HP Inc.의 미래 전략 : 유럽의 동기

This IDC Market Perspective reviews HP Inc.'s "Future Ready" strategy, including its activities to date, financial performance for FY23 and 1Q24, and go-to-market strategy via its Amplify partners, with a highlight on acquired European partner Apogee. It also assesses key announcements made at HP's global Amplify Partner Conference in March 2024."HP Inc. has put in place a strategy to drive continued growth in core businesses, to be executed by its Amplify partners," said Jacqui Hendriks, associate research director, European Print Vendor Transformation Strategies. "AI plays a critical role operationally in allocating partner competencies to growth areas, providing customer insights and developing tools to support and reward partners for their contribution to HP's accelerated revenue growth."

Executive Snapshot

New Market Developments and Dynamics

• Building on Core Business
• Financial Results: Significant Overall Decline But Buoyant Key Growth Areas
  • Performance by Core Business
  • Regional Performance: EMEA has Struggled to Recover
  • HP Inc.'s Five Key Areas Set to Drive Personal Systems and Printing Business Growth
    • Hybrid Systems
    • Gaming
    • Workforce Solutions: Workforce Central and Workforce Experience Platform
    • Consumer Subscriptions
    • Industrial Graphics/3D and Personalization
• Innovation in Core Personal Systems and Printing Businesses
• Transformational Savings Re-Invested for Continued Business Growth
• Aligning HP's Amplify Channel Partner Program to Growth Plans
  • Amplify for All
    • AI-Enabled Partner Support
    • Program and Services Simplification
    • Amplify for All Program Enhancements
  • Apogee: Building Enhanced Services Competence in Europe

Advice for HP Inc.

Learn More

• Related Research
• Synopsis