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시장보고서
상품코드
1845737
세계의 휴대용 에어컨 시장 규모 : 유형별, 유통 채널별, 용량별, 용도별, 지역 범위별 및 예측Global Portable Air Conditioner Market Size By Type, By Distribution Channel, By Capacity, By Application, By Geographic Scope And Forecast |
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휴대용 에어컨 시장 규모는 2024년에 8억 3,961만 달러로 평가되며, 2024-2031년에 4.30%의 CAGR로 성장하며, 2031년에는 11억 4,080만 달러에 달할 것으로 예측됩니다.
휴대용 에어컨은 이동이 용이하고 유연하게 설계된 소형의 독립형 냉각 장치입니다. 중앙 공조 시스템과 달리 휴대용 에어컨은 방에서 방으로 옮길 수 있으므로 표준 공조 시스템이 실용적이지 않거나 사용할 수 없는 상황에 이상적입니다.
휴대용 에어컨은 보통 압축기, 커패시터, 증발기 코일이 통합된 유닛으로 구성되며, 창문이나 개구부를 통해 따뜻한 공기를 외부로 배출하기 위한 호스가 함께 제공되는 경우가 많습니다.
휴대용 에어컨은 가정, 사무실, 이벤트 공간이나 공사장과 같은 임시 장소 등 다양한 상황에서 활용되며, 영구적인 인프라 업그레이드 없이도 표적화된 냉방을 제공합니다.
세계 휴대용 에어컨 시장을 형성하는 주요 시장 역학은 다음과 같습니다.
주요 시장 성장 촉진요인:
세계 기온 상승과 폭염 빈도 증가: 미국 해양대기청(NOAA)에 따르면 2023년 세계 육지와 해양의 표면 온도는 20세기 평균보다 1.18℃(2.12°F) 더 높아져 기록상 가장 따뜻한 해가 될 것으로 예측됩니다. 이러한 추세는 휴대용 에어컨과 같은 대체 냉방에 대한 수요를 증가시키고 있습니다.
도시화의 진전과 주거 공간의 협소화: 유엔 경제사회국에 따르면 2020년에는 세계 인구의 56.2%가 도시에 거주하고, 2050년에는 68.4%로 증가할 것으로 예측됩니다. 도시 거주 공간이 좁아짐에 따라 보다 적응력이 높은 냉방 솔루션이 자주 필요하게 되면서 휴대용 에어컨(AC) 시장이 성장하고 있습니다.
신흥 국가의 가처분소득 증가: 세계은행 보고서에 따르면 세계 1인당 GDP는 2015년 1,925달러에서 2021년 1,433달러(현재 달러 환산 기준)로 상승할 것으로 전망되었습니다. 특히 신흥 국가의 가처분 소득이 증가함에 따라 더 많은 사람들이 휴대용 에어컨을 구입할 수 있게 될 것입니다.
에너지 효율 규제와 소비자 인식: 미국 에너지부(DOE)는 휴대용 에어컨에 대한 새로운 에너지 효율 기준을 설정했습니다. 이 가이드라인은 냉방능력이 7,000BTU/시간 이하인 기기에 대해 최소 7.6의 복합에너지효율등급(CEER)을 요구하고 있습니다. 이러한 에너지 절약에 대한 관심은 휴대용 에어컨 분야의 기술 혁신에 박차를 가하고 소비자의 구매 의사결정에 영향을 미치고 있습니다.
주요 과제:
에너지 효율: 휴대용 에어컨 시장에서 가장 중요한 과제 중 하나는 우수한 에너지 효율을 확보하는 것입니다. 소비자들의 환경에 대한 인식이 높아지고 에너지 비용이 상승함에 따라 적은 전력 소비로 효율적인 냉각을 실현하는 장비에 대한 요구가 증가하고 있습니다. 이러한 기대에 부응하기 위해서는 기술 및 설계의 진보가 필요하며, 이는 제조 비용의 상승과 제조 공정의 복잡성을 초래할 수 있습니다.
환기 및 설치: 배기관을 통한 충분한 환기의 필요성은 휴대용 에어컨 사업에서 일반적인 문제입니다. 특히 통풍이 잘 되지 않거나 창문이 없는 곳에서의 설치 과정에 대해 사용자들의 불만이 많습니다. 설치 과정을 간소화하고, 성능 저하 없이 독창적인 환기 방법을 개발하는 것이 보급 확대에 필수적입니다.
미적 감각과 디자인 제약: 소비자들은 집이나 회사 인테리어에 어울리는 휴대용 에어컨을 점점 더 많이 요구하고 있습니다. 성능이나 휴대성을 희생하지 않고 심미적으로 아름다운 기기를 디자인하는 것은 어려울 수 있습니다. 소비자의 기대와 취향에 부응하기 위해 제조업체는 실용적인 디자인과 현재의 미적 감각 사이에서 적절한 균형을 유지해야 합니다.
내구성 및 유지보수: 소비자들은 휴대용 에어컨의 내구성과 유지보수에 대한 우려를 가지고 있습니다. 잦은 사용과 이동으로 인해 마모와 손상이 발생하여 부품의 수명이 단축될 수 있습니다. 제조업체들은 이동과 사용을 견딜 수 있는 장수명 모델을 설계하는 한편, 정비와 수리를 쉽게 할 수 있도록 하는 문제에 직면해 있습니다.
주요 동향 :
스마트 기능과 커넥티비티: 스마트 기능과 커넥티비티를 내장하는 것은 휴대용 에어컨 시장에서 인기 있는 동향입니다. 현재 많은 기기에 Wi-Fi 연결 기능이 탑재되어 있으며, 소비자는 스마트폰 앱이나 스마트홈 시스템을 통해 에어컨을 원격으로 제어할 수 있습니다. 이러한 추세는 소비자가 어디서든 에어컨을 모니터링하고 설정을 변경할 수 있게 함으로써 편의성을 향상시켜 휴대용 에어컨의 인기를 높이고 있습니다.
에너지 효율 향상: 에너지 효율 향상은 휴대용 에어컨 시장의 큰 동향입니다. 각 제조업체들은 엄격한 규정을 준수하고 환경에 민감한 소비자들에게 어필하기 위해 더 높은 에너지 효율 등급을 가진 모델을 개발하기 위해 노력하고 있습니다. 압축기 기술, 단열재 및 기류 설계의 발전은 모두 에너지 효율이 높은 시스템으로 이어져 사용자의 유틸리티 비용을 절감하고 에너지 효율을 높일 수 있습니다.
다기능 유닛: 난방, 제습, 공기청정 기능을 갖춘 다기능 휴대용 에어컨의 인기가 높아지고 있습니다. 이러한 올인원 시스템은 사계절 내내 실용성과 편리함을 제공하며, 소비자에게 경제적인 선택이 되고 있습니다. 이러한 추세는 한 대의 가전제품으로 다양한 용도로 사용할 수 있는 유연한 가전제품에 대한 니즈가 증가하고 있음을 반영합니다.
DIY 설치 및 유지보수: 소비자들은 설치와 유지보수를 스스로 하고 싶어하는 경향이 있습니다. 각 제조업체들은 사용자 친화적인 설치 및 유지보수 설명서를 갖춘 휴대용 에어컨을 개발하여 소비자가 전문가의 도움 없이도 쉽게 설치 및 작동할 수 있도록 하고 있습니다. 이러한 추세는 DIY 시장의 성장에 발맞추어 소비자의 만족도를 높이고 있습니다.
Portable Air Conditioner Market size was valued at USD 839.61 Million in 2024 and is projected to reach USD 1140.08 Million by 2031, growing at a CAGR of 4.30% from 2024 to 2031.
Portable air conditioners are small, self-contained cooling devices designed for easy mobility and flexibility. Unlike central air conditioning systems, which must be permanently installed, portable air conditioners can be transported from room to room, making them perfect for situations where standard air conditioning systems are impractical or unavailable.
They are normally made up of a compressor, condenser, and evaporator coil integrated into one unit, and they frequently include a hose to vent warm air outside through a window or opening.
Portable air conditioners are utilized in a variety of situations, including homes, offices, and temporary locations like event spaces or construction sites, to provide targeted cooling without requiring permanent infrastructural upgrades.
The key market dynamics that are shaping the global portable air conditioner market include:
Key Market Drivers:
Rising Global Temperatures and Increasing Frequency of Heatwaves: According to the National Oceanic and Atmospheric Administration (NOAA), the worldwide land and ocean surface temperature in 2023 was 1.18°C (2.12°F) higher than the 20th century average, making it the warmest year on record. This tendency is pushing up demand for cooling alternatives, such as portable air conditioners.
Growing Urbanization and Smaller Living Spaces: According to the United Nations Department of Economic and Social Affairs, 56.2% of the global population resided in cities in 2020 and is expected to increase to 68.4% by 2050. Smaller urban living spaces frequently require more adaptable cooling solutions, which boosts the portable air conditioner (AC) market.
Increasing Disposable Income in Developing Countries: The World Bank reported that global GDP per capita climbed from $10,925 in 2015 to $11,433 in 2021 (in current US dollars). The increase in disposable income, particularly in developing countries, allows more people to afford portable air conditioning devices.
Energy Efficiency Regulations and Consumer Awareness: The U.S. Department of Energy (DOE) set new energy efficiency criteria for portable air conditioners. These guidelines require a minimum Combined Energy Efficiency Ratio (CEER) of 7.6 for devices with a cooling capacity of 7,000 BTU/hour or less. This emphasis on energy saving is fueling innovation in the portable AC sector and affecting consumer purchase decisions.
Key Challenges:
Energy Efficiency: One of the most significant issues in the portable air conditioner market is obtaining excellent energy efficiency. As customers become more environmentally conscious and energy costs rise, there is an increasing need for units that can deliver efficient cooling while using less electricity. Meeting these expectations necessitates advances in technology and design, which can raise production costs and complicate the manufacturing process.
Ventilation and Installation: The necessity for sufficient ventilation via an exhaust pipe is a prevalent issue in the portable air conditioning business. Users frequently complain about the installation process, especially in areas without adequate ventilation or windows. Simplifying the installation process and developing creative venting methods without sacrificing performance is critical for increased adoption.
Aesthetic and Design Constraints: Consumers are increasingly looking for portable air conditioners that match their home or business decor. It might be difficult to design aesthetically beautiful devices without sacrificing performance or portability. To match consumer expectations and preferences, manufacturers must strike the right balance between utilitarian design and current aesthetics.
Durability and Maintenance: Consumers are concerned about the durability and maintenance of portable air conditioners. Frequent use and transit might cause wear and tear, reducing the longevity of the components. Manufacturers face the problem of designing long-lasting models that can resist constant movement and use while also allowing for easy maintenance and repair.
Key Trends:
Smart Features and Connectivity: The incorporation of smart features and connectivity is a popular trend in the portable air conditioner market. Many units now include Wi-Fi connectivity, allowing consumers to control their air conditioners remotely using smartphone apps or smart home systems. This trend improves convenience by allowing customers to monitor and alter settings from anywhere, increasing the popularity of portable air conditioners.
Increased Energy Efficiency: Improving energy efficiency is a major trend in the portable air conditioner market. Manufacturers are working on developing models with higher energy efficiency ratings to comply with strict rules and appeal to environmentally aware consumers. Advances in compressor technology, insulation, and airflow design all lead to more energy-efficient systems that save users money on their utility bills.
Multi-Functional Units: Multi-functional portable air conditioners that can heat, dehumidify, and purify air are becoming increasingly popular. These all-in-one systems offer year-round utility and convenience, making them an economical choice for consumers. This trend reflects a larger need for flexible home appliances that can meet numerous purposes in one package.
DIY Installation and Maintenance: Consumers are increasingly interested in doing their installation and maintenance. Manufacturers are developing portable air conditioners with user-friendly installation and maintenance instructions, making it easier for consumers to set up and operate their units without expert assistance. This trend caters to the rising DIY market and increases consumer satisfaction.
Here is a more detailed regional analysis of the global portable air conditioner market:
Asia Pacific:
The Asia Pacific region dominates the portable air conditioner market, owing to a number of major factors. Rapid urbanization is a major contributor, with Asia Pacific's urban population expected to rise dramatically, from 2.3 billion in 2019 to 3.5 billion by 2050, according to the United Nations Economic and Social Commission for Asia and the Pacific (UNESCAP). This urbanization trend is driving an increase in demand for compact cooling solutions designed for smaller living spaces. Increased disposable incomes in the region boost consumer spending power. The Asian Development Bank (ADB) stated that GDP per capita in developing Asia increased from $4,698 in 2010 to $6,549 in 2020. This economic expansion allows more people to buy portable air conditioners, which increases market demand.
Climate warming and extreme heat events are also fueling the need for portable air conditioners. The Intergovernmental Panel on Climate Change (IPCC) expects more frequent and powerful heat waves in Asia, increasing the demand for adequate cooling technologies. Furthermore, the International Energy Agency (IEA) predicts a tripling of energy demand for space cooling in Southeast Asia by 2040. This trend accelerates the transition to energy-efficient portable air conditioners.
The region's manufacturing strengths, notably in China, help to maintain market dominance. According to China's National Bureau of Statistics, the world's top maker of air conditioners would produce 218.42 million units in 2021. This industrial prowess enables cost-effective manufacture and increased accessibility to portable air conditioners, cementing Asia Pacific's position as a worldwide market leader. As urbanization increases and wages rise, the demand for flexible, effective cooling solutions is projected to increase significantly in the future years.
North American:
The portable air conditioner market in North America is expanding rapidly, owing to a variety of causes. Extreme weather conditions have a significant role, with 2023 being recorded as North America's warmest year, according to the National Oceanic and Atmospheric Administration (NOAA). Rising temperatures, particularly in the southern states, are driving up demand for portable cooling devices that provide relief from the heat. Worries regarding energy efficiency are influencing customer preferences. The U.S. Department of Energy (DOE) has set new energy efficiency criteria for portable air conditioners, requiring a minimum Combined Energy Efficiency Ratio (CEER) of 7.6 for devices with a cooling capacity of 7,000 BTU/hour or less. This regulatory focus drives innovation in the portable air conditioner sector, encouraging manufacturers to create more energy-efficient models.
Another element driving market expansion is the transition to flexible living arrangements, with 28% of Americans living in multifamily housing units, according to the US Census Bureau's 2022 American Community Survey. This tendency makes portable air conditioners an appealing alternative for dwellers of smaller, more adjustable dwellings.
Furthermore, rising disposable incomes are driving consumer expenditure on home comfort solutions; the US Bureau of Economic Analysis reported a 5.9% growth in personal income in 2023, with an average of $63,444 per capita. Environmental concerns also play a role, since the Environmental Protection Agency (EPA) emphasizes the significant carbon emissions linked with air conditioning use. This expansion is being driven by increased urbanization, rising temperatures, and technological advancements in portable cooling systems, establishing North America as a major participant in the worldwide portable air conditioner market.
The Global Portable Air Conditioner Market is Segmented on the basis of Type, Distribution Channel, Capacity, Application, And Geography.
Single Hose Portable Air Conditioners
Double Hose Portable Air Conditioners
Based on Type, the market is fragmented into Single Hose Portable Air Conditioners and Double Hose Portable Air Conditioners. Single-hose portable air conditioners now dominate the market because they are less expensive, easier to set up, and suitable for smaller rooms. Double-hose portable air conditioners are witnessing the most rapid expansion. Consumers are increasingly choosing these units for their enhanced cooling performance, improved air quality, and lower energy usage, particularly in larger rooms. As technology progresses and consumer awareness grows, demand for double-hose devices is projected to rise, eventually narrowing the gap with single-hose units.
Online Retail
Offline Retail
Direct Sales
Based on Distribution Channel, the market is segmented into Online Retail, Offline Retail, and Direct Sales. Offline retail currently dominates the portable air conditioner market due to reasons such as product demonstration, fast availability, and customer preference for in-person shopping. However, online retail is the fastest growing segment. The convenience of online shopping, a broader product selection, competitive price, and rising internet usage are all driving this rapid expansion. As consumer behavior turns towards e-commerce, online sales of portable air conditioners are likely to grow further, potentially challenging offline retail's dominance in the future.
Small Room
Medium Room
Large Room
Based on Capacity, the market is segmented into Small room, Medium room, and Large room. Small-room portable air conditioners now dominate the market due to their low cost, compact size, and suitability for specific locations such as bedrooms and home offices. The medium room segment is enjoying the most rapid increase. As customers choose open-plan layouts and larger living rooms, there is a growing demand for air conditioners that can cool these spaces. Furthermore, technological developments have resulted in more efficient and powerful medium-sized units, accelerating growth in this market.
Residential
Commercial
Industrial
Based on Application, the market is segmented into Residential, Commercial, and Industrial. The residential segment now dominates the portable air conditioner market, owing to increased urbanization, rising disposable incomes, and a growing desire for personal comfort. The commercial market is enjoying the most rapid expansion. Factors such as the booming service sector, the requirement for a comfortable work environment to increase productivity, and the growing popularity of open-plan office spaces are driving demand for portable air conditioners in commercial buildings.
North America
Europe
Asia Pacific
Rest of the World
On the basis of Geography, the Global Portable Air Conditioner Market is classified into North America, Europe, Asia Pacific, and the Rest of the World. Asia Pacific dominates the portable air conditioner market, propelled by rapid urbanization, rising disposable incomes, and an expanding middle class. Countries such as China and India are significant contributors to this domination. North America, is the fastest growing due to reasons such as extreme weather, rising energy efficiency rules, and a demand for portable cooling systems.
The "Global Portable Air Conditioner Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are LG Electronics, Haier Group, Daikin Industries, Electrolux, Panasonic, Midea Group, Whirlpool Corporation, Carrier Corporation, De'Longhi Group, adn Honeywell International, Inc. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.
Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.