레드 와인 시장 규모, 점유율, 성장 분석 : 제품 유형별, 포장 유형별, 판매채널별, 감미 레벨별, 유통 채널별, 지역별 - 업계 예측(2026-2033년)

Global Red Wine Market size was valued at USD 190.8 Billion in 2024 and is poised to grow from USD 202.25 Billion in 2025 to USD 322.35 Billion by 2033, growing at a CAGR of 6% during the forecast period (2026-2033).

Market insights into global red wine indicate a robust growth trajectory driven by several key factors. The surge in wine tourism and heightened awareness of red wine's health benefits, including cardiovascular advantages and antioxidant properties, are significantly boosting its demand. Moreover, the trend toward premiumization in alcoholic beverages is enhancing market growth, as consumers increasingly seek high-quality options. The rising disposable income among the middle-class and urbanization further support red wine consumption. Sustainability practices are also gaining importance, with consumers favoring eco-friendly production methods. However, challenges such as stringent alcohol regulations, high taxes, cultural and religious constraints, negative alcohol perceptions, and climate change may hinder market penetration and growth in certain regions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Red Wine market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Red Wine Market Segments Analysis

Global Red Wine Market is segmented by Product Type, Packaging Type, Sales Channel, Sweetness Level, Distribution Channel and region. Based on Product Type, the market is segmented into Cabernet Sauvignon Wine, Merlot Wine, Syrah/Shiraz Wine and Others. Based on Packaging Type, the market is segmented into Bottles and Cans. Based on Sales Channel, the market is segmented into On-trade and Off-trade. Based on Sweetness Level, the market is segmented into Dry, Semi-Sweet and Sweet. Based on Distribution Channel, the market is segmented into Food Service and Retail. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Red Wine Market

The surge in global travel and tourism activities is anticipated to significantly enhance red wine sales worldwide. Renowned wine-producing regions such as France, Italy, Spain, and Australia draw millions of tourists each year, fostering an interest in local red wine varieties. The inclusion of wine-tasting tours, vineyard accommodations, and cultural festivals in travel plans is expected to further stimulate the global red wine market. As travelers seek authentic experiences, the demand for these unique offerings will likely contribute to the growth and popularity of red wine among consumers across various markets, ultimately benefiting the industry as a whole.

Restraints in the Global Red Wine Market

The global red wine market faces significant challenges due to various factors, including religious beliefs, cultural practices, and social taboos that limit alcohol consumption. In regions such as the Middle East and certain areas of Asia, where drinking is often prohibited by religious norms, red wine sales tend to be quite low. This creates difficulties for marketers who must employ cautious and discreet strategies to promote their products, reducing brand exposure and market penetration. As a result, addressing these obstacles can lead to increased expenses for red wine producers, ultimately impacting their overall profitability in these constrained markets.

Market Trends of the Global Red Wine Market

The Global Red Wine market is increasingly witnessing a shift towards low- and no-alcohol options, driven by the rising demand from health-conscious consumers, particularly millennials. This demographic is actively seeking flavorful alternatives that allow for social engagement while minimizing the adverse effects typically associated with alcohol consumption. As wellness trends gain momentum, red wine producers are pivoting their strategies to invest in the development of innovative low-alcohol and non-alcoholic varieties. This market trend not only broadens the consumer base but also aligns with an emerging culture that values sobriety and mindfulness, further enhancing the appeal of red wine in diverse social settings.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Red Wine Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Cabernet Sauvignon Wine
• Merlot Wine
• Syrah/Shiraz Wine
• Others

Global Red Wine Market Size by Packaging Type & CAGR (2026-2033)

• Market Overview
• Bottles
• Cans

Global Red Wine Market Size by Sales Channel & CAGR (2026-2033)

• Market Overview
• On-trade
• Off-trade

Global Red Wine Market Size by Sweetness Level & CAGR (2026-2033)

• Market Overview
• Dry
• Semi-Sweet
• Sweet

Global Red Wine Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Food Service
• Retail

Global Red Wine Market Size & CAGR (2026-2033)

• North America (Product Type, Packaging Type, Sales Channel, Sweetness Level, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Packaging Type, Sales Channel, Sweetness Level, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Packaging Type, Sales Channel, Sweetness Level, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Packaging Type, Sales Channel, Sweetness Level, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Packaging Type, Sales Channel, Sweetness Level, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• E. & J. Gallo Winery (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Wine Group (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Treasury Wine Estates (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Constellation Brands (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Castel Group (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vina Concha y Toro (Chile)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pernod Ricard (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Accolade Wines (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jackson Family Wines (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bronco Wine Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Diageo (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kendall-Jackson Wine Estates (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Torres (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LVMH Moet Hennessy Louis Vuitton (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sogrape Vinhos (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Freixenet Copestick (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Casella Family Brands (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gruppo Italiano Vini (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Changyu Pioneer Wine (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Brown-Forman Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations