캠핑 텐트 시장 : 활동별, 제품별, 용량별, 용도별, 유통 채널별, 지역별(2024-2031년)

Camping Tent Market Valuation - 2024-2031

Growing interest in outdoor activities such as camping, hiking, and trekking is propelling the adoption of camping tent. Rising disposable incomes allow more people to afford recreational gear, including high-quality camping tents is driving the market size surpass USD 3.73 Billion valued in 2024 to reach a valuation of around USD 6.45 Billion by 2031.

In addition to this, growing awareness of environmental conservation promotes eco-friendly camping practices are spurring up the adoption of camping tent .Also, innovations in tent materials and designs, such as lightweight, durable, and easy-to-assemble tents, enhance user convenience and attract more customers which is enabling the market to grow at a CAGR of 7.80% from 2024 to 2031.

Camping Tent Market: Definition/ Overview

Camping Tent is a digital technology designed to completely automate the process of tracking employee work hours and attendance. It primarily helps eliminate the need for manual timekeeping methods like paper timesheets, offering numerous functionalities for businesses and employees, such as time and overtime tracking, leave and shift management, streamlining payroll, reporting and analytics.

The software also offers benefits such as elimination of manual errors, saves times, offers clear employee records, lowers administrative costs, and ensures compliance with labor laws. It helps organizations optimize labor costs, improve workforce productivity, enhance employee satisfaction, and ensure that staffing levels align with business needs. This software is especially valuable for businesses with a large workforce or complex scheduling requirements.

The software can be customized to fit the unique needs of different industries and organizations, making it a versatile solution for HR management. Thus, the future of Camping Tent is expected to see greater integration with artificial intelligence, advanced analytics, and biometric authentication methods.

How will Growing Trend towards Eco-Tourism Increase Adoption of Camping Tent?

The camping tent market is experiencing significant growth, driven by increasing participation in outdoor activities and a growing trend towards eco-tourism. According to the Outdoor Industry Association, camping participation in the US increased by 28% between 2019 and 2023, with 93.7 million participants in 2023. The US National Park Service reported a record 297 million visitors in 2023, a 5% increase from 2022, and further boosting demand for camping equipment. In response to this trend, Coleman, a market leader, announced in March 2024 the launch of its eco-friendly tent line made from 100% recycled materials, projecting a 20% increase in sales over the next year.

Technological advancements are revolutionizing the camping tent market, with smart and innovative designs gaining popularity. The Camping and Caravanning Club reported that 40% of campers in 2023 expressed interest in tech-integrated tents, up from 25% in 2021. This demand is evidenced by the success of BioLite's solar-powered tent, which saw a 50% increase in sales in 2023. In April 2024, The North Face unveiled its new line of climate-adaptive tents, featuring smart fabric technology that adjusts to weather conditions, aiming to capture 15% of the premium tent market within two years.

Government initiatives promoting outdoor recreation are further fuelling market growth. The US Bureau of Economic Analysis reported that outdoor recreation contributed $454.3 billion to the US GDP in 2023, a 4.8% increase from 2022. In response, the US Forest Service announced in May 2024 a $500 million investment to improve camping infrastructure in national forests, expected to boost camping equipment sales by 10% annually through 2027. Additionally, REI Co-op reported in June 2024 a 30% year-over-year increase in tent sales, attributed to their expanded rental program and sustainability initiatives, highlighting the market's potential for innovative business models and eco-conscious products.

Will High Costs of Camping Tent Restrain Its Application?

The camping tent market faces several restraints that can impact its growth. One major restraint is the high cost of high-quality, durable tents. Consumers often seek products that can withstand harsh weather conditions and provide comfort during camping trips, but these premium tents come with a higher price tag, which can be a barrier for budget-conscious buyers. This can lead to a preference for cheaper, less durable options, affecting overall market growth and reducing the profitability for manufacturers of high-end tents.

Another significant restraint is the seasonal nature of camping. Camping activities are largely dependent on favorable weather conditions, with peak seasons typically occurring during spring and summer. This seasonal demand can lead to fluctuations in sales, causing challenges for manufacturers in terms of inventory management and consistent revenue generation. Off-season periods can result in reduced sales and excess inventory, impacting the financial stability of companies operating in this market.

Environmental concerns and regulations also pose restraints on the camping tent market. The production of camping tents often involves the use of synthetic materials and chemicals that can have adverse environmental impacts. Increasing consumer awareness and stringent environmental regulations are pushing manufacturers to adopt sustainable practices, which can lead to higher production costs. Additionally, the growing emphasis on eco-friendly camping gear may limit the market for traditional camping tents, as consumers increasingly prefer products made from sustainable materials.

Category-Wise Acumens

Which Segment Dominates the Camping Tent Market by Activity?

Camping is emerging as the dominant force driving the camping tent market owing to a surge in outdoor recreation participation. According to the Outdoor Industry Association, camping participation in the US reached a record high of 93.7 million participants in 2023, a 28% increase from 2019. The US National Park Service reported 307 million visitors in 2023, with overnight camping stays increasing by 15% compared to 2022. This trend is reflected in the market performance of key players, with Coleman reporting a 40% increase in tent sales in 2023 compared to the previous year. In response to this growth, REI Co-op announced in February 2024 the expansion of its tent production facilities, investing $100 million to meet the rising demand.

The COVID-19 pandemic has had a lasting impact on camping habits, contributing to the market's growth. The North American Camping Report 2024 revealed that 62% of all campers either started camping for the first time in 2020 or returned to it, with 80% of these new campers planning to continue camping regularly. State park systems across the US reported a 25% increase in camping reservations for 2023 compared to pre-pandemic levels. Capitalizing on this trend, The North Face launched its "Camp Local" initiative in March 2024, introducing a line of easy-to-set-up tents designed for newcomers to camping, projecting a 30% increase in their tent division revenue over the next two years.

Technological innovations are enhancing the camping experience, further driving market growth. The Camping and Caravanning Club reported that 55% of campers in 2023 used apps for campsite bookings and trip planning, up from 30% in 2020. In April 2024, Hilleberg, a premium tent manufacturer, introduced its smart tent line featuring integrated solar panels and climate control systems, aiming to capture 20% of the luxury camping market by 2026. Additionally, KOA (Kampgrounds of America) announced in May 2024 a partnership with Amazon to install Alexa-enabled devices in their rental tents across 500 locations, expecting to increase bookings by 35% in the first year. These developments highlight the evolving nature of camping and its continued dominance in driving the Camping Tent Market.

Which Factors Contribute to the Dominance of Tunnel Tents Segment in the Camping Tent Market?

Tunnel Tents is expected to dominate the camping tent market. This dominance is primarily due to their spacious design and ease of setup. According to the Outdoor Industry Association, Tunnel Tents accounted for 45% of all tent sales in the US in 2023, up from 35% in 2021. The European Outdoor Group reported that Tunnel Tent sales increased by 28% across Europe in 2023 compared to the previous year. This trend is reflected in market leader performances, with Coleman reporting that Tunnel Tents contributed to 50% of their total tent revenue in 2023. In response to this growing demand, Vango, a UK-based manufacturer, announced in February 2024 a USD 50 Million investment to expand their Tunnel Tent production capacity, aiming to increase their market share by 15% over the next two years.

Technological advancements have further cemented Tunnel Tents' market dominance. The Camping and Caravanning Club's 2024 annual survey revealed that 65% of campers preferred Tunnel Tents for their superior weather resistance and ventilation systems. Capitalizing on this trend, The North Face introduced its "Climate Adapt" Tunnel Tent series in March 2024, featuring smart fabric technology that adjusts to weather conditions, projecting a 40% increase in their tent division revenue. Additionally, REI Co-op reported a 35% year-over-year increase in Tunnel Tent rentals in 2023, highlighting the growing popularity of these tents among both experienced campers and newcomers to outdoor recreation.

Country/Region-wise Acumens

Will Strong Outdoor Recreation Culture in Europe Drive Camping Tent Market?

Europe has established itself as the dominant region in the camping tent market due to a strong outdoor recreation culture and favorable government policies. According to the European Outdoor Group, the camping equipment market in Europe reached €4.5 billion in 2023, with tents accounting for 35% of total sales. Eurostat reported that camping holidays increased by 22% across the EU between 2020 and 2023, significantly outpacing other forms of accommodation. This trend is reflected in market leader performances, with Decathlon, a French sporting goods retailer, reporting a 40% increase in tent sales across its European stores in 2023 compared to 2022. In response to this growing demand, German tent manufacturer Vaude announced in February 2024 a €100 million investment to expand its production capacity, aiming to increase its European market share by 15% over the next three years.

Sustainability initiatives have further cemented Europe's market dominance. The European Commission's 2023 report on sustainable tourism revealed that 70% of European campers prioritize eco-friendly camping equipment. Capitalizing on this trend, Jack Wolfskin, a German outdoor equipment company, introduced its "GreenTent" line in March 2024, made from 100% recycled materials, projecting a 30% increase in their tent division revenue. Additionally, the European Camping and Caravanning Federation reported a 25% year-over-year increase in camping site bookings in 2023, with a notable preference for sites offering eco-friendly facilities and equipment rentals. This shift in consumer behavior has prompted innovation across the industry, with UK-based Vango launching a tent recycling program in April 2024, aiming to recycle 100,000 tents by 2026.

Will Rising Disposable Incomes in Asia Pacific Drive Camping Tent Market Growth?

The Asia Pacific region is experiencing explosive growth in the camping tent market, owing to rising disposable incomes and a growing interest in outdoor activities. According to the China Outdoor Association, the camping equipment market in China grew by 62% between 2020 and 2023, reaching a value of USD 5.2 Billion, with tents accounting for 40% of sales. In Japan, the Ministry of Economy, Trade and Industry reported a 45% increase in camping-related expenditures from 2021 to 2023. This trend is reflected in market performance, with Snowpeak, a Japanese outdoor equipment company, reporting a 70% increase in tent sales across Asia in 2023 compared to the previous year. In response to this surging demand, Decathlon announced in March 2024 a $200 million investment to expand its tent production facilities in Vietnam and India, aiming to double its market share in the Asia Pacific region by 2026.

Government initiatives and changing lifestyles are fueling the market's rapid growth. The South Korean Ministry of Culture, Sports and Tourism launched a "Camping for All" program in 2022, resulting in a 55% increase in domestic camping participation by 2024. In Australia, the Department of Agriculture, Water and the Environment reported a 40% rise in national park camping permits issued in 2023 compared to 2021. Capitalizing on these trends, Australian brand OZtrail introduced its "EcoVenture" tent line in April 2024, made from sustainable materials, projecting a 50% increase in sales within the first year. Additionally, Taiwanese manufacturer Big Agnes entered a partnership with Alibaba in May 2024 to expand its e-commerce presence across Asia, expecting to reach 10 million new customers by 2025..

Competitive Landscape

The camping tent market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support.

The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the camping tent market include:

• Coleman Company, Inc.
• The North Face, Inc.
• Johnson Outdoors, Inc.
• Big Agnes, Inc.
• MSR (Mountain Safety Research)
• Black Diamond Equipment, Ltd.
• Nemo Equipment, Inc.
• Marmot Mountain, LLC
• Hilleberg the Tentmaker
• Kelty (Exxel Outdoors)
• Eureka! (Johnson Outdoors)
• Tentsile Ltd.
• Vango (AMG Group)
• ALPS Mountaineering
• Exped AG
• Robens (Oase Outdoors)
• Terra Nova Equipment Ltd.
• Snugpak Ltd.
• Zempire Camping Equipment
• Naturehike

Latest Developments

• In June 2024, Coleman and REI announced a strategic partnership to co-develop a new line of eco-friendly camping tents designed with enhanced durability and sustainability features, targeting the growing market demand for environmentally conscious outdoor gear.
• In July 2024, The North Face and Big Agnes entered a strategic collaboration to design a new series of smart camping tents that integrate climate control and real-time weather monitoring technologies to enhance outdoor comfort and safety.

Camping Tent Market, By Category

• Activity:
• Camping
• Backpacking
• Product:
• Tunnel Tent
• Dome Tents
• Geodesic Tents
• Capacity:
• Solo

2 Person

3-4 Person

• Family
• Application:
• Non-Commercial
• Commercial
• Distribution Channels:
• Online
• Offline
• Region:
• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL CAMPING TENT MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL CAMPING TENT MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL CAMPING TENT MARKET, BY ACTIVITY

• 5.1 Overview
• 5.2 Camping
• 5.3 Backpacking

6 GLOBAL CAMPING TENT MARKET, BY PRODUCT

• 6.1 Overview
• 6.2 Tunnel Tent
• 6.3 Dome Tent
• 6.4 Geodesic Tent
• 6.5 Others

7 GLOBAL CAMPING TENT MARKET, BY CAPACITY

• 7.1 Overview
• 7.2 Solo
• 7.3 2 Person
• 7.4 3-4 Person
• 7.5 Family
• 7.6 Others

8 GLOBAL CAMPING TENT MARKET, BY APPLICATION

• 8.1 Overview
• 8.2 Non-Commercial
• 8.3 Commercial

9 GLOBAL CAMPING TENT MARKET, BY DISTRIBUTION CHANNEL

• 9.1 Overview
• 9.2 Online
• 9.3 Offline

10 GLOBAL CAMPING TENT MARKET, BY GEOGRAPHY

• 10.1 Overview
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
  • 10.2.3 Mexico
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 U.K.
  • 10.3.3 France
  • 10.3.4 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 Japan
  • 10.4.3 India
  • 10.4.4 Rest of Asia Pacific
• 10.5 Rest of the World
  • 10.5.1 Latin America
  • 10.5.2 Middle East and Africa

11 GLOBAL CAMPING TENT MARKET COMPETITIVE LANDSCAPE

• 11.1 Overview
• 11.2 Company Market Ranking
• 11.3 Key Development Strategies

12 COMPANY PROFILES

• 12.1 The North Face, Inc.
  • 12.1.1 Overview
  • 12.1.2 Financial Performance
  • 12.1.3 Product Outlook
  • 12.1.4 Key Developments
• 12.2 Force Ten
  • 12.2.1 Overview
  • 12.2.2 Financial Performance
  • 12.2.3 Product Outlook
  • 12.2.4 Key Developments
• 12.3 Dometic
  • 12.3.1 Overview
  • 12.3.2 Financial Performance
  • 12.3.3 Product Outlook
  • 12.3.4 Key Developments
• 12.4 Khyam
  • 12.4.1 Overview
  • 12.4.2 Financial Performance
  • 12.4.3 Product Outlook
  • 12.4.4 Key Developments
• 12.5 Johnson Outdoors Inc.
  • 12.5.1 Overview
  • 12.5.2 Financial Performance
  • 12.5.3 Product Outlook
  • 12.5.4 Key Developments
• 12.6 Gelert Ltd.
  • 12.6.1 Overview
  • 12.6.2 Financial Performance
  • 12.6.3 Product Outlook
  • 12.6.4 Key Developments
• 12.7 Big Agnes, Inc.
  • 12.7.1 Overview
  • 12.7.2 Financial Performance
  • 12.7.3 Product Outlook
  • 12.7.4 Key Developments
• 12.8 Coleman Company, Inc.
  • 12.8.1 Overview
  • 12.8.2 Financial Performance
  • 12.8.3 Product Outlook
  • 12.8.4 Key Developments
• 12.9 Hilleberg the Tentmaker, Inc.
  • 12.9.1 Overview
  • 12.9.2 Financial Performance
  • 12.9.3 Product Outlook
  • 12.9.4 Key Developments
• 12.10 ALPS Mountaineering
  • 12.10.1 Overview
  • 12.10.2 Financial Performance
  • 12.10.3 Product Outlook
  • 12.10.4 Key Developments

13 Appendix

• 13.1 Related Research