모바일 티켓팅 시장 : 세계 산업 규모, 점유율, 동향, 기회, 예측 - 유형별, 기술별, 용도별, 지역별, 경쟁(2021-2031년)

The Global Mobile Ticketing Market is projected to expand from USD 3.79 Million in 2025 to USD 11.05 Million by 2031, reflecting a compound annual growth rate of 19.52%. Defined as a digital mechanism allowing users to purchase, store, and validate transit fares or event credentials via smartphones and wearables, the sector is primarily driven by the widespread availability of internet-enabled devices and the increasing demand for contactless transactions to improve commuter convenience. Transport operators and event managers actively support this transition, as it significantly lowers operational costs associated with paper ticket production and cash handling while simultaneously enhancing throughput efficiency at validation checkpoints.

Despite these advantages, the market faces a substantial obstacle regarding cybersecurity vulnerabilities and data privacy concerns, which threaten to undermine consumer confidence in digital payment platforms. Safeguarding financial and personal information remains a critical challenge for achieving broad adoption across fragmented regions. However, the shift toward digital solutions is supported by recent industry data; according to the International Air Transport Association, 71% of global passengers in 2024 opted to book their travel arrangements using online platforms or mobile applications.

Market Driver

The rapid proliferation of smartphones and high-speed internet connectivity acts as the primary catalyst for the Global Mobile Ticketing Market. As mobile devices evolve into essential tools for identity management and financial transactions, they establish the necessary infrastructure for real-time ticket purchasing and validation, while high-speed networks like 5G enable seamless communication between user devices and centralized servers to ensure instant access to cloud-based passes. This technological ubiquity allows service providers to rapidly scale digital solutions across diverse demographics, a potential underscored by the GSMA's 'The Mobile Economy 2024' report from February 2024, which noted that 5.6 billion people globally subscribed to a mobile service by the end of 2023.

Concurrently, the market is propelled by an accelerated transition toward contactless and cashless payment solutions, driven by consumer demand for efficiency and hygiene. Transport agencies and event organizers are increasingly prioritizing digital-first entry systems to reduce queuing times and eliminate costs associated with physical media, evident in the mass adoption of e-tickets and NFC-enabled access controls. For example, Trainline's 'H1 FY2025 Results' from November 2024 revealed that e-ticket penetration of UK industry sales rose to 51%, while Live Nation Entertainment's '2023 Annual Report' from February 2024 reported over 620 million tickets sold globally in 2023, reflecting the vast reach of electronic ticketing.

Market Challenge

Cybersecurity vulnerabilities and data privacy risks represent a significant impediment to the growth of the global mobile ticketing market. Because mobile ticketing platforms require the storage and transmission of sensitive financial credentials and personal information, they are prime targets for malicious actors, and the threat of data breaches or identity theft significantly erodes consumer trust, a foundational element for the widespread adoption of digital transactions. When users perceive a platform as susceptible to exploitation, they are less likely to switch from traditional paper tickets to digital alternatives regardless of the convenience, which directly impacts operators by slowing digital transformation and necessitating the maintenance of costly legacy validation infrastructures.

This consumer apprehension is substantiated by recent industry figures regarding the volatility of digital transaction security. According to UK Finance, the volume of remote purchase fraud cases-a category encompassing unauthorized card-not-present transactions common in mobile ticketing-increased by 26% in the first half of 2024 compared to the previous year. These statistics highlight the persistent risks within the digital payment landscape, suggesting that until consumers feel assured their transaction data is immune to external threats, the market will struggle to achieve universal adoption, thereby limiting potential revenue growth and operational efficiency gains.

Market Trends

The deployment of biometric authentication methods is transforming validation processes by replacing barcode scanning with facial recognition linked to digital accounts. This technology resolves manual check bottlenecks at high-traffic venues, allowing users to enter stadiums and transport hubs without physically unlocking a device, thereby significantly increasing throughput speed and reducing congestion at turnstiles. For instance, Major League Baseball announced in its March 2024 'Go-Ahead Entry Program Expansion' that fans utilizing facial authentication lanes at Citizens Bank Park moved through entry points 68% faster than those using standard scanning methods, an efficiency gain that is driving wider adoption across sports leagues.

Simultaneously, the expansion of open-loop contactless payment systems is eliminating proprietary closed-loop transit cards, enabling commuters to pay directly with bank-issued cards or smartphones. This interoperability simplifies the user experience by removing the requirement to pre-load funds, facilitating seamless travel across fragmented networks, while transport agencies upgrade infrastructure to accept EMV-compliant payments to reduce costs associated with ticket vending machines and physical card issuance. According to Visa's 'Annual Report 2024' from November 2024, the company processed more than 2.0 billion contactless transactions on global public transit systems during the fiscal year, illustrating the industry's decisive move towards removing barriers between financial ecosystems and mobility infrastructure.

Key Market Players

• Eventbrite, Inc.
• StubHub, Inc.
• Ticketmaster LLC
• Bigtree Entertainment Pvt. Ltd.
• Fever, Inc.
• SeatGeek, Inc.
• Vivid Seats LLC
• TickPick, Inc.
• TodayTix Ltd.
• Tixr, Inc.

Report Scope

In this report, the Global Mobile Ticketing Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Mobile Ticketing Market, By Type

• SMS Ticketing
• Mobile Applications

Mobile Ticketing Market, By Technology

• OCR
• 2D Bar Code
• NFC

Mobile Ticketing Market, By Application

• Travel Tickets
• Entertainment Tickets

Mobile Ticketing Market, By Region

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Mobile Ticketing Market.

Available Customizations:

Global Mobile Ticketing Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Mobile Ticketing Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type (SMS Ticketing, Mobile Applications)
  • 5.2.2. By Technology (OCR, 2D Bar Code, NFC)
  • 5.2.3. By Application (Travel Tickets, Entertainment Tickets)
  • 5.2.4. By Region
  • 5.2.5. By Company (2025)
• 5.3. Market Map

6. North America Mobile Ticketing Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type
  • 6.2.2. By Technology
  • 6.2.3. By Application
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Mobile Ticketing Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type
      • 6.3.1.2.2. By Technology
      • 6.3.1.2.3. By Application
  • 6.3.2. Canada Mobile Ticketing Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type
      • 6.3.2.2.2. By Technology
      • 6.3.2.2.3. By Application
  • 6.3.3. Mexico Mobile Ticketing Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type
      • 6.3.3.2.2. By Technology
      • 6.3.3.2.3. By Application

7. Europe Mobile Ticketing Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type
  • 7.2.2. By Technology
  • 7.2.3. By Application
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Mobile Ticketing Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type
      • 7.3.1.2.2. By Technology
      • 7.3.1.2.3. By Application
  • 7.3.2. France Mobile Ticketing Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type
      • 7.3.2.2.2. By Technology
      • 7.3.2.2.3. By Application
  • 7.3.3. United Kingdom Mobile Ticketing Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type
      • 7.3.3.2.2. By Technology
      • 7.3.3.2.3. By Application
  • 7.3.4. Italy Mobile Ticketing Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Type
      • 7.3.4.2.2. By Technology
      • 7.3.4.2.3. By Application
  • 7.3.5. Spain Mobile Ticketing Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Type
      • 7.3.5.2.2. By Technology
      • 7.3.5.2.3. By Application

8. Asia Pacific Mobile Ticketing Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type
  • 8.2.2. By Technology
  • 8.2.3. By Application
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Mobile Ticketing Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By Technology
      • 8.3.1.2.3. By Application
  • 8.3.2. India Mobile Ticketing Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By Technology
      • 8.3.2.2.3. By Application
  • 8.3.3. Japan Mobile Ticketing Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By Technology
      • 8.3.3.2.3. By Application
  • 8.3.4. South Korea Mobile Ticketing Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Type
      • 8.3.4.2.2. By Technology
      • 8.3.4.2.3. By Application
  • 8.3.5. Australia Mobile Ticketing Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Type
      • 8.3.5.2.2. By Technology
      • 8.3.5.2.3. By Application

9. Middle East & Africa Mobile Ticketing Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type
  • 9.2.2. By Technology
  • 9.2.3. By Application
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Mobile Ticketing Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By Technology
      • 9.3.1.2.3. By Application
  • 9.3.2. UAE Mobile Ticketing Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By Technology
      • 9.3.2.2.3. By Application
  • 9.3.3. South Africa Mobile Ticketing Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By Technology
      • 9.3.3.2.3. By Application

10. South America Mobile Ticketing Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type
  • 10.2.2. By Technology
  • 10.2.3. By Application
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Mobile Ticketing Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type
      • 10.3.1.2.2. By Technology
      • 10.3.1.2.3. By Application
  • 10.3.2. Colombia Mobile Ticketing Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type
      • 10.3.2.2.2. By Technology
      • 10.3.2.2.3. By Application
  • 10.3.3. Argentina Mobile Ticketing Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type
      • 10.3.3.2.2. By Technology
      • 10.3.3.2.3. By Application

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Mobile Ticketing Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Eventbrite, Inc.
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. StubHub, Inc.
• 15.3. Ticketmaster LLC
• 15.4. Bigtree Entertainment Pvt. Ltd.
• 15.5. Fever, Inc.
• 15.6. SeatGeek, Inc.
• 15.7. Vivid Seats LLC
• 15.8. TickPick, Inc.
• 15.9. TodayTix Ltd.
• 15.10. Tixr, Inc.

16. Strategic Recommendations

17. About Us & Disclaimer