고급 SUV 시장 규모, 점유율, 동향 분석 보고서 : 차종별, 추진 유형별, 지역별, 부문 예측(2024-2030년)

Luxury SUV Market Size & Trends

The global luxury SUV market size was estimated at USD 171.88 billion in 2023 and is expected to grow at a CAGR of 18.1% from 2024 to 2030. The market growth can be attributed to a combination of advanced technology, superior comfort, and enhanced performance. Luxury SUVs have become a preferred choice for consumers seeking utility and opulence. The shift towards sustainability has led to a significant rise in the production and sales of electric and hybrid luxury SUVs.

Luxury SUVs are at the forefront of automotive technology, integrating features such as advanced driver assistance systems (ADAS), autonomous driving capabilities, and state-of-the-art infotainment systems. Furthermore, the rising demand for advanced safety features within SUVs to minimize accidents is further driving the demand for the market over the forecast period. For instance, a report published by the National Highway Traffic Safety Administration (NHTSA) stated that the adoption of ADAS in SUVs has reduced accident rates by 23%, underscoring the safety benefits of these technologies.

Consumers in the market are increasingly seeking customized and personalized options. Manufacturers are offering bespoke services, allowing customers to tailor their vehicles to their specific requirements. This trend is particularly evident in markets such as the U.S. and Europe, where affluence and individualism drive demand for unique, high-end vehicles. Furthermore, state-of-the-art connectivity and infotainment systems are a significant selling point for luxury SUVs. Features such as large touchscreen infotainment, voice-activated controls, and seamless smartphone integration are now standard in this segment. According to a report published by the European Commission, the integration of 5G technology further enhances the connectivity features in luxury vehicles.

While luxury SUVs are often associated with urban use, a growing trend is towards enhancing their off-road capabilities. Brands such as Land Rover and Mercedes-Benz are incorporating advanced four-wheel-drive systems and rugged design elements to appeal to adventure-seeking consumers. Furthermore, owning a luxury SUV is often associated with higher social status and prestige. Brands such as Lexus, Land Rover, and Mercedes-Benz symbolize success and affluence. A U.S. Bureau of Labor Statistics survey indicated that spending on luxury goods, including high-end vehicles, remains strong among affluent consumers.

Stringent environmental regulations and government incentives for electric vehicles are shaping the market. Policies to reduce carbon emissions encourage manufacturers to develop cleaner, more efficient luxury vehicles. For instance, in September 2023, Mercedes-Benz India Pvt. Ltd. launched an electric luxury SUV named EQE SUV in India. The SUV has an electric range of up to 465 to 550 Km on a single charge.

Global Luxury SUV Market Report Segmentation

The report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global luxury SUV market based on vehicle type, propulsion type, and region:

• Vehicle Type Outlook (Revenue, USD Billion, 2018 - 2030)
• Compact
• Mid Size
• Full Size
• Propulsion Type Outlook (Revenue, USD Billion, 2018 - 2030)
• ICE
• Electric
• Regional Outlook (Revenue, USD Billion, 2018 - 2030)
• North America

U.S.

Canada

Mexico

• Europe

Germany

UK

France

• Asia Pacific

China

India

Japan

Australia

South Korea

• Latin America

Brazil

• Middle East & Africa

UAE

Kingdom of Saudi Arabia

South Africa

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definitions
• 1.3. Information Procurement
• 1.4. Information Analysis
  • 1.4.1. Market Formulation & Data Visualization
  • 1.4.2. Data Validation & Publishing
• 1.5. Research Scope and Assumptions
• 1.6. List of Data Sources

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Segmental Outlook
• 2.3. Competitive Landscape Snapshot

Chapter 3. Market Variables, Trends, and Scope

• 3.1. Market Lineage Outlook
• 3.2. Industry Value Chain Analysis
• 3.3. Market Dynamics
  • 3.3.1. Market Driver Impact Analysis
  • 3.3.2. Market Restraint Impact Analysis
  • 3.3.3. Market Opportunity Impact Analysis
• 3.4. Industry Analysis Tools
  • 3.4.1. Porter's Analysis
  • 3.4.2. PESTEL Analysis

Chapter 4. Luxury SUV Market: Vehicle Type Estimates & Trend Analysis

• 4.1. Vehicle Type Movement Analysis & Market Share, 2023 & 2030
• 4.2. Luxury SUV Market Estimates & Forecast, By Vehicle Type
  • 4.2.1. Compact
  • 4.2.2. Mid Size
  • 4.2.3. Full Size

Chapter 5. Luxury SUV Market: Propulsion Type Estimates & Trend Analysis

• 5.1. Propulsion Type Movement Analysis & Market Share, 2023 & 2030
• 5.2. Luxury SUV Market Estimates & Forecast, By Propulsion Type
  • 5.2.1. ICE
  • 5.2.2. Electric

Chapter 6. Luxury SUV Market: Regional Estimates & Trend Analysis

• 6.1. Luxury SUV Market: Regional Outlook
• 6.2. North America
  • 6.2.1. North America Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.2.2. U.S.
    • 6.2.2.1. U.S. Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.2.3. Canada
    • 6.2.3.1. Canada Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.2.4. Mexico
    • 6.2.4.1. Mexico Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
• 6.3. Europe
  • 6.3.1. Europe Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.3.2. Germany
    • 6.3.2.1. Germany Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.3.3. UK
    • 6.3.3.1. UK Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.3.4. France
    • 6.3.4.1. France Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
• 6.4. Asia Pacific
  • 6.4.1. Asia Pacific Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.4.2. China
    • 6.4.2.1. China Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.4.3. India
    • 6.4.3.1. India Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.4.4. Japan
    • 6.4.4.1. Japan Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.4.5. Australia
    • 6.4.5.1. Australia Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.4.6. South Korea
    • 6.4.6.1. South Korea Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
• 6.5. Latin America
  • 6.5.1. Latin America Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.5.2. Brazil
    • 6.5.2.1. Brazil Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
• 6.6. MEA
  • 6.6.1. MEA Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.6.2. UAE
    • 6.6.2.1. UAE Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.6.3. Kingdom of Saudi Arabia (KSA)
    • 6.6.3.1. Kingdom of Saudi Arabia (KSA) Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)
  • 6.6.4. South Africa
    • 6.6.4.1. South Africa Hybrid Train market estimates & forecasts, 2018 - 2030 (USD Billion)

Chapter 7. Competitive Landscape

• 7.1. Company Categorization
• 7.2. Financial Performance
• 7.3. Product Benchmarking
• 7.4. Company Market Share Analysis, 2023
• 7.5. Company Heat Map Analysis
• 7.6. Strategy Mapping
  • 7.6.1. Expansion
  • 7.6.2. Collaborations
  • 7.6.3. Mergers & Acquisitions
  • 7.6.4. New Speed Launches
  • 7.6.5. Partnerships
  • 7.6.6. Others
• 7.7. Company List
  • 7.7.1. AB Volvo
  • 7.7.2. Aston Martin Holdings UK Ltd
  • 7.7.3. Bayerische Motoren Werke AG
  • 7.7.4. General Motors
  • 7.7.5. Isuzu Motors Ltd.
  • 7.7.6. Mercedes-Benz Group AG
  • 7.7.7. Nissan Motor Corporation
  • 7.7.8. Tata Motors Limited
  • 7.7.9. Toyota Motor Corporation
  • 7.7.10. Volkswagen Group