전동 킥스쿠터 시장 예측(-2030년) : 유형별, 배터리 유형별, 구동 유형별, 최종사용자별, 지역별 세계 분석

According to Stratistics MRC, the Global Electric Kick Scooter Market is accounted for $4.9 billion in 2023 and is expected to reach $13.8 billion by 2030 growing at a CAGR of 15.7% during the forecast period. An electric kick scooter is a personal transportation device equipped with an electric motor, powered by rechargeable batteries. It typically features a foldable design for portability and is propelled by kicking off the ground, with the electric motor providing additional assistance or full propulsion. Electric kick scooters have gained popularity as an eco-friendly and convenient mode of urban transportation, especially for short distances and last-mile commuting. Users can control speed and braking through handlebar controls, making them a popular choice for urban commuters seeking an efficient and compact means of travel.

Market Dynamics:

Driver:

Surge in popularity of electric vehicles

The market has witnessed a remarkable surge in popularity, driven by the growing adoption of electric vehicles. Consumers are increasingly embracing the eco-friendly and convenient nature of electric kick scooters, contributing to a substantial market expansion. The shift towards sustainable transportation options, coupled with advancements in battery technology, has propelled the rise of electric kick scooters as a favored mode of urban commuting. Hence, these are the factors propelling the growth of the market.

Restraint:

Safety concerns

Incidents of accidents, often involving riders and pedestrians, raise questions about the overall safety of these vehicles. Factors such as inadequate infrastructure, lack of standardized safety regulations, and rider negligence contribute to the risks. Helmets are frequently overlooked, and riders may not adhere to speed limits, exacerbating the potential for accidents. These are the factors hindering the growth of the market.

Opportunity:

Rapid technological advancements

Integrations of advanced battery technologies, improved motor efficiency, and the development of smart connectivity features are driving this evolution. Additionally, lightweight materials, robust braking systems, and cutting-edge design enhancements contribute to the market's dynamic growth. These advancements aim to address consumer demands for sustainability, convenience, and enhanced functionality in urban mobility solutions, propelling the market into an era of heightened innovation and competitiveness.

Threat:

High maintenance and manufacturing expenses

The intricate design, incorporating advanced technology and quality materials, contributes to elevated production costs. Additionally, maintaining and repairing these scooters involve specialized skills and components, further escalating operational expenses. These financial barriers pose a significant hurdle for manufacturers and may impact the affordability and accessibility in the market.

Covid-19 Impact:

The COVID-19 pandemic significantly impacted the market, causing fluctuations in demand and supply chain disruptions. Lockdowns and social distancing measures led to a temporary decline in rider adoption, affecting sales. However, the pandemic also fueled interest in individual transportation solutions, boosting the market's recovery as people sought safer and more sustainable alternatives. Manufacturers adapted to evolving consumer needs, emphasizing hygiene features and convenient commuting options, contributing to a resilient recovery in the market post-pandemic.

The foldable segment is expected to be the largest during the forecast period

The foldable segment is expected to be the largest during the forecast period. With innovative designs, these scooters effortlessly fold into compact sizes, enhancing ease of storage and transport. This trend caters to urban dwellers seeking efficient last-mile transportation. Brands are competing to create sleek, lightweight, and durable foldable models, emphasizing user-friendly features. As urban mobility evolves, the foldable electric kick scooter segment is becoming a pivotal player, providing a practical and eco-friendly alternative for daily commuting needs.

The belt drive segment is expected to have the highest CAGR during the forecast period

The belt drive segment is expected to have the highest CAGR during the forecast period. Belt drive technology is gaining prominence in the Electric Kick Scooter market, offering a smoother and quieter riding experience. As an alternative to chain-driven systems, belt drives require less maintenance and reduce friction, contributing to increased efficiency. This innovation enhances the overall performance of electric scooters, attracting consumers seeking a hassle-free and silent commuting solution.

Region with largest share:

North America is projected to hold the largest market share during the forecast period. Key factors such as traffic congestion, environmental awareness, and last-mile connectivity are fueling the adoption of electric scooters. Regulatory frameworks and infrastructure development contribute to the market expansion, making electric kick scooters a popular choice for commuters seeking sustainable and efficient transportation options in the region.

Region with highest CAGR:

Asia Pacific is projected to hold the highest CAGR over the forecast period. With rising awareness about environmental concerns and the need for convenient last-mile commuting options, electric scooters have gained popularity. Government initiatives promoting clean energy and efficient mobility further contribute to market expansion. Key players are capitalizing on this trend by introducing innovative features and expanding their presence, making the market dynamic and promising.

Key players in the market

Some of the key players in Electric Kick Scooter market include YADEA Technology Group Co., Ltd., Bird Rides, Inc., Swagtron, Segway Inc., Jiangsu Xinri E-Vehicle Co. Ltd., NIU International, Xiaomi, Apollo Scooters, Razor USA LLC, Qiewa Electrics Scooter, Kaabo Scooter, Yamaha, Ather Energy, Mercane, NIU Technologies and GOTRAX.

Key Developments:

In October 2022, NIU released its newest kick scooter, the KQi3 Max. It provides maximum performance, comfort, and stability, with a top speed of 20 MPH and a range of 40.4 miles. The scooter, powered by a 40V lithium-ion battery, has four custom riding modes: E-Save, Sport, Pedestrian, and Custom.

In September 2022, GOTRAX, an electric mobility company based in the U.S., added over 130 dealers and new B2B partners to distribute the company's electric scooters in the U.S. The company intends to expand its dealership program across the country by providing e-bikes for children and adults at special discounted rates to state dealers.

Types Covered:

• Off-Road
• Foldable
• All-Terrain
• Three-Wheel
• Other Types

Battery Types Covered:

• Lithium Ion (Li-Ion)
• Sealed Lead Acid (SLA)
• Other Battery Types

Drive Types Covered:

• Chain Drive
• Belt Drive
• Hub Drive

End Users Covered:

• Commercial
• Personal
• Other End Users

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 End User Analysis
• 3.7 Emerging Markets
• 3.8 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Electric Kick Scooter Market, By Type

• 5.1 Introduction
• 5.2 Off-Road
• 5.3 Foldable
• 5.4 All-Terrain
• 5.5 Three-Wheel
• 5.6 Other Types

6 Global Electric Kick Scooter Market, By Battery Type

• 6.1 Introduction
• 6.2 Lithium Ion (Li-Ion)
• 6.3 Sealed Lead Acid (SLA)
• 6.4 Other Battery Types

7 Global Electric Kick Scooter Market, By Drive Type

• 7.1 Introduction
• 7.2 Chain Drive
• 7.3 Belt Drive
• 7.4 Hub Drive

8 Global Electric Kick Scooter Market, By End User

• 8.1 Introduction
• 8.2 Commercial
• 8.3 Personal
• 8.4 Other End Users

9 Global Electric Kick Scooter Market, By Geography

• 9.1 Introduction
• 9.2 North America
  • 9.2.1 US
  • 9.2.2 Canada
  • 9.2.3 Mexico
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 Italy
  • 9.3.4 France
  • 9.3.5 Spain
  • 9.3.6 Rest of Europe
• 9.4 Asia Pacific
  • 9.4.1 Japan
  • 9.4.2 China
  • 9.4.3 India
  • 9.4.4 Australia
  • 9.4.5 New Zealand
  • 9.4.6 South Korea
  • 9.4.7 Rest of Asia Pacific
• 9.5 South America
  • 9.5.1 Argentina
  • 9.5.2 Brazil
  • 9.5.3 Chile
  • 9.5.4 Rest of South America
• 9.6 Middle East & Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 UAE
  • 9.6.3 Qatar
  • 9.6.4 South Africa
  • 9.6.5 Rest of Middle East & Africa

10 Key Developments

• 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 10.2 Acquisitions & Mergers
• 10.3 New Product Launch
• 10.4 Expansions
• 10.5 Other Key Strategies

11 Company Profiling

• 11.1 YADEA Technology Group Co., Ltd.
• 11.2 Bird Rides, Inc.
• 11.3 Swagtron
• 11.4 Segway Inc.
• 11.5 Jiangsu Xinri E-Vehicle Co. Ltd.
• 11.6 NIU International
• 11.7 Xiaomi
• 11.8 Apollo Scooters
• 11.9 Razor USA LLC
• 11.10 Qiewa Electrics Scooter
• 11.11 Kaabo Scooter
• 11.12 Yamaha
• 11.13 Ather Energy
• 11.14 Mercane
• 11.15 NIU Technologies
• 11.16 GOTRAX