NTT DATA의 ‘Europe Horizons Innovation Summit and Analyst Forum 2026’ : AI 네이티브, 풀스택 전환을 향한 도약

This IDC Market Perspective examines NTT DATA's strategy and positioning following its Europe Horizons Innovation Summit and Analyst Forum in Milan, Italy. The event highlighted the company's evolution toward an AI-native, full-stack transformation partner, underpinned by a structured AI strategy, industry-specific solutions, and a growing focus on services as software. IDC finds that NTT DATA is making measurable progress in operationalizing AI across its portfolio, supported by early productivity and automation gains. However, the company remains in transition, with scaling repeatable outcomes, prioritizing high-impact use cases, and strengthening market positioning emerging as key priorities for sustained growth in the AI-driven services market. "NTT DATA is making measurable progress in operationalizing its AI-native strategy, but its ability to scale repeatable, outcome-driven delivery will be the key determinant of long-term success," says Jennifer Thomson, AVP, Global Services Insights.

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New Market Developments and Dynamics

• NTT DATA's journey to AI-native transformation
  • AI strategy: A structured and increasingly central operating model
  • From AI strategy to delivery model: Toward AI-native services
    • Early proof points and path to scale
  • Responsible innovation: From principle to scaling mechanism
  • Portfolio: Broad capability base supporting AI-led transformation
  • Industry focus: Prioritizing core processes for AI-driven value
  • European strategy: Sovereignty and ecosystem as growth drivers
  • Innovation model: Co-creation as a bridge to industrialization
  • Client value: AI enabling high-value core processes
  • Networking infrastructure: From bottleneck to strategic differentiator

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