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시장보고서
상품코드
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자녀 보호 소프트웨어 시장 : 디바이스 유형, 운영체제, 전개, 지역별(2024-2031년)Parental Control Software Market By Device Type (Computer & Video Games, Mobiles), Operating System (IOS, Android), Deployment (Cloud Based, On-premises) & Region for 2024-2031 |
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온라인 안전에 대한 우려 증가와 어린이들의 디지털 기기 보급이 자녀 보호 소프트웨어 시장을 주도하는 주요 요인입니다. 인터넷 이용과 관련된 사이버 폭력, 부적절한 콘텐츠 노출, 온라인 범죄자 등에 대한 보호자의 인식이 높아짐에 따라, 디지털 공간에서 아이들을 보호할 수 있는 솔루션을 적극적으로 찾게 되었으며, 2024년에는 17억 4,000만 달러를 넘어서고, 2031년에는 46억 3,000만 달러에 달할 것으로 예상됩니다.
또한, 현재 많은 소프트웨어 솔루션이 소셜 미디어 모니터링 기능을 제공하고 있어, 부모들이 인기 플랫폼에서의 상호작용을 모니터링할 수 있도록 지원하고 있습니다. 이러한 다각적인 접근 방식은 아동 보호에 도움이 될 뿐만 아니라 책임감 있는 디지털 행동을 장려하기 때문에 자녀 보호 소프트웨어는 복잡한 온라인 세상을 헤쳐나가는 현대 가족에게 필수적인 리소스가 되고 있으며, 2024년부터 2031년까지 시장 성장이 예상됩니다. 년까지 약 13.01%의 CAGR로 성장할 것으로 예상됩니다.
자녀보호 소프트웨어 시장 정의/개요
보호자 통제 소프트웨어는 보호자가 자녀의 온라인 활동을 모니터링, 규제, 제한할 수 있는 디지털 도구로, 보다 안전한 디지털 환경을 구현합니다. 이 앱을 통해 부모는 스마트폰, 태블릿, 노트북 등 다양한 기기에서 컨텐츠 필터링, 시간 제한 설정, 위치 추적, 소셜 미디어와의 상호 작용을 모니터링 할 수 있습니다. 인공지능과 머신러닝과 같은 기술 발전이 모니터링 능력을 향상시킬 것으로 예상되는 한편, 온라인 안전에 대한 관심이 높아지면서 다양한 가족 구성원의 요구에 맞는 보다 정교하고 사용자 친화적인 솔루션에 대한 수요가 증가할 것으로 예상되기 때문에 자녀 보호 소프트웨어의 미래는 밝습니다. 소프트웨어의 미래는 유망할 것으로 보입니다.
인터넷 안전에 대한 우려의 증가는 자녀 보호 소프트웨어 시장의 주요 촉진요인입니다. 온라인 괴롭힘, 부적절한 컨텐츠 노출, 온라인 범죄자 등 자녀의 온라인 활동과 관련된 위험에 대한 부모들의 인식이 높아지면서 디지털 영역에서 자녀를 보호할 수 있는 방법을 적극적으로 모색하고 있습니다. 이러한 인식의 증가는 모니터링, 컨텐츠 필터링, 사용량 관리를 제공하는 강력한 자녀 보호 시스템에 대한 욕구를 불러일으키고 있으며, 결국 더 많은 가정이 이러한 중요한 소프트웨어 솔루션에 투자하도록 유도하고 있습니다.
최근 미국 교육부는 2023년 9월 어린이와 가족의 온라인 안전 강화에 초점을 맞춘 프로그램에 500만 달러를 지원한다고 발표했습니다. 이 기금은 디지털 리터러시 및 자녀 보호 도구의 사용 가치를 증진하는 교육 프로그램에 사용될 예정입니다. 이러한 노력은 디지털 환경에서 아동 보호를 중시하는 정부의 입장을 반영하는 것으로, 가족들이 권장 안전 기준을 준수하기 위해 노력하는 가운데 자녀 보호 소프트웨어에 대한 인식과 사용률이 높아질 가능성이 높습니다.
기술적 한계는 확실히 자녀보호 소프트웨어 사업의 확장을 방해할 수 있습니다. 새로운 기기나 플랫폼이 기존 자녀 보호 솔루션과 원활하게 연결되지 않을 수 있기 때문입니다. 이는 아이가 사용하는 모든 기기에서 제품이 일관되게 작동하기를 기대하는 고객에게는 불만이 될 수 있습니다. 또한, 아이들이 기술에 익숙해짐에 따라 이러한 제한을 우회하는 방법을 발견할 수 있으며, 이는 프로그램의 효과를 떨어뜨리고 부모들이 이러한 솔루션에 의존하려는 의욕을 잃게 만들 수 있습니다.
또한, 디지털 환경의 급속한 성장으로 인해 자녀 보호 소프트웨어 공급업체는 새로운 기술과 위험에 대응하기 위해 정기적으로 솔루션을 업데이트하고 개선해야 합니다. 이러한 끊임없는 업데이트 요구는 중소기업의 자원을 압박하고, 신규 진입 기업에게는 진입장벽이 될 수 있습니다. 어떤 소프트웨어가 필요한 기능이 부족하거나 충분한 보호 기능을 제공하지 못한다고 소비자가 판단할 경우, 소비자는 다른 대안을 찾게 되고 시장 성장이 둔화될 수 있습니다. 지속적인 기술 혁신과 강력한 지원을 통해 이러한 기술적 한계를 극복하는 것은 자녀 보호 소프트웨어 시장의 장기적인 성공에 필수적입니다.
Growing concerns about online safety and the increasing prevalence of digital devices among children are significant factors driving the parental control software market. As parents become more aware of the risks associated with internet use such as cyberbullying, exposure to inappropriate content, and online predators they are actively seeking solutions to protect their children in the digital space is surpassing USD 1.74 Billion in 2024 and reaching USD 4.63 Billion by 2031.
Furthermore, many software solutions now offer features for social media monitoring, allowing parents to oversee interactions on popular platforms. This multifaceted approach not only helps in safeguarding children but also promotes responsible digital behavior, making parental control software an essential resource for modern families navigating the complexities of the online world, market growth is expected to grow at a CAGR of about 13.01% from 2024 to 2031.
Parental Control Software Market: Definition/ Overview
Parental control software are digital tools that let parents monitor, regulate, and restrict their children's online activity, resulting in a safer digital environment. These apps let parents to filter content, set time limits, track location, and monitor social media interactions on a variety of devices, including smartphones, tablets, and laptops. The future of parental control software looks promising, as technological advancements like artificial intelligence and machine learning are expected to improve monitoring capabilities, while growing concerns about online safety will drive demand for more sophisticated and user-friendly solutions tailored to diverse family needs.
The increasing worry about internet safety is a major driver of the parental control software market. As parents become more aware of the dangers associated with their children's online activities-such as cyberbullying, exposure to improper content, and online predators-they are actively looking for ways to protect their children in the digital realm. This increased awareness creates a desire for powerful parental control systems that provide monitoring, content filtering, and usage management, ultimately pushing more families to invest in these critical software solutions.
Recently, In September 2023, the United States Department of Education announced a $5 million award to fund programs focused at enhancing online safety for children and families. This money will go to educational programs that promote digital literacy and the value of using parental control tools. The effort reflects the government's growing emphasis on protecting children in the digital environment, and it is likely to increase awareness and usage of parental control software as families strive to comply with suggested safety standards.
Technological limits might certainly hinder the expansion of the parental control software business. Rapid improvements in technology frequently result in compatibility concerns, since new devices and platforms may not seamlessly connect with old parental control solutions. This might be frustrating for customers who expect their product to work consistently across all devices their children use. Furthermore, as youngsters become more tech-savvy, they may discover ways to circumvent these limitations, reducing the effectiveness of the program and possibly discourage parents from relying on these solutions.
Furthermore, the rapid growth of digital environments necessitates that parental control software vendors regularly update and improve their solutions to stay up with new technologies and risks. This constant requirement for updates can put a strain on smaller companies' resources and create obstacles to entry for new market players. If consumers believe that some software lacks required functionality or fails to provide enough protection, they may seek alternate alternatives, slowing market growth. Addressing these technological limits through ongoing innovation and strong support is critical to the parental control software market's long-term success.
The growing popularity of computer and video games is largely driving the expansion of the parental control software market. As gaming becomes more incorporated into children's daily routines, parents are becoming increasingly concerned about the dangers of online gaming, such as exposure to unsuitable information, cyberbullying, and addiction. This worry fuels the demand for complete parental control systems that enable parents to monitor gaming activity, set time limits, and restrict access to specific titles or in-game features. By providing personalized features specifically developed for gaming platforms, parental control software vendors can attract more consumers seeking for ways to keep their children safe while gaming.
Furthermore, the rise of multiplayer and online gaming platforms has resulted in an increase in social connections among young gamers, potentially exposing them to numerous risks. Parents are increasingly encouraged to look for software that can help them control their children's gaming experiences while promoting a safe and healthy approach to screen time. As game makers grasp the value of parental controls, many are integrating these capabilities directly into their platforms, increasing market appeal and driving growth.
However, Mobile devices are the fastest expanding category. With the increased adoption of smartphones and tablets among children and teenagers, parents are increasingly looking for solutions that allow for effective monitoring and management of mobile usage. This demand is exacerbated by the increasing number of apps and games accessible on mobile platforms, necessitating strict parental controls to monitor screen time and ensure safe online interactions. As mobile technology advances, parental control software designed for these devices is likely to develop significantly, reflecting the shifting dynamics of children's digital interaction.
The iOS platform, with its rich ecosystem and expanding number of Apple device users, is expected to considerably boost the parental control software industry. iOS has tools like Screen Time, which allows parents to monitor app usage, set time limits, and restrict access to content. These built-in features raise parents' awareness of the importance of digital well-being, prompting them to look for extra or more extensive parental control solutions that supplement Apple's offerings. As the number of iOS users grows, so does the demand for specialist parental control software designed specifically for the platform's unique functions and security features.
Furthermore, the significant emphasis on privacy and security in the iOS environment is consistent with parental worries about children's internet safety. Companies producing parental control software are driven to provide solutions that not only integrate neatly with iOS, but also improve the platform's existing features. This emphasis on compatibility and additional value drives innovation and broadens the number of alternatives available to parents, resulting in market growth as families seek more effective ways to control their children's digital life.
However, Android devices are becoming the fastest-growing segment in the parental control software industry. The increased use of Android smartphones and tablets, particularly in emerging nations, has resulted in a large user base for parental control solutions. As parents want to regulate their children's increased screen time and app usage on these devices, the need for Android-compatible parental control software is growing rapidly. Furthermore, the Android operating system's flexibility enables a greater choice of applications and functionalities, allowing software developers to offer creative and diversified parental control solutions tailored to the specific demands of Android device users.
Country/Region-wise
North America's high awareness of digital threats drives the parental control software market. As parents become more aware of the hazards that their children may face online, such as cyberbullying, inappropriate content, and online predators, they are more likely to seek solutions to help protect them. As awareness grows, so does the demand for complete parental control tools that enable monitoring, content screening, and effective screen time management. As a result, software companies are responding by improving their features and marketing efforts to educate customers on the benefits and importance of these products.
Furthermore, several initiatives launched by schools, community organizations, and government agencies to promote digital literacy and online safety have helped to raise awareness. As these educational programs warn parents about potential digital hazards, they also emphasize the significance of taking proactive actions, such as using parental control software. This increased emphasis on protecting children online not only motivates more families to invest in these products, but it also develops a culture of responsibility for digital interactions, moving the market forward. Overall, the combination of increased awareness and supportive actions is fostering growth in North America's parental control software market.
Rapid internet adoption in Asia-Pacific is expected to considerably boost the parental control software industry. As more households obtain internet connection, particularly in developing nations, the number of children and teenagers who engage in online activities rises. This increase in internet usage creates concerns among parents about their children's exposure to various digital threats, including cyberbullying, unsuitable content, and online predators. As a result, many parents are actively looking for parental control solutions to assist them monitor and manage their children's online activity, increasing demand for effective software solutions.
Furthermore, as internet availability improves and costs fall, mobile device usage in the region is increasing substantially. As children increasingly rely on smartphones and tablets for education and pleasure, there is a greater demand for sophisticated parental control software designed specifically for these devices. This tendency is bolstered by local governments and groups that promote digital safety measures, educating parents on the necessity of protecting their children online. As a result, the Asia-Pacific parental control software market is expected to grow significantly, driven by the dual pressures of increased internet access and increased online safety awareness.
The competitive landscape of the parental control software market is marked by a diverse array of key players, including established brands such as Norton, Qustodio, Net Nanny, Bark, and Kaspersky. These companies offer a range of solutions tailored to various platforms, including mobile devices, PCs, and smart home technologies, allowing for comprehensive monitoring and protection. Innovation is a major focus, with many firms integrating advanced features such as AI-driven content analysis, real-time alerts, and social media monitoring to enhance user experience and effectiveness. While North America dominates the market due to heightened awareness and demand, the Asia-Pacific region is emerging rapidly, driven by increasing internet access and concerns about online safety. Despite facing challenges related to privacy and consumer skepticism, the market presents ample opportunities for growth, particularly for those companies that effectively address user safety and data protection. Overall, the landscape is dynamic and competitive, with continuous advancements aimed at meeting the evolving needs of families in a digital world.
Some of the prominent players operating in the parental control software market include:
Symantec Corporation
Kaspersky
Qustodio LLC
Meet Circle
Blue Coat Systems
Net Nanny
AVG
KidLogger
OpenDNS
Webroot Inc
Salfeld
McAfee LLC
NortonLifeLock Inc
SaferKid
In August 2023, Qustodio launched advanced AI-powered tools to improve monitoring and content screening capabilities. These modifications are intended to provide parents with greater visibility into their children's online behaviors while also improving the overall user experience.
In July 2023, Norton announced an enhancement of its parental control tools in its security suite, which includes improved social media monitoring and location tracking. This measure aims to provide families with comprehensive digital protection.
In June 2023, Net Nanny collaborated with various educational institutions to promote safe online practices among students. This campaign includes workshops and tools to help parents navigate internet safety.