세계 POP 디스플레이 시장 조사 보고서 :산업 분석, 규모, 점유율, 성장, 동향 예측(2024-2032년)

The global demand for POP Display Market is presumed to reach the market size of nearly USD 24.64 Billion by 2032 from USD 14.47 Billion in 2023 with a CAGR of 6.09% under the study period 2024 - 2032.

Point-of-purchase (POP) displays are marketing tools used in retail environments to promote products and influence consumer purchasing decisions at the point of sale. These displays are placed near checkout counters or product aisles to attract attention and encourage impulse buying. POP display come in various forms, including freestanding units, shelf-mounted displays, and digital screens. They are designed to be visually appealing and effectively communicate product features, promotions, or brand messaging. These displays can be made from various materials such as plastic, cardboard, or metal, and they often incorporate creative designs and interactive elements to engage shoppers. By enhancing product visibility and attractiveness, these displays are crucial in driving sales and increasing brand awareness in competitive retail settings.

Market Dynamics

The rising emphasis on in-store marketing and customer engagement drives the POP display market. Retailers invest in these displays to enhance product visibility and attract consumer attention, particularly in competitive retail environments where differentiation is crucial. Effective displays can significantly influence purchasing decisions, making them valuable for driving sales and brand recognition. The rise of experiential retail and interactive marketing presents additional opportunities for the market. Retailers increasingly use innovative and interactive POP displays to create memorable shopping experiences and engage consumers in new ways. Digital and multimedia displays that offer interactive features, such as touchscreens or augmented reality, are becoming more popular as they provide dynamic and engaging ways to showcase products.

Technological advancements in display materials and design also offer growth opportunities. Innovations such as high-resolution digital screens, eco-friendly materials, and modular designs enhance the functionality and appeal of POP displays. Additionally, the integration of data analytics and customer insights allows for more targeted and effective in-store promotions. However, the high cost of advanced display solutions and the challenge of adapting displays to diverse retail environments can hinder market growth. These factors may impact affordability and overall market dynamics.

The report has been created by using crucial tools such as Porter's Five Forces Model, Market Attractiveness Analysis and Value Chain analysis to help businesses around the globe navigate opportunities and challenges in the rapidly evolving marketplace with clarity. These tools also serve the detailed information of each application/product segment in the global market of POP display.

Market Segmentation

The study offers a decisive view of the global POP display market by segmenting it in terms of product type, application, style, and material. The report analyzes these subsets with respect to the regional segmentation. This research study will prepare marketers for the evolving needs of their customers.

By Product Type

• Counter Display
• Floor Display
• Gravity Feed Display
• Pallet Display (Full Pallet Display, Half Pallet Display, Quarter Pallet Display)
• Side Kick Display
• Dump Bin Displays
• Clip Strip Displays
• Other POP Displays

By Material Type

• Corrugated Board
• Foam Board
• Plastic Sheet (Expanded PVC, Acrylic, Polycarbonate, Others)
• Glass
• Metal

By Sales Channel

• Hypermarket & Supermarket
• Departmental store
• Specialty Store
• Convenience Store
• Others

By Applications

• Food & Beverages
• Cosmetics & Personal Care
• Pharmaceuticals
• Printing & Stationary
• Electronics
• Automotive
• Others
• Regional Analysis

This section covers POP display market for the regions North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Regional segmentation has been done based on the present and future trends in the global POP display market along with the individual application segment across all the prominent region.

• This research report also includes profiles of major companies operating in the global market. Some of the prominent players operating in the global POP Display market are International Paper Company, DS Smith Plc., Smurfit Kappa Group PLC., Sonoco Products Company, Menasha Packaging Company, LLC., Georgia-Pacific LLC., WestRock Company, Pratt Industries Inc., FFR Merchandising Company, Marketing Alliance Group, Felbro, Inc., Creative Displays Now, U.S. Corrugated, Inc. This section cover profiling of major players in terms of important aspects such as company overview, financial overview, business strategy, and recent developments undertaken during the forecast horizon.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

TABLE OF CONTENTS

1 . PREFACE

• 1.1. Report Description
  • 1.1.1. Objective
  • 1.1.2. Target Audience
  • 1.1.3. Unique Selling Proposition (USP) & offerings
• 1.2. Research Scope
• 1.3. Research Methodology
  • 1.3.1. Market Research Process
  • 1.3.2. Market Research Methodology

2 . EXECUTIVE SUMMARY

• 2.1. Highlights of Market
• 2.2. Global Market Snapshot

3 . POP DISPLAY - INDUSTRY ANALYSIS

• 3.1. Introduction - Market Dynamics
• 3.2. Market Drivers
• 3.3. Market Restraints
• 3.4. Opportunities
• 3.5. Industry Trends
• 3.6. Porter's Five Force Analysis
• 3.7. Market Attractiveness Analysis
  • 3.7.1 Market Attractiveness Analysis By Product Type
  • 3.7.2 Market Attractiveness Analysis By Material Type
  • 3.7.3 Market Attractiveness Analysis By Sales Channel
  • 3.7.4 Market Attractiveness Analysis By Applications
  • 3.7.5 Market Attractiveness Analysis By Region

4 . VALUE CHAIN ANALYSIS

• 4.1. Value Chain Analysis
• 4.2. Raw Material Analysis
  • 4.2.1. List of Raw Materials
  • 4.2.2. Raw Material Manufactures List
  • 4.2.3. Price Trend of Key Raw Materials
• 4.3. List of Potential Buyers
• 4.4. Marketing Channel
  • 4.4.1. Direct Marketing
  • 4.4.2. Indirect Marketing
  • 4.4.3. Marketing Channel Development Trend

5 . GLOBAL POP DISPLAY MARKET ANALYSIS BY PRODUCT TYPE

• 5.1 Overview by Product Type
• 5.2 Historical and Forecast Data
• 5.3 Analysis by Product Type
• 5.4 Counter Display Historic and Forecast Sales by Regions
• 5.5 Floor Display Historic and Forecast Sales by Regions
• 5.6 Gravity Feed Display Historic and Forecast Sales by Regions
• 5.7 Pallet Display (Full Pallet Display, Half Pallet Display, Quarter Pallet Display) Historic and Forecast Sales by Regions
• 5.8 Side Kick Display Historic and Forecast Sales by Regions
• 5.9 Dump Bin Displays Historic and Forecast Sales by Regions
• 5.10. Clip Strip Displays Historic and Forecast Sales by Regions
• 5.11 Other POP Displays Historic and Forecast Sales by Regions

6 . GLOBAL POP DISPLAY MARKET ANALYSIS BY MATERIAL TYPE

• 6.1 Overview by Material Type
• 6.2 Historical and Forecast Data
• 6.3 Analysis by Material Type
• 6.4 Corrugated Board Historic and Forecast Sales by Regions
• 6.5 Foam Board Historic and Forecast Sales by Regions
• 6.6 Plastic Sheet (Expanded PVC, Acrylic, Polycarbonate, Others) Historic and Forecast Sales by Regions
• 6.7 Glass Historic and Forecast Sales by Regions
• 6.8 Metal Historic and Forecast Sales by Regions

7 . GLOBAL POP DISPLAY MARKET ANALYSIS BY SALES CHANNEL

• 7.1 Overview by Sales Channel
• 7.2 Historical and Forecast Data
• 7.3 Analysis by Sales Channel
• 7.4 Hypermarket & Supermarket Historic and Forecast Sales by Regions
• 7.5 Departmental store Historic and Forecast Sales by Regions
• 7.6 Specialty Store Historic and Forecast Sales by Regions
• 7.7 Convenience Store Historic and Forecast Sales by Regions
• 7.8 Others Historic and Forecast Sales by Regions

8 . GLOBAL POP DISPLAY MARKET ANALYSIS BY APPLICATIONS

• 8.1 Overview by Applications
• 8.2 Historical and Forecast Data
• 8.3 Analysis by Applications
• 8.4 Food & Beverages Historic and Forecast Sales by Regions
• 8.5 Cosmetics & Personal Care Historic and Forecast Sales by Regions
• 8.6 Pharmaceuticals Historic and Forecast Sales by Regions
• 8.7 Printing & Stationary Historic and Forecast Sales by Regions
• 8.8 Electronics Historic and Forecast Sales by Regions
• 8.9 Automotive Historic and Forecast Sales by Regions
• 8.10. Others Historic and Forecast Sales by Regions

9 . GLOBAL POP DISPLAY MARKET ANALYSIS BY GEOGRAPHY

• 9.1. Regional Outlook
• 9.2. Introduction
• 9.3. North America Sales Analysis
  • 9.3.1. Overview, Historic and Forecast Data Sales Analysis
  • 9.3.2. North America By Segment Sales Analysis
  • 9.3.3. North America By Country Sales Analysis
  • 9.3.4. United State Sales Analysis
  • 9.3.5. Canada Sales Analysis
  • 9.3.6. Mexico Sales Analysis
• 9.4. Europe Sales Analysis
  • 9.4.1. Overview, Historic and Forecast Data Sales Analysis
  • 9.4.2. Europe by Segment Sales Analysis
  • 9.4.3. Europe by Country Sales Analysis
  • 9.4.4. United Kingdom Sales Analysis
  • 9.4.5. France Sales Analysis
  • 9.4.6. Germany Sales Analysis
  • 9.4.7. Italy Sales Analysis
  • 9.4.8. Russia Sales Analysis
  • 9.4.9. Rest Of Europe Sales Analysis
• 9.5. Asia Pacific Sales Analysis
  • 9.5.1. Overview, Historic and Forecast Data Sales Analysis
  • 9.5.2. Asia Pacific by Segment Sales Analysis
  • 9.5.3. Asia Pacific by Country Sales Analysis
  • 9.5.4. China Sales Analysis
  • 9.5.5. India Sales Analysis
  • 9.5.6. Japan Sales Analysis
  • 9.5.7. South Korea Sales Analysis
  • 9.5.8. Australia Sales Analysis
  • 9.5.9. South East Asia Sales Analysis
  • 9.5.10. Rest Of Asia Pacific Sales Analysis
• 9.6. Latin America Sales Analysis
  • 9.6.1. Overview, Historic and Forecast Data Sales Analysis
  • 9.6.2. Latin America by Segment Sales Analysis
  • 9.6.3. Latin America by Country Sales Analysis
  • 9.6.4. Brazil Sales Analysis
  • 9.6.5. Argentina Sales Analysis
  • 9.6.6. Peru Sales Analysis
  • 9.6.7. Chile Sales Analysis
  • 9.6.8. Rest of Latin America Sales Analysis
• 9.7. Middle East & Africa Sales Analysis
  • 9.7.1. Overview, Historic and Forecast Data Sales Analysis
  • 9.7.2. Middle East & Africa by Segment Sales Analysis
  • 9.7.3. Middle East & Africa by Country Sales Analysis
  • 9.7.4. Saudi Arabia Sales Analysis
  • 9.7.5. UAE Sales Analysis
  • 9.7.6. Israel Sales Analysis
  • 9.7.7. South Africa Sales Analysis
  • 9.7.8. Rest Of Middle East And Africa Sales Analysis

10 . COMPETITIVE LANDSCAPE OF THE POP DISPLAY COMPANIES

• 10.1. Pop Display Market Competition
• 10.2. Partnership/Collaboration/Agreement
• 10.3. Merger And Acquisitions
• 10.4. New Product Launch
• 10.5. Other Developments

11 . COMPANY PROFILES OF POP DISPLAY INDUSTRY

• 11.1. Company Share Analysis
• 11.2. Market Concentration Rate
• 11.3. International Paper Company
  • 11.3.1. Company Overview
  • 11.3.2. Company Revenue
  • 11.3.3. Products
  • 11.3.4. Recent Developments
• 11.4. DS Smith Plc.
  • 11.4.1. Company Overview
  • 11.4.2. Company Revenue
  • 11.4.3. Products
  • 11.4.4. Recent Developments
• 11.5. Smurfit Kappa Group PLC.
  • 11.5.1. Company Overview
  • 11.5.2. Company Revenue
  • 11.5.3. Products
  • 11.5.4. Recent Developments
• 11.6. Sonoco Products Company
  • 11.6.1. Company Overview
  • 11.6.2. Company Revenue
  • 11.6.3. Products
  • 11.6.4. Recent Developments
• 11.7. Menasha Packaging Company LLC.
  • 11.7.1. Company Overview
  • 11.7.2. Company Revenue
  • 11.7.3. Products
  • 11.7.4. Recent Developments
• 11.8. Georgia-Pacific LLC.
  • 11.8.1. Company Overview
  • 11.8.2. Company Revenue
  • 11.8.3. Products
  • 11.8.4. Recent Developments
• 11.9. WestRock Company
  • 11.9.1. Company Overview
  • 11.9.2. Company Revenue
  • 11.9.3. Products
  • 11.9.4. Recent Developments
• 11.10. Pratt Industries Inc.
  • 11.10.1. Company Overview
  • 11.10.2. Company Revenue
  • 11.10.3. Products
  • 11.10.4. Recent Developments
• 11.11. FFR Merchandising Company
  • 11.11.1. Company Overview
  • 11.11.2. Company Revenue
  • 11.11.3. Products
  • 11.11.4. Recent Developments
• 11.12. Marketing Alliance Group
  • 11.12.1. Company Overview
  • 11.12.2. Company Revenue
  • 11.12.3. Products
  • 11.12.4. Recent Developments
• 11.13. Felbro Inc.
  • 11.13.1. Company Overview
  • 11.13.2. Company Revenue
  • 11.13.3. Products
  • 11.13.4. Recent Developments
• 11.14. Creative Displays Now
  • 11.14.1. Company Overview
  • 11.14.2. Company Revenue
  • 11.14.3. Products
  • 11.14.4. Recent Developments
• 11.15. U.S. Corrugated Inc.
  • 11.15.1. Company Overview
  • 11.15.2. Company Revenue
  • 11.15.3. Products
  • 11.15.4. Recent Developments

Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies