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시장보고서
상품코드
1859978
세계의 아웃도어 캠핑용품 : 시장 점유율과 순위, 전체 매출 및 수요 예측(2025-2031년)Outdoor Camping Equipment - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031 |
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QYResearch
세계의 아웃도어 캠핑용품 시장 규모는 2024년에 8억 9,700만 달러로 추정되며, 2025년부터 2031년까지 예측 기간 동안 CAGR 6.5%로 성장하여 2031년까지 13억 5,400만 달러로 확대될 것으로 예측됩니다.
아웃도어 캠핑용품이란 야외에서 캠핑을 할 때 편리함과 쾌적함을 보장하기 위해 필요한 장비를 말합니다. 예를 들면, 조리기구, 텐트, 침낭, 가구 및 매트, 조명기구, 쿨러박스, 야외용 물병 등이 있습니다. 아웃도어 캠핑 용품은 숙박, 요리, 안전, 편안함 등 다양한 요구를 충족시키기 위해 고안된 전문 도구와 장비입니다.
중국 시장에서 아웃도어 캠핑용품의 주요 제조업체로는 Decathlon, MOBI GARDEN 등이 있으며, 상위 1개 기업의 점유율은 25%를 넘고 있습니다.
시장의 주요 시장 촉진요인은 다음과 같습니다:
변화하는 소비자 의식과 다양해지는 이용 장면
캠핑은 기존의 자연환경에서의 생존에서 레저-여가 활동으로 진화하고 있으며, '프리미엄 캠핑', '캠핑+'와 같은 새로운 형태가 생겨나고 있습니다. 소비자의 장비 품질, 디자인, 개인화에 대한 요구가 높아지면서 고급 텐트, 스마트 조명, 다기능 조리기구의 진화를 주도하고 있습니다.
캠프는 부모-자녀 활동, 팀 빌딩, 연수 여행 등과 깊이 융합되어 시장을 확대하고 있습니다. 예를 들어 '캠핑+홈스테이' 모델은 자연 체험과 숙박 서비스를 결합해 가족 단위의 관광객을 끌어들이고 있습니다.
정책적 지원과 인프라 구축의 진전
중국은 '아웃도어 스포츠 시설 정비 촉진 행동계획(2023-2025)' 등의 정책을 발표하여 캠핑장 개발을 명확히 지원하고, 관광지 내 캠핑 구역 지정을 장려하며, 업계의 진입 장벽을 낮추고 있습니다.
캠핑장 시설 개선(화장실, 샤워시설, 전원시설 등)은 캠핑 경험을 향상시키고, 더 많은 소비자를 끌어들여 '시설 정비→장비 수요→소비 확대'라는 선순환 구조를 만들어내고 있습니다.
기술 혁신과 환경 보호의 요구에 힘입어 경량화, 지능화된 장비가 트렌드가 되고 있습니다. 예를 들어, 탄소섬유 트레킹 폴과 태양열 충전기는 야외 활동의 부담을 줄여주고, 스마트 텐트는 센서로 온도와 습도를 모니터링하여 안전성을 높입니다.
친환경 소재(생분해성 섬유, 재생 플라스틱 등)의 사용은 생태계에 미치는 영향을 줄이고, 지속가능한 발전 이념에 부합하며, 기업 경쟁의 새로운 초점이 되고 있습니다.
이 보고서는 세계 아웃도어 캠핑용품 시장에 대해 총 매출액, 주요 기업의 시장 점유율 및 순위에 초점을 맞추고 지역/국가, 유형 및 용도별 분석을 종합적으로 제시하는 것을 목적으로 합니다.
아웃도어 캠핑용품 시장의 규모, 추정 및 예측은 2024년을 기준 연도로 하여 2020년에서 2031년까지의 기간의 과거 데이터와 예측 데이터를 포함하는 매출 수익으로 제공됩니다. 정량적 분석과 정성적 분석을 통해 독자들이 비즈니스/성장 전략을 수립하고, 시장 경쟁 상황을 평가하고, 현재 시장에서의 위치를 분석하고, 아웃도어 캠핑 용품에 대한 정보에 입각한 비즈니스 의사결정을 내리는 데 도움을 드리고자 합니다.
시장 세분화
기업별
- Decathlon
- MOBI GARDEN
- KingCamp
- Dometic
- TOREAD
- TANXIANZHE
- CAMEL
- Coleman
- Fire-Maple
- Snow Peak
- Hilleberg
- KAILAS
- Cabelas
- REI
- GSI Outdoors
유형별 부문
- 텐트
- 침낭
- 매트
- 조리기구
- 기타
용도별 부문
- 아웃도어 캠핑용품
- 기타
지역별
- 북미
- 미국
- 캐나다
- 아시아태평양
- 중국
- 일본
- 한국
- 동남아시아
- 인도
- 호주
- 기타 아시아태평양
- 유럽
- 독일
- 프랑스
- 영국
- 이탈리아
- 네덜란드
- 북유럽 국가
- 기타 유럽
- 라틴아메리카
- 멕시코
- 브라질
- 기타 라틴아메리카
- 중동 및 아프리카
- 튀르키예
- 사우디아라비아
- 아랍에미리트
- 기타 중동 및 아프리카
The global market for Outdoor Camping Equipment was estimated to be worth US$ 897 million in 2024 and is forecast to a readjusted size of US$ 1354 million by 2031 with a CAGR of 6.5% during the forecast period 2025-2031.
Outdoor Camping Equipment refers to the equipment needed to ensure convenience and comfort when camping outdoors. Examples include cooking utensils, tents, sleeping bags, furniture/mats, as well as lighting, coolers, and outdoor water bottles. Outdoor camping gear is specialized tools and equipment designed to meet the needs of outdoor camping, covering multiple aspects such as accommodation, cooking, safety, and comfort.
In China markets, the core manufacturers of outdoor camping equipment includes Decathlon, MOBI GARDEN etc and the top 1 company hold a share over 25%.
Market drivers primarily include the following:
Evolving consumer attitudes and diversified scenarios
Camping is evolving from traditional wilderness survival to leisure and entertainment, giving rise to new models such as "premium camping" and "camping+." Consumers' increasing demand for equipment quality, design, and personalization is driving the evolution of high-end tents, smart lighting, and multi-functional cookware.
Camping is deeply integrated with parent-child activities, team building, and study tours, expanding the market. For example, the "camping + homestay" model combines nature experiences with accommodation services to attract families.
Policy support and improved infrastructure
The national government has issued policies such as the "Action Plan for Promoting the Construction and Improvement of Outdoor Sports Facilities (2023-2025)," explicitly supporting the development of campsites, encouraging scenic spots to designate camping zones, and lowering the industry's entry barriers.
Upgrades to campsite facilities (such as restrooms, showers, and power supplies) enhance the camping experience, attracting more consumers and creating a virtuous cycle of "site construction, equipment demand, and consumption growth."
Driven by technological innovation and environmental protection needs, lightweight and intelligent equipment is becoming a trend. For example, carbon fiber trekking poles and solar charging devices reduce outdoor burdens; smart tents use sensors to monitor temperature and humidity, enhancing safety.
The use of environmentally friendly materials (such as biodegradable fabrics and recycled plastics) reduces ecological impact, aligns with the concept of sustainable development, and has become a new focus of corporate competition.
This report aims to provide a comprehensive presentation of the global market for Outdoor Camping Equipment, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Outdoor Camping Equipment by region & country, by Type, and by Application.
The Outdoor Camping Equipment market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Outdoor Camping Equipment.
Market Segmentation
By Company
- Decathlon
- MOBI GARDEN
- KingCamp
- Dometic
- TOREAD
- TANXIANZHE
- CAMEL
- Coleman
- Fire-Maple
- Snow Peak
- Hilleberg
- KAILAS
- Cabelas
- REI
- GSI Outdoors
Segment by Type
- Tent
- Sleeping Bag
- Mat
- Cooker
- Others
Segment by Application
- Outdoor Camping
- Others
By Region
- North America
- United States
- Canada
- Asia-Pacific
- China
- Japan
- South Korea
- Southeast Asia
- India
- Australia
- Rest of Asia-Pacific
- Europe
- Germany
- France
- U.K.
- Italy
- Netherlands
- Nordic Countries
- Rest of Europe
- Latin America
- Mexico
- Brazil
- Rest of Latin America
- Middle East & Africa
- Turkey
- Saudi Arabia
- UAE
- Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Outdoor Camping Equipment company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Outdoor Camping Equipment in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Outdoor Camping Equipment in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Table of Contents
1 Market Overview
- 1.1 Outdoor Camping Equipment Product Introduction
- 1.2 Global Outdoor Camping Equipment Market Size Forecast (2020-2031)
- 1.3 Outdoor Camping Equipment Market Trends & Drivers
- 1.3.1 Outdoor Camping Equipment Industry Trends
- 1.3.2 Outdoor Camping Equipment Market Drivers & Opportunity
- 1.3.3 Outdoor Camping Equipment Market Challenges
- 1.3.4 Outdoor Camping Equipment Market Restraints
- 1.4 Assumptions and Limitations
- 1.5 Study Objectives
- 1.6 Years Considered
2 Competitive Analysis by Company
- 2.1 Global Outdoor Camping Equipment Players Revenue Ranking (2024)
- 2.2 Global Outdoor Camping Equipment Revenue by Company (2020-2025)
- 2.3 Key Companies Outdoor Camping Equipment Manufacturing Base Distribution and Headquarters
- 2.4 Key Companies Outdoor Camping Equipment Product Offered
- 2.5 Key Companies Time to Begin Mass Production of Outdoor Camping Equipment
- 2.6 Outdoor Camping Equipment Market Competitive Analysis
- 2.6.1 Outdoor Camping Equipment Market Concentration Rate (2020-2025)
- 2.6.2 Global 5 and 10 Largest Companies by Outdoor Camping Equipment Revenue in 2024
- 2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Outdoor Camping Equipment as of 2024)
- 2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
- 3.1 Introduction by Type
- 3.1.1 Tent
- 3.1.2 Sleeping Bag
- 3.1.3 Mat
- 3.1.4 Cooker
- 3.1.5 Others
- 3.2 Global Outdoor Camping Equipment Sales Value by Type
- 3.2.1 Global Outdoor Camping Equipment Sales Value by Type (2020 VS 2024 VS 2031)
- 3.2.2 Global Outdoor Camping Equipment Sales Value, by Type (2020-2031)
- 3.2.3 Global Outdoor Camping Equipment Sales Value, by Type (%) (2020-2031)
4 Segmentation by Application
- 4.1 Introduction by Application
- 4.1.1 Outdoor Camping
- 4.1.2 Others
- 4.2 Global Outdoor Camping Equipment Sales Value by Application
- 4.2.1 Global Outdoor Camping Equipment Sales Value by Application (2020 VS 2024 VS 2031)
- 4.2.2 Global Outdoor Camping Equipment Sales Value, by Application (2020-2031)
- 4.2.3 Global Outdoor Camping Equipment Sales Value, by Application (%) (2020-2031)
5 Segmentation by Region
- 5.1 Global Outdoor Camping Equipment Sales Value by Region
- 5.1.1 Global Outdoor Camping Equipment Sales Value by Region: 2020 VS 2024 VS 2031
- 5.1.2 Global Outdoor Camping Equipment Sales Value by Region (2020-2025)
- 5.1.3 Global Outdoor Camping Equipment Sales Value by Region (2026-2031)
- 5.1.4 Global Outdoor Camping Equipment Sales Value by Region (%), (2020-2031)
- 5.2 North America
- 5.2.1 North America Outdoor Camping Equipment Sales Value, 2020-2031
- 5.2.2 North America Outdoor Camping Equipment Sales Value by Country (%), 2024 VS 2031
- 5.3 Europe
- 5.3.1 Europe Outdoor Camping Equipment Sales Value, 2020-2031
- 5.3.2 Europe Outdoor Camping Equipment Sales Value by Country (%), 2024 VS 2031
- 5.4 Asia Pacific
- 5.4.1 Asia Pacific Outdoor Camping Equipment Sales Value, 2020-2031
- 5.4.2 Asia Pacific Outdoor Camping Equipment Sales Value by Region (%), 2024 VS 2031
- 5.5 South America
- 5.5.1 South America Outdoor Camping Equipment Sales Value, 2020-2031
- 5.5.2 South America Outdoor Camping Equipment Sales Value by Country (%), 2024 VS 2031
- 5.6 Middle East & Africa
- 5.6.1 Middle East & Africa Outdoor Camping Equipment Sales Value, 2020-2031
- 5.6.2 Middle East & Africa Outdoor Camping Equipment Sales Value by Country (%), 2024 VS 2031
6 Segmentation by Key Countries/Regions
- 6.1 Key Countries/Regions Outdoor Camping Equipment Sales Value Growth Trends, 2020 VS 2024 VS 2031
- 6.2 Key Countries/Regions Outdoor Camping Equipment Sales Value, 2020-2031
- 6.3 United States
- 6.3.1 United States Outdoor Camping Equipment Sales Value, 2020-2031
- 6.3.2 United States Outdoor Camping Equipment Sales Value by Type (%), 2024 VS 2031
- 6.3.3 United States Outdoor Camping Equipment Sales Value by Application, 2024 VS 2031
- 6.4 Europe
- 6.4.1 Europe Outdoor Camping Equipment Sales Value, 2020-2031
- 6.4.2 Europe Outdoor Camping Equipment Sales Value by Type (%), 2024 VS 2031
- 6.4.3 Europe Outdoor Camping Equipment Sales Value by Application, 2024 VS 2031
- 6.5 China
- 6.5.1 China Outdoor Camping Equipment Sales Value, 2020-2031
- 6.5.2 China Outdoor Camping Equipment Sales Value by Type (%), 2024 VS 2031
- 6.5.3 China Outdoor Camping Equipment Sales Value by Application, 2024 VS 2031
- 6.6 Japan
- 6.6.1 Japan Outdoor Camping Equipment Sales Value, 2020-2031
- 6.6.2 Japan Outdoor Camping Equipment Sales Value by Type (%), 2024 VS 2031
- 6.6.3 Japan Outdoor Camping Equipment Sales Value by Application, 2024 VS 2031
- 6.7 South Korea
- 6.7.1 South Korea Outdoor Camping Equipment Sales Value, 2020-2031
- 6.7.2 South Korea Outdoor Camping Equipment Sales Value by Type (%), 2024 VS 2031
- 6.7.3 South Korea Outdoor Camping Equipment Sales Value by Application, 2024 VS 2031
- 6.8 Southeast Asia
- 6.8.1 Southeast Asia Outdoor Camping Equipment Sales Value, 2020-2031
- 6.8.2 Southeast Asia Outdoor Camping Equipment Sales Value by Type (%), 2024 VS 2031
- 6.8.3 Southeast Asia Outdoor Camping Equipment Sales Value by Application, 2024 VS 2031
- 6.9 India
- 6.9.1 India Outdoor Camping Equipment Sales Value, 2020-2031
- 6.9.2 India Outdoor Camping Equipment Sales Value by Type (%), 2024 VS 2031
- 6.9.3 India Outdoor Camping Equipment Sales Value by Application, 2024 VS 2031
7 Company Profiles
- 7.1 Decathlon
- 7.1.1 Decathlon Profile
- 7.1.2 Decathlon Main Business
- 7.1.3 Decathlon Outdoor Camping Equipment Products, Services and Solutions
- 7.1.4 Decathlon Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.1.5 Decathlon Recent Developments
- 7.2 MOBI GARDEN
- 7.2.1 MOBI GARDEN Profile
- 7.2.2 MOBI GARDEN Main Business
- 7.2.3 MOBI GARDEN Outdoor Camping Equipment Products, Services and Solutions
- 7.2.4 MOBI GARDEN Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.2.5 MOBI GARDEN Recent Developments
- 7.3 KingCamp
- 7.3.1 KingCamp Profile
- 7.3.2 KingCamp Main Business
- 7.3.3 KingCamp Outdoor Camping Equipment Products, Services and Solutions
- 7.3.4 KingCamp Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.3.5 KingCamp Recent Developments
- 7.4 Dometic
- 7.4.1 Dometic Profile
- 7.4.2 Dometic Main Business
- 7.4.3 Dometic Outdoor Camping Equipment Products, Services and Solutions
- 7.4.4 Dometic Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.4.5 Dometic Recent Developments
- 7.5 TOREAD
- 7.5.1 TOREAD Profile
- 7.5.2 TOREAD Main Business
- 7.5.3 TOREAD Outdoor Camping Equipment Products, Services and Solutions
- 7.5.4 TOREAD Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.5.5 TOREAD Recent Developments
- 7.6 TANXIANZHE
- 7.6.1 TANXIANZHE Profile
- 7.6.2 TANXIANZHE Main Business
- 7.6.3 TANXIANZHE Outdoor Camping Equipment Products, Services and Solutions
- 7.6.4 TANXIANZHE Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.6.5 TANXIANZHE Recent Developments
- 7.7 CAMEL
- 7.7.1 CAMEL Profile
- 7.7.2 CAMEL Main Business
- 7.7.3 CAMEL Outdoor Camping Equipment Products, Services and Solutions
- 7.7.4 CAMEL Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.7.5 CAMEL Recent Developments
- 7.8 Coleman
- 7.8.1 Coleman Profile
- 7.8.2 Coleman Main Business
- 7.8.3 Coleman Outdoor Camping Equipment Products, Services and Solutions
- 7.8.4 Coleman Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.8.5 Coleman Recent Developments
- 7.9 Fire-Maple
- 7.9.1 Fire-Maple Profile
- 7.9.2 Fire-Maple Main Business
- 7.9.3 Fire-Maple Outdoor Camping Equipment Products, Services and Solutions
- 7.9.4 Fire-Maple Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.9.5 Fire-Maple Recent Developments
- 7.10 Snow Peak
- 7.10.1 Snow Peak Profile
- 7.10.2 Snow Peak Main Business
- 7.10.3 Snow Peak Outdoor Camping Equipment Products, Services and Solutions
- 7.10.4 Snow Peak Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.10.5 Snow Peak Recent Developments
- 7.11 Hilleberg
- 7.11.1 Hilleberg Profile
- 7.11.2 Hilleberg Main Business
- 7.11.3 Hilleberg Outdoor Camping Equipment Products, Services and Solutions
- 7.11.4 Hilleberg Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.11.5 Hilleberg Recent Developments
- 7.12 KAILAS
- 7.12.1 KAILAS Profile
- 7.12.2 KAILAS Main Business
- 7.12.3 KAILAS Outdoor Camping Equipment Products, Services and Solutions
- 7.12.4 KAILAS Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.12.5 KAILAS Recent Developments
- 7.13 Cabelas
- 7.13.1 Cabelas Profile
- 7.13.2 Cabelas Main Business
- 7.13.3 Cabelas Outdoor Camping Equipment Products, Services and Solutions
- 7.13.4 Cabelas Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.13.5 Cabelas Recent Developments
- 7.14 REI
- 7.14.1 REI Profile
- 7.14.2 REI Main Business
- 7.14.3 REI Outdoor Camping Equipment Products, Services and Solutions
- 7.14.4 REI Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.14.5 REI Recent Developments
- 7.15 GSI Outdoors
- 7.15.1 GSI Outdoors Profile
- 7.15.2 GSI Outdoors Main Business
- 7.15.3 GSI Outdoors Outdoor Camping Equipment Products, Services and Solutions
- 7.15.4 GSI Outdoors Outdoor Camping Equipment Revenue (US$ Million) & (2020-2025)
- 7.15.5 GSI Outdoors Recent Developments
8 Industry Chain Analysis
- 8.1 Outdoor Camping Equipment Industrial Chain
- 8.2 Outdoor Camping Equipment Upstream Analysis
- 8.2.1 Key Raw Materials
- 8.2.2 Raw Materials Key Suppliers
- 8.2.3 Manufacturing Cost Structure
- 8.3 Midstream Analysis
- 8.4 Downstream Analysis (Customers Analysis)
- 8.5 Sales Model and Sales Channels
- 8.5.1 Outdoor Camping Equipment Sales Model
- 8.5.2 Sales Channel
- 8.5.3 Outdoor Camping Equipment Distributors
9 Research Findings and Conclusion
10 Appendix
- 10.1 Research Methodology
- 10.1.1 Methodology/Research Approach
- 10.1.1.1 Research Programs/Design
- 10.1.1.2 Market Size Estimation
- 10.1.1.3 Market Breakdown and Data Triangulation
- 10.1.2 Data Source
- 10.1.2.1 Secondary Sources
- 10.1.2.2 Primary Sources
- 10.1.1 Methodology/Research Approach
- 10.2 Author Details
- 10.3 Disclaimer
