스틸 와인 시장 규모, 점유율, 성장 분석 : 제품 유형별, 와인 품질별, 포장 유형별, 유통 채널별, 최종사용자별, 지역별 - 업계 예측(2026-2033년)

Still Wine Market size was valued at USD 519.87 Billion in 2024 and is poised to grow from USD 548.98 Billion in 2025 to USD 848.93 Billion by 2033, growing at a CAGR of 5.6% during the forecast period (2026-2033).

The still wine market is experiencing robust growth driven by urban consumers' increasing interest in unique wine varieties and a rising appetite for alcoholic beverages. Key factors propelling this expansion include evolving lifestyles, enhanced penetration of e-commerce platforms in emerging markets, and heightened consumer awareness of the health benefits associated with moderate wine consumption. The proliferation of restaurants, lounges, and entertainment venues further supports this trend. Additionally, there is a growing preference for lower-calorie alcoholic options and advancements in packaging technology, along with a global shift towards premium wine products. However, challenges such as high production costs and stringent government regulations, coupled with elevated taxes, may impede market growth in the long run.

Top-down and bottom-up approaches were used to estimate and validate the size of the Still Wine market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Still Wine Market Segments Analysis

Global Still Wine Market is segmented by Product Type, Wine Quality, Packaging Type, Distribution Channel, End User and region. Based on Product Type, the market is segmented into Red Wine, White Wine, Rose Wine and Sparkling Wine. Based on Wine Quality, the market is segmented into Table Wine, Fine Wine and Super Premium Wine. Based on Packaging Type, the market is segmented into Bottle, Bag-in-Box and Tetra Pak. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Specialty Stores and Online Retail. Based on End User, the market is segmented into Young Adults, Middle-aged Adults and Seniors. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Still Wine Market

The Still Wine market is witnessing substantial growth driven by several factors such as industrialization, enhanced social interactions, and the growing influence of Western culture, which collectively promote the social consumption of alcohol. This trend is further supported by an increasing demand for low-alcohol beverages, as drinking is perceived as a marker of social status. Particularly appealing to millennials and younger demographics due to its refreshing qualities and lower alcohol by volume (ABV), Still Wine has become a popular choice. In emerging markets, it is commonly served alongside daily meals and is associated with various celebrations, indicating its integral role in social settings. The momentum for market expansion will persist, fueled by manufacturers' enthusiasm to innovate and introduce new offerings.

Restraints in the Still Wine Market

The growth of the still wine market faces challenges as consumers increasingly turn to a variety of alternative alcoholic beverages. The emergence of modern trends and innovative flavor profiles within the alcoholic drinks industry has led to a notable shift in consumer preferences towards options like liqueurs, spirits, and beer, which are often more readily available and affordable. Beer, for instance, captures a significant portion of global alcohol consumption, further overshadowing still wine's market presence. This transition toward other types of alcoholic drinks may hinder still wine market expansion. Nonetheless, industry players are responding by introducing a broader range of alcohol by volume (ABV) options to attract and retain consumers.

Market Trends of the Still Wine Market

The still wine market is witnessing a robust growth trend fueled by increasing global consumption patterns, particularly in established markets like Europe, which dominates both volume and value consumption. While regions like South Africa and segments of Asia, especially China, are slowly embracing wine culture, consumer preferences are shifting towards sweeter and blended options, revealing untapped potential in these "frontier" markets. Cultural factors play a significant role, and as they evolve over time, markets with lower historical consumption, such as the U.S. and parts of Asia, are expected to experience gradual increases. This expansion reflects a broader trend of wine becoming a more accessible and popular choice across various demographic segments worldwide.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement
• Trade Analysis
• Customer & Buying Criteria Analysis
• Raw Material Analysis

Global Still Wine Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Red Wine
• White Wine
• Rose Wine
• Sparkling Wine

Global Still Wine Market Size by Wine Quality & CAGR (2026-2033)

• Market Overview
• Table Wine
• Fine Wine
• Super Premium Wine

Global Still Wine Market Size by Packaging Type & CAGR (2026-2033)

• Market Overview
• Bottle
• Bag-in-Box
• Tetra Pak

Global Still Wine Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Supermarkets/Hypermarkets
• Specialty Stores
• Online Retail

Global Still Wine Market Size by End User & CAGR (2026-2033)

• Market Overview
• Young Adults
• Middle-aged Adults
• Seniors

Global Still Wine Market Size & CAGR (2026-2033)

• North America (Product Type, Wine Quality, Packaging Type, Distribution Channel, End User)
  • US
  • Canada
• Europe (Product Type, Wine Quality, Packaging Type, Distribution Channel, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Wine Quality, Packaging Type, Distribution Channel, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Wine Quality, Packaging Type, Distribution Channel, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Wine Quality, Packaging Type, Distribution Channel, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• E. & J. Gallo Winery (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Wine Group LLC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bronco Wine Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Constellation Brands Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Treasury Wine Estates (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pernod Ricard Winemakers (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vina Concha y Toro (Chile)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grupo Penaflor (Argentina)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Caviro (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Castel Freres (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Accolade Wines (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vina San Pedro Tarapaca (Chile)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kendall-Jackson Vineyard Estates (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Antinori (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Torres (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fetzer Vineyards (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Santa Rita Estates (Chile)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Laurent-Perrier (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations