뉴트라슈티컬 시장 규모, 점유율, 성장 분석 : 유통 채널별, 제품별, 기능성 표시별, 최종사용자별, 지역별 - 업계 예측(2026-2033년)

Global Nutraceuticals Market Size was valued at USD 468.15 Billion in 2024 and is poised to grow from USD 515.43 Billion in 2025 to USD 1112.94 Billion by 2033, growing at a CAGR of 10.1% during the forecast period (2026-2033).

The global nutraceuticals market is experiencing growth driven by increased health consciousness, rising demand for sports nutrition, and an expanding aging demographic. Consumers are increasingly leaning towards preventive healthcare, catalyzing the uptake of nutraceuticals as a proactive health measure. The surge in chronic diseases further fuels this trend, while e-commerce and digital wellness platforms enhance accessibility, simplifying product discovery and purchasing. Concurrently, consumers exhibit skepticism towards synthetic chemicals, fostering a preference for clean label ingredients and transparent sourcing. Nevertheless, challenges such as the high costs associated with premium nutraceutical products, lack of standardization, and concerns regarding scientific validation and potential contamination may hinder market penetration and growth in the segment.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Nutraceuticals market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Nutraceuticals Market Segments Analysis

The global nutraceuticals market is segmented by product, distribution channel, functional claim, end user, and region. Based on functional claim, the market is segmented into high/added fiber, vitamin/mineral fortified, brain health, bone health/added calcium, weight management, cardiovascular health, skin/hair/nails, added protein, and others. Based on product, the market is segmented into dietary supplements (vitamins, minerals, enzymes, fatty acids, proteins, others), functional foods (dairy food, breakfast cereals, snacks, baby food, others), and functional beverages (fortified and functional hot drinks, functional carbonates, fortified juices, herbal beverages, fortified and functional energy drinks, fortified water, others). Based on distribution channels, the market is segmented into supermarkets/hypermarkets, convenience stores, online retail, and others. Based on end user, the market is segmented into lifestyle users, athletes, geriatric users, fitness enthusiasts, and others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

Driver of the Global Nutraceuticals Market

The increasing embrace of active lifestyles and a heightened focus on fitness are significantly boosting the demand for performance-enhancing nutraceuticals. Individuals engaged in sports and fitness activities are actively seeking out supplements like protein powders, amino acids, energy enhancers, and recovery products to improve their physical capabilities and endurance. The influence of social media, coupled with the rise of fitness influencers and wellness applications, is further amplifying awareness and consumption of these nutraceutical offerings. Collectively, these elements contribute to a positive trajectory for the global nutraceuticals market, reflecting a growing commitment to health and performance enhancement.

Restraints in the Global Nutraceuticals Market

The global nutraceuticals market faces significant challenges due to varied regulations concerning definitions, quality standards, and labeling requirements across different regions. This lack of uniformity can create confusion among consumers, making international trade and compliance more complicated. In the absence of rigorous enforcement, there is a risk of low-quality or unverified products entering the market, which can erode consumer trust in the industry. Such obstacles can hinder the market's overall growth potential, particularly impacting smaller companies that seek to expand their reach across borders and connect with a wider audience.

Market Trends of the Global Nutraceuticals Market

The Global Nutraceuticals market is experiencing a significant surge in demand, driven by a heightened consumer focus on immune support and mental health. As individuals increasingly prioritize their well-being, companies are innovating formulations rich in key ingredients such as vitamin C, zinc, probiotics, ashwagandha, L-theanine, and magnesium. This trend is particularly pertinent in addressing issues like burnout, anxiety, and sleep disorders, which have become prevalent in today's fast-paced, digitally dominated lifestyles. Consequently, brands are strategically centering their product development and marketing efforts around these health-oriented solutions, positioning themselves to meet the evolving needs of health-conscious consumers.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Nutraceuticals Market Size by Source & CAGR (2026-2033)

• Market Overview
• Plant
• Animal
• Microbial

Global Nutraceuticals Market Size by Ingredients & CAGR (2026-2033)

• Market Overview
• Aloe Vera
• Amino Acids
• Botanical Ingredients
  • Ashwagandha
  • Curcumin
  • Ginseng
  • Hemp
  • Others
• Cannabidiol (CBD)
• Carbohydrates
• Carnitine
• Food Color
• Carotenoids
  • Astaxanthin
  • Lutein
  • Lycopene
  • Other
• Spirulina
• Collagen
• Colostrum
• Cultures and fermentation starters
• Dairy ingredients
• Emulsifiers
• Enzymes
• Essential oils
• Fat replacers
• Fats and oils
• Fibers
• Flavors
• Fruit and vegetable products
• Glucosamine / Chondroitin
• Isoflavones
• Juices and concentrates
• Krill, Lipids / Fatty Acids
• Marine ingredients
• Minerals
  • Calcium
  • Iron
  • Magnesium
  • Selenium
  • Others
• Omega-3s
  • Marine Derived
  • Plant-derived
• Prebiotics
• Probiotics
• Proteins
• Sweeteners
  • Stevia
• Monkfruit
  • Others
  • Honey
  • Sucrose
  • Fructose
  • Others
• Vitamins
  • Vitamin A
  • Vitamin B
  • Vitamin C
  • Vitamin D
  • Vitamin E
  • Vitamin K
  • Others
• Whey proteins
• Others

Global Nutraceuticals Market Size by Product & CAGR (2026-2033)

• Market Overview
• Functional Beverage
  • Energy and Sports Drinks
  • Functional Juices
  • Others
• Functional Foods
  • Probiotics
  • Minerals
  • Proteins & Amino Acids
  • Prebiotics
  • Dietary Fibers
  • Vitamins
  • Others
• Dietary Supplements
  • Vitamins
  • Botanicals
  • Minerals
  • Proteins & Amino Acids
  • Fibers & Specialty Carbohydrates
  • Omega Fatty Acids
  • Others

Global Nutraceuticals Market Size by Form & CAGR (2026-2033)

• Market Overview
• Capsule and Tablets
• Liquid
• Powder
• Others

Global Nutraceuticals Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Hypermarket/Supermarket
• Retail Stores
• Specialty Stores
• Pharmacy
• Online Channels

Global Nutraceuticals Market Size by Application & CAGR (2026-2033)

• Market Overview
• Allergy & Intolerance
• Animal Nutrition
• Healthy Ageing
• Bone & Joint Health
• Cancer Prevention
• Children's Health
• Cognitive Health
• Diabetes
• Digestive / Gut Health
• Energy & Endurance
• Eye Health
• Heart Health
• Immune System
• Infant Health
• Inflammation
• Maternal Health
• Men's Health
• Nutricosmetics
• Oral Care
• Personalized Nutrition
• Post Pregnancy and Reproductive Health
• Sexual Health
• Skin Health
• Sports Nutrition
• Weight Management & Satiety
• Women's Health
• Other

Global Nutraceuticals Market Size & CAGR (2026-2033)

• North America (Source, Ingredients, Product, Form, Distribution Channel, Application)
  • US
  • Canada
• Europe (Source, Ingredients, Product, Form, Distribution Channel, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Source, Ingredients, Product, Form, Distribution Channel, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Source, Ingredients, Product, Form, Distribution Channel, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Source, Ingredients, Product, Form, Distribution Channel, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Nestle (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Danone (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BASF (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Herbalife Nutrition (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ingredion (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Archer Daniels Midland Company (ADM) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yakult Honsha (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Otsuka Holdings (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Royal DSM (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• International Flavors & Fragrances (IFF) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tate & Lyle (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Medifast (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BellRing Brands (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Glanbia (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Meiji Holdings (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• USANA Health Sciences (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jamieson Wellness (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Perrigo Company (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Sunshine (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aker BioMarine (Norway)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations