너트 버터 및 스프레드 시장 예측(-2032년) : 제품별, 가공 방법별, 형태별, 유통 채널별, 용도별, 지역별 세계 분석

According to Stratistics MRC, the Global Nut Butters & Spreads Market is accounted for $3.4 billion in 2025 and is expected to reach $4.0 billion by 2032 growing at a CAGR of 2.3% during the forecast period. Nut butters and spreads are creamy, flavorful pastes made by grinding nuts such as almonds, peanuts, cashews, hazelnuts, and walnuts into smooth or textured forms. They bring together the richness of natural fats, the strength of plant-based protein, and the comforting taste of familiar pantry staples. Rooted in traditional food practices yet embraced by modern wellness trends, these spreads serve as versatile companions to breads, fruits, and snacks. Whether crafted for indulgence or health, they offer nourishment, convenience, and a wholesome alternative to sugary toppings, making them a cherished part of everyday eating across cultures.

Market Dynamics:

Driver:

Popularity of clean-label and organic products

The growing popularity of clean-label and organic products is a major driver of the Nut Butters & Spreads Market. Consumers are increasingly seeking transparency in food ingredients, preferring products free from artificial additives, preservatives, and chemicals. Nut butters and spreads, often marketed as natural and wholesome, align perfectly with this demand. Organic certifications further enhance trust and appeal, especially among health-conscious buyers. This trend is fueling innovation and expanding market reach, making clean-label offerings a cornerstone of growth.

Restraint:

Raw material price volatility

Raw material price volatility poses a significant restraint in the Nut Butters & Spreads Market. Nuts such as almonds, cashews, and peanuts are subject to fluctuating global supply and demand, climate conditions, and trade policies. These price swings directly impact production costs and profit margins for manufacturers. Smaller players, in particular, struggle to absorb these variations, leading to inconsistent pricing for consumers. Volatility in raw material costs remains a challenge, limiting scalability and creating uncertainty across the value chain.

Opportunity:

Innovation in flavors and product formats

Innovation in flavors and product formats presents a strong opportunity for the Nut Butters & Spreads Market. Consumers are eager for unique taste experiences, driving demand for exotic blends, flavored varieties, and functional spreads enriched with protein or superfoods. Powdered nut butters, snack packs, and convenient squeezable formats are gaining traction. These innovations cater to diverse lifestyles, from fitness enthusiasts to busy professionals. By offering creative, versatile options, brands can differentiate themselves and capture new segments of the global market.

Threat:

High production and packaging costs

High production and packaging costs remain a key threat to the market. Premium nuts, organic certifications, and sustainable packaging materials significantly increase expenses. Manufacturers face pressure to balance quality with affordability, especially in competitive markets. Rising costs can limit accessibility for price-sensitive consumers and reduce profit margins. Additionally, eco-friendly packaging demands further investment. Unless mitigated through efficiency or scale, these challenges may hinder growth, making cost management a critical focus for industry players.

Covid-19 Impact:

The Covid-19 pandemic had mixed impacts on the Nut Butters & Spreads Market. On one hand, supply chain disruptions and raw material shortages created challenges for manufacturers. On the other, heightened consumer focus on health, immunity, and pantry staples boosted demand for nutrient-rich spreads. Increased home cooking and snacking habits further supported sales. E-commerce channels became vital for distribution, reshaping consumer purchasing behavior. While the pandemic posed short-term hurdles, it also accelerated long-term trends toward healthier, convenient, and versatile food products.

The nutritional products segment is expected to be the largest during the forecast period

The nutritional products segment is expected to account for the largest market share during the forecast period because consumers are increasingly drawn to nutrient-rich foods that combine protein, healthy fats, and vitamins. Nut butters and spreads fit seamlessly into balanced diets, offering clean-label, organic options that align with wellness trends. Their versatility across breakfast, snacks, and functional foods enhances appeal. As health-conscious lifestyles expand globally, nutritional formulations of nut spreads are positioned to capture the largest market share.

The powdered segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the powdered segment is predicted to witness the highest growth rate, as powdered nut butters provide convenience, longer shelf life, and easy incorporation into smoothies, baked goods, and functional foods. They appeal to fitness enthusiasts and busy consumers seeking portable, low-fat alternatives without compromising flavor. Innovation in flavors and packaging is further driving adoption. With rising demand for versatile, clean-label products, powdered formats are emerging as a dynamic growth driver, fueling rapid expansion worldwide.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, due to region's growing middle-class population, rising disposable incomes, and increasing awareness of plant-based nutrition are key factors. Traditional consumption of nuts, combined with modern wellness trends, supports strong demand. Expanding retail networks and e-commerce platforms make nut spreads more accessible. With cultural acceptance of nuts and growing preference for organic, clean-label foods, Asia Pacific continues to lead global market share.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, as region's consumers are highly receptive to innovative flavors, organic products, and functional food trends. Rising vegan and plant-based lifestyles, coupled with strong demand for protein-rich snacks, are fueling growth. The popularity of powdered formats and nutritional spreads further accelerates adoption. With advanced retail infrastructure, health-conscious consumers, and ongoing product innovation, North America is positioned as the fastest-growing market for nut butters and spreads.

Key players in the market

Some of the key players in Nut Butters & Spreads Market include The J.M. Smucker Company, Nutiva, Inc., Hormel Foods Corporation, Once Again Nut Butter Collective, Inc., Unilever, Meridian Foods Ltd, Nestle S.A., Pip & Nut Ltd, Ferrero Group, Barney Butter, Conagra Brands, Inc., Algood Food Company, Kraft Heinz Company, Premier Foods plc, and Oetker Group.

Key Developments:

In October 2025, Nestle India has entered into a memorandum of understanding with the Ministry of Food Processing Industries to accelerate its investment in greenfield and brownfield food-sector projects across Odisha and existing manufacturing sites over the next 2-3 years, as part of its US $564 million expansion plan.

In June 2025, Nestle has inked research collaborations aimed at pioneering sustainable aquaculture practices, seeking to advance innovative, eco-efficient farming techniques and boost responsible seafood production in support of global food-security and environmental goals.

Products Covered:

• Peanut-Based Spreads
• Hazelnut-Based Spreads
• Almond-Based Spreads
• Walnut-Based Spreads
• Cashew-Based Spreads
• Other Products

Processing Methods Covered:

• Conventional
• Organic
• Flavored/Innovative Variants

Forms Covered:

• Crunchy
• Smooth
• Powdered
• Liquid

Distribution Channels Covered:

• Supermarkets/Hypermarkets
• Specialty Stores
• Online Retail
• Convenience Stores
• Direct Sales

Applications Covered:

• Household
• Foodservice
• Food & Beverage Manufacturing
• Nutritional Products

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Application Analysis
• 3.8 Emerging Markets
• 3.9 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Nut Butters & Spreads Market, By Product

• 5.1 Introduction
• 5.2 Peanut-Based Spreads
• 5.3 Hazelnut-Based Spreads
• 5.4 Almond-Based Spreads
• 5.5 Walnut-Based Spreads
• 5.6 Cashew-Based Spreads
• 5.7 Other Products

6 Global Nut Butters & Spreads Market, By Processing Method

• 6.1 Introduction
• 6.2 Conventional
• 6.3 Organic
• 6.4 Flavored/Innovative Variants

7 Global Nut Butters & Spreads Market, By Form

• 7.1 Introduction
• 7.2 Crunchy
• 7.3 Smooth
• 7.4 Powdered
• 7.5 Liquid

8 Global Nut Butters & Spreads Market, By Distribution Channel

• 8.1 Introduction
• 8.2 Supermarkets/Hypermarkets
• 8.3 Specialty Stores
• 8.4 Online Retail
• 8.5 Convenience Stores
• 8.6 Direct Sales

9 Global Nut Butters & Spreads Market, By Application

• 9.1 Introduction
• 9.2 Household
• 9.3 Foodservice
• 9.4 Food & Beverage Manufacturing
• 9.5 Nutritional Products

10 Global Nut Butters & Spreads Market, By Geography

• 10.1 Introduction
• 10.2 North America
  • 10.2.1 US
  • 10.2.2 Canada
  • 10.2.3 Mexico
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 UK
  • 10.3.3 Italy
  • 10.3.4 France
  • 10.3.5 Spain
  • 10.3.6 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 Japan
  • 10.4.2 China
  • 10.4.3 India
  • 10.4.4 Australia
  • 10.4.5 New Zealand
  • 10.4.6 South Korea
  • 10.4.7 Rest of Asia Pacific
• 10.5 South America
  • 10.5.1 Argentina
  • 10.5.2 Brazil
  • 10.5.3 Chile
  • 10.5.4 Rest of South America
• 10.6 Middle East & Africa
  • 10.6.1 Saudi Arabia
  • 10.6.2 UAE
  • 10.6.3 Qatar
  • 10.6.4 South Africa
  • 10.6.5 Rest of Middle East & Africa

11 Key Developments

• 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 11.2 Acquisitions & Mergers
• 11.3 New Product Launch
• 11.4 Expansions
• 11.5 Other Key Strategies

12 Company Profiling

• 12.1 The J.M. Smucker Company
• 12.2 Nutiva, Inc.
• 12.3 Hormel Foods Corporation
• 12.4 Once Again Nut Butter Collective, Inc.
• 12.5 Unilever
• 12.6 Meridian Foods Ltd
• 12.7 Nestle S.A.
• 12.8 Pip & Nut Ltd
• 12.9 Ferrero Group
• 12.10 Barney Butter
• 12.11 Conagra Brands, Inc.
• 12.12 Algood Food Company
• 12.13 Kraft Heinz Company
• 12.14 Premier Foods plc
• 12.15 Oetker Group