비닐 바닥재 시장 규모, 점유율, 성장 분석 : 제품별, 유형별, 시공 방법별, 용도별, 판매 채널별, 지역별 - 업계 예측(2026-2033년)

Vinyl Flooring Market size was valued at USD 40.09 Billion in 2024 and is poised to grow from USD 42.85 Billion in 2025 to USD 73.08 Billion by 2033, growing at a CAGR of 6.9% during the forecast period (2026-2033).

The vinyl flooring market is witnessing significant growth driven by innovative floor covering solutions and evolving consumer preferences in construction and design. Urbanization and the expansion of modern workspaces, particularly in emerging economies in Asia Pacific, are fueling demand in the commercial sector. Additionally, consumers are increasingly prioritizing environmentally sustainable flooring options, contributing to market evolution. In North America, particularly the U.S., strong residential demand, a robust service sector, and government initiatives aimed at social infrastructure enhancement have led to increased market share. The prevalence of sports culture is anticipated to boost the construction of arenas and fitness facilities, further promoting vinyl flooring use. The market comprises a diverse value chain from raw material suppliers to end-users, with vinyl sheets, tiles, and luxury options serving various applications.

Top-down and bottom-up approaches were used to estimate and validate the size of the Vinyl Flooring market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Vinyl Flooring Market Segments Analysis

Global Vinyl Flooring Market is segmented by Product, Type, Installation, Application, Sales Channel and region. Based on Product, the market is segmented into Homogenous and Heterogeneous. Based on Type, the market is segmented into Rigid and Flexible. Based on Installation, the market is segmented into Self-Adhesive, Glue-Down, Interlocking Tiles and Loose Lay. Based on Application, the market is segmented into Residential and Commercial. Based on Sales Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Vinyl Flooring Market

The increasing global population and migration patterns are driving significant demand for housing and infrastructure, leading to heightened opportunities and challenges in the architecture, engineering, and construction (AEC) sector. As urban areas expand rapidly, there is a pressing need to meet the housing demands of growing city populations, which in turn fuels the vinyl flooring market. The expansion of urban areas necessitates innovative and efficient solutions in material choices, as builders seek durable and aesthetically appealing options for residential and commercial projects. This dynamic environment underscores the essential role of vinyl flooring in meeting modern construction needs.

Restraints in the Vinyl Flooring Market

The vinyl flooring market faces significant constraints primarily due to the volatility of raw material costs, which include essential components like polyvinyl chloride resins, plasticizers, limestone, glass fiber, career sheet, pigments, and trace stabilizers. These materials contribute to approximately half of the overall manufacturing costs, meaning that any fluctuations in their prices can have a substantial impact on production expenses. Consequently, such instability in raw material pricing is expected to pose challenges to the growth of the vinyl flooring market, as manufacturers may struggle to maintain profitability amid rising costs and uncertain economic conditions.

Market Trends of the Vinyl Flooring Market

The vinyl flooring market is witnessing a significant trend towards luxury vinyl tiles (LVTs), primarily driven by the construction industry's evolving needs. Innovations in technology and specialized manufacturing processes have led to the production of LVTs that are not only durable, lasting up to 25 years, but also cost-effective in terms of replacement and minimal material wastage. As sustainability takes center stage, these long-lasting flooring options align perfectly with environmental goals, appealing to both commercial and industrial sectors. This growing preference for LVTs indicates a transformation in flooring choices, focusing on sustainability, durability, and enhanced aesthetic appeal.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Vinyl Flooring Market Size by Product & CAGR (2026-2033)

• Market Overview
• Homogenous
• Heterogeneous

Global Vinyl Flooring Market Size by Type & CAGR (2026-2033)

• Market Overview
• Rigid
• Flexible

Global Vinyl Flooring Market Size by Installation & CAGR (2026-2033)

• Market Overview
• Self-Adhesive
• Glue-Down
• Interlocking Tiles
• Loose Lay

Global Vinyl Flooring Market Size by Application & CAGR (2026-2033)

• Market Overview
• Residential
• Commercial

Global Vinyl Flooring Market Size by Sales Channel & CAGR (2026-2033)

• Market Overview
• Online
• Offline

Global Vinyl Flooring Market Size & CAGR (2026-2033)

• North America (Product, Type, Installation, Application, Sales Channel)
  • US
  • Canada
• Europe (Product, Type, Installation, Application, Sales Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Type, Installation, Application, Sales Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Type, Installation, Application, Sales Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Type, Installation, Application, Sales Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Mohawk Industries (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gerflor (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tarkett (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Forbo Flooring Systems (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LG Hausys (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Polyflor (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beaulieu International Group (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mannington Mills (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AFI Licensing LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Metroflor Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Novalis Innovative Flooring (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature Home Holding Company Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FloorFolio Industries (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Responsive Industries Ltd (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Supreme Industries Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zhejiang Kingdom Group Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations