세계의 전자가격표시기(ESL) 시장 규모, 점유율, 성장 분석 : 컴포넌트별, 제품별, 제공 제품별, 통신 기술별, 지역별 - 산업 예측(2024-2031년)

Global Electronic Shelf Label Market size was valued at USD 14.30 billion in 2022 and is poised to grow from USD 17.22 billion in 2023 to USD 76.03 billion by 2031, growing at a CAGR of 20.40% during the forecast period (2024-2031).

The retail landscape is rapidly evolving as consumers increasingly gravitate towards e-commerce platforms, prompting retailers to enhance in-store experiences with innovative, cost-effective solutions like electronic shelf labels (ESLs). ESLs provide personalized information and offers, enriching customer interactions and satisfaction. Their rise can be attributed to the ability for real-time marketing strategies and pricing adjustments, reflecting a shift from traditional paper labels to digital alternatives. Additionally, the trend towards automation within the retail sector is streamlining inventory management and boosting operational efficiency. A prime example is Walmart's implementation of an automated system in its Cleburne, Texas Fulfillment Centers. This not only improves process performance but also positions retailers to better meet evolving consumer demands in a technology-driven environment.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Electronic Shelf Label market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Electronic Shelf Label Market Segmental Analysis

Global Electronic Shelf Label Market is segmented by Component, Product, Offering, Communication Technology, Display Size, End-user, and Region. Based on Component, the market is segmented into Displays, Batteries, Transceivers, Microprocessors, and Other Components. Based on Product, the market is segmented into Liquid Crystal Displays (LCDS), Segmented E-paper, and Full Graphic E-paper. Based on Offering, the market is segmented into Hardware, and Software & Services. Based on Communication Technology, the market is segmented into Radio Frequency (RF), Infrared, Near-field Communication (NFC), Other Communication Technologies. Based on Display Size, the market is segmented into Less Than 3 Inches, 3 To 7 Inches, 7 To 10 Inches and More Than 10 Inches. Based on End-user, the market is segmented into Retail, and Industrial. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Electronic Shelf Label Market

The Global Electronic Shelf Label (ESL) market is driven primarily by the growing need for intelligent inventory management solutions in response to the increasing complexity of operations within large warehouses and retail establishments. The challenge of out-of-stock items-a pressing issue in retail, with an approximate industry-wide rate of 4.5%-highlights the necessity for innovative solutions. ESLs are emerging as a practical approach to addressing this challenge. Recent advancements in these technologies, which can now connect to consumers' smartphones and leverage sophisticated analytics, are expected to enhance inventory management. Additionally, the anticipated broader implementation of Vendor Managed Inventory (VMI) and Stock-Keeping Units (SKU) forecasts new opportunities for market participants.

Restraints in the Global Electronic Shelf Label Market

A major constraint affecting the Global Electronic Shelf Label market is the substantial initial investment necessary for implementation. The costs associated with purchasing, installing, and integrating electronic shelf labels into existing retail systems can be quite high, posing a challenge particularly for smaller retailers with limited financial resources. This financial burden can discourage many businesses from adopting ESL technology, ultimately stunting market growth and impeding the widespread utilization of electronic shelf labels across various retail sectors. Therefore, the high upfront costs represent a significant barrier to entry that could limit the proliferation of this innovative technology in the market.

Market Trends of the Global Electronic Shelf Label Market

The Global Electronic Shelf Label (ESL) market is experiencing a significant trend driven by the increasing adoption of in-store Internet of Things (IoT) solutions. This trend is underscored by strategic collaborations, such as the one between SES-imagotag and Qualcomm Technologies, aimed at creating advanced, energy-efficient, and secure ESL systems. As retailers seek to modernize operations and enhance customer experiences, the integration of IoT technology within in-store environments is expected to transform retail infrastructure, enabling automated, data-driven processes. Consequently, the demand for electronic shelf labels is projected to surge, providing retailers with an efficient tool to optimize pricing strategies, inventory management, and overall operational efficiency.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Patent Analysis
• Case Studies
• Customer & Buying Criteria Analysis

Electronic Shelf Label Market Size by Component & CAGR (2024-2031)

• Market Overview
• Displays
• Batteries
• Transceivers
• Microprocessors
• Other Components
  • Antennas
  • Switches
  • Printed Circuit Boards (PCBs)

Electronic Shelf Label Market Size by Product & CAGR (2024-2031)

• Market Overview
• Liquid Crystal Displays (LCDS)
• Segmented E-paper
• Full Graphic E-paper

Electronic Shelf Label Market Size by Offering & CAGR (2024-2031)

• Market Overview
• Hardware
• Software & Services
  • Label Management Software
  • Inventory And Stock Management Software

Electronic Shelf Label Market Size by Communication Technology & CAGR (2024-2031)

• Market Overview
• Radio Frequency (RF)
• Infrared
• Near-field Communication (NFC)
• Other Communication Technologies
  • Bluetooth Low Energy (BLE)
  • Zigbee
  • Wireless Local Area Network (WLAN)

Electronic Shelf Label Market Size by Display Size & CAGR (2024-2031)

• Less Than 3 Inches
• 3 To 7 Inches
• 8 To 10 Inches
• More Than 10 Inches

Electronic Shelf Label Market Size by End-user & CAGR (2024-2031)

• Market Overview
• Retail
  • Hypermarkets
  • Supermarkets
  • Non-retail Food Stores
  • Specialty Stores
  • Other Retail Stores
• Industrial

Electronic Shelf Label Market Size & CAGR (2024-2031)

• North America, (Component, Product, Offering, Communication Technology, Display Size, End-user)
  • US
  • Canada
• Europe, (Component, Product, Offering, Communication Technology, Display Size, End-user)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Component, Product, Offering, Communication Technology, Display Size, End-user)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Component, Product, Offering, Communication Technology, Display Size, End-user)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Component, Product, Offering, Communication Technology, Display Size, End-user)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Solum
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pricer AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Displaydata
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Teraoka Seiko Co., Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• M2Comm
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Opticon
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Partron ESL
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shanghai Sunmi Technology Co., Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hanshow
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dalian Sertag Technology Co., Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Minewtag
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Labelnest
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Digety
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zkong Networks
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tronitag GmbH
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yalatech
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sssind
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Allsee Technologies Limited
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation