생리컵 시장 : 시장 규모, 점유율, 동향 분석 보고서 - 재료 유형별, 유형별, 유통 채널별, 지역별, 부문 예측(2025-2030년)

Menstrual Cup Market Size & Trends:

The global menstrual cup market size was estimated at USD 865.0 million in 2024 and is expected to grow at a CAGR of 5.6% from 2025 to 2030. One of the primary reasons for the growth of the menstrual cup industry is the heightened environmental awareness. Traditional menstrual products like pads and tampons contribute significantly to non-biodegradable waste. Menstrual cups, made from eco-friendly materials such as medical-grade silicone, are reusable for up to 10 years, drastically reducing menstrual waste. This aligns with global efforts to promote sustainability and reduce environmental impact. Government policies and campaigns encouraging sustainable alternatives further bolster this trend.

Menstrual cups offer significant long-term cost savings compared to disposable products like tampons and pads. While the initial purchase cost of a menstrual cup may be higher, its reusability eliminates recurring monthly expenses. This economic advantage appeals to consumers globally, especially in regions where affordability is a concern. Additionally, online platforms have made these products more accessible and affordable by allowing consumers to compare prices and read reviews.

Growing concerns about the health risks associated with traditional menstrual products, such as exposure to chemicals and fragrances in pads and tampons, have driven consumers toward safer alternatives like menstrual cups. These products are free from harmful chemicals and have a lower risk of causing toxic shock syndrome (TSS). Endorsements from healthcare providers and health-focused media have further increased consumer trust in menstrual cups as a safer option.

The rise in educational initiatives about menstrual health has played a pivotal role in market growth. Governments, NGOs, and corporations are actively promoting awareness about menstrual hygiene through campaigns targeting schools, communities, and online platforms. These efforts not only educate women about the benefits of menstrual cups but also help break cultural taboos surrounding menstruation. Policies such as tax exemptions on menstrual products or free distribution in schools have also contributed to wider adoption.

Continuous innovation in menstrual cup design has enhanced comfort and usability, making them more appealing to a broader audience. Manufacturers are focusing on customization by offering various sizes and shapes to suit individual needs. The use of advanced materials like medical-grade silicone ensures durability and safety while improving user experience. Such innovations have expanded the market by addressing consumer concerns about comfort and ease of use.

Government initiatives aimed at improving access to feminine hygiene products have significantly influenced market growth. For example, regulatory efforts like the Menstrual Equity for All Act in the U.S. promote access to reusable options like menstrual cups. Additionally, collaborations between manufacturers and governments or educational institutions help expand the reach of these products into untapped markets, especially in developing regions where cultural stigmas still exist.

One of the most significant challenges is the lack of awareness and education regarding menstrual cups, particularly in developing countries. Many women are unfamiliar with how to use menstrual cups or their benefits compared to traditional products like pads and tampons. This lack of knowledge often leads to misconceptions about safety and hygiene, which can deter potential users from making the switch. Educational campaigns are crucial but have been hampered by social distancing measures during the COVID-19 pandemic, limiting outreach efforts to inform women about menstrual health and hygiene.

The market for menstrual hygiene products is highly competitive, with various alternatives such as reusable cloth pads and period underwear gaining popularity. These alternatives often appeal to consumers who may find them easier to use or more comfortable than menstrual cups. As a result, the presence of these competing products can limit the market penetration of menstrual cups, particularly among those who are hesitant to try something new.

Global Menstrual Cup Market Report Segmentation

This report forecasts revenue growth globally, regionally, and country-wide and analyzes the latest industry trends and opportunities in each sub-segment from 2018 to 2030. Grand View Research has segmented the global menstrual cup market report by material type, type, distribution channel, and region:

• Material Type Outlook (Revenue, USD Million, 2018 - 2030)
• Silicone
• Thermoplastic
• Latex
• Rubber
• Type Outlook (Revenue, USD Million, 2018 - 2030)
• Reusable
• Disposable
• Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
• Online Stores
• Pharmacies
• Retail Stores
• Regional Outlook (Revenue, USD Million, 2018 - 2030)
• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
• Asia Pacific
  • China
  • Japan
  • India
  • Australia & New Zealand
  • South Korea
• Central & South America
  • Brazil
• Middle East & Africa
  • UAE

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Sources & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Material Type Outlook
• 2.3. Type Outlook
• 2.4. Distribution Channel Outlook
• 2.5. Competitive Landscape Outlook

Chapter 3. Menstrual Cup Market Variables, Trends & Scope

• 3.1. Market Lineage Outlook
• 3.2. Penetration & Growth Prospect Mapping
• 3.3. Industry Value Chain Analysis
  • 3.3.1. Raw Material Outlooks
  • 3.3.2. Manufacturing and Technology Trends
  • 3.3.3. Sales Channel Analysis
  • 3.3.4. Profit Margin Analysis
• 3.4. Market Dynamics
  • 3.4.1. Market Driver Analysis
  • 3.4.2. Market Restraint Analysis
  • 3.4.3. Market Opportunities
  • 3.4.4. Market Challenges
• 3.5. Industry Analysis - Porter's Five Forces Analysis
• 3.6. Market Entry Strategies

Chapter 4. Menstrual Cup Market: Material Type Estimates & Trend Analysis

• 4.1. Material Type Market, by Material Type : Key Takeaways
• 4.2. Material Type Movement Analysis & Market Share, 2024 & 2030
• 4.3. Market Estimates & Forecasts, by Material Type , 2018 - 2030 (USD Million)
  • 4.3.1. Silicone
    • 4.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 4.3.2. Thermoplastic Elastomer
    • 4.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 4.3.3. Latex
    • 4.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 4.3.4. Rubber
    • 4.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 5. Menstrual Cup Market: Type Estimates & Trend Analysis

• 5.1. Menstrual Cup Market, by Type: Key Takeaways
• 5.2. Type Movement Analysis & Market Share, 2024 & 2030
• 5.3. Market Estimates & Forecasts, by Type, 2018 - 2030 (USD Million)
  • 5.3.1. Reusable
    • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.3.2. Disposable
    • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Menstrual Cup Market: Distribution Estimates & Trend Analysis

• 6.1. Menstrual Cup Market, by Distribution: Key Takeaways
• 6.2. Distribution Movement Analysis & Market Share, 2024 & 2030
• 6.3. Market Estimates & Forecasts, by Distribution, 2018 - 2030 (USD Million)
  • 6.3.1. Online
    • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.2. Pharmacy
    • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.3. Retail
    • 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Menstrual Cup Market: Regional Estimates & Trend Analysis

• 7.1. Menstrual Cup Market: Regional Outlook
• 7.2. Regional Movement Analysis & Market Share, 2024 & 2030
• 7.3. Market Estimates & Forecasts, by Region & Country, 2018 - 2030 (USD Million)
  • 7.3.1. North America
    • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.1.2. U.S.
      • 7.3.1.2.1. Key country dynamics
      • 7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.1.3. Canada
      • 7.3.1.3.1. Key country dynamics
      • 7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.1.4. Mexico
      • 7.3.1.4.1. Key country dynamics
      • 7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.2. Europe
    • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2.2. Germany
      • 7.3.2.2.1. Key country dynamics
      • 7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2.3. UK
      • 7.3.2.3.1. Key country dynamics
      • 7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2.4. France
      • 7.3.2.4.1. Key country dynamics
      • 7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2.5. Italy
      • 7.3.2.5.1. Key country dynamics
      • 7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.2.6. Spain
      • 7.3.2.6.1. Key country dynamics
      • 7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.3. Asia Pacific
    • 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.3.2. China
      • 7.3.3.2.1. Key country dynamics
      • 7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.3.3. Japan
      • 7.3.3.3.1. Key country dynamics
      • 7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.3.4. India
      • 7.3.3.4.1. Key country dynamics
      • 7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.3.5. Australia & New Zealand
      • 7.3.3.5.1. Key country dynamics
      • 7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.3.6. South Korea
      • 7.3.3.6.1. Key country dynamics
      • 7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.4. Central & South America
    • 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.4.2. Brazil
      • 7.3.4.2.1. Key country dynamics
      • 7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 7.3.5. Middle East & Africa
    • 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 7.3.5.2. UAE
      • 7.3.5.2.1. Key country dynamics

Chapter 8. Competitive Analysis

• 8.1. Recent Developments & Impact Analysis, by Key Market Participants
• 8.2. Company Categorization
• 8.3. Participant's Overview
• 8.4. Financial Performance
• 8.5. Product Benchmarking
• 8.6. Company Market Share Analysis, 2024 (%)
• 8.7. Company Heat Map Analysis
• 8.8. Strategy Mapping
• 8.9. Company Profiles
  • 8.9.1. Diva International Inc.
  • 8.9.2. Mooncup Ltd.
  • 8.9.3. Me Luna GmbH
  • 8.9.4. Lena Cup LLC
  • 8.9.5. The Flex Company
  • 8.9.6. LYV Life Inc. (Cora)
  • 8.9.7. LELOi AB (Intimina)
  • 8.9.8. Blossom Cup
  • 8.9.9. Fleurcup
  • 8.9.10. Lune Group Oy Ltd.
  • 8.9.11. Lunette Menstrual Cup (Peptonic Medical AB)
  • 8.9.12. Jaguara s.r.o. (LadyCup)
  • 8.9.13. YUUKI Company s.r.o.
  • 8.9.14. Ruby Cup
  • 8.9.15. Saalt
  • 8.9.16. The Keeper, Inc.
  • 8.9.17. Sirona Hygiene Private Limited
  • 8.9.18. SochGreen
  • 8.9.19. Redcliffe Hygiene Private Limited
  • 8.9.20. Procter & Gamble