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시장보고서
상품코드
1991333
온라인 비디오 플랫폼 시장 규모, 점유율, 동향 및 성장 분석 보고서(2026-2034년)Global Online Video Platform Market Size, Share, Trends & Growth Analysis Report 2026-2034 |
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온라인 비디오 플랫폼 시장 규모는 2025년 151억 8,000만 달러에서 2026년부터 2034년까지 CAGR 21.12%로 확대되어 2034년에는 851억 4,000만 달러에 달할 것으로 예측됩니다.
전 세계 디지털 미디어 소비가 증가함에 따라 세계 온라인 비디오 플랫폼 시장은 빠르게 성장하고 있습니다. 온라인 비디오 플랫폼은 사용자가 다양한 기기에서 동영상 컨텐츠를 업로드, 호스팅, 관리 및 스트리밍할 수 있도록 지원합니다. 초고속 인터넷, 스마트폰, 소셜 미디어의 보급으로 동영상을 활용한 커뮤니케이션, 엔터테인먼트, 교육, 마케팅에 대한 수요가 크게 증가하고 있습니다.
주요 성장 요인으로는 동영상 스트리밍 서비스의 급증, 디지털 마케팅에서의 동영상 활용 확대, 가상 이벤트 및 온라인 학습에 대한 수요 증가 등을 꼽을 수 있습니다. 기업들은 라이브 스트리밍, 웨비나, 브랜드 컨텐츠를 통해 시청자를 끌어들이기 위해 온라인 비디오 플랫폼을 도입하고 있습니다. 또한, 클라우드 기반 인프라를 통해 동영상 호스팅 및 배포가 더욱 확장 가능하고 쉽게 이용할 수 있게 되었습니다.
향후 몇 년 동안 온라인 비디오 플랫폼 시장은 인공지능(AI)의 발전, 컨텐츠의 개인화, 스트리밍 기술의 향상으로 인해 혜택을 받을 것으로 예상됩니다. E-Commerce, 기업 교육, 소셜 미디어 마케팅에서 동영상 활용이 확대되면서 수요가 더욱 증가할 것으로 예상됩니다. 전 세계적으로 디지털 컨텐츠 소비가 계속 확대되고 있는 가운데, 온라인 비디오 플랫폼은 커뮤니케이션과 참여를 위한 필수적인 도구로 자리매김할 것입니다.
목차
제1장 소개
제2장 주요 요약
제3장 시장 변수, 동향, 프레임워크
제4장 세계의 온라인 비디오 플랫폼 시장 : 구성요소별
제5장 세계의 온라인 비디오 플랫폼 시장 : 유형별
제6장 세계의 온라인 비디오 플랫폼 시장 : 스트리밍 유형별
제7장 세계의 온라인 비디오 플랫폼 시장 : 최종사용자별
제8장 세계의 온라인 비디오 플랫폼 시장 : 지역별
제9장 경쟁 구도
제10장 기업 개요
KSM 26.04.14The Online Video Platform Market size is expected to reach USD 85.14 Billion in 2034 from USD 15.18 Billion (2025) growing at a CAGR of 21.12% during 2026-2034.
The global online video platform market has grown rapidly as digital media consumption continues to rise worldwide. Online video platforms enable users to upload, host, manage, and stream video content across various devices. The expansion of high-speed internet, smartphones, and social media has significantly increased demand for video-based communication, entertainment, education, and marketing.
Key growth drivers include the surge in video streaming services, increasing use of video for digital marketing, and growing demand for virtual events and online learning. Businesses are adopting online video platforms to engage audiences through live streaming, webinars, and branded content. Additionally, cloud-based infrastructure has made video hosting and distribution more scalable and accessible.
In the coming years, the online video platform market is expected to benefit from advancements in artificial intelligence, content personalization, and improved streaming technologies. Increasing use of video in e-commerce, corporate training, and social media marketing may further drive demand. As digital content consumption continues to expand globally, online video platforms will remain essential tools for communication and engagement.
MARKET SEGMENTATION
By Component
- Solution
- Services
By Type
- Video Processing
- Video Management
- Video Distribution
- Video Analytics
- Others
By Streaming Type
- Live Streaming
- Video On Demand
By End-User
- Media & Entertainment
- BFSI
- Retail
- Education
- IT And Telecom
- Others
COMPANIES PROFILED
- Akamai Technologies, Brightcove Inc, Comcast Cable Communications Management LLC, Endavo Media, Frameio Inc, Kaltura Inc, Limelight Networks, Longtail Ad Solutions Inc JW Player, MediaMelon Inc, Ooyala Inc Telstra, Panopto, SpotX Inc, Wistia Inc
- We can customise the report as per your requirements.
TABLE OF CONTENTS
Chapter 1. PREFACE
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1 Information Analysis
- 1.3.2 Market Formulation & Data Visualization
- 1.3.3 Data Validation & Publishing
- 1.4. Research Scope and Assumptions
- 1.4.1 List of Data Sources
Chapter 2. EXECUTIVE SUMMARY
- 2.1. Market Snapshot
- 2.2. Segmental Outlook
- 2.3. Competitive Outlook
Chapter 3. MARKET VARIABLES, TRENDS, FRAMEWORK
- 3.1. Market Lineage Outlook
- 3.2. Penetration & Growth Prospect Mapping
- 3.3. Value Chain Analysis
- 3.4. Regulatory Framework
- 3.4.1 Standards & Compliance
- 3.4.2 Regulatory Impact Analysis
- 3.5. Market Dynamics
- 3.5.1 Market Drivers
- 3.5.2 Market Restraints
- 3.5.3 Market Opportunities
- 3.5.4 Market Challenges
- 3.6. Porter's Five Forces Analysis
- 3.7. PESTLE Analysis
Chapter 4. GLOBAL ONLINE VIDEO PLATFORM MARKET: BY COMPONENT 2022-2034 (USD MN)
- 4.1. Market Analysis, Insights and Forecast Component
- 4.2. Solution Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 4.3. Services Estimates and Forecasts By Regions 2022-2034 (USD MN)
Chapter 5. GLOBAL ONLINE VIDEO PLATFORM MARKET: BY TYPE 2022-2034 (USD MN)
- 5.1. Market Analysis, Insights and Forecast Type
- 5.2. Video Processing Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 5.3. Video Management Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 5.4. Video Distribution Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 5.5. Video Analytics Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 5.6. Others Estimates and Forecasts By Regions 2022-2034 (USD MN)
Chapter 6. GLOBAL ONLINE VIDEO PLATFORM MARKET: BY STREAMING TYPE 2022-2034 (USD MN)
- 6.1. Market Analysis, Insights and Forecast Streaming Type
- 6.2. Live Streaming Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 6.3. Video On Demand Estimates and Forecasts By Regions 2022-2034 (USD MN)
Chapter 7. GLOBAL ONLINE VIDEO PLATFORM MARKET: BY END-USER 2022-2034 (USD MN)
- 7.1. Market Analysis, Insights and Forecast End-user
- 7.2. Media & Entertainment Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 7.3. BFSI Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 7.4. Retail Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 7.5. Education Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 7.6. IT And Telecom Estimates and Forecasts By Regions 2022-2034 (USD MN)
- 7.7. Others Estimates and Forecasts By Regions 2022-2034 (USD MN)
Chapter 8. GLOBAL ONLINE VIDEO PLATFORM MARKET: BY REGION 2022-2034 (USD MN)
- 8.1. Regional Outlook
- 8.2. North America Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
- 8.2.1 By Component
- 8.2.2 By Type
- 8.2.3 By Streaming Type
- 8.2.4 By End-user
- 8.2.5 United States
- 8.2.6 Canada
- 8.2.7 Mexico
- 8.3. Europe Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
- 8.3.1 By Component
- 8.3.2 By Type
- 8.3.3 By Streaming Type
- 8.3.4 By End-user
- 8.3.5 United Kingdom
- 8.3.6 France
- 8.3.7 Germany
- 8.3.8 Italy
- 8.3.9 Russia
- 8.3.10 Rest Of Europe
- 8.4. Asia-Pacific Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
- 8.4.1 By Component
- 8.4.2 By Type
- 8.4.3 By Streaming Type
- 8.4.4 By End-user
- 8.4.5 India
- 8.4.6 Japan
- 8.4.7 South Korea
- 8.4.8 Australia
- 8.4.9 South East Asia
- 8.4.10 Rest Of Asia Pacific
- 8.5. Latin America Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
- 8.5.1 By Component
- 8.5.2 By Type
- 8.5.3 By Streaming Type
- 8.5.4 By End-user
- 8.5.5 Brazil
- 8.5.6 Argentina
- 8.5.7 Peru
- 8.5.8 Chile
- 8.5.9 Rest of Latin America
- 8.6. Middle East & Africa Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
- 8.6.1 By Component
- 8.6.2 By Type
- 8.6.3 By Streaming Type
- 8.6.4 By End-user
- 8.6.5 Saudi Arabia
- 8.6.6 UAE
- 8.6.7 Israel
- 8.6.8 South Africa
- 8.6.9 Rest of the Middle East And Africa
Chapter 9. COMPETITIVE LANDSCAPE
- 9.1. Recent Developments
- 9.2. Company Categorization
- 9.3. Supply Chain & Channel Partners (based on availability)
- 9.4. Market Share & Positioning Analysis (based on availability)
- 9.5. Vendor Landscape (based on availability)
- 9.6. Strategy Mapping
Chapter 10. COMPANY PROFILES OF GLOBAL ONLINE VIDEO PLATFORM INDUSTRY
- 10.1. Top Companies Market Share Analysis
- 10.2. Company Profiles
- 10.2.1 Akamai Technologies
- 10.2.2 Brightcove Inc
- 10.2.3 Comcast Cable Communications Management LLC
- 10.2.4 Endavo Media
- 10.2.5 Frame.io Inc
- 10.2.6 Kaltura Inc
- 10.2.7 Limelight Networks
- 10.2.8 Longtail Ad Solutions Inc. (JW Player)
- 10.2.9 MediaMelon Inc
- 10.2.10 Ooyala Inc. (Telstra)
- 10.2.11 Panopto
- 10.2.12 SpotX Inc
- 10.2.13 Wistia Inc
