5.1. Market Size Analysis & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. Market Share Analysis & Forecast
  • 5.2.1. By Type
    • 5.2.1.1. Radial
    • 5.2.1.2. Bias
    • 5.2.1.3. Solid
  • 5.2.2. By Vehicle Type
    • 5.2.2.1. Loaders
    • 5.2.2.2. Dump Truck
    • 5.2.2.3. Graders
    • 5.2.2.4. Cranes
    • 5.2.2.5. Dumpers
    • 5.2.2.6. Tractors
    • 5.2.2.7. Forklifts
    • 5.2.2.8. Others
  • 5.2.3. By End-user
    • 5.2.3.1. Agriculture
    • 5.2.3.2. Construction
    • 5.2.3.3. Material Handling
    • 5.2.3.4. Mining
    • 5.2.3.5. Others
  • 5.2.4. By Sales Channel
    • 5.2.4.1. Original Equipment Manufacturer
    • 5.2.4.2. Aftermarket
  • 5.2.5. By Region
    • 5.2.5.1. North America
    • 5.2.5.2. Europe
    • 5.2.5.3. Asia-Pacific
    • 5.2.5.4. South America
    • 5.2.5.5. Middle East and Africa
  • 5.2.6. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
• 5.3. Market Map Analysis, 2024
  • 5.3.1. By Type
  • 5.3.2. By Vehicle Type
  • 5.3.3. By End-user
  • 5.3.4. By Sales Channel
  • 5.3.5. By Region

6. North America OTR Tires Market Outlook, 2018-2032F*

• 6.1. Market Size Analysis & Forecast
  • 6.1.1. By Value
  • 6.1.2. By Volume
• 6.2. Market Share Analysis & Forecast
  • 6.2.1. By Type
    • 6.2.1.1. Radial
    • 6.2.1.2. Bias
    • 6.2.1.3. Solid
  • 6.2.2. By Vehicle Type
    • 6.2.2.1. Loaders
    • 6.2.2.2. Dump Truck
    • 6.2.2.3. Graders
    • 6.2.2.4. Cranes
    • 6.2.2.5. Dumpers
    • 6.2.2.6. Tractors
    • 6.2.2.7. Forklifts
    • 6.2.2.8. Others
  • 6.2.3. By End-user
    • 6.2.3.1. Agriculture
    • 6.2.3.2. Construction
    • 6.2.3.3. Material Handling
    • 6.2.3.4. Mining
    • 6.2.3.5. Others
  • 6.2.4. By Sales Channel
    • 6.2.4.1. Original Equipment Manufacturer
    • 6.2.4.2. Aftermarket
  • 6.2.5. By Country Share
    • 6.2.5.1. United States
    • 6.2.5.2. Canada
    • 6.2.5.3. Mexico
• 6.3. Country Market Assessment
  • 6.3.1. United States OTR Tires Market Outlook, 2018-2032F*
    • 6.3.1.1. Market Size Analysis & Forecast
      • 6.3.1.1.1. By Value
      • 6.3.1.1.2. By Volume
    • 6.3.1.2. Market Share Analysis & Forecast
      • 6.3.1.2.1. By Type
        • 6.3.1.2.1.1. Radial
        • 6.3.1.2.1.2. Bias
        • 6.3.1.2.1.3. Solid
      • 6.3.1.2.2. By Vehicle Type
        • 6.3.1.2.2.1. Loaders
        • 6.3.1.2.2.2. Dump Truck
        • 6.3.1.2.2.3. Graders
        • 6.3.1.2.2.4. Cranes
        • 6.3.1.2.2.5. Dumpers
        • 6.3.1.2.2.6. Tractors
        • 6.3.1.2.2.7. Forklifts
        • 6.3.1.2.2.8. Others
      • 6.3.1.2.3. By End-user
        • 6.3.1.2.3.1. Agriculture
        • 6.3.1.2.3.2. Construction
        • 6.3.1.2.3.3. Material Handling
        • 6.3.1.2.3.4. Mining
        • 6.3.1.2.3.5. Others
      • 6.3.1.2.4. By Sales Channel
        • 6.3.1.2.4.1. Original Equipment Manufacturer
        • 6.3.1.2.4.2. Aftermarket
  • 6.3.2. Canada
  • 6.3.3. Mexico

All segments will be provided for all regions and countries covered

7. Europe OTR Tires Market Outlook, 2018-2032F

• 7.1. Germany
• 7.2. France
• 7.3. Italy
• 7.4. United Kingdom
• 7.5. Russia
• 7.6. Netherlands
• 7.7. Spain
• 7.8. Turkey
• 7.9. Poland

8. Asia-Pacific OTR Tires Market Outlook, 2018-2032F

• 8.1. India
• 8.2. China
• 8.3. Japan
• 8.4. Australia
• 8.5. Vietnam
• 8.6. South Korea
• 8.7. Indonesia
• 8.8. Philippines

9. South America OTR Tires Market Outlook, 2018-2032F

• 9.1. Brazil
• 9.2. Argentina

10. Middle East and Africa OTR Tires Market Outlook, 2018-2032F

• 10.1. Saudi Arabia
• 10.2. UAE
• 10.3. South Africa

11. Demand Supply Analysis

12. Value Chain Analysis

13. Porter's Five Forces Analysis

14. PESTLE Analysis

15. Pricing Analysis

16. Market Dynamics

• 16.1. Market Drivers
• 16.2. Market Challenges

17. Market Trends and Developments

18. Case Studies

19. Competitive Landscape

• 19.1. Competition Matrix of Top 5 Market Leaders
• 19.2. SWOT Analysis for Top 5 Players
• 19.3. Key Players Landscape for Top 10 Market Players
  • 19.3.1. Bridgestone Corporation
    • 19.3.1.1. Company Details
    • 19.3.1.2. Key Management Personnel
    • 19.3.1.3. Products and Services
    • 19.3.1.4. Financials (As Reported)
    • 19.3.1.5. Key Market Focus and Geographical Presence
    • 19.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 19.3.2. Continental Reifen Deutschland GmbH
  • 19.3.3. The Goodyear Tire & Rubber Company
  • 19.3.4. The Yokohama Rubber Co., Ltd.
  • 19.3.5. Michelin North America, Inc.
  • 19.3.6. Apollo Tyres Ltd
  • 19.3.7. Pirelli & C. S.p.A.
  • 19.3.8. Titan International, Inc.
  • 19.3.9. MRF LIMITED
  • 19.3.10. Nokian Tyres plc

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

20. Strategic Recommendations

21. About Us and Disclaimer