세계의 의료용 대화형 AI 시장 예측(-2032년) : 기술별, 용도별, 최종 사용자별, 지역별 분석

According to Stratistics MRC, the Global Conversational AI in Healthcare Market is accounted for $17.4 billion in 2025 and is expected to reach $92.9 billion by 2032 growing at a CAGR of 27.02% during the forecast period. Conversational AI in healthcare refers to the use of advanced artificial intelligence technologies, including natural language processing (NLP) and machine learning, to enable human-like interactions between patients, providers, and healthcare systems. It powers virtual assistants, chatbots, and voice-enabled platforms to provide personalized medical information, symptom checking, appointment scheduling, medication reminders, and patient engagement. By automating routine tasks and facilitating real-time communication, conversational AI improves efficiency, enhances patient experience, reduces administrative burden, and supports clinical decision-making while maintaining privacy and compliance with healthcare regulations.

Market Dynamics:

Driver:

Rising telehealth and remote care demand

Providers are deploying chatbots and voice agents to manage triage, appointment scheduling and post-visit follow-ups. These tools are helping reduce call center burden and improve access for patients in underserved regions. Integration with EHRs and care coordination platforms is enhancing continuity and responsiveness. Conversational AI is also supporting mental health and chronic care programs through automated check-ins and symptom tracking. These capabilities are propelling scalable engagement across virtual care models.

Restraint:

Clinical safety & accuracy concerns

AI systems may misinterpret symptoms or patient intent which can lead to incorrect guidance or documentation. Lack of explainability complicates validation and oversight across clinical workflows. Providers face challenges in ensuring compliance with safety standards and malpractice protection. Integration with diagnostic systems requires rigorous testing and governance. These risks continue to constrain adoption in high-stakes settings.

Opportunity:

Patient engagement & accessibility goals

Chatbots and voice agents are improving communication for patients with disabilities, language barriers or low digital literacy. AI tools are enabling 24/7 support and personalized education across mobile and web channels. Integration with care plans and medication reminders is enhancing adherence and satisfaction. Providers are using conversational AI to extend care beyond clinical settings and into daily routines. These innovations are fostering inclusive and proactive healthcare delivery.

Threat:

Regulatory liability & reimbursement uncertainty

Policies around data privacy, clinical validation and liability attribution vary across jurisdictions. Lack of reimbursement frameworks for AI-driven interactions reduces financial viability for providers. Shifts in compliance standards can disrupt deployment timelines and vendor selection. Legal ambiguity around AI-generated advice complicates risk management. These challenges continue to hamper coordinated market expansion.

Covid-19 Impact:

The pandemic accelerated interest in conversational AI as healthcare systems faced surging demand and limited staff availability. AI tools were deployed to manage symptom screening, vaccine scheduling and remote monitoring during lockdowns. Providers used chatbots and voice agents to maintain patient communication and reduce administrative load. Public comfort with digital health tools increased as contactless solutions became essential. Post-pandemic strategies now include conversational AI as part of hybrid care and digital resilience planning. These shifts are accelerating long-term investment in AI-powered engagement.

The machine learning (ML) segment is expected to be the largest during the forecast period

The machine learning (ML) segment is expected to account for the largest market share during the forecast period due to its foundational role in enabling adaptive and context-aware conversational systems. ML models are powering intent recognition, sentiment analysis and real-time response generation across patient interactions. Integration with clinical databases and decision support tools is improving relevance and accuracy. Vendors are offering healthcare-tuned ML engines that comply with regulatory standards. Demand for multilingual and emotion-sensitive capabilities is rising across global markets.

The pharmaceutical & drug development segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the pharmaceutical & drug development segment is predicted to witness the highest growth rate as life sciences firms adopt conversational AI to improve trial efficiency and patient engagement. AI tools are supporting recruitment, eligibility screening and protocol education across clinical studies. Chatbots are helping monitor adherence and collect patient-reported outcomes in real time. Integration with electronic data capture systems is enhancing trial visibility and compliance. Sponsors are using conversational AI to reduce dropout rates and improve diversity.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share due to its advanced healthcare infrastructure, AI investment and regulatory engagement. The United States is scaling conversational AI across hospitals, insurers and digital health startups. Investment in cloud platforms, NLP engines and HIPAA-compliant tools is driving adoption. Presence of leading AI vendors and academic research centers is reinforcing innovation. Regulatory frameworks are evolving to support responsible use of conversational systems in clinical settings.

Region with highest CAGR:

Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR as mobile penetration, healthcare digitization and AI innovation converge. Countries like India, China and South Korea are deploying conversational AI across public health, insurance and telemedicine platforms. Local startups are launching multilingual tools tailored to regional languages and care models. Government-backed programs are supporting AI integration in rural health and primary care. Demand for scalable, low-cost automation is rising across urban and underserved populations.

Key players in the market

Some of the key players in Conversational AI in Healthcare Market include Nuance Communications, Inc., Suki AI, Inc., Notable Health, Inc., Corti.ai ApS, Hippocratic AI, Inc., Sensely Corporation, Orbita, Inc., Lifelink Systems, Inc., Botco.ai, Inc., Hyro, Inc., Saykara, Inc., DeepScribe, Inc., Augmedix, Inc., K Health, Inc. and Infermedica Sp. z o.o.

Key Developments:

In October 2025, Suki launched its inaugural AI Nursing Consortium, partnering with leading health systems to develop "Suki for Nurses." This voice assistant is designed to automate documentation and reduce burnout among frontline nurses, integrating seamlessly with major EHRs to streamline workflows and improve care delivery.

In March 2025, Nuance named ChipSoft as a regional launch partner in the Netherlands for Dragon Copilot, which manifested Nuance's (now Microsoft-led) strategy of combining EHR partners and local health-IT vendors to accelerate conversational-AI uptake in hospitals.

Technologies Covered:

• Natural Language Processing (NLP)
• Machine Learning (ML)
• Speech Recognition
• Speech Generation
• Contextual Awareness Engines
• Other Technologies

Applications Covered:

• Patient Engagement & Support
• Clinical Workflow Automation
• Medical Record Mining
• Medical Imaging Analysis
• Emergency Assistance
• Mental Health Support
• Telehealth & Remote Monitoring
• Pharmaceutical & Drug Development

End Users Covered:

• Hospitals & Clinics
• Pharmaceutical Companies
• Health Insurance Providers
• Telehealth Platforms
• Patients & Consumers
• Government & Public Health Agencies
• Other End Users

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Technology Analysis
• 3.7 Application Analysis
• 3.8 End User Analysis
• 3.9 Emerging Markets
• 3.10 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Conversational AI in Healthcare Market, By Technology

• 5.1 Introduction
• 5.2 Natural Language Processing (NLP)
• 5.3 Machine Learning (ML)
• 5.4 Speech Recognition
• 5.5 Speech Generation
• 5.6 Contextual Awareness Engines
• 5.7 Other Technologies

6 Global Conversational AI in Healthcare Market, By Application

• 6.1 Introduction
• 6.2 Patient Engagement & Support
  • 6.2.1 Appointment Scheduling
  • 6.2.2 Medication Reminders
  • 6.2.3 Symptom Checking
• 6.3 Clinical Workflow Automation
  • 6.3.1 Triage & Intake
  • 6.3.2 Documentation Assistance
• 6.4 Medical Record Mining
• 6.5 Medical Imaging Analysis
• 6.6 Emergency Assistance
• 6.7 Mental Health Support
• 6.8 Telehealth & Remote Monitoring
• 6.9 Pharmaceutical & Drug Development
  • 6.9.1 Trial Recruitment
  • 6.9.2 Adverse Event Reporting

7 Global Conversational AI in Healthcare Market, By End User

• 7.1 Hospitals & Clinics
• 7.2 Pharmaceutical Companies
• 7.3 Health Insurance Providers
• 7.4 Telehealth Platforms
• 7.5 Patients & Consumers
• 7.6 Government & Public Health Agencies
• 7.7 Other End Users

8 Global Conversational AI in Healthcare Market, By Geography

• 8.1 Introduction
• 8.2 North America
  • 8.2.1 US
  • 8.2.2 Canada
  • 8.2.3 Mexico
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 Italy
  • 8.3.4 France
  • 8.3.5 Spain
  • 8.3.6 Rest of Europe
• 8.4 Asia Pacific
  • 8.4.1 Japan
  • 8.4.2 China
  • 8.4.3 India
  • 8.4.4 Australia
  • 8.4.5 New Zealand
  • 8.4.6 South Korea
  • 8.4.7 Rest of Asia Pacific
• 8.5 South America
  • 8.5.1 Argentina
  • 8.5.2 Brazil
  • 8.5.3 Chile
  • 8.5.4 Rest of South America
• 8.6 Middle East & Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 UAE
  • 8.6.3 Qatar
  • 8.6.4 South Africa
  • 8.6.5 Rest of Middle East & Africa

9 Key Developments

• 9.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 9.2 Acquisitions & Mergers
• 9.3 New Product Launch
• 9.4 Expansions
• 9.5 Other Key Strategies

10 Company Profiling

• 10.1 Nuance Communications, Inc.
• 10.2 Suki AI, Inc.
• 10.3 Notable Health, Inc.
• 10.4 Corti.ai ApS
• 10.5 Hippocratic AI, Inc.
• 10.6 Sensely Corporation
• 10.7 Orbita, Inc.
• 10.8 Lifelink Systems, Inc.
• 10.9 Botco.ai, Inc.
• 10.10 Hyro, Inc.
• 10.11 Saykara, Inc.
• 10.12 DeepScribe, Inc.
• 10.13 Augmedix, Inc.
• 10.14 K Health, Inc.
• 10.15 Infermedica Sp. z o.o.