전지형 차량(ATV) 시장 : 세계 산업 규모, 점유율, 동향, 기회 및 예측 - 제품 유형별, 엔진 배기량별, 용도별, 지역별, 경쟁 구도별(2021-2031년)

The Global All-Terrain Vehicle Market will grow from USD 2.36 Billion in 2025 to USD 2.81 Billion by 2031 at a 2.95% CAGR. All-Terrain Vehicles are motorized off-highway units characterized by low-pressure tires, a seat designed to be straddled by the operator, and handlebars for steering control. The expansion of this market is fundamentally supported by the increasing reliance on these vehicles within the agricultural and forestry sectors for efficient land management, alongside a sustained consumer demand for outdoor recreational activities.

Key Market Drivers

The rising global popularity of off-road recreational activities represents a foundational growth driver for the Global All-Terrain Vehicle Market, fueling demand for high-performance units designed for trail riding, sport racing, and leisure. This driver is characterized by a sustained consumer shift toward outdoor lifestyles, compelling manufacturers to develop versatile year-round models that cater to enthusiasts seeking both speed and adventure.

Key Market Challenges

Safety concerns constitute a formidable barrier to the growth of the Global All-Terrain Vehicle Market by necessitating strict regulatory compliance that complicates manufacturing processes. As incident rates persist, regulatory bodies worldwide enforce rigorous safety standards, compelling manufacturers to re-engineer vehicle chassis and integrate complex stability control systems. These mandatory design modifications significantly increase research and development expenditures and raise overall production costs.

Key Market Trends

The Rapid Adoption of Electric Powertrains and Battery Technology is fundamentally reshaping the market as manufacturers transition from internal combustion engines to high-torque, zero-emission motors. This shift is increasingly driven by stringent environmental regulations and a growing necessity for quieter vehicles suitable for eco-sensitive recreational trails and noise-restricted agricultural zones. Leading OEMs are aggressively capitalizing on this transition by launching electrified portfolios that offer instant torque and significantly reduced maintenance costs compared to traditional gasoline models.

Key Market Players

• Polaris Industries Inc.
• Honda Motor Co., Ltd.
• Yamaha Motor Company, Limited
• Kawasaki Heavy Industries, Ltd.
• Arctic Cat Inc.
• BRP Inc.
• Suzuki Motor Corporation
• Textron Inc.
• Hisun Motors Co., Ltd.
• Zhejiang CFMOTO Power Co., Ltd.

Report Scope:

In this report, the Global All-Terrain Vehicle Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

All-Terrain Vehicle Market, By Product Type:

• Utility ATV
• Sport ATV & Youth ATV

All-Terrain Vehicle Market, By Engine Displacement:

• Below 400cc
• 400 - 800cc
• Above 800cc

All-Terrain Vehicle Market, By Application:

• Utility
• Sports
• Recreation
• Military

All-Terrain Vehicle Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global All-Terrain Vehicle Market.

Available Customizations:

Global All-Terrain Vehicle Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global All-Terrain Vehicle Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type (Utility ATV, Sport ATV & Youth ATV)
  • 5.2.2. By Engine Displacement (Below 400cc, 400 - 800cc, Above 800cc)
  • 5.2.3. By Application (Utility, Sports, Recreation, Military)
  • 5.2.4. By Region
  • 5.2.5. By Company (2025)
• 5.3. Market Map

6. North America All-Terrain Vehicle Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Engine Displacement
  • 6.2.3. By Application
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States All-Terrain Vehicle Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Engine Displacement
      • 6.3.1.2.3. By Application
  • 6.3.2. Canada All-Terrain Vehicle Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Engine Displacement
      • 6.3.2.2.3. By Application
  • 6.3.3. Mexico All-Terrain Vehicle Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Engine Displacement
      • 6.3.3.2.3. By Application

7. Europe All-Terrain Vehicle Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Engine Displacement
  • 7.2.3. By Application
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany All-Terrain Vehicle Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Engine Displacement
      • 7.3.1.2.3. By Application
  • 7.3.2. France All-Terrain Vehicle Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Engine Displacement
      • 7.3.2.2.3. By Application
  • 7.3.3. United Kingdom All-Terrain Vehicle Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Engine Displacement
      • 7.3.3.2.3. By Application
  • 7.3.4. Italy All-Terrain Vehicle Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Engine Displacement
      • 7.3.4.2.3. By Application
  • 7.3.5. Spain All-Terrain Vehicle Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Engine Displacement
      • 7.3.5.2.3. By Application

8. Asia Pacific All-Terrain Vehicle Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Engine Displacement
  • 8.2.3. By Application
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China All-Terrain Vehicle Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Engine Displacement
      • 8.3.1.2.3. By Application
  • 8.3.2. India All-Terrain Vehicle Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Engine Displacement
      • 8.3.2.2.3. By Application
  • 8.3.3. Japan All-Terrain Vehicle Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Engine Displacement
      • 8.3.3.2.3. By Application
  • 8.3.4. South Korea All-Terrain Vehicle Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Engine Displacement
      • 8.3.4.2.3. By Application
  • 8.3.5. Australia All-Terrain Vehicle Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Product Type
      • 8.3.5.2.2. By Engine Displacement
      • 8.3.5.2.3. By Application

9. Middle East & Africa All-Terrain Vehicle Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Engine Displacement
  • 9.2.3. By Application
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia All-Terrain Vehicle Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Engine Displacement
      • 9.3.1.2.3. By Application
  • 9.3.2. UAE All-Terrain Vehicle Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Engine Displacement
      • 9.3.2.2.3. By Application
  • 9.3.3. South Africa All-Terrain Vehicle Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Engine Displacement
      • 9.3.3.2.3. By Application

10. South America All-Terrain Vehicle Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Product Type
  • 10.2.2. By Engine Displacement
  • 10.2.3. By Application
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil All-Terrain Vehicle Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Product Type
      • 10.3.1.2.2. By Engine Displacement
      • 10.3.1.2.3. By Application
  • 10.3.2. Colombia All-Terrain Vehicle Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Product Type
      • 10.3.2.2.2. By Engine Displacement
      • 10.3.2.2.3. By Application
  • 10.3.3. Argentina All-Terrain Vehicle Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Product Type
      • 10.3.3.2.2. By Engine Displacement
      • 10.3.3.2.3. By Application

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global All-Terrain Vehicle Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Polaris Industries Inc.
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. Honda Motor Co., Ltd.
• 15.3. Yamaha Motor Company, Limited
• 15.4. Kawasaki Heavy Industries, Ltd.
• 15.5. Arctic Cat Inc.
• 15.6. BRP Inc.
• 15.7. Suzuki Motor Corporation
• 15.8. Textron Inc.
• 15.9. Hisun Motors Co., Ltd.
• 15.10. Zhejiang CFMOTO Power Co., Ltd.

16. Strategic Recommendations

17. About Us & Disclaimer